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Obesity Budget and Rationale
One often things of pandemics as serious diseases that have the potential to change the global culture. Ironically, a 21st century pandemic that has developed globally, moving from the developed to the underdeveloped world is the result of a sedentary lifestyle, high sugar and fat diet (fast foods) and lack of dietary balance. Physicians, scholars and researchers are thus all in agreement that childhood obesity and the surrounding issues it causes is both a consequence of what we eat and drink and our movement indoors and away from activity (Fumento, 1998). Thus, in almost every community it is important to launch and educational campaign to mitigate these circumstances whenever possible (Childhood Obesity, 2006). The county of Springville, IL is the focus of our current educational program and will last 12-18 months. The county shares some major health concerns of poorer communities nationally: high obesity and resultant disease, higher than average Type-II diabetes and large number of fast food restaurants. $95,000
Budget
Assumptions: Salaries, brick and mortar and overhead are handled through governmental grants in partnership with the local hosptials.
Issue
HPlan Amount
Rationale
Total Budget including Donations and Grants
Promotional Materials -- Booklet Guide to Healthy Eating
$45,000
Primary document for use yearly; additional monies from sponsors within booklet, $50,000
$95,000
Promotional Materials -- DVD Guide to eating, exercise, etc.
$75,000
Primary give away for students and parents, see above
$100,000
Promotional Materials -- Advertising for clinics, walk-a-thons, etc.
$10,000
$10,000 additional from donations; total $20,000
$20,000
Promotional Materials -- Bags for School intervention programs
$7,000
Bags donated by various grocery and supplement stores; healthy food and snacks donated by retailers, total budget $35,000
$35,000
Office Space -- Cleaning portion, utility portion
$12,000
$1,000 a month to help offset donated expenses for office, etc.
$36,000
Travel Expenses -- gas reimbursement, etc.
$12,000
$1,000-month to help offset, rest coming from grants
$36,000
Promotional Materials -- newspaper advertising for nutirional and health people 2014 classes
$12,000
Rest donated from varius community agencies
$36,000
Promotional Give away reminders, banners, booth costs for events, etc.
$15,000
Rest donanted by sponsorships, etc.
$36,000
Petty cash, stamps, office supplies, misc.
$12,000
Misc.
$12,000
Rationale - Goals: 1) reduction of obesity in children and adolescents…
Works Cited
Childhood Obesity. (2006). Thomson Medstat Research Brief. Retrieved from: http://www.thomson.com.
Childhood Obesity: The Fiscal and Health Costs. Reporting on Health. California Endowment Health and Journalism Fellowships. Cited in:
http://www.reportingonhealth.org/blogs/childhood-obesity-fiscal-and-health-costs
Health Risks.(2009). SRTS Guide. Cited in:
http://www.saferoutesinfo.org/guide/introduction/health_risks.cfm
http://www.cdc.gov/nccdphp/dnpa/obesity/economic_consequences.htm
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