The 'a degree' brand places particular emphasis on pattern making. Designs are simple, but complex and avant-garde, but classic. The convergence of these apparent dichotomies is intended to symbolize the balance and harmony the brand represents and to reinforce the brand's image as a socially responsible product. The brand targets both male and female consumers across the globe. This is now possible because globalization of the fashion industry has allowed consumers to gain easier access to in-vogue styles at increasingly inexpensive prices,

The brand will be manufactured in Japan to take advantage of this country's tremendous expertise in fashion manufacturing and its access to affordable fabrics. However, in the past, the Japanese fashion industry has had trouble generating substantial business opportunities because it has not been able to attract foreign media and foreign buyers and because it has been perceived as favoring mass production over manufacturing high quality goods that meet the requirements of fashion buyers who have high demands and a discerning eye for detail. I will use the connections that I have established in New York to help overcome obstacles for generating new business. I will also work closely with the Council of Fashion Designers Tokyo, an organization that has had great success in strengthening the power of Japanese fashion designers. To change the perception of the Japanese as mass producers, I will emphasize the unique Japanese creativity in my fashion designs.

It has a unique three- dimensional design concept that can be applied to a broad global consumer audience.
The design concept is supported by creative Japanese manufacturers who offer the skills and resources to make the brand a success. and, most importantly, it has the backing of my passion for fashion that began when I was just a teenager and that has flourished since I began working in New York.

Ministry of Economy, Trade and Industry

Organization for Small & Medium Enterprises and Regional Innovation, JAPAN

JAPAN EXTERNAL TRADE ORGANIZATION

Intellectual Property Strategy Headquarters

The Ministry of Foreign Affairs of Japan

Ministry of Education, Culture, Sports, Science and Technology

Ministry of Land, Infrastructure, and Transport Japan

Tokyo Metropolitan Government

Nippon Keidanren (Japan Business Federation)

The Japan Chamber of Commerce and Industry

The Tokyo Chamber of Commerce and Industry

Japan Fashion Association

Japan Apparel Industry Council

Japan Department Stores Association (as of August 10, 2007) plan (*please make this part up with some good business plans)

Here are some keywords.

1.made in japan, from japan.

2.anti mass production.

3. connenctions I established in NY.

Conclusion