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Fashion Lifestyle&Consumption and it's influence on identities
Fashion, lifestyle, and consumption and their influence on identities
Fashion plays a huge role in presenting visual images of a person and some even relate to fashionable objects such as garments as though they were humans able to represent them. Direct contact and intimacy with fashionable objects such as garments influences how a person's image is presented and especially the intimacy of the garment with the body creates a highly visual image of the social identity of the person. This is because garments present the interaction between the person and the outside world and often present the first statement for the person. Exploring how fashion interacts with the environment to create a social identity is of interest to understand how fashion provides a means for the person to create a visual statement.
Fashion and the body
A person's body is often seen as…
CRAIG J. THOMPSON & DIANA L. HAYTKO 1997. Speaking of Fashion: Consumers' Uses of Fashion Discourses and the Appropriation of Countervailing Cultural Meanings. Journal of Consumer Research, 24, 15-42.
KHAIRE, M. 2011. The Indian Fashion Industry and Traditional Indian Crafts. The Business History Review, 85, 345-366.
KINNEY, L.W. 1999. Fashion and Fabrication in Modern Architecture. Journal of the Society of Architectural Historians, 58, 472-481.
LOUGHRAN, K. 2003. Jewelry, Fashion, and Identity: The Tuareg Example. African Arts, 36, 52-93.
When a woman walks down the street carrying a Louis Vuitton handbag and strutting in her Jimmy Choos, what does she say about herself? Her lifestyle? Where she is from? When a man walks down the street carrying a fake Louis Vuitton handbag and strutting in her cheap plastic pumps, what is he saying about himself? When Trayvon Martin walked through his neighborhood wearing a hoodie, George Zimmerman instantly thought he was a thug. Why? Because dress is intimately tied up with the expression of personal and collective identity. Clothing does make the man, and the woman. Television shows like What Not to Wear are small windows into the reality that external appearances shape personal psychological factors such self-esteem; and clothing also impacts the way other people react. esearch in psychology and sociology shows that in addition to the way clothing shapes personal identity, appearance is a marker of…
Auty, Susan and Elliot, Richard (1998), "Social Identity and the Meaning of Fashion Brands," in European Advances in Consumer Research Volume 3, eds. Basil G. Englis and Anna Olofsson, European Advances in Consumer Research Volume 3: Association for Consumer Research, Pages: 1-10.
Crane, Diana. Fashion and Its Social Agendas: Class, Gender and Identity in Clothing. Chicago: University of Chicago Press.
Jenkins, R. 2004. Social Identity. New York, Abingdon: Routledge.
"Judith Butler," (n.d.). Retrieved online: http://www.theory.org.uk/ctr-butl.htm
Fashion in elation to Commodity Culture of 1980s
Fashion during 1980s seems to be glitzy and bold. Fashion trends were no longer dictated by teenagers; as the baby boom generation continued to become richer and older, they demanded more glamorous, upmarket fashion. Contrary to what inspired 1970s fashion, fashion of 1980s did not allow these non-materialist "hippie" values. Some of the nations such as Australia during the decade focused more on earning big money and spending it conspicuously. People could chose to wear fashion that were to promote materialist values as well as portrayed what they had in terms of wealth and social status. Based on reaction against the materialist values and the hippie values of the past decade, some fashion styles such as punk emerged.
Commodity is used by people to aid their living style but due to more demand of people and better living lifestyle, fashion…
Adorn London, "From Russia with love: 2009 catwalk," (2009). Retrieved May 22, 2013.
Baker, M. "The Age: Shopping for a new strategy," (2011). Retrieved May 22, 2013
Fashion and Identity
The following statement is indeed true: "Fashion provides one of the most ready means through which individuals can make expressive visual statements about their identities" (Bennett, 2005: 96) as we have studied time and again throughout this class. Because fashion is in a sense one's experiential art: fashion distinguishes itself from all other art forms because one truly does live one's life in one's clothes. In this sense fashion is able to capitalize on the visual medium just as a painting or film does, but unlike films or paintings, it offers the wearer a distinct influence on their experience as a citizen of the world. This major connection between fashion and identity has an intense impact on fashion consumption.
Identity is something which is highly open to influence and which can adapt and be influenced by the changing times: identity is not neutral (Edwards, 2011). Just as…
Bennett, A. (2005).Fashion in Culture and Everyday Life London: Sage.
Gibson, P. (2006). Analysing Fashion in, T. Jackson, D. Shaw (eds). The Fashion
Handbook London: Routledge.
Dant, T. (1999). Wearing it out: Written clothing and Material clothing in, T. Dant, 1999,
Own branded labels include the labels that the stores themselves go on create. Store brands or own products are an array of products that are sold by the retailer less than one marketing identity. The retailer itself designs, produces, packages and markets the goods. All of this is carried out such that there is a strong and a profitable relationship created between the customer's base and the products. On the other hand, brand fashion labels tend to offer the same products at a higher price. These are the brands that are known either nationally or universally. For instance, a person living in the United Kingdom might be aware of Tesco's or Sainsbury. These brands would not be known by someone living in the Middle East or in the United States. Similarly, if we take a brand like Betty Crocker, the entire world is aware of the quality…
Bruce, M. And Daly, L. (2006). Buyer behaviour for fast fashion. Journal of Fashion Marketing and Management, 10 (3), pp. 329 -- 344.
Coelho, P., Klein, D., Mcclure, J. And PESENDORFER, W. (2004). Fashion cycles in economics. Econ Journal Watch, 1 (3), pp. 437 -- 454.
Joy, A., Sherry, J., Venkatesh, A., Wang, J. And Chan, R. (2012). Fast fashion, sustainability, and the ethical appeal of luxury brands. Fashion Theory: The Journal of Dress, Body & Culture, 16 (3), pp. 273 -- 296.
Saner, E. (2013). Why did Marks and Spencer lose its edge, and how can it get it back?. [online] Retrieved from: http://www.theguardian.com/business/2013/apr/19/why-marks-spencer-lose-edge [Accessed: 22 Sep 2013].
In the early history, there was no need of describing the existence of a market as the markets at that time were controlled by various social institutions and were governed by a set of non-economic norms and rules. The people, therefore, relied on the unproblematic existence of the markets. (Maddison )[footnoteRef:2] According to Marx, a commodity can be defined as, 'an object outside us, a thing that by its properties satisfies human wants of some sort or another. The nature of such wants, whether, for instance they spring from the stomach or from the fancy, makes no difference'. (Llyod 2008)[footnoteRef:3] [2: en Maddison, "Commodification And The Construction Of Mainstream Australian Economic Historiography," JOURNAL OF AUSTRALIAN POLITICAL ECONOMY, 58: 115-138, http://media.wix.com/ugd/b629ee_07cf0f9c87646590559687add60e0726.pdf (accessed July 11, 2013).] [3: Gareth Llyod, "Commodity Fetishism and Domination: The Contributions of Marx, Lukacs, Horkheimer, Adorno and ourdieu." (unpublished master., Rhodes University, 2008), Rhodes University, http://eprints.ru.ac.za/1270/1/GarethLloyd-MAthesis.pdf.]
Fraser, Nancy. Can society be commodities all the way down? Polanyian relections on capitalist crisis. Paris: The House of Human Sciences (FMSH), 2012. http://halshs.archives-ouvertes.fr/docs/00/72/50/60/PDF/FMSH-WP-2012-18_Fraser2.pdf (accessed July 12, 2013).
Irvine, Martin. Introduction to the Economics of Art and the Art Market. Washington, D.C.: Georgetown University, 2009. http://www9.georgetown.edu/faculty/irvinem/visualarts/ArtMarket/ArtMarketEconomics.html (accessed July 12, 2013).
Llyod, Gareth. "Commodity Fetishism and Domination: The Contributions of Marx, Lukacs, Horkheimer, Adorno and Bourdieu." master., Rhodes University, 2008. Rhodes University http://eprints.ru.ac.za/1270/1/GarethLloyd-MAthesis.pdf. (accessed July 11, 2013).
Maddison, Ben. "Commodification And The Construction Of Mainstream Australian Economic Historiography." JOURNAL OF AUSTRALIAN POLITICAL ECONOMY.: 115-138. http://media.wix.com/ugd/b629ee_07cf0f9c87646590559687add60e0726.pdf (accessed July 11, 2013).
I am looking for a job as a buyer in the retail/merchandising side of Barneys New York. There are several reasons why I want this job. Barneys is one of the top high-end department stores in New York, which is one of the top fashion cities in the world. I want to be a part of something as amazing as Barneys, since I have always loved visiting that store since I was a child. To this day, I love walking through the store and admiring the fashions. Since I have been studying fashion management, I have found stores like Barneys to be even more interesting, because each item of clothing is so well-designed and well-made. Again, there is something exciting about Barneys that makes me want to be a part of that store in particular.
Another reason why I want to join Barneys on the buying team is…
Fashion industry is also known as clothing industry. It involves the manufacture of garments, involving the conversion of cloth or fabric into wearable garments with different designs. The manufacturing process is often the same worldwide, regardless of where the manufacturer is although the designs they come up. It involves creative and critical thinking in order to come up with unique and different art of manufacturing garments in order to face competitors under the same industry (Jones, 2006).
Short and Long-run Trend
Market models explain the real world using market theories in order to explain how it works. Fashion industry has undergone several changes in the market, which aims at expanding the industry. Fashion industry is monopolistic; as it keeps on differentiating its products, though there are highly substituted due to increased selection of style by the society for the past three decades. There are many buyers and sellers in the…
Jones, R. (2006) The Apparel Industry. Chicago. John Willey and Sons publishers.
Kemp, M. (2011) Extreme Events Location. Chicago. John Willey and Sons publishers.
Mark, H. (2008) Managerial Economics. London. Cengage Learning publishers.
Fashion and Social Identity
Fashion can be defined as a meaningful system that produces the cultural and artistic bodies of clothes. Fashion is a system that strengthens the sense of cohesion in the group and it also reconciles the relationship between members of the group. It is a system which is motivated and promoted by a need of imitation and distinction and it is instilled in the society by a particular social circle.
In today's fast moving world the way a person dresses and carries himself plays an important role in identifying and labeling them. The clothes that people wear describe them and label them. As per the article 'Labels, Clothing and Identity: Are You What You Wear?' The clothes that a person wears usually determines a person's race, sex and religion.
It is a usual experience of the people that their first impression is created by the clothes he…
Shete, V. 2012. Fashion & Social Identity: A Cultural Phenomenon. Available at: http://virshete.wordpress.com/2012/07/15/fashion-and-social-identity-a-cultural-phenomenon/
Later on, throughout the 1930s, fashion photographs were principally created in studios, to take advantage of being able to carefully control lighting, composition and pose (Grossman 1). However, outdoor photo shoots were not unheard of. It has been noted that these outdoor photographs "carried an allusion of authenticity and spontaneity that made the fashionable clothes appear more vibrant than the sculptural effects of studio photographs could achieve" (Grossman 1).
With the impact of World War II, specifically with Germany invading France in 1940, American fashion magazines had to close their Paris locations and only a small amount of information was able to pass from occupied France (Grossman 1). Some fashion photography began to take on the "documentary" type feel of the war footage. However, these wartime fashion photographs were not made available to an American audience until after the war had ended (Grossman 1). From the conclusion of World War…
Anon. Helmut Newton. Available at: http://www.helmutnewton.com/helmut_newton/biography / [Accessed 13 April 2010].
Anon. The Imagist: Steven Meisel. Available at: http://www.theimagist.com/taxonomy/term/73 [Accessed 14 April 2010].
Anon. Models.com: Steven Meisel. Available at: http://models.com/people/Steven-Meisel [Accessed 14 April 2010].
Archaeology of Elegance: 20 Years of Fashion Photography. Ed.Marion de Beaupre. Rizzoli Publishers: 2002.
The four illustrations from the earliest decades of the twentieth century illustrate the importance of fashion in the formation of identity just as much as Twiggy's outfit does, and in fact are possibly even more telling given their distance from current styles. Regardless of what people of the time though regarding the sexuality of certain of these gown, all of them give the female figure an incredibly sculpted look, whether or not they attempt to accentuate the female curves. These sculpted fashions coincided with much stricter demands on the social role and identity of women, yet even the subtle changes here reveal the shifting cultural acceptances.
The difference between the first two dresses is somewhat startling -- though the accentuation of the thin waist and large bust is diminished in the dress on the right (the later of the two), mobility is also severely hampered by the circumference of the…
Wilson, E. (1992) Fashion and the Post Modern Body. From J.Ash and E. Wilson (eds.) 1992, Chic Thrills. London: Pandora pp 3-16.
Bahl, Vinay (2005) Shifting Boundaries of 'Nativity' and 'Modernity' in South Asian Women's Clothes. Dialectical Anthropology 29:85-121. Springer 2005.
Zelinsky, Wilbur (2004) Globalization Reconsidered: The Historical Geography of Modern Western Male Attire. Journal of Cultural Geography, Vol. 22, 2004.
Cheng, Weiken (2003) Women in Public Spaces: Theater, Modernity, and Actresses in Early Twentieth-Century Beijing. AJWS Vol. 9 No. 3, 2003.
Ciara, meanwhile, has used her music stardom to attempt a modeling career, and claims she derives a great deal of inspiration from fashion, believing that, "fashion and music run parallel to each other" (Bailey 2010). Sean Combs has launched an even more successful entry into fashion using his musical fame (and personal infamy) -- like Mary Kate Olsen, he has translated his sense of style into a career as a fashion designer, and despite the fact that much of his style seems derivative of the gangsters of the oaring Twenties and the Depression era, his ability to make this classic look also current and somehow cutting edge marks him firmly as a fashion leader even as his popularity and fame as a musician have faded (Greenhouse 2003).
Lady Gaga is also a musician-turned-fashion icon, but of an entirely different caliber than the three discussed above. She has made an equally…
Bailey, L. (2010). "Ciara -- a fashion model." EurWeb. Accessed 3 November 2010. http://www.eurweb.com/?p=55774
Daily Fashion & Style. (2010). "Ashley Greene fashion style." Accessed 3 November 2010. http://dailyfashionandstyle.com/celebrityfashion/ashley_greene_fashion_style-288.html
Ecko, M. (2010). "Style history: Rihanna." Complex. Accessed 3 November 2010. http://www.complex.com/blogs/2010/08/03/style-history-rihanna/
Greenhouse, S. (2003). "A Hip-Hop Star's Fashion Line Is Tagged With a Sweatshop." NY Times. Accessed 3 November 2010. http://www.nytimes.com/2003/10/28/nyregion/a-hip-hop-star-s-fashion-line-is-tagged-with-a-sweatshop-label.html
Fashion magazines are ubiquitous: they can be found on the shelves of nearly every major bookstore, grocery store, and convenience store around the world. Their content is instrumental in stimulating consumer spending as well as on establishing fashion trends. Many fashion magazines also include written content that transcends the world of fashion, from brief biographical sketches of sports celebrities to detailed information about a health care issue. In addition to promoting new consumer-driven trends in clothing, shoes, gadgets, and cosmetics, men's and women's fashion magazines both mirror broad social and cultural trends from sexuality to family structures. Fashion magazines are instrumental for both retailers and for consumers: they help retailers select in advance their product lines and stimulate consumer spending. Furthermore, fashion magazines usually forecast upcoming trends rather than reflecting current crazes. hen they hit the shelves, consumers will be inspired to purchase that which is presumably already on the…
(The most recent editions of Elle, Esquire, GQ, and Vogue were used for this report.)
Individuality and Self-Expression as a Victim to Fashion
Individuality and self-expression was once highly valued. Today, many people advocate individuality and self-expression in an attempt to prevent individuality from eroding completely. Why though, has individuality become something so endangered that it needs protecting? While there are many factors at play, one of the aspects of society that has led to a loss of individuality is fashion. The media in society promotes fashion trends, with mass advertising presenting ideal fashions to the general public. The influence that celebrities have increases the problem. Fashion companies recognize the potential profits and build on the demand, both by creating fashion items and advertising them to create demand for them. In combination, the public becomes part of a system where they are influenced to accept that is fashionable. Fashion eats away at the minds of the general public, making us feel as if we…
The upward-flow theory of fashion adoption "holds that the young -- particularly those of low-income families as well as those of higher income who adopt low-income lifestyles -- are quicker than any other social group to create or adopt new and different fashions," such as the fashion of brightly colored 'hip hop' clothing in the 1990s and the trend to wear 'mod'-style clothing in the 1960s, which originated amongst the British working class but gradually came to dominate the pages of Vogue (Flash cards database, 2009).
Thanks to the corporatization of modern fashion culture, I would argue that less and less of fashion seems to be flowing upward and more and more is trickling downward. Even individuals of less affluent backgrounds, thanks to television and the Internet, have the ability to gawk at the fashions of celebrities as well as the very wealthy. At one time such fashions were far…
Smith, Ray. The $43,000 Recession Suit. The Wall Street Journal. January 24, 2009.
Store wars: Fast fashion. BBC News. February 19, 2003. October 23, 2010.
Another research article in the International Journal of Clothing Science and Technology delves into a thorough overview of "smart textiles" (Tang, et al., 2005).
The authors insist that the clothing industry can "potentially be revolutionized with the commercialization of the latest 'smart' textiles research," just as certain advanced fibers, yarns and fabrics have been developed for use in the automotive industry, in space travel, civil engineering and the medical field. Tang emphasizes that "smart" in the sense of smart clothing actually means materials that can "sense and respond in a controlled or predicted manner to environmental stimuli" (Tang, p. 109). And those smart materials can be "delivered," Tang goes on, "in mechanical, thermal, chemical, magnetic or other forms" (Tang, p. 109).
This article was published in 2005 but since at that time some $300 worth of intelligent textiles were being marketed annually, experts were predicting the global market for smart…
BimBam Banana. (2009). The Show Off T-Shirt -- So Cool in the Dark!. Accessed February
10, 2010, from http://www.bimbambanana.com .
Clark, Emily. 2007. New Sensor Technology to Boost Smart Clothing Market. Gizmag.
Accessed February 10, 2009 from http://www.gizmag.com/go/7886 .
hat is your fashion future? Look into your "Swarovski" crystal ball and predict your fashion future in 5 years. How do you plan to make your prediction(s) come true?
In the next five years, the business of fashion will become increasingly segmented and specialized. Many consumers feel alienated by high-end fashion because they cannot embody the classical ideal of beauty -- or afford it. Because conspicuous consumption by the wealthy is relatively recession-proof, there will always be 'high end' fashion. But more affordable, edgy fashion outside of mainstream houses will begin to proliferate, particularly on the Internet. Consumers also have new concerns about the affordability of clothing, finding clothes that fit larger bodies, and also the sustainability and ethics of where and how their clothing has been produced.
As many retailers have figured out, the best way to reach a segmented market at a relatively low cost is…
Chen, Leo. "Social commerce, Pinterest, and the future of fashion retail." Tech Crunch.
16 Jun 2012. [19 Jun 2012] http://techcrunch.com/2012/06/16/social-commerce-pinterest-and-the-future-of-fashion-retail/
In addition, while some modern forms of fashion may seem so extreme that they cannot be fulfilling an inner need; this view does not take into consideration worldwide historical fashion trends. Tattooing, body piercing, and dramatic makeup are only three ways that people have used fashion to dramatically alter personal appearance. No matter how outrageous and commercial modern fashion trends may appear, they pale in comparison to trends like neck stretching or foot binding.
Because fashion serves a legitimate purpose, which is to distinguish the members of different cultural groups, the fashion industry answers a need. Furthermore, fashion has fulfilled this same need since long before the industrialization of fashion. Finally, while some aspects of modern fashion may be aimed at encouraging people to purchase different items to signify their group membership, such a goal is relatively benign compared to earlier fashion trends. As a result, it is clear that…
He began branding his own label within a year, which was extended to menswear in 1969. He received the Neiman Marcus Award for fashion twice, as well as eight Coty Awards for his high-quality ready-to-wear designs. His clothing is a mixture of imaginative design with a technical skill that separated him from many other labels. In many regards, it was Beene who truly became America's first major contributor to a mass production of ready-made fashions. At the time in Europe, mass-produced clothing was poor in quality and purchased only by those who could not afford designer clothing. Beene changed this by helping to make ready-to-wear chic. "Although he became known for such shapes as the bolero and the streamlining jumpsuit, and for proposing seemingly illogical combinations of fabric - the fancy with the naive - his real achievement was to address the three-dimensional quality of the body" (Schiro 1994).
Encylopedia Britannica Online. Pierre Balmain. 27 February, 2008. http://www.britannica.com/
Rajshekhar, M. 2004. The man they wrote off. Business World 23: p. 15.
Reich, K. 2006. Retail revolution. SAP 27 February 2008. http://www.sap.info/public/INT/int/prnt/PrintEdition-2706243d401ba642d0/0/articlesVersions-2706243d3f2b13aabe
Schiaparelli, Elsa Who's Who in the Twentieth Century. Oxford University Press, 1999. Oxford Reference Online. Oxford University Press.
go put her in a sparkling gold strapless mini by Dominic Oxily to ensure the newcomer would not get lost in the crowd. She didn't -- wearing the dress with confidence (after a bit of convincing by go), Melanie was named "best dressed" at the event.
For the cover of Ghubar, go put Angela Simmons in a grey mermaid dress by Basil Soda. Stunning against the backdrop of the Hollywood Hills, Angela flaunted her curves in the dress with ruched bodice and mesh sides. It was a daring look for Angela, and one that she absolutely loved.
For Elton John's Oscar party, Christ Brown wanted a look that was mature, but with an edge. go delivered by putting Brown in a grey leopard print blazer. go kept the focus on the statement piece by keeping all the other elements black, including black button down shirt, slim-fitting pants and black loafers,…
Ugo put Chris Brown in all white Lanvin suit for the Grammys. He accessorized the look with Dries Van Noten white lace shoes with a camo sole. After unfavorable tabloid reports, Brown wanted a clean look that signified he was making a fresh start. Ugo's look for Brown was successful, garnering Brown "best dressed" honors for the night.
Letoya Luckett wanted to go "all out" for the 2012 BET awards. In a sunny Christian Siriano Spring/Summer 2012 frock, Luckett wanted to go "all out." She was very nervous about going outside her comfort zone, but relied on Ugo's judgment and went with a timeless and elegant look, keeping her hair simple and accessorizing with a pair of simple, yet striking, gold cuffs. The star earned a "best dressed" nod for the event, and when she looks at pictures of herself twenty years' hence, she will see a confident young woman whose face and figure were beautifully complimented by a classic gown made contemporary with a pop of color.
Melanie Fiona Hallin, Grammy Award-winning Canadian R&B recording artist, made a strong statement in a bright red gown slit to the thigh. The criss-cross bodice hugged Melanie's curves and ended in a flowing skirt that puddled on the floor. Such a bold dress empowered Melanie to feel both glamorous and strong. The photo shows Ugo consulting with Melanie, who clearly appreciates the fashion styling of the master.
Heba Elkayal is a fashion blogger from Cairo, Egypt and also writes columns on fashion for the Daily News Egypt. In Egypt, Elkayal supports local designers and within the current fashion season, the fashion designers are working with materials and creating designs which embrace traditional Egyptian culture but also that embrace modern attitudes. In her blog, Elkayal compares fashion design to other forms of art created by Egyptians and elevates her field by doing so.[footnoteRef:1] She is popular within her culture because she supports those in fashion and provides positive feedback rather than focusing on the negatives. Egypt has a rich cultural heritage which dates back to ancient times and the pharaohs. The materials and textiles of those periods are still used today. Some people think of this part of the world as oppressive to women, but Elkayal does not see this as the case. Most clothing…
Al Saidi, Deema J. "Plush Beirut." Blogger, 2013. Accessed March 16, 2013.
Elkayal, Heba. "Heba Elkayal." 2011. Accessed March 16, 2013. http://hebaelkayal.tumblr.com/
Khraibut, Noor. "Addicted Fashionista: Kuwaiti Fashion Junky for the Conscious." Blogger.
Crew, for example. J. Crew's focus on clean, classic lines that can last forever has been one of the few success strategies in the new emphasis on low, low pricing. Even before the Obamas wore J. Crew to their inauguration, "Compared with most retailers, the company has stayed strong since the economic downturn began," although its sales have dipped 6% -- still better than the industry average (Gregory 2009).
But, not all brands have heard the call to slash prices. Retailer Abercrombie & Fitch, a 'high end' mall store, has bucked the trends of American Eagle and the Gap, stressing that cutting prices could cheapen its luxury brand image (McDevitt 2009). Yet most industry forecasters doubt that the impact of the recession will end anytime soon -- most predict that things will not rebound until at least 2011. And even then, formerly carefree consumers may think twice before slapping down…
Gregory, Sean. "Will Sasha and Malia Give J. Crew a lift?" Time Magazine. January 21, 2009.
"Macy's slashing up to 7,000 jobs." The Associated Press. MSNBC. February 2, 2009.
May 3, 2009. http://www.msnbc.msn.com/id/28979842/
Fashion Culture and Social Media
Given its role in defining people’s self-image and culture, fashion is regarded as one of the most important facets of today’s society. Throughout history, fashion has been utilized as a tool for shaping culture by defining people’s self-image and how they interact in the society. The role of fashion in defining people’s self-image and culture has grown tremendously in the digital age because of enhanced access to information. Of late, society is being progressively orientated towards consumption. The chief driver in this regard is goods utilization for their applicability as well as the perceived attitude or imagery or story associated with it (this entails image desirability as well)[footnoteRef:1]. The above situation is growing more pronounced on account of the benefits of social media, especially social media reach. Hence, this paper will scrutinize the subject of fashion culture within the social media era, using the example…
Duffy, Brooke Erin, and Emily Hund. \\"“Having it all” on social media: Entrepreneurial femininity and self-branding among fashion bloggers.\\" Social Media+ Society 1, no. 2 (2015): 2056305115604337.
Entwistle, Joanne. The fashioned body: Fashion, dress and social theory. John Wiley & Sons, 2015.
Fateh, Azhar (Ali). “How Social Media Is Changing Fashion? The Huffington Post. last modified January 19, 2017, https://www.huffingtonpost.com/entry/how-social-media-is-changing-fashion_us_587edd29e4b06a0baf64918f
Howson, Alexandra. The body in society: An introduction, 2nd edition. Polity press, 2013.
Young, Sarah. “Why Social Media Stars are the Key to Fashion’s Future.” The Independent. last modified September 15, 2017, http://www.independent.co.uk/life-style/fashion/chiara-ferragni-social-media-stars-fashion-future-earnings-los-angeles-mansion-a7949086.html
This study examines the Korean Genderless Fashion movement, focusing on Genderless Fashion consumers in Korea between the ages of 20 and 30 years old. Genderless Fashion consumers were found to use clothing as a primary means of self-expression. Moreover, desire was found to be the guiding principle behind the Genderless Fashion movement. The author recognizes three main themes of desire and self-fulfillment in fashion: the pursuit of self-fulfillment, the pursuit of fulfillment from others, and the pursuit of endless fulfillment of their own image. The author also discusses the differences between conscious and unconscious uses of fashion as self-expression.
The author begins the review of literature with the hallyu (Korean Wave), discussing in general the way Korean consumer culture has penetrated the farthest reaches of the globe. Then, the author discusses fashion as a lifestyle concept, but also as one’s expression of lifestyle, values, culture, and gender.…
2020 Women’s Spring Fashion: Nostalgic Yet Forward-Thinking
2020 has been an unprecedented year in human history. Just as human beings have been changing their lives as a result of the global pandemic, they have also been changing the ways they dress. They have less cause to go to the office than ever before, and are more apt to be spending time at home. Of course, fashion collections are assembled far before such newsworthy trends can have an impact upon fashion in the stores. But even in 2019, there was a new evident influence in fashion emphasizing casualness and a shying away from overt sexuality. The years 2019-2020 were showing early evidence of looking back to 1990s grunge and deploying more relaxed, unconstructed silhouettes in women’s fashions. Fashion was looking backward, to a simpler, less complicated pre-Internet time, but also ahead to a less gendered view of how women should dress.…
Feiam, Ally. “10 Coolest Fashion Trends in Spring/Summer 2020.” Web. TheTrendSpotter.
22 November 2020. https://www.thetrendspotter.net/fashion-trends-from-spring-summer-2019-fashion-weeks/
Pieri, Kerry and Fisher, Lauren Alexis. “12 Standout Trends That Ruled the Spring 2020
Runways.” Harper’s Bazaar. 8 January 2020. Web. 22 November 2020. https://www.harpersbazaar.com/fashion/trends/g28969877/spring-2020-fashion-trends/
Yotka, Stephen. “The 9 Most Important Trends From the Spring 2020 Season.” Vogue.
19 October 2021. Web. 22 November 2020. https://www.vogue.com/article/spring-2020-womens-fashion-runway-trend-report
Fashion Culture About Prescriptive Dress
Dressing is considered as one of the major symbols or indicators of an individual’s culture, socio-economic status, moral standards, and social power. Throughout the history of mankind, particularly in the 21st Century, dressing has been utilized as a symbol of enforcing class differences in terms of socio-economic status. In some cases, dressing or dress code is utilized as a powerful tool to negotiate and organize social relations. Dressing acts as a powerful social tool since clothing is a cultural process that materializes social value. Through this process, clothing is the culmination of a procedure that merges the production of fashion and culture. Clothing is not only considered as a second skin, but a tool that alters the body and gives people social value.
One of the forms of dressing that has dominated fashion in today’s society is prescriptive dress, which is also known as prescription…
Gould, Emily & Alam, Rumaan. “You’ll Wear What They Tell You to Wear.” The New York Times. last modified October 24, 2017, https://www.nytimes.com/2017/10/24/style/bombfell-stitch-fix-litotes-clothing-subscription-boxes.html?rref=collection%2Fsectioncollection%2Ffashion&action=click&contentCollection=fashion®ion=rank&module=package&version=highlights&contentPlacement=2&pgtype=sectionfront
Medvedev, Katalin. “Social Class and Clothing.” Fashion History. accessed October 26, 2017, http://fashion-history.lovetoknow.com/fashion-history-eras/social-class-clothing
The purpose of the research is to obtain factual information about the evolution of fashion photography, but not only. A descriptive analysis of the data can serve as the departure point for the very interpretation of the facts. In order to be able to provide the reader with a relevant interpretation one must also take into consideration the changes and developments which have taken place in other areas (such as science, technology, philosophy, art, etc.)- since they have also influenced the overall direction of development of society. All these elements must be researched and correlated in order to achieve an objective analysis of the manner in which fashion photography has evolved.
As far as the research sources are concerned, they must include books, scientific essays and online information, ranging from blogs to specialized case studies. The books could help with the history of fashion while the academic…
Anderson Spivy, A. Fashion is everywhere. Retrieved June 2, 2010 from http://www.artnet.com/magazineus/features/anderson-spivy/anderson-spivy2-11-09.asp
Fahion era, retrieved June 2, 2010 from http://www.fashion-era.com/
Fashion framed: A study on Fashion photography, retrieved June 2, 2010 from http://www.fibre2fashion.com/industry-article/15/1472/fashion-framed-a-study-on-fashion-photography1.asp
The evolution of fashion photography, retrieved June 2, 2010 from http://www.buzzle.com/articles/fashion-photography.html
Romantic Era Fashion
In Europe, the Romantic Period lasted from approximately 1820-1835 and had very distinctive flavor. People were disenchanted with writing and paintings that followed dour religious subject matter for the main part and took away humanity. The Romantic Era can be seen as the birth of the humanist period that continues to this day. People wanted to express themselves as individuals with passion and emotion. This was reflected in the art of the day, in the literature from such great poets and novelists as Edgar Allen Poe and Jane Austen, and in the fashion that became popular for a brief time and then faded away. This was a fashion that was tempered with diversity due to the class of the people wearing it and the utility of the garments. This research paper discusses the fashions of the day and how they were influenced, especially in England by…
Bell, Melissa J. "About the Romantic Period and the French Revolution." (2009). Web.
Jarrett, Susan M. "The Romantic Era: 1820-1850." Costume History Pages, 2011. Web.
Thomas, Pauline Weston. "The Romantic Era 1825-1845 Fashion History." Fashion Era, 2011. Web
Second, the Madonna Versace ad is well-designed. Madonna's feet are one of the highlights of the photograph. The shoes she wears, which are sandals, breathe whispers of the upcoming warmer seasons. However, the gold and white tones in the ad still reflect the current colder seasons. Madonna is posing laying on a day bed, and her legs are crossed. She appears wrapped up in business of some sort, which again reflects her message as a confident businesswoman. Her eyes look straight into the camera, which is another hint as to Madonna's confident attitude.
Because the ad contains so many consistent messages, it will positively affect consumer behavior. Madonna wears the Versace clothing well; although her celebrity is powerful, it does not necessarily detract from the overall look and appeal of the clothing and accessories made by the designer. Anyone who can afford Versace will be highly likely to heed the…
In the early 60s, fashion was still designed for the wealthy, older women who could afford haute couture. However, young people began to influence the fashion industry with styles, fabrics, bold colors. The sixties was the first era of young people influencing fashion trends, and that influence continues today (Editors). Most fashions today begin with young people and work their way up the age ladder. In fact, during the sixties, young people had more disposable income than any time since World War II, and they wanted to spend it on fashions that did not look like the fashions their parents were wearing (Editors). Thus, a new type of fashion was born. One fashion history notes, "The elfin Twiggy who was five feet and six inches tall, and weighed 91 pounds, measuring '31-22-32' at the time of her fame was one of the first models to be identified with the 'youthquake'"…
Editors. "History of 60s Fashion and Textiles." Victoria and Albert Museum. 2006. 18 Dec. 2006. http://www.vam.ac.uk/vastatic/microsites/1211_sixties/history_page.htm
Radner, Hilary. "Embodying the Single Girl in the 1960s." Body Dressing. Ed. Joanne Entwistle and Elizabeth Wilson. New York: Berg, 2001. 183-196.
Thomas, Pauline Weston. "1960s Fashion History." Fashion-era.com. 2006. 18 Dec. 2006.
Fashion: a Reflection of Society's Attitudes.
Fashion is not just art, it is a measure of social attitudes for a particular period in history. Today, a woman cyclist will most likely be wearing spandex and skin-tight bicycle shorts. Her male counterpart will be wearing the same. hat is acceptable now would have been scandalous in our mother's time. This paper will illustrate through example that fashion is a reflection of societal attitudes.
A British perspective shed some light on the idea of moral decency and on ideas about woman's dress in the beginning of the nineteenth century. Richard Gooch in Bad Fashion and Poor Dental Hygiene of American omen., New York, 1834 said the following.
"Perhaps one reason for American ladies wearing such short garments is that they are generally admired for small and pretty feet. Nevertheless, it is impossible for an English eye not to be shocked at the…
Fields, Jill. Fighting the Corsetless Evil: Shaping Corsets and Culture, 1900-1930. Journal of Social History. Winter 1999. Complete reprint accessed February 2002. Found on http://womenshistory.about.com/gi/dynamic/offsite.htm?site=http%3A%2F%2Fwww.fin darticles.com%2Fcf_0%2Fm2005%2F2_33%2F58675450%2Fp1%2Farticle.jhtml
Richard Gooch. Bad Fashion and Poor Dental Hygiene of American Women. New York City.
1834. Reprinted in its entirety at Women in America 1920-1842. Accessed February,
Fashion MBA Application
Why is an MBA a critical next step toward your short- and long-term career goals? Why is LIM College the best MBA program for you? LIM College seeks candidates of various backgrounds who can bring new perspectives to our community. How will your unique personal history, values, and/or life experience contribute to the culture at LIM College?
For the past two years, I have worked in retail -- at first doing visual merchandising with my current employer, but then working up to actually selling women's clothing, establishing a clientele of women whom I personally style and advise about the latest trends. The personal relationship between salesperson and client is something that comes naturally to me, and in contemplating my own long-term career goals I realize that I enjoy everything about my current job -- except the fact that I am not doing these things in my own…
Marketing to children is always complex, because although children do the begging, moms and dads do the buying. Thus, the ad is carefully constructed to appeal to girls and to stimulate their persuasive abilities. The presence of the beloved and popular American Girl Dolls at the bottom of the ad adds to this appeal, as well as links to the doll-selling site. But ultimately, the ad really appeals to American girl's mothers who wish to create an idealized image of girlhood for their still innocent children. This is an image of American girlhood, that may never have existed but which many mothers would like to provide for their children. They mothers are, American Girl, hopes willing to pay richly for their children's images of spring innocence.
Despite the ad's placement on the international medium of the Internet and the expanding base of the company, the whiteness of the girls…
Outfit and Extras for Girl's Splash." (2005) American Girls Website. Retrieved 20 Feb 2005 at http://store.americangirl.com/pls/ag/ag_gr_splash?catid=73908
Being against popular culture is particularly difficult, considering the temptations that society provides people with and the fact that one risks being excluded from a community if he or she does not act in accordance with the convictions respected by the group's members (Aoyagi, 151).
Consumerism has been taken to a whole new level in Japan, as 2006 reports have shown that in spite of the fact that the country's population is not even half that of the U.S., it managed to consume "41% of the entire world's luxury goods" (Japan is the world's most concentrated source of revenue for luxury brands). hereas people in the Occident consider Japan to be a country represented by the natural beauty and health of its people many Japanese resort to cosmetics and facial surgery in order to change their looks. This situation is both ironic and alarming at the same time, given that…
Aoyagi, Hiroshi. "Pop Idols and Gender Contestation"
Beech, Hannah. "Eurasian Invasion." Retrieved February 26, 2011, from the Time Website: http://www.time.com/time/magazine/article/0,9171,106427,00.html
Frazier, Christopher. "Dynamic Beauty: Cultural Influences and Changing Perceptions." Retrieved February 26, 2011, from the University of Hawaii Website: http://www.uhh.hawaii.edu/academics/hohonu/writing.php?id=87
Mostow, Joshua S. "Museum as Hometown: What is "Japanese Beauty?"
The only image from the time that we have of the original dress is in the film poster (Image 5), where one can see that the dress showed quite a big of leg, which was considered improper and that is why the film commissioned a tailor to sew up Givenchy's original design, as to not offend anybody in the audience. hat a pity, for today, the dress would perhaps be ever-more popular.
In the third image, however, which is the picture of the dress as seen at Christie's, one can see that one of the photos shows the dress with the slit. Yet this discussion of without or without the cut prompts the thought of the fact that these are two dresses, one created by Givenchy, and one a copy created by another designer, a 'knock-off' almost, that together with the original created a phenomenon of epic proportions. Could it…
"The Audrey Hepburn Treasures." Google Books. Web. 01 Apr. 2012. .
"Cinemode: Breakfast at Tiffany's: The LBD That Dethroned Edith Head." Fashion in Film: Breakfast at Tiffany's. Web. 01 Apr. 2012. .
Duffy, Martha, and Dorie Denbigh/Paris. "THE MUSE and the MASTER." Time. Time, 17 Apr. 1995. Web. 01 Apr. 2012. .
"Growing Up With Audrey Hepburn:." Google Books. Web. 01 Apr. 2012. .
'Offshoring' can occur within the same company and involve movement of work to a different location of that company outside of the United States, or to a different company altogether" (4). Simply put, outsourcing is contracting with an outside company in any location, while offshoring is contracting with a company outside the United States.
Examples of Exclusive holesale Manufacturers
One example of a wholesale manufacturer that sells exclusively is Mona Lisa Fashions Inc. This "is a full-service cut & sew apparel contractor serving the women's, children's and men's apparel markets." They are located in Allentown, Pennsylvania and are encouraging designers not to outsource or offshore their products but to come to them instead. Another example is Sports and Sports International, a company that manufactures sports accessories and apparel. On their website, they announce, "e are one of the most prominent manufacturers, suppliers and exporters of an exclusively broad range of…
Anderson, William. Kathie Lee's Children. The Free Market. 14.9. 1996. Web. http://mises.org/freemarket_detail.aspx?control=45
Brown, Sharon P., and Siegel, Lewis.B. "Mass Layoff Data Indicate Outsourcing and Offshoring Work," Monthly Labor Review. 128.8.3-10. 2005. Print.
Enlow, Sara and Ertel, Danny (2006 May/June) "Achieving Outsourcing Success: Effective Relationship Management," Compensation and Benefits Review 38.3.50-55. Print.
Fashion Bella. Web. http://www.fashionbella.com/
A fully functional tooth developed for the mouse as a result of the experiment. The authors proposed the use of such technology as a model for future organ replacement therapies. "The bioengineered tooth, which was erupted and occluded, had the correct tooth structure, hardness of mineralized tissues for mastication, and response to noxious stimulations such as mechanical stress and pain in cooperation with other oral and maxillofacial tissues" (Ikedaa 2009, p. 113475).
The ability to regenerate fully functional adult teeth could yield considerable improvement in the ease and lifestyle quality for individuals who would previously have to have dental implants.
The clinical implications for the success of the study extend far beyond that of the field of dentistry. Stem cell therapy has the potential to restore the partial loss of organ function of neural cells in patients with Parkinson's disease and to generate new organs for…
Ikedaa, Etsuko. (2009, et al.). Fully functional bioengineered tooth replacement as an organ replacement therapy. PNAS. 106 (32): 113475-113480. Retrieved November 4, 2010 at http://www.pnas.org/content/early/2009/07/31/0902944106.full.pdf+html
All the attention is on the woman, and the background is inconsequential. The lighting is not harsh on Diana, it does not create deep shadows, but it is very soft all around her, almost blurry, but not quite, focusing the entire attention of the photo only on her. The depth of field is primarily her face and torso, the rest of the room is softly out of focus. The primary shape is Diana herself, slowly fading out into the background as she lies on the couch. In that, there is really very little sense of space, because the photo is so central to her, the space around her is not important at all.
The first thing, and only thing, you see in this photo is Diana. She is somehow larger than life, even though she is portrayed so simply. There is strong contrast in the photo, because of the lighting…
Editors. (2008). Mario Testino. Retrieved 29 Jan. 2008 from the Mario Testino.U.S. Web site: http://www.mariotestino.us/index.html.
Editors. (2007). Q&a with Mario Testino. Retrieved 29 Jan. 2008 from the CNN.com Web site: http://www.cnn.com/2007/SHOWBIZ/02/07/revealed.testino.qanda/ .
This will implicitly mean that the revenues are decreased. Once profits are lowered, the investment, improvement and competitive capabilities will also suffer demises. Similar to the previous case, a resolution could only be possible through the attraction of more viewers. "Wheeler knew that in order to hold or increase price it would be crucial to attract a critical mass of viewers who were interested in the network's content and were also attractive to advertisers" (Stahl, 2007).
In order to achieve the established desiderates of increasing the popularity and competitiveness of The Fashion Channel by making it more appealing to wider customer palettes, the senior vice president of marketing has identified three possible scenarios. The first sees a segmentation of the customer-based with the aid of traditional techniques. The second focuses on Fashionistas (smallest in size but the most intensive), whilst the third possibility sees a combination of two categories…
Stahl, W., 2007, The Fashion Channel, Harvard Business School Publishing,
Executive management job positions for Fashion buyers give the following job responsibilities: managing profit performance and utilizing relevant information to support business proposals, and creating and developing a balanced range that will deliver this season's strategy. Salary and compensation for this position is 90,000.00 U.S. dollars. Required Experience & Education: Ideally, candidates should currently be performing at buyer or senior buyer level and have experience gained within a menswear background. High street retail experience is also highly desirable (http://www.southeastlocaljobs.co.uk/Jobsite/Jobs/1741981/Buyers-Senior-buyer-Formal-Menswar).
s a buyer moves up the ladder from entry level to executive there is an increase in pay as well as an increase in responsibility. Educational level stayed the same but the amount of previous experience that the employer wanted went from 3 years to 8+ years. It is also prevalent that as the position and responsibility increases, the buyer becomes a prominent "face" of the company; they are more…
A middle management job position stated the following job responsibilities: Buy the Accessories for the Juicy Couture brand and make it appropriate for retail Juicy Couture stores. Identify key trends for each delivery of Accessories including Fragrance, Jewelry, Intimates, Eyewear, Watches, and Fashion Accessories. Manage the business to deliver superior sales, margin results and inventory management goals. Identify business opportunities through analysis, market research, analyzing sales performance, competition, and trends. Edit and assort accessories line while managing sku plan and maintaining financial goals. Strategize key items, promotional cadence, markdowns, and marketing initiatives including product selection for quarterly mailers. Manage receipt flow and financial Open-To-Buy. Collaborate with corporate, field and licensed partners to develop best product for Juicy brand. Regular partnership with visual peers to ensure brand aesthetic and ensure compelling presentation on selling floor. Salary and Compensation are not specified. Required Experience & Education: eight+ years of buying experience, 2+ years of previous management experience. 4-year Bachelor's degree required. Keen understanding and interest in fashion industry and trends. Vertical retail or specialty store background. Excellent Retail Math and Excel skills. Proven vision for building line plans and assortments. Posse's superior presentation, listening, verbal and written communication skills. Proven analytical skills, ability to adapt to changing business needs; Demonstrated success in working on a collaborative team, organizational skills ( http://www.job.com/my.job/jobdisplay/page=jobview/pt=2/key=65074743/ ).
Executive management job positions for Fashion buyers give the following job responsibilities: managing profit performance and utilizing relevant information to support business proposals, and creating and developing a balanced range that will deliver this season's strategy. Salary and compensation for this position is 90,000.00 U.S. dollars. Required Experience & Education: Ideally, candidates should currently be performing at buyer or senior buyer level and have experience gained within a menswear background. High street retail experience is also highly desirable (http://www.southeastlocaljobs.co.uk/Jobsite/Jobs/1741981/Buyers-Senior-buyer-Formal-Menswar).
As a buyer moves up the ladder from entry level to executive there is an increase in pay as well as an increase in responsibility. Educational level stayed the same but the amount of previous experience that the employer wanted went from 3 years to 8+ years. It is also prevalent that as the position and responsibility increases, the buyer becomes a prominent "face" of the company; they are more responsible for being present and seen by the associated firms and associates that they encounter on a day-to-day basis. It was not easy to find exact money amounts for lower levels; however, most of the executive positions posted the amounts for their compensation packages. How all three positions compare is that the minimum requirement is a bachelor's degree in fashion or associated field, understanding of the fashion industry, and Excel experience. There also is a search for compassion in ones work that is present in the job announcements; it is evident to see that if one wants to further his/her career as a fashion buyer they need to have a bachelor's degree in fashion or an associated major, and build their experience.
(And Now For Something Completely Different)
It has rightly been said that 'miracles transcend the body' since they prove that the body does not exist where it is at. Since the body physically has no problems by reforming our minds we are able to transcend the laws of the body. The proper use of mind can actually perform anything in the material world. eally God did not create this world. The laws of this world, the principles of gravity, death, sickness, and nutrition all the principles are actually are formulated by men. They are considered as the outcome of the ego mind. We accord priority to the laws as a result of our allegiance to the ego. Simply therefore, just by deterring from such allegiance by means of strong resolute will it is possible to transcend all those laws. Jesus therefore said that faith can move mountains. (The Fifty Miracle…
And Now For Something Completely Different. 25 October, 2004. Retrieved at http://www.mirrorofjustice.com/mirrorofjustice/2004/10/and_now_for_som.html. Accessed 24 September, 2005
Interview with Michelle, Pfeiffer: Dangerous Minds. Retrieved at http://desires.com/1.6/Perf/Pfeifer/pfeif.html . Accessed 24 September, 2005
Special Thanks to God. Retrieved at http://www.heartsandminds.org/God.htm . Accessed 24 September, 2005
Wapnick, Kenneth. The Fifty Miracle Principles of a Course in Miracles. Retrieved at http://www.miraclestudies.net/50P_17.html . Accessed 24 September, 2005
I used Yahoo Japan, a kind of Japanese eBay, and bought Pokemon cards from Japanese people at a low price point. I was able to resell cards at a premium price to Americans on eBay. While still in high school I became a top-rated seller on eBay, meaning I sold more than $12,000 in merchandise in 3 months.
My special something is my entrepreneurship. My business taught me the need to research what consumers want and look for new ways to do business. The world has just overseen the passing of a great entrepreneur -- Steve Jobs -- who changed the way human beings communicate because of his entrepreneurial genius. As Jobs said: "Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work." I know that if I love what I…
The misappropriation of Native American imagery, iconography, cultural ideology, and fashion is nothing new. After all, a slew of professional sports teams continue to run with Indian names and logos in spite of the controversy in doing so. A few sports teams, like the Atlanta Braves Major League Baseball franchise, boast insidious "tomahawk" chants during their games.
The latest trend in Native misappropriation is not much more tasteful than a Cleveland Indians jersey in the fashion world. Several manifestations of the disturbing trend have emerged in consumer culture. One is that commercial manufacturers Forever 21 and Urban Outfitters have been selling lines of clothing and jewelry that is culturally insensitive as well as illegal. A second trend, exposed by bloggers around the Internet, is the lewd use of Native-style feathered headdresses. These recent trends are highly disturbing in that consumers by now ought to know better. Especially hipsters, a…
"Chief Pendant Necklace. WTForever21. Blog. Retrieved: http://wtforever21.com/2011/08/chief-pendant-necklace/
Kane, Rachel. "Forever 21 Sells Faux Native American Items in Their Columbus Day Sale." Huffington Post. October 10, 2011. Retrieved online: http://www.huffingtonpost.com/rachel-kane/forever-21-columbus-day_b_1000788.html#undefined
"Native American culture shouldn't be appropriated for fashion." Turn the Page. Oct 29, 2011. Retrieved online: http://taholtorf.wordpress.com/2011/10/29/native-american-culture-shouldnt-be-appropriated-for-fashion/
Native Threads. Website: http://www.nativethreads.com/
Dreamland represents the place in the heart where the dreams and wonder of childhood live. I interpret this concept in this collection through my own childhood dreams and fantasies. Dreamland is a time when we walk through a whimsical, wonderful world. The lines between what is real and what is not are blurred. Looking at fashion through the lens of a child's eyes, I have created a collection that exhibits the influences of a time in my life when anything was possible, and nothing was impossible.
Woven into this collection are fantasy themes. Princesses, magical creatures and other fantasy elements are represented throughout. These elements showcase the beauty of the world in a way that is not conceivable in a literal world. But by using childlike imagination, the pieces have the ability to transport the wearer and the audience into another realm, recalling innocence and spectacle. In keeping…
Ever since fashion has evolved, we have an observed a significant relationship with art and fashion. It is seen that both the disciplines encourages, inspires and somewhat competes with each other. (Duggan, 2001) It is observed that artists and fashion designers creativity is exchangeable and their main objective is somewhat the same. Duggan (2001) also emphasized on the role of media and education in blurring up the boundaries between art and fashion. As we observe, just like art changes throughout the time, fashion change with time as well. Just as the atmosphere around a certain place changes, so does the fashion of that time. With technology becoming really prevalent these days, techno Fashion has emerged out as the new thing.
Fashion designers are therefore looking into the possibility of Techno fashion. This is basically the ability to incorporate tech item into the clothes a person is wearing. The…
Anderson, Benedict. Imagined Communities: Reflections on the Origin and Spread of Nationalism. London: Verso, 1983.
Bhabha, Homi. "DissemiNation: Time, Narrative, and the Margins of the Modern Nation." Nation and Narration: 291-322. 1990.
Bhabha, Homi. The location of culture. London: Routledge Press, 1994.
Craik, Jenny. "The face of fashion: Cultural studies in fashion." London: Routledge, 1993.
The capacity of good design is evident in its use to solve substantive socio-economic poblems thoughout the wold. My expeience and taining at Pason's was ich and compehensive, and left me with a lasting fascination fo design -- and with many skills needed fo a poductive, meaningful caee in fashion management.
4) Study Poposal Summay
Fashion in Tukey is a fast moving secto that has been hampeed by only summe and winte seasonal lines. Tends once launched twice each yea but with the addition of sping and autumn, the secto is expeiencing fou launches pe yea. These fast changes ae a wateshed of the etail migation to online and mobile channels.
As a case in point, conside that the Japanese clothing stoe Uniglo has established a vitual dessing oom -- a Magic Mio, as it is known; the Magic Mio uses a 60-inch colo-changing monito that lets shoppes ty diffeent…
references -- and over the long-term as the e-tail website learns their shopping habits. And the retailers and wholesalers benefit from receiving data about customer preference, in the form of metrics that show color swatch selections and such.
5) if you had a question to ask of the person interviewing you, what would it be?
If you had to choose just one, what single attribute is critical for success by a student of fashion management in this program?
How can a student in the program make the best use of many networking opportunities offered with university partners and fashion professionals?
Sustainability in Fashion
This study seeks to answer the question of how the concept of sustainability applies to local fashion production and to explain the connection between global fashion industries and fast fashion business to the sustainability fashion products.
The Designers Speak
Sustainable fashion is defined differently depending on who is asked to define the concept. Freda Giannini, Gucci creative director defines sustainable fashion as, "Quality items that stand the test of time -- it is the concept of sustainability, symbolized by a timeless handbag that you wear again and again, and can pass on…" (Friedman, 2010, p.1)
Oscar de la Renta, designer and brand founder stated that sustainable fashion "…implies a commitment to the traditional techniques, and not just the art, of making clothes." (Friedman, 2010, p.1) Oscar de la Renta designer stated that today, she worked in the same manner that she learned first "in the anteliers of…
Friedman, Vanessa (2010) Sustainable Fashion: What Does Green Mean? Style. Retrieved from: http://www.ft.com/international/cms/s/2/2b27447e-11e4-11df-b6e3-00144feab49a.html#axzz1vQqZoWId
Sustainable Fashion (2011) More Intelligent Life. The Economist, Retrieved from: http://moreintelligentlife.com/content/lifestyle/intelligent-life/sceptical-shopper-sustainable-fashion
Sustainable Fashion and Textiles: Design Journeys (2008) Kate Fletcher Sustainability Design Fashion. Retrieved from: http://katefletcher.com/publications/books/sustainable-fashion-and-textiles-design-journeys/
Sustainable Road Action Plan (2010) Department for Environment, Food and Rural Affairs. Feb 2010. Nobel House, London. Retrieved from: http://www.defra.gov.uk/publications/files/pb13206-clothing-action-plan-100216.pdf
In this manner, a chain of custody could be established. if, say, Aldo's product had suddenly jumped from one step of the process to another, it might indicate that Aldo had not gone through the usual channels; had possibly stolen the idea, or copied it to a significant degree from Alexander McQueen. In either case, the designer could protect himself or herself by following the customary procedures of their marketplace.
Can Knockoffs Be Stopped?
ith so many ways to counterfeit designer fashion items like clothing, shoes, and handbags, and so few laws to prevent the actual production of pirated merchandise, stopping knockoffs would seem to be an almost impossible task. Nevertheless, knockoffs can be controlled if designers, retailers, and government authorities remain vigilant. As noted by American designers, merchandising is the key to the American design process. It is also the key to controlling the flow of counterfeit goods. hile…
Brenner, Susan W., and Anthony C. Crescenzi. "State-Sponsored Crime: The Futility of the Economic Espionage Act." Houston Journal of International Law 28, no. 2 (2006): 389+. http://www.questiaschool.com/PM.qst?a=o&d=5015869743
Congress Considers Fashion's Copyrights." The Washington Times, 28 July 2006, C10. http://www.questiaschool.com/PM.qst?a=o&d=5001806764
Delener, Nejdet. "International Counterfeit Marketing: Success without Risk." Review of Business 21, no. 1 (2000): 16. http://www.questiaschool.com/PM.qst?a=o&d=5007317199
When a company such as Wal-Mart goes green, it is because they see a profit in it, and customers are demanding it, and that is the case with the fashion industry, as well.
In conclusion, the fashion industry is becoming much more eco-friendly largely because of consumer demand. People are becoming increasingly aware of just what goes into the products they consume, and they are demanding new products that use less energy to produce and use eco-friendly fibers and fabrics, as well. The public is becoming much more aware of environmental issues such as global warming and climate change, and it seems that the demand for eco-friendly products, including fashions will continue to rise. Smart fashion designers and companies will jump on this growing trend. They need to take the earth and its survival into consideration, but even more than that, they need to continue to fill consumer's shelves to…
Belli, Brita. "The Eco Fashion Revolution: Getting Consumers to Care about What They Wear." E. Sept.-Oct. 2007: 26+.
Claudio, Luz. "Environmental Impact of the Clothing Industry." Environmental Health Perspectives 115.9 (2007): 448+.
Editors. Sustainable Innovation: Cultivating Growth and Prosperity through Collaboration. Organic Exchange, Volume 4, Issue 1, March 2008. 1-8.
Wear Fashion Industry in Taiwan Today
Today, the ready-to-wear segment of luxury brands in growing globally in general and in many Asian nations such as Taiwan in particular. To determine the current state of affairs and the potential for the future in this sector, this paper provides a definition of the context of designer ready-to-wear, including a discussion concerning how it works in the fashion industry and what brands exist in this area. In addition, an examination of how stores are designed to attract the target customers for this sector including three major luxury ready-to-wear designer brands in Taiwan is followed by an analysis of representative advertisement and branding initiatives for these brands and Taiwanese consumer attitudes concerning these brands. Finally, an assessment concerning the target market for the ready-to-wear luxury fashion industry in Taiwan, including relevant demographics and current consumer preferences, is followed by a summary of the research…
D'Aveni, R. (2010, March/April). Fashion conscious: Lessons in commoditization from the fashion industry. Ivey Business Journal Online, 37-39.
Hayes, L. (2009, Spring). Designing clothes: Culture and organization in the fashion industry.
New England Journal of Entrepreneurship, 12(1), 61-66.
Hwang, J. (2013, August 1). The fitting continues. Taiwan Review. Retrieved from http://
...these designers placed great significance on clothing inherited from the past, including Japanese farmers' clothes designed through necessity and adapted dyed textile and quilting from ancient Japan, which Japanese would not consider fashionable. These designers presented them to the fashion world, gave the opportunity for 'the neglected' to make their existence known, and transformed them into 'fashion'."(Kawamura, 2004, 125)
Kawakubo, Miyake and Yamamoto are considered as the designers who made these first steps towards a new fashion more concrete: "hile Kenzo is considered a pioneer among all Japanese designers, Kawakubo, Miyake and Yamamoto are the ones who created a new style characterized by monochromatic, asymmetrical and baggy looks."(Kawamura, 2004, 125) the asymmetrical and baggy look of their designs is clearly influenced by the loose form of the kimono. Sometimes, in Miyake's creations for example, the dresses are completely shapeless and have random holes that offer a certain freedom when wearing…
Cort, Louise Allison and Sabur? Mizoguchi. Design Motifs. Weatherhill, 1973
Kawamura, Yunyia. The Japanese Revolution in Paris Fashion. Oxford: Berg, 2004.
Martin, Richard. "Our Kimono Mind: Reflections on 'Japanese Design. A Survey since 1950.'" Journal of Design History. Vol.8(3), 1995. 215-224.
The idea of dressing in civilized and well clothed are well deserving of freedom because t this group that is highly valued despite the fact that the Malay peasants who struggled for the independence have been devalued in the official history of nation -- building and their mark and contribution has been ignored. 'This shown that apart from the influences from the other cultures social classes have been instrumental in shaping the clothing style of the Philippine.' (Grace, 2008) Due to this many would want to dress in a particular recognized and accepted way to be recognized in the class of the rich. This is just part of the culture that has been impacted to the Filipinos which ahs influenced their manner of dressing.
Despite the different Muslim groups in he south and the mountain tribes have their own distinctive garments and seem to have influenced less. The Maranao Muslims…
Alfredo R. (2008) Philippines Culture Shock; California, Wiley Publisher
Grace R. (2008) Culture Shock! Philippines: A Survival Guide to Customs and Etiquette California, Wiley Publisher
Helena M. (2007) Introduction to Philippines Culture; New York, Sage Publications,
Renato. P. (2006) An Introduction to Philippines way of dressing; New York, Periplus
Fashion and makeup trends in the 1950s reflected shifts in popular culture and were heavily influenced by film stars and television. A thriving youth culture contributed to changes in fashion, which were generally less conservative than in past decades. The exception was men's fashions, which became more subdued in the 1950s and included dark gray, blue, brown, and black suits. However, the Beatnik generation also contributed to fashion trends, and leather, denim blue jeans, and sneakers were also popular in the 1950s, especially among teenagers. Rock and roll also influenced the "greaser" look that developed around that time. The cult of the housewife similarly impacted new looks developing throughout the decade. A rise in consumerism encouraged many people to amass large, colorful wardrobes.
One of the most well-known fashion trends from the 1950s was the poodle skirt. Poodle skirts were round-cut, calf-length, full skirts, cinched at the waist.…
"Perfect Day for a Picnic." About.com. Online at .
Thomas, Pauline Weston. "1950s Glamour: Fashion History 1950s." Fashion Era.com. Online at .
Yeager, J. "History of Fashion: 1950-1960." History of Fashion. Online at .
Tattered Jeans as the Fashion of the Popular Culture
In the fashion of popular culture in today's American society, jeans are perhaps the most often used by people of all socio-economic classes and fashion tastes. The jeans made its debut as a form of clothing when Levi Strauss, maker of the jeans brand Levi's, made the first pairs of jeans during the year 1853. The cloth that was used to make the first jeans were made of canvas cloth, which was originally intended to be used for the construction of tents by the coal miners during the Gold ush of the 19th century. When it became apparent that what the people, especially the miners, needed were not tents and shelter but clothing, Strauss made these canvas cloths into men's trousers. Thus, the first pairs of jeans were born, and the popular jeans brand of Levi's was introduced to the world…
Fry, Nick. "Reflections on Fashion: piss stained jeans, the emaciated self and the catwalk catch." 13 March 2003. http://nbprojects.co.uk/nickfry/fashion.htm.
Stretton, Lynda. "Loving Denims." 13 March 2003. http://www.fashionz.co.uk/lovingdenims .
Option 2: In order gain optimal results,
Kleinaci should franchise stores in key areas around the city.
If Kleinaci franchised his stores at this point and time, he would be taking a significant step toward distribution in several channels as well as moving toward a positive and unified voice for the fashion conscious. In fact, many people today possess the opinion that a franchise is an attractive method of expansion for a business and a safe environment. While Kleinaci might be initially concerned that by joining a franchise he might sacrifice some of the unique and eccentric parts of his collection, the actual benefits from a franchise far exceeds the loss. For example, franchises allow for the relative ease of obtaining legal and real-estate aid, financing, insurance benefits and branding (Gelman, 2010). Additionally, should Kleinaci have the concern that he is not reaching a particular segment of the population, he…
Gelman, M. (2010, Spring). Should a franchise be in your future? Time, 195-207.
Lake, L. (2010). Developing your brand strategy.
Retrieved April 08, 2010, from About.com: Marketing.
History of Fashion: HO TO MARRY a MILLIONAIRE 1953 (Monroe)
History of Fashion: How to Marry a Millionaire
How to Marry a Millionaire is a 1953 romantic comedy set in New York City starring Betty Grable, Marilyn Monroe, and Lauren Bacall, directed by Jean Negulesco. The costumes of the film, as designed by Charles Le Maire, showcase the 'New Look' popularized by Christian Dior. The 'New Look' (as exemplified most prominently in the red, full-skirted gown worn by Marilyn Monroe in a scene set in a powder room) featured sweeping skirts, a tiny cinched waist, and an exaggerated bosom. It was an ultra-feminine ideal that stood in stark contrast to the more practical, comfortable, and androgynous appearance of orld ar II fashion. The style of the New Look was far more restrictive and made women look more like artificial adornments than the ideal of 'Rosie the Riveter.' omen during the…
"Christian Dior." The Design Museum. [20 Mar 2012]
"The second step is to develop a touch-point chain and gauge those with the greatest impact. The third step is to turn findings into project priorities. The final step is to implement and monitor." (Atwal and Williams, 2009 P. 343).
Uche (2009) provides different argument by pointing out that internet experience create compelling, enjoyable, memorable, and positive experience for online shoppers. The author develops web experience model to demonstrate the strategy the virtual environment could provide experience for online customer. Typically, the 7C model was developed to create a high impact digital experiential customer experience. This includes customisation, content, customer care, community, communication, convenience and connectivity.
On the other hand, Snakers & Zajdman (2010) argue that there is a proliferation of fashion jewelry within the present marketing environment making consumer to face challenges in distinguishing between products. Thus, finding the best method to differentiate one product from the other has…
Abrams Research (2011).Social Media Guide for Luxury Brands. Digital & Social Media Agency.
Acuna, B.P. (2010). The Power of Social Media Image. Journal of Alternative Perspectives in the Social Sciences. 2 (1): 298-308.
Achouri, a. And Bouslama, N. (2010).The Effect of the Congruence between Brand Personality and Self-Image on Consumer's Satisfaction and Loyalty: A Conceptual Framework. IBIMA Business Review.
Atwal, G. (2009). Luxury brand marketing -- the experience is everything! Journal of Brand Management. 16: 338-346.
As the example the chapter gives is that of Mary Antoinette, the body also become an object of martyrdom and a persecuted object.
As we can see, the chapter is very useful in showing the intrinsic relationship between revealing and concealing and the essential role that fashion plays in this. It reflects how Gothic art and representation in novel is reflected occasionally in fashion and how the perception of Gothic in fashion itself is diverse, depending on the political environment and reflections in society. The chapter gives a very acute description of the evolution of fashion throughout the 18th century, in particular during the troubled period of the French Revolution and the Directorate.
The chapter shows how the revealing of the body determined the Gothic of this period, but also particularly marks the influence that the Gothic novel plays on fashion.
The book is not only a book about fashion,…
Contextualizing Fashion: London
The objective of this study is to become familiar with London as a fashion capital and opportunities for fashion retailing in London including the wide range of commercial outlets from the high street store to the fashion concept store.
This study will examine the flagship stores in London as well as the smaller boutiques in order to express an understanding of how shopping is contextualized in London.
London shopping is replete with Flagship stores, which are "significant, high profile developments that play and influential and catalytic role in urban regeneration…" (rown, 2009, p.8) The regenerational flagship project may be "a marketing tool for an entire area of a city, a large advertising hoarding, promoting th4e place for others to invest or spin. The flagship experience may be a brand experience and this may be critical to the luxury flagship store to unify the ultimate allure…
DePloy Demi Couture (2012) Retrieved from: http://www.urbanpath.com/london/boutiques/deploy.htm
Donna Ida (2012) Retrieved from: http://www.urbanpath.com/london/boutiques/donna-ida.htm
Boundary 11 (2012) Urbanpath. Retrieved from: http://www.urbanpath.com/london/boutiques/11-boundary.htm
Diverse (2012) Urbanpath. Retrieved from: http://www.urbanpath.com/london/boutiques/diverse.htm
Lys Fashion Business Plan
DayLys primary earnings
The company's start up
DayLys proposed start up expenses
Strategy and implementation summary
Sales revenue for the first and second year
Graph depicting the sales revenue
Five-year financial plan
Pro Forma Profit and Loss
Pro Forma Cash Flow
Pro Forma Balance Sheet
Percent of Total Assets
Percent of Sales
The focus of this project is to draw up the business plan for DayLys Fashion and the start up funding will be $45,000. The paper also provides the pro-forma profit and loss, and the marketing strategies. The financial plan reveals that the company will record profits in the first year and continuing making profits within the next five-year.
DayLys Primary Earnings
DayLys primary earnings will be $62,715 in year 1, $135,771 in year 2,
and $243,806 in year…
Porter, M.E. (2001). Strategy and the Internet. Harvard Business Review.