Given the recent 'credit crunch' and the difficulty in obtaining student loans at reasonable rates for many students, the effectiveness of this recruiting technique is likely to increase.
Another, corollary strategy is tuition support for nurses employed at an organization. Even if demand for nurses is high now, nurses may also be more interested in certification pay and tuition support for additional education, to give themselves added assurance of staying employed in the future and also to explore new subfields of nursing they find interesting. If an organization needs nurses in a specific subspecialty, providing tuition assistance for education to current staff rather than recruiting new staff is an option, and many increase organizational loyalty and retention.
Recruitment method 3: Provide financial incentives
With the changing role of nurses, nurses are asked to perform more duties than ever before. This results in nurses working longer hours and taking on new responsibilities. Recognizing nurses' sacrifices and compensating them accordingly cannot be underestimated. Offering a comprehensive benefits...
Offering a mandatory seasonal bonus for holiday work, bonuses for night shift work and overtime, and relocation bonuses for hospitals located in remote or underserved locations are all important ways to use financial incentives to acknowledge nurses' additional duties. The recruitment incentives and techniques must suit the demands of the hospital, whether is for specialized nurses, nurses who work eccentric hours, or nurses who are willing to relocate to remote areas. However, 'one off' bonuses such as relocation compensation may be less effective: Money that is consistently given to employees such as generous overtime pay and compensation for additional or more difficult duties is more likely increase retention. As always, retention is another critical aspect of recruitment, given that to reduce recruitment costs and turnover costs, quality employees must be retained.
Works Cited
Healthcare recruiting strategies that work - and others that don't! (14 May 2002). MedZilla. Retrieved 24 Sept 2008 at http://www.medzilla.com/press51402.html
