Competitor Analysis
There are many service categories that are commonly provided by nursing homes (Tulenko, 2012). Among those are the activities that residents have and the care offered to those who are struggling with Alzheimer's or dementia. Many nursing homes have separate wings or locked wards for these particular residents (Tulenko, 2012). Other homes do not have such strong precautions, and some homes do not take these types of patients at all because of the rigorous effort it often takes to protect them properly. These are definitely two service categories with which many nursing homes struggle, and they are also among the categories where nursing homes compete with one another. They have to compete in order to stay in business, but some of the nursing homes simply have more resources than others. When they have more with which to work, they are better able to focus on the true needs of the patients, which can allow them to build a stronger reputation in the community. At that point, they are generally able to surpass the competition, at least in those particular service areas.
Healthcare organizations in general have numerous service area factors (Tulenko, 2012)....
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