- Words: 686
- Length: 2 Pages
- Topic: Economics
- Paper #: 59987060
' No matter how clearly details about status "are conveyed, people as egocentric social information processors tend to process, comprehend, and evaluate such news by relating the details to themselves" (Mussweiler 2004, p. 832).
Social comparison theory, the idea that human beings feel satisfied or dissatisfied with their lots in life based upon peer-group comparisons, states that accessibility tends to increase the perceived similarity of 'self' and 'other' (Mussweiler 2004, p.