¶ … Criminalisation, legalization and the mixed blessing of medicalisation in the U.S.A." Reinarman discusses the issues related to the use of Marihuana. Marijuana or Marihuana has long been used to in America for recreational and medicinal purposes. As Manderson stated, "Debates on the reasons and rationalizations behind drug laws, their cost-effectiveness and their possible moral justification, have for a long time and will continue to rage" (Manderson, 1995, p. 800). Even with the recent mainstream shift towards legalizing of marijuana use from California to Colorado, many still attach negative connotations to marijuana, maintaining the image of marijuana as a deviant and immoral behavior. Keeping this in mind, one must understand the origins of marijuana use in America to see why it was deemed a deviant and illegal activity. Marihuana was first introduced into America on a substantial scale during the 1910's by migrant Mexican workhands in the Southwest. During this time, the use of marijuana caught on and from there it spread predominantly to numerous lower strata groups in locations in Louisiana like New Orleans in the 1920's. It wasn't until the 1930's that the image of marijuana use bgan to take a negative, deviant turn. Himmelstein writes: "Prior to the 1930's, among those few who considered the issue, there was no consistent nationwide image of marihuana use and the problems it caused" (Himmelstein, 1983, p. 22). People didn't have issues with marijuana use during its initial spread and even saw it as something recreational more so than seedy or illegal.

The Southwest, were marijuana use first became popularized, became the region were it became identified. "The very fact that the drug ultimately became known as "marihuana" in the 1930s suggest that the social image that became dominant then had roots in the Southwest" (Himmelstein, 1983, p. 22). Here is where the picture of a marihuana or marijuana user first developed and led eventually to the present day image. In fact the visual evolution of the marihuana smoker has changed from recreational, to illegal, to

801). Herein lies the issue of making the drug legal in the United States. The negative image of marijuana, which permeated into the U.S. through the 1960's and even up until the late 1990's remains today. "Not surprisingly, studies of drug consumption, which burgeoned during the 1960's tended to equate use (any type of use) with abuse and seldom took occasional or moderate use into account as a viable pattern (Zinberg, 1984, p. 3).
People who opposed marijuana use opposed it because they saw it as what most saw alcohol during prohibition, as a drug that led to dangerous addiction. Any drug use was deemed addictive behavior. "The use of any drug involves both values and rules of conduct and patterns of behavior; these two together are known as informal social controls" (Zinberg, 1984, p. 5). Informal social controls are how people constructed the negative image of marijuana and painted it as something that one could not control if consumed. Symbolic politics…