Online Consumerism Internet usage has been on the rise in recent years, and consequently is the increase in the number of online consumers. This research explores the attitudes, behaviors, and motivations of this new type of consumer in the market. The online consumer behavior has been considered for over 2 decades and will undoubtedly make a contribution to many future researches as internet consumerism expands. This paper will be guided

Consumer Behavior -- the Impact of Advertising "Brands should redouble their efforts in using advertising to grow brand advocacy through the integration of online and offline branded consumer contact points…[and moreover since] brand advertising stimulates website visits…" understanding the online and social media sites and applications can go a long ways to creating successful advertising campaigns… (Graham, et al.). Purpose and Expectations Advertising in the current global marketplace requires a great deal more

Online Dating Scams and Its Role in Identity Theft ONLINE DATING SCAMS AND IDENTITY THEFT The increased use of the Internet in modern communications has contributed to the emergence of cyberspace, which has become an alternative medium for developing and experiencing new relationships. The cyberspace is currently used for various purposes including communication and for developing creative romantic endeavors with less spatio-temporal restrictions. While online love platforms have proliferated and blossomed in

online purchases?" using the two-part approach provided below. Description of the Participants Sampling procedures In most cases, the more subjects that are surveyed, the more trustworthy the results, but there are some diminishing returns involved in qualitative analyses that limit the usefulness of increasingly larger sample sizes. In this regard, Neuman (2003) reports that, "One principle of sample size is the smaller the population, the bigger the sampling ratio has to be

Thus, the marketing message has impacted on consumer behavior in a specific and deliberate way. Marketers typically have significant control over the marketing message in the advertising, the packaging and sometimes even the placement of the product (ensuring Corona is available at every major beach resort around the world, for example). In conclusion, there are a number of different ways in which firms can exert influence over consumer behavior. Among

Retrieved February 14, 2010 from http://www.forbes.com/2010/01/12/car-sales-geely-volvo-business-autos-china.html ACNielson. (2007). 2007 key consumer and market trends. China Fast Forward. Retrieved February 13, 2010 from http://www.pdfone.com/view/14_keywordchinasconsumermarketopportunitiesandrisks/china-fast-forward-2007-key-consumer-and-market-trends.html BERR. (2009). China and India: Opportunities and Challenges for UK Businesses. BERR Economics Paper No. 5. Retrieved February 13, 2010 from http://www.pdfone.com/view/19_keywordchinasconsumermarketopportunitiesandrisks/china-and-india-opportunities-and-challenges-for-uk-business.html China-Britain Business Council. (2010). Opportunities for UK Businesses in China's Regional Cities. UK Trade & Investment. Retrieved February 13, 2010 from http://www.pdfone.com/view/22_keywordchinasconsumermarketopportunitiesandrisks/opportunities-for-uk-businesses-in-china-s-regional-cities.html Ebrahimi, Helia. (2008). Will pricelings save