Google's Organizational Culture And Leadership Style Research Paper

Length: 6 pages Sources: 5 Subject: Business - Management Type: Research Paper Paper: #4872224 Related Topics: Google, Organizational Culture, Decision Making Style, Dress Code
Excerpt from Research Paper :

CEO and Organizational Culture Profile

Google is a successful information technology firm with footprints in over 43 countries. Established in 1998 by Sergey Brin and Larry Page, the company has expanded in all aspects since then (Bolden & Gosling, 2011). Some of its offerings include search, web applications, and advertising. A notable statistic is that Google receives over job applications annually but employs less than a quarter of them. This signifies two indispensable things about Google. First, the company seems to be extremely particular about whom it hires and second many people wish to work for Google. It has made it into the Fortune list as the best company that anyone can desire to serve.

Organizational culture

Google is an energetic and quick moving workplace. Google workers do their best, yet have fun at the same time. The Mountain View head office boasts of a college campus-like atmosphere where the virtues of innovation and creativity are extolled. The company uses its business servicescape and organizational culture to make a casual 'value-added' climate. In Googleplex, workspaces are filled with personality, and the environment is comfortable (Parker, 2012). There are neither formal meetings nor dress code. Googlers can engage in games like table tennis, video games or beach volleyball on the campus, which makes employees feel like they are still at a university rather than being in a workplace.

Google inculcates in its workers the philosophy that it is not about the money. On the contrary, theirs is a way of life that fosters innovative brilliance over the competitors. They represent themselves as a company that performs towards modifying the world through creative involvement and teamwork. Associates express their pride in being part of such a brand, and they take tremendous satisfaction in being a part of the venture. Co-founder Sergey Brin argues that because Google is engineering-oriented, it has been misunderstood to mean that somehow the other operations are less important. Rather, the creative worker is the foundation of the culture.

Employee Resource Groups (ERGs) offer useful reviews on Google's HR policies and programs. This system provides useful possibilities to develop individually and professionally (Robbins & Judge, 2011). In addition, Google has many worldwide communities that help them connect to the organization, including Gayglers (the gay, lesbian, transgender bisexual network), and Greyglers. Employees happily announce that they are working for the best organization on the globe and that they are a part of something essential and believe the tasks they perform is extremely fulfilling. Rather than explaining their jobs as "selling ads" or "coding," they believe they are "organizing global data and making it globally useful and accessible" which is the Google's mission.

Passion does not originate from perks of profits. Google's philosophy of giving meaning to their work brings out the best in their people. In addition to emphasizing on establishing a corporate paradigm that capitalizes on this attitude, Google is poised to experience success as the best employer across all sectors. Therefore, focusing on intangibles, on strategies to enhance the culture, Google goes with cool team building activities to get a process started. This great organizational culture has helped improve the bottom line maintain high productivity.

Signs of the organizational culture

The organizational culture of Google is shown in their decision-making. Choices are made in groups. Even the management is under a triad: Page and Brin employed Eric Schmidt to assume the position of the organization's CEO, and they are allegedly running the organization by agreement. Significantly, the typical top-down decision-making scenarios by seniors are not applied at Google. It is typical for several...


I noticed that when the head of the marketing system made an error costing the organization huge amount of money and apologized for the error. Larry Page commended her for making the error and argued that he would rather run an organization where they are moving fast and doing too much, rather than being too careful and doing too little. This mindset toward acting quickly and recognizing the cost of causing errors as a natural effect of operating on the innovative edge may describe why the organization is ahead of opponents such as Yahoo and Microsoft. One of the current difficulties for Google is expanding to new areas outside of their web search business. To promote new ideas, it motivates all technicians to spend 20% of their time working on their initiatives (Cameron & Quinn, 2011).

Gut feeling has little effect on decision-making. In meetings, people allegedly are prohibited to say, "I think," instead must say, "the information, suggest." To foster group work, associates work in open office surroundings where private workplaces are allocated only to a select group.

Factors that caused Google to embody this culture

Google's culture is driven by two main factors: HR practices and Humble Beginnings.

HR practices. An essential factor in continuing Google's culture and passing on the founders' spirit is in the hiring. Thus, the company invests mush resources and time into choosing only the best employees in a three-phase procedure. The first phase is to get an application, which will be analyzed, along with experience and a resume. Then, if Google thinks the applicant matches the job, she will contact him to learn more about him, and respond to any questions he may have about working for Google. Here, the employer explains Google's work environment and culture. The employer officially analyzes the candidate's abilities and decides if he should continue to the next phase of the recruitment procedure, an interview over the phone. An essential attribute of this phase is that someone at the company in a similar position will perform the interview. In this manner, Google renders the task of recruiting not up to HR managers, but the job of every worker at the company. The last phase of the recruitment procedure is the on-site interview. If the applicant passed the phone interview, he/she is asked for a face-to-face interview. Here, problem-solving skills, behavior, technical skills, and thoughts are analyzed. Then, interviewers and recruiters see if the applicant's personality will fit into Google's culture of creativity, passionate productivity and innovation (O'Callaghan, 2010).

Humble Beginnings. Part of Google's culture can be tracked back to the little experience of Google's modest beginning with a few workers under control of owners Sergey Brin and Larry Page. The two entrepreneurs got the organization from the ground with its values of dedication, passion, and fun (Cameron & Quinn, 2011). Evidently, a familial climate, creativity, and passion are still permeating Google's culture due to its dedication to protecting the best aspects of their start-up culture. The physical existence is still felt around the office. Page and Brin are often seen giving each other high-fives within the premises. They had a twofold purpose in the company. While they are entrepreneurs, overseeing the smooth running of the company, on the other hand, they are the social glue that perpetuates the organizational culture they put into place.

The best leadership style

Google calls for an introverted person: Introverts have lately been proven the best in dealing with a proactive workforce -- and if there is an organization that has a proactive workforce, it is Google. Introverts have the best listening skills, and they are not much enthusiastic about dominating social circumstances -- so compared to extroverts, they are more expected to listen to and apply other people's suggestions. Innovation is Google's most valued culture; an introvert is considered to have power of accomplishing the company value (Lussier, & Achua, 2015).

The corporation runs on the philosophy of building great things that do not exist. This is why it does not pay attention to the competition. It tries to stay ahead, and this will be covered with a leadership design that gives an opportunity to an ongoing advancement and hard work to stay ahead of rivals. Individuals made Google the kind of company it is today: its organizational culture of recruiting intelligent and determined people with passion and ability and not experience. Googlers have a mutual vision and goal, and the company makes it part of their lifestyle to motivate hands-on participation and make sure that members feel safe sharing opinions and ideas. To produce results, this company needs a person who comprised of transitional and transformational styles. This must be depicted by being open to new ideas and the curiosity for great ideas likely to address technological questions (Hatch & Schultz, 2008). Google's success will then be linked towards a proper leadership technique, supportive and motivated team member. This is because an important aspect of worker retention is fostering a helpful workplace in which employee motivation and morale are high. This will motivate low employee turnover within the business.

Changes to the organizational culture

In this case, Google must address the effect of its staggering perks and benefits on experienced and older employees. These subtle, extrinsic motivators…

Sources Used in Documents:


Bolden, R. & Gosling, J. (2011). Exploring Leadership: Individual, Organizational, and Societal Perspectives. Oxford: OUP Oxford.

Cameron, K.S., & Quinn, R.E. (2011). Diagnosing and changing organizational culture: Based on the competing values framework. San Francisco, CA: Jossey-Bass.

Hatch, M.J., & Schultz, M. (2008). Taking brand initiative: How companies can align strategy, culture, and identity through corporate branding. San Francisco: Jossey-Bass.

Lussier, R., & Achua, C. (2015). Leadership: Theory, Application, & Skill Development. New York: Cengage Learning

Cite this Document:

"Google's Organizational Culture And Leadership Style" (2015, February 28) Retrieved January 28, 2022, from

"Google's Organizational Culture And Leadership Style" 28 February 2015. Web.28 January. 2022. <>

"Google's Organizational Culture And Leadership Style", 28 February 2015, Accessed.28 January. 2022,

Related Documents
Leadership Style of the CEO of Google
Words: 1480 Length: 5 Pages Topic: Leadership Paper #: 12308832

Leadership style of the CEO of Google Inc. using situational leadershi Larry Page and Sergey Brin met at the Stanford University in 1995 and by 1996, they built first search initially called BackRub, which used links to establish the importance of the individual web pages. They continued working on the search engine, and in 1998, they founded the now worldwide-established Google Inc. Company (Larson, 2010). The company packs a lot considering

Leadership Style: What Do People Do When
Words: 1664 Length: 5 Pages Topic: Leadership Paper #: 5314650

Leadership Style: What Do People Do When they are Leading? Hewlett Packard (HP) remains one of the most successful computer and related services company in the Diversified Computer Systems industry. In this text, I concern myself with the leadership style of Meg Whitman -- the CEO of HP. In so doing, I will amongst other things analyze how her leadership style aligns with the company's culture. I will also examine Whitman's

Google Company Leaders Apply Different Leadership Styles
Words: 904 Length: 2 Pages Topic: Leadership Paper #: 74822839

Google Company Leaders apply different leadership styles which vary from one organization to another. The choice of leadership styles and the tools which are being used in leadership is what makes an organization excel or perform well. The following issues need to be addressed for effective leadership in Google Company; Reward and Performance Practices Reward and performance is a very sensitive area that needs to be improved if Google is to achieve the

Organizational Culture Integrating Culture and Diversity in
Words: 1849 Length: 6 Pages Topic: Business - Management Paper #: 86538551

Organizational Culture Integrating culture and diversity in decision-making:The CEO and organizational culture profile. Historically, there are many definitions about organizational culture, which different literatures offer different definitions. The most popular definition is "the way a company does their thing around the company." In addition, organizational culture refers to the attributes of an organization, or in other terms, it is appropriate to link organizational culture as the right ways in which companies understand

Organizational Culture and Sustained Competitive Advantage Organizational...
Words: 26051 Length: 80 Pages Topic: Business - Management Paper #: 17631771

Organizational Culture and Sustained Competitive Advantage Organizational culture is a defining feature of every organization. The unique culture that every organization displays has an affect on its ability to remain profitable. Culture can have either positive or negative affect on the ability of the organization to remain competitive. Much academic research up to this point has focused on theory and defining what is meant by culture and sustainable competitive advantage. This

Richard Branson Describe Branson's Leadership Style Terms
Words: 1637 Length: 5 Pages Topic: Leadership Paper #: 7593947

Richard Branson Describe Branson's leadership style terms leadership models addressed Chpts. 10 & 11 evaluate effectiveness style U.S. today. 2. Recommend a leadership style (combination styles) make Branson effective leader Richard Branson: Leadership style Richard Branson is the charismatic CEO of the Virgin Group Ltd. Branson is internationally famous for his iconoclastic approach to leading his organization. Branson can be characterized as a transformational leader, intent upon using his somewhat unsystematic personality to