Graphics will be used for site branding, product images, and product diagrams. Site branding will make use of the Jelly Bean King Online Store company branding.
Static graphics will be in .jpg format. Flash images will be created in Adobe Flash format (.swf). Both formats are standard formats which should be viewable by almost all browsers and devices. However, in case a browser unable to view JPGs or Flash files loads the page, all images will include ALT tags which will describe the function of the image to the viewer.
Branding will be placed prominently so that the viewer will become familiar with the Jelly Bean King Online Store logo. Product images will be marketing material showing Jelly Bean King products, packaging, or products being enjoyed by buyers.
Because it is important to communicate to viewers that Jelly Bean King products are tasty, gourmet treats, all people included in images will appear to be happy and delighted while eating Jelly Bean King jelly beans.
Use of Videos
Videos hosted on the Jelly Bean King site will use MPEG format (.mp4) because it is supported by many Web browsers and mobile device operating systems, including Internet Explorer, Safari, Chrome, Android, iOS, and even video gaming platforms like the XBOX and Playstation 3 (Zencoder, 2010, para. 5). It...
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