¶ … internet strategies of Samsung. Best known for their flagship company Samsung Electronics, a global leader in high-tech electronics manufacturing and digital media, Samsung has been in business for more than 70 years. The company began as a small export business in Taegu, Korea and has since expanded into a number of diverse businesses: advanced technology, semiconductors, skyscraper and plant construction, petrochemicals, fashion, medicine, financial services, and hotels (Samsung, 2011). According to the Wall Street Journal, Samsung was expected to report second quarter operating profit this year of approximately $3.5 billion USD, which represents a decline from last year (Ramstad, 2011).
One of Samsung's internet strategies is apparent even before landing on the company's main website. When one googles the name Samsung, the search returns 1.61 million results. At the very top of those results is the Samsung webpage, www.samsung.com. Along with listing the company's website, there is also content directed at consumers: "Imagine what Samsung can do for you! You'll find product and support information for our TVs, mobile phones, videos and audios (sic), computers and related products." Moreover, the links that display Samsung's subsequent web pages include the following options: TVs, cell phones, tablets, laptops, Support and Get downloads, all of which market consumer electronics. These results show clearly that Samsung's search engine optimization strategy is targeting consumer electronics (Samsung, 2011).
From this point, one can continue on to visit Samsung's website by clicking on the first Google...
Internet Strategies Adopted by Automobile Companies in a Changing Business Market This is an article on the Internet strategies adopted by automobile companies in the changing business scenario. What is the most recent fad that is tempting, informative and dangerous? The author would have loved to hear the responses from an audience, because none would have mentioned the Internet as the answer, and that is exactly what it is. Tempting because companies
Internet and Global Finance Strategies Within the present competitive business environment, firms are continuously looking for various strategies to be ahead of their competitors and achieve competitive market advantages. Many firms have identified that internet technology is a powerful tool to enhance competitive market advantages. The traditional organizations have identified that internet is a powerful tool to deliver value to customer and presently, the internet technology has enabled firms to coordinate
Internet Fraud Every day, fraudsters and hackers find new ways of making a quick buck via the internet. In that regard, the need to familiarize oneself with the principles and measures necessary to avoid falling victim to internet fraud cannot be overstated. This text largely concerns itself with internet fraud and the measures individuals should take to protect both themselves and their businesses from the same. Internet Fraud: An Overview Fraud according to
In sum, arguments against the use of social media on the Internet for new and different useful information fail to recognize at least 9 ways in which social media on the Internet greatly assist businesses in obtaining new and useful different information. 3. Conclusion Social media on the Internet provides businesses with new and different useful information. There are at least 9 ways in which this is accomplished, because Internet social
Job availability also increased in finance and insurance, professional and technical, real estate and retail trade industries. Monster's new index fills a gap that has existed in tracking online help-wanted ads, said Monster.com founder Jeff Taylor. The online index "really becomes more relevant as we begin to move into recovery" of the economy, he said (Medill 2004)." The article goes on to contend that the other internet-recruiting firms such as
Aer Lingus, 2012a () No security breach has even been recorded on the Aer Lingus website so the website can be thought to be tightly secure and that all the necessary steps have been taken to ensure that the personal information of their customers is kept safe. Methods for ensuring greater security for customers One of the ways which the company can ensure that they continue maintaining this record of security and
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