- Words: 1445
- Length: 5 Pages
- Topic: Business
- Paper #: 85277752
The Power Frappuccino was however not introduced directly in all markets, but was first of all tested in different representative markets for a reaction from the customers. We can see from this example that the two main sources for new product ideas worked closely together before this product was introduced.
Another product that was tested during the late 1990s was the Chai Tea Latte, combining black tea, exotic spices, honey