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The computer they have in their hands does more and communicates on a far wider level than the best personal computers at people's desks just a few years ago. The "presence" aspect that the author of this article talks about is an important part of instant messaging, text messaging, and emailing through smart phones. Used correctly, "presence" (the icons and "emotions" that are part of the digital language) can and does help commercial / corporate marketers to link millions of users into that particular corporation's community.
It is easy to imaging how well thought out new businesses (start-ups) that are launched with user-friendly digital / phone technology applications (gaming, music downloads, video, IM and SMS) will be able to achieve success. By embracing the previously mentioned applications - along with buddy lists, messaging with content delivery, location technologies and Web-driven applications - one can see that the future of marketing goods and service businesses will be digitally driven. Additionally, according to an article in Retail Solutions Online, corporations like Verizon are working on providing security services...
This evolving technology should not be used by businesses, corporations, big political parties and other national groups, exclusively. It should also be in the hands of nonprofit and charity organizations to better the lives of ordinary people, and to help advocacy groups deliver their services to humans and animal species, for the betterment of the planet.
Works Cited
Maveddat, Payam. (2009). Don't Miss the Boat: Capitalizing on Presence to Increase
Data Usage. TMCnet. Retrieved January 12, 2009, at http://fixed-mobile-convergence.tmcnet.com.
Retail Solutions Online. (2009). Verizon's Communications and Information
Technology Solutions Help Power Retailers. Retrieved January 13, 2009, at http://www.retailsolutiononline.com.
Works Cited
Maveddat, Payam. (2009). Don't Miss the Boat: Capitalizing on Presence to Increase
Data Usage. TMCnet. Retrieved January 12, 2009, at http://fixed-mobile-convergence.tmcnet.com.
Retail Solutions Online. (2009). Verizon's Communications and Information
Technology Solutions Help Power Retailers. Retrieved January 13, 2009, at http://www.retailsolutiononline.com.
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