Mobile Phone Essays (Examples)

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Mobile Marketing Case Study Mobile-Based Marketing Needs

Words: 844 Length: 3 Pages Document Type: Essay Paper #: 63442774

Mobile Marketing Case Study

Mobile-based marketing needs to be part of an integrated marketing communications (IMC) strategy, supported by ancillary systems, tactics and programs to attract, sell and serve targeted customers if it is to succeed. Of the many technology platforms that are catalysts of IMC growth, mobile-based marketing continues to accelerate well beyond all others, estimated being valued as a $23 industry by itself (Valentino-DeVries, Steel, 2010). Despite this rapid projected growth, mobile-based marketing has continued to face formidable obstacles to its growth. For the last decade there have been lawsuits regarding the use of cookies and other advanced tracking technologies including "Flash Cookies" that are used for recreating browsing sessions by consumers, even after they are deleted (Valentino-DeVries, Steel, 2010). There are the legal impediments to growth and the technological, including the ability to integrate disparate, often legacy systems together to create scalable, secure mobile marketing systems (Pelau,…… [Read More]

Bibliography

Business: Follow me; location-based services on mobile phones. (2010, Mar 06). The Economist, 394, 85.

Pelau, C., & Zegreanu, P. (2010). MOBILE MARKETING - THE MARKETING FOR THE NEXT GENERATION. Management & Marketing, 5(2), 101-116.

Valentino-DeVries, J., & Steel, E. (2010, Sep 20). 'Cookies' cause bitter backlash - spate of lawsuits shows user discomfort with latest innovations in online-tracking technology. Wall Street Journal.
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Mobile Computing and Social Networks There Are

Words: 3227 Length: 10 Pages Document Type: Essay Paper #: 64262600

Mobile Computing and Social Networks

There are many mobile apps in the market that have been designed to cater for various tasks and processes. Mobile apps were initially designed for gaming but improvements have been made to ensure that they can be used for business purposes. Applications have been designed to improve efficiency of mobile devices. Users have been able to make use of mobile phones to replace devices such as desktop computers and cameras.

Effectiveness and efficiency mobile-based applications

Technological advancements in the field of communication have undergone numerous changes over the decade. Mobile phones conventionally used for basic communication can now be used to conduct more features. The software being used in the mobile devises have enabled the devises to be used for more application than communication. The mobile devices being sold in the market are considered smart phones due to the array of applications that they can…… [Read More]

References

B'Far, R. (2004). Mobile computing principles: Designing and developing mobile applications with UML and XML. New York: Cambridge University Press

Bohner, B. (2009). Disaster Recovery -- Extra Considerations for Extra Technologies. System Inews, (360), 13.

Hernack, B. (2006). Improving Bluetooth Security: What IT Managers and Mobile Device Users Can Do. Information Systems Security, 15(4), 39-42.

Sarno, T. (2010). Choosing the right mobile platform. Apc, 30(9), 100.
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Mobile Marketing in Hotels in

Words: 1662 Length: 5 Pages Document Type: Essay Paper #: 94692299

Analysis of the data was done by within-case and cross-case analysis with regard to the mobile marketing applications. Within-case analysis allows researcher to analyze the interview data from hotels against the previous research or literature, boiling down a large amount of data into readily digestible and easily understood segments. Afterwards cross-case analysis is implemented to compare all cases to each other in order to find common patterns or themes, which also makes it easier to conclude the research. In general, case study methodology requires multiple sources of data. In the case of this study, the observation of mobile application, Internet website and mobile website of interviewed hotels was central to the research. Some hotels also provided the author with some artifacts that are also considered as sources of data (such as a flier and chocolate bar which had Q code on them).

Conclusion

In this chapter, the author has mapped…… [Read More]

References

Android market: google maps with navigation. (2011). Retrieved from https://market.android.com/details?id=com.google.android.apps.maps&hl=en.

How top performers measure return on investment for mobile marketing. (2011, March). Gleansight Deep Drive, 1-3.

The future of social media for hotel marketing, travel and tourism 85. (2012). Retrieved from http://irclay.hubpages.com/hub/the-Future-of-Social-Media-for-Hotel-Marketing-Travel-and-Tourism.

Milano, R., Baggio, R., & Piattelli, R. (2011). The effects of online social media on tourism websites. In International Conference on Information Technology and Travel & Tourism (pp. 1-12). Retrieved from www.iby.it/turismo/papers/baggio_socialmedia.pdf.
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Mobile Marketing in Hotels

Words: 5599 Length: 20 Pages Document Type: Essay Paper #: 94570403

Mobile Marketing

The Utility of Mobile Marketing in the Hospitality Industry:

An Evidence ased Approach

What is Marketing?

Categories of Demand

Hospitality Marketing

Mobile Marketing

Case Study Questions and Data Collection

Issues in Application of Mobile Marketing

Mark Twain once quipped that, "Many a small thing has been made large by the right kind of advertising. The truth of this maxim is as true in today's marketing reality as ever. Marketing can be understood primarily as a business philosophy that puts the customer first. From this perspective, the primary goal of hospitality businesses should be to create and retain satisfied customers. This concept proposes that satisfying customers' needs and wants should be at the center of an organization's decision-making process. Professional marketers believe that this customer focus is the responsibility of everybody in the organization. Adopting this philosophy requires a total management commitment to the customer, and companies that pursue…… [Read More]

Bibliography

Brown, B. And Chalmers, M. 2003. Tourism and mobile technology. Proceedings of the Eighth European Conference on Computer Supported Cooperative Work: Helsinki, Finland.

Gleanster. 2011. Mobile Marketing. Gleanster, LLC. Open Resource Library. Accessed 21 Jan 2012. URL: http://www.gleanster.com/index.php?option=com_content&view

=category&layout=blog&id=82&Itemid=470

Gleanster. 2011a. Mobile Device, Network and Software Trends. Gleanster, LLC. Open Resource Library. Accessed 21 Jan 2012. URL: http://www.gleanster.com/index.php?
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Phone Bill in Figure 1

Words: 1992 Length: 5 Pages Document Type: Essay Paper #: 96868641

However we measure time, it is outside our control, and was before we learned how to measure it the linear way we do now. Time has real personal and collective qualities as our phone bill analysis demonstrated above, where distance is large enough that one person born at the exact same 'moment' as someone else, is actually older because of their position on the earth. And differences become apparent for the same individual at different periods. Sometimes time seems to pass slowly when you are waiting for something but moves faster when you have to solve an elusive problem. Likewise a period of time can seem longer beforehand than after, and in the distant past or future. So, two people, or all of them, could experience time at different rates, and place different values on those rates, all at the 'same time.'

Free time is time when an individual can…… [Read More]

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Mobile Learning M-Learning University Use

Words: 656 Length: 2 Pages Document Type: Essay Paper #: 6177618



Mobile phones can also be used to create 'experiential' classes: "Images can be captured and uploaded to the Web through mobile weblogs (moblogs)…a team from Umea University in Sweden moblogged Jokkmokk's 399th Annual Sami Winter Market. Students applied their academic learning about the Sami to the real world, interviewing participants, conducting follow-up digital research on the fly, and uploading and expanding on commentary online" (Alexander 2004). The classroom spilled out conference, and all students in the class participated simultaneously, in a way they could not, had they traveled through the conference as a group or reported back to the classroom as individuals.

m-Learning thus has several demonstrable benefits. The first is its ease of access, where updated information and alerts can be sent immediately. It also offers options to pace a student's study so it is compatible with the student's other lifestyle demands. A student can learn while on the…… [Read More]

References

Alexander, Bryan. (2004, September/October). Going nomadic: Mobile learning in higher education. EDUCAUSE Review. 39. 5-28 -- 35. Retrieved January 19, 2010 at http://www.educause.edu/EDUCAUSE+Review/EDUCAUSEReviewMagazineVolume39/GoingNomadicMobileLearninginHi/157921

The 2009 Horizon Report. (2009). Retrieved January 19, 2010 at  http://www.nmc.org/pdf/2009-Horizon-Report.pdf , pages 1-10.

Jacob, Seibu Mary & Biju Issac. (2007, June). Mobile learning culture and effects in higher

Education. IEEE Multidisciplinary Engineering Education Magazine. 2.2: 19-21
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Mobile Services Safety Security Usage

Words: 5950 Length: 22 Pages Document Type: Essay Paper #: 56051665

Many researchers have conducted studies on many aspects of m-commerce and the use of mobile technology by consumers. deuyter, Kleijnen, & Wetzels (2006) stated, "M-commerce has been heralded repeatedly as the new service frontier of the millennium. Present market reality, however, seems to be less optimistic, therefore, the current study explores the factors contributing to the adoption of mobile services in a context of wireless finance" (p. 206).

Organization of the Study

Chapter two will consist of the literature review of published works and research studies on the subject of mobile commerce. There are many points-of-view and definitions of m-commerce and this chapter will attempt to examine the data as it relates to what is also referred to wireless e-commerce.

Chapter three through chapter five will substantiate and provide the details of the research methodology utilized for collecting the data. The collected data will be used to answer the research…… [Read More]

References

Amin, H., Hamid, M., Lada, S. & Tanakinjal, G. (2006). Undergraduate attitudes and expectations for mobile banking [Electronic Version]. Journal of Internet Banking & Commerce, 11(3), 7-7.

Bhatti, T. (2007). Exploring factors influencing the adoption of mobile commerce [Electronic Version]. Journal of Internet Banking & Commerce, 12(3), 1-13.

Birch, D.G.W. (2007). Near-field is nearly here [Electronic Version]. Journal of Telecommunications Management, 1(1), 55-68.

Brown, L. (n.d.). Observational Field Research. Retrieved January 24, 2009 from, http://www.socialresearchmethods.net/tutorial/Brown/lauratp.htm
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Mobile Computing Assessing Alternatives for

Words: 2320 Length: 8 Pages Document Type: Essay Paper #: 99208461

It is the most ambitious option yet also the greatest in terms of retaining and gaining customers over time. It would literally include integrating supply chain, pricing, manufacturing, logistics, field service and customer service all together into an enterprise platform. In effect a Service oriented Architecture (SOA) with integration to Cloud Computing services and platforms (Birch, 37) would need to be completed. This would also rely on real-time data from manufacturing and distribution through FID systems integration which would in effect many the entire company customer-centric and demand-driven (Wang, Chen, Xie, 2512, 2513).

ecommendation

Clearly the option of doing nothing is not acceptable as Web 2.0 technologies, the catalyst behind social networks, combined with Web Services and streamlined XML messaging, are revolutionizing the use of mobile computing platforms. To do nothing is invite customer churn given how quickly customer preferences are changing for using mobile computing channels to communicate with,…… [Read More]

References

Bernoff, J., and C. Li. "Harnessing the Power of the Oh-So-Social Web. " MIT Sloan Management Review 49.3 (2008): 36-42.

(see attachment for this reference)

Birch, D. "The future - mobile channel and clouds. " Financial World 1 Dec. 2009

The future - mobile channel and clouds
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Mobile Microfinance Mobile Banking in

Words: 839 Length: 3 Pages Document Type: Essay Paper #: 86947651

Among the more obvious reasons is the simple elimination of overhead and initial construction costs for new bank branches. Though such costs are shared by all banking customers, it requires a sizeable initial investment on the part of the bank, and customers might not be plentiful enough to make the sharing of these costs feasible for either potential customers or the banks. With mobile banking, not only are the overhead costs of a physical branch eliminated, but many transactions can actually be conducted without any contact between the customer and bank personnel. This further eliminates costs associated with branch banking while allowing more affordable access to more complex services.

This reduction of overhead costs is observable in other forms of branchless banking, as well, as can clearly be seen in the massive reduction in costs when point-of-sale third party agents were introduced to the microfinance arena (CGAP a 2009). Additional…… [Read More]

References

CGAP a (2009). "Mobile banking: Overview." Accessed 13 November 2009. http://www.cgap.org/p/site/c/template.rc/1.11.14910/

CGAP b (2009). "Technology: Project profiles." Accessed 13 November 2009. http://www.cgap.org/p/site/c/template.rc/1.11.45745/

WorldBank. (2008). "Mobile banking to transform microfinance." Accessed 13 November 2009.  http://web.worldbank.org/WBSITE/EXTERNAL/NEWS/0,,contentMDK:21765683~pagePK:64257043~piPK:437376~theSitePK:4607,00.html
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Phone Use While Driving

Words: 1433 Length: 4 Pages Document Type: Essay Paper #: 65331736

Mobile Phones

One of the most important concepts in public safety is the idea of "accidents." That is the wrong word for a collision that was avoidable either through attention or preventative measures. There are very few accidents on the roads. There are collisions, and they are caused by either mechanical error or human error. The word 'accident' lets people off the hook for their mistakes, mistakes that nobody should make if they are doing their job. The reality is that there are a lot of things that people do to cause collisions. One is that they take their attention away from the task at hand. When a person is operating a 2000-lb, traveling at a speed sufficient to induce deadly force, one may wish to pay attention, to prevent collisions. Mobile phones are just one of many sources of driver distraction, but there should be penalties associated with driving…… [Read More]

References

Ruiz, R. (2014) A third of UAE drivers admit using phone at wheel. The National. Retrieved May 28, 2015 from  http://www.thenational.ae/uae/transport/a-third-of-uae-drivers-admit-using-phone-at-wheel 

Ruiz, R. (2015). Stowing mobile phones away while driving could save lives, experts say. The National. Retrieved May 28, 2015 from http://www.thenational.ae/uae/transport/stowing-mobile-phones-away-while-driving-could-save-lives-experts-say

Nagraj, A. (2014). UAE clamps down on drivers using mobile phones. Gulf Business. Retrieved May 28, 2015 from http://gulfbusiness.com/2014/08/uae-clamps-drivers-using-mobile-phones/

Madden, M. & Lenhart, A. (2009). Teens and distracted driving: Texting, talking and other uses of the cell phone behind the wheel. Pew Research Center. 2009-11-16, 1-16.
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Mobile Telephony Cellular Service Was Launched in

Words: 2630 Length: 10 Pages Document Type: Essay Paper #: 94215611

Mobile Telephony

Cellular service was launched in UK in 1985. Cantel and affiliates of Mobility UK were licenced to operate at 800 MHz. Personal Communications Services (PCS) operating at 1.8 GHz was licenced in UK in December 1995 with two new players, Clearnet and Microcell each receiving 30 MHz of spectrum. Mobility UK affiliates and Cantel each received 10 MHz of new spectrum. PCS service was launched in late 1997. Today, a wide variety of national and regional licenced wireless carriers, along with numerous resale partners, provide wireless voice and data services covering more than 99 per cent of the UK population:

O2

Petro UK Mobility

chatr wireless

Primus

Cityfone

Public Mobile

CityWest

Rogers

Dryden Mobility

SaskTel

EastLink

Sears Connect

Fido

7-Eleven Speak Out Wireless

Ice Wireless

Sogetel

KMTS Mobility

Solo Mobile

Koodo Mobile

TBayTel

Lynx Mobility

Telebec

MTS

VODAFONE

Mobilicity

Videotron

Nexicom Mobility

Virgin Mobile

NorthernTel

Wightman Telecom

NMI…… [Read More]

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Mobile and Cloud Computing

Words: 3517 Length: 8 Pages Document Type: Essay Paper #: 56880647

Mobile & Cloud Computing

Cloud Computing

Author's note with contact information and more details on collegiate affiliation, etc.

This paper will define cloud computing and mobile cloud computing even while there is no current consensus on their definitions as it is a newly forming field of study and technology. The paper will additionally describe the utility and the structure of mobile cloud and cloud computing. Furthermore, the paper will address topics within the area of mobile cloud and cloud computing that are ripe for intensive research and elucidation. The paper will conclude by offering a sort of philosophical and economical cost-benefit analysis of mobile cloud and cloud computing, as well as select an area of research within this field -- specifically security and privacy issues in mobile and cloud computing use.

The Internet is a piece of technology that has forever changed society. Within its short history, the Internet has…… [Read More]

References & Related Works:

Armbrust, M., Fox, A., Griffith, R., Joseph, A.D., Katz, R., Konwinski, A., Lee, G., Patterson, D., Rabkin, A., Stoica, I., & Zaharia, M. (2010) "A View of Cloud Computing." Communications of the Association of Computing Machinery, 53(4), 50 -- 58.

Birman, K., Chockler, G., & van Renesse, R. (2008) "Towards a Cloud Computing Research Agenda." LADIS Conference, Available from 2012 January 21.

Grossman, R.L. (2009) "The Case for Cloud Computing." IEEE Computer Society, Available from 2012 January 19.

Huang, D. (2011) "Mobile Cloud Computing." IEEE COSMOC MMTC E-Letter, Available from 2012 January 21.
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Mobile Commerce on Home Control System

Words: 1893 Length: 6 Pages Document Type: Essay Paper #: 40386035

home control system using mobile commerce -- or, how your cell phone can connect you to your home when you are away from home

For better or for worse, the cell phone technology has changed modern communication and modern life. Mobile communication systems have undoubtedly made modern human beings more 'connected' to one another, or at least more able to talk to, or to reach one another, at any point in time. Now, an individual with a 'switched on' cell phone can always be accessed through the use of mobile cell phone technology -- barring any interference from poor connections or poor service, of course! However, besides simply being able to talk to others more easily, mobile phones can also make it easier to access other aspects of one's daily existence, from one's calendar, list of frequently called numbers, and yes, one's home.

The ability of mobile commerce to connect…… [Read More]

Works Cited

Forbes.com Staff. "Nortel Networks." (February 19, 2004). Forbes.com Retrieved on February 19, 2004 at http://www.investorguide.com/cgi-bin/browse1.cgi?tick=NT& site=http://biz.yahoo.com/n/N/NT.html

"Home Control Systems." (2004). Electronic House Magazine. Retrieved on February 4, 2004 at http://www.electronichouse.com/default.asp?NodeId=1200

'Motorola." (February 18, 2004). Business.com. Retrieved on February 4, 2004 at http://www.business.com/directory/telecommunications/motorola,_inc/profile / 'Motorola: and Leading Developers Add Multimedia and Connectivity to Feature Phone Reference Design. (2004). CNBC.com. Retrieved on February 4, 2004 at http://www.investorguide.com/cgi-bin/browse1.cgi?tick=MOT& site=http://news.moneycentral.msn.com/ticker/rcnews.asp?Symbol=MOT

'Market Report -- In Play." (February 19, 2004). Briefing.com. Retrieved on February 4, 2004 at http://www.investorguide.com/cgi-bin/browse1.cgi?tick=MOT& site=http://news.moneycentral.msn.com/ticker/rcnews.asp?Symbol=MOT
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Case Study Into Loyalty in the Mobile Network Market

Words: 3088 Length: 8 Pages Document Type: Essay Paper #: 69305686

Mobile Loyalty ackground

The mobile telephone system is part of a global communication sector that has a number of distinct but interlinked elements. Whether one talks on a telephone, searches the net, emails, sends texts or downloads and participates in web-generated data sharing, one is using the mobile telephone network more and more, to the point where it and some of the competing companies appear to be reaching their service capacities. Or at least this seems to be the case when it comes to doing what these large providers should be best at: adding and keeping customers. Maintaining a loyal buyer base -- one that truly likes and advocates for the provider -- or at least happily retaining one beyond a small contract period is critical for any company that wants to be able to serve the global marketplace (Sharpley, 2009).

Underlying many of the customer service practices and promises…… [Read More]

BIBLIOGRAPHY & REFERENCES

BBC Mobile (2011, Aug. 31). Mobile Internet use nearing 50%. Viewable at  http://www.bbc.co.uk/news/technology-14731757 .

Bomsel, O., Cave, M., Le Blanc, G. And Neumann, K-H. (2003). How mobile termination charges shape the dynamics of the telecom sector. The University of Warwick. Viewable at http://www.cerna.ensmp.fr/Documents/OB-GLB-F2M-FinalReport.pdf.

BuddeCom (2012). United Kingdom - Mobile Market Insights, Statistics and Forecasts. Viewable http://www.budde.com.au/Research/United-Kingdom-Mobile-Market-Insights-Statistics-and-Forecasts.html.

DigitalBuzz (2011). Infographic: Mobile statistics, stats & facts 2011. Viewable and downloadable at  http://www.digitalbuzzblog.com/2011-mobile-statistics-stats-facts-marketing-infographic/ .
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Mobile Security

Words: 1535 Length: 6 Pages Document Type: Essay Paper #: 35660798

Mobile Device Security

Analysis of Routing Optimization Security for Mobile IPv6 Networks

Defining and Implementing Mobility Security Architectures

Approaches to defining, implementing and auditing security for mobility devices have become diverse in approach, spanning from protocol definition and development including IPv6 through the creation of secure mobile grid systems. The wide variation in approaches to defining security for mobility devices has also shown the critical need for algorithms and constraint-based technologies that can use constraint-based logic to isolate and thwart threats to the device and the network it is part of. The intent of this analysis is to evaluate the recent developments in constraint-based modeling and network logic as represented by mobile IPv6 protocols and the role trust management networks (Lin, Varadharajan, 2010). These networks are predicated on algorithms that are used authenticating the identity of specific account holders, in addition to defining a taxonomy of the factors that most…… [Read More]

Bibliography

Allen, M. (2006). An IT manager's insight into mobile security. The British Journal of Administrative Management,, 22-23.

Barber, R. (2000). Security in a mobile world - is Bluetooth the answer? Computers & Security, 19(4), 321-325.

Goode, A. (2010). Managing mobile security: How are we doing? Network Security, 2010(2), 12-15.

Komninos, N., Vergados, D., & Douligeris, C. (2006). Layered security design for mobile ad hoc networks. Computers & Security, 25(2), 121-130.
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Mobile Computing

Words: 1298 Length: 4 Pages Document Type: Essay Paper #: 21444421

Mobile Computing

esearch shows that Social media is playing a huge part when it comes to the health care industry. One study done by DC and Interactive Group shows that beyond 90% of individuals from the ages 18-24 mentioned they would rely on health data discovered on social media channels. The study showed that one in two adults utilize their smart phone to find health information. Even patients are going to the internet to converse about the care they are getting: 50% of individuals mentioned they would share negative or positive situations of a medical facility or hospital, and 52% made the point they would not waver to post comments about a nurse, doctor, or healthcare supplier on social media (iberio, 2013).

Monitoring Patient Vital Signs via Mobile Computing vs. In-Patient Visits

The Internet is exceptional for the reason that it provides the chance to the public and healthcare professionals…… [Read More]

References

Freeman, K. (2012, May 23). How Social Media, Mobile Are Playing a Bigger Part in Healthcare. Retrieved from  http://mashable.com/2012/12/18/social-media-mobile-healthcare/ 

Riberio, A.M. (2013, August 7). Wireless Monitoring of Patients Vital Signs. Retrieved from http://cdn.intechopen.com/pdfs/31522/InTech Wireless_monitoring_of_patient_s_vital_signs.pdf

VanVactor, J.D. (2011). Strategic health care logistics planning in emergency management. Disaster Prevention and Management,, 21(3), 299-309.
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Mobile and Wireless Portal Eweek com Is a

Words: 795 Length: 3 Pages Document Type: Essay Paper #: 75585325

Mobile and Wireless Portal

eWeek.com is a one of the top portals that is dedicated to providing technology-related news to readers all over the world. It is the digital version of the eWEEK magazine that discusses technology trends, latest apps, evaluations and business decisions that are made with technology as the underlying element. It provides comprehensive information about the world of technology and this has helped it to create a niche market for the magazine and its parent company.

Description of the portal's structure

The portal has a simple design that is appealing to readers. The core emphasis in this website is content and so the entire design revolves around the content that is published here. The site has been divided into numerous categories to make it easy for people to look up what they want quickly and effortlessly. The broad categories in the site include news, reviews, storage, security,…… [Read More]

References

Mobile and Wireless Technology -- News and Reviews. (2011). Retrieved from: http://www.eweek.com/c/s/Mobile-and-Wireless/
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Potential Hazards of Cell Phone Usage While on the Road

Words: 1155 Length: 3 Pages Document Type: Essay Paper #: 79548759

Hazards of Using Mobile Phone While Driving

Traffic accidents have become major public health risks in the recent past because of their increase in the recent past. The United Arab Emirates has experienced a significant increase in the number of traffic accidents in the recent past to an extent that it has the eighth highest national rate of accidents across the globe. The increase in traffic accidents is attributed to various factors including the behaviors of drivers when driving. Drivers' behaviors have been affected by various factors including the use of mobile phones while driving. The use of mobile phones while driving is linked to several hazards including the likelihood of traffic accidents since a mobile phone is a distraction that can result in accidents. Drivers should be required to stop using mobile phones while driving, in order to eliminate accidents caused by the use of mobile phone which is…… [Read More]

References

Dubai Media Incorporated (2011, October 5). Dh1,200 Fine for Mobile Phone Use While Driving. Emirates 24/7 News. Retrieved May 8, 2015, from http://www.emirates247.com/news/emirates/dh1-200-fine-for-mobile-phone-use-while-driving-2011-10-05-1.422006

Nagraj, A. (2014, August 26). UAE Clamps Down on Drivers Using Mobile Phones. Gulf Business. Retrieved May 8, 2015, from http://gulfbusiness.com/2014/08/uae-clamps-drivers-using-mobile-phones/#.VUzrM5MgqSo

Ruiz, R. (2014, September 3). A Third of UAE Drivers Admit Using Phone at Wheel. The National UAE. Retrieved May 8, 2015, from  http://www.thenational.ae/uae/transport/a-third-of-uae-drivers-admit-using-phone-at-wheel 

Ruiz, R. (2014, December 6). Risk of Using Hands-free Devices Should Be Addressed by Law Study Shows. The National UAE. Retrieved May 8, 2015, from http://www.thenational.ae/uae/transport/risk-of-using-hands-free-devices-should-be-addressed-by-law-study-shows
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Apriori a Mobile Product Recommendation System Interacting

Words: 569 Length: 2 Pages Document Type: Essay Paper #: 68416324

APriori

A Mobile Product Recommendation System Interacting with Tagged Products

Reischach, F., Guinard, D., Michahelles, F., & Fleish, E. (2009). A Mobile Product Recommendation System Interacting with Tagged Products. Pevasive Computing and Communications, 1-6.

The article pertains to a design for a communication system that lets peers share opinions and recommendations about products or services using their mobile phone. Users of the system, APriori, will leverage some of the potential inherent in technologies usch as auto-ID-enabled mobile phones that are either barcoded or potentially outfitted with RFID chips. Using peer reviews for purchasing decisions is not a new phenomenon by any means. Online companies like the retailer Amazon has allowed consumers to provide their reviews and opinions about products for years and most of the larger online retailers have also done the same. APriori's niche seems to be the fact that these reviews can be entered and accessed via a…… [Read More]

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Smart Phones What Exactly Are They What

Words: 866 Length: 3 Pages Document Type: Essay Paper #: 24305415

Smart phones, what exactly are they? What differentiates smart phones from feature phones is their ability to do multitasking and run applications. First, there were PDAs (Personal Digital Assistant) which had functions like e-mail, web connectivity, to do list and few other computer-like functions while cell phones were used for calling and messaging mostly. A Smartphone is a combination of PDA and feature phone.

Changes over the past five years

Apple, to begin with, played an important role in bringing smart phones to the level where they were made available to mass consumers. That was three years ago. However, smart phones are the entity which existed in one form or the other since almost 19-20 years from now. The main difference between the earlier ones and the more recent ones is that the earlier ones were primarily used as enterprise devices and were too expensive to be acquired by most…… [Read More]

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People Internet Mobile Media Change Ways News

Words: 1666 Length: 5 Pages Document Type: Essay Paper #: 33445304

people internet mobile media change ways news created received? How change power relationship traditional news organisations 'audiences'?hat benefits drawbacks developments?

Internet's Effect on the News Industry

The internet is responsible for having revolutionized virtually all domains, given that more and more individuals come to break away from conventionality and embrace the internet. The media and news devices in particular have been severely affected as a result of the fact that the internet has experienced progress in the recent years. It is very important for someone who wants to succeed in the contemporary society to be acquainted with the internet, as most of today's affairs occur on the internet. People in the present are inclined to surf the internet when they want to check out the latest news, as it provides them with the opportunity to select the exact news that they are interested in, without having them watch a whole…… [Read More]

Works cited:

Allan, Stuart, Online News: Journalism and the Internet (Maidenhead, England: Open University Press, 2006)

Lee, Angela M. "News Consumption Revisited," Retrieved May 21, 2011, from the University of Texas Website: http://online.journalism.utexas.edu/2010/papers/LeeCarpini10.pdf

MacDonald, Randall M. The Internet and the School Library Media Specialist: Transforming Traditional Services (Westport, CT: Greenwood Press, 1997)

Mitchell, Bill, "The Internet Changes the Way News Is Gathered," Retrieved May 21, 2011, from the Poynter Website: http://www.poynter.org/uncategorized/9538/the-internet-changes-the-way-news-is-gathered/
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Multi-Channel Ussd NFC 2D Barcode RFID WAP Enabled Mobile

Words: 1245 Length: 5 Pages Document Type: Essay Paper #: 84798756

multi-channel (USSD, NFC,2d Barcode FID,,WAP) enabled Mobile Payment System with multiple payment gateway integration (online).

In this project, I present a product extension -- an extension on the existing mobile payment technologies and modules through the incorporation of a multi-channel (USSD, NFC,2D Barcode FID, WAP) enabled Mobile Payment System with multiple payment gateway integration (online).Corporate Social esponsibility emerged as a key component of such project.

A recent PEW study, close to more than 85% of the American adults own a cell phone (Zickuhr,2011).This kind f statistics means that mobile payment techniques are at the verge of revolutionizing global and local commerce in all sectors of life. In this project, I present a product extension -- an extension on the existing mobile payment technologies and modules through the incorporation of a multi-channel (USSD, NFC,2D Barcode FID, WAP) enabled Mobile Payment System with multiple payment gateway integration (online).

Background

This innovation is…… [Read More]

References

Contini et al. (2011). Mobile Payments in the United States Mapping Out the Road Ahead. Available online at http://www.frbatlanta.org/documents/rprf/rprf_pubs/110325_wp.pdf

FDIC. (2009). "National Survey of Unbanked and Underbanked Households," December

Raine, L (2012). Pew Research Center's Internet & American Life Project.PEW Research. http://pewinternet.org/~/media/Files/Reports/2012/PIP_Smartphones_Sept12%209%2010%2012.pdf

Zickuhr, K (2011) .Generations and their gadgets.PEW Research.  http://www.libraryworks.com/bynumbers/pip_generations_and_gadgets.pdf
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Evolution of the Cell Phone

Words: 873 Length: 3 Pages Document Type: Essay Paper #: 61683562



A prototype system for cellular phone service was created by at&T and Bell in 1977. In 1978, this new system was put through public trials with more than two-thousand trial customers in the Chicago-area. The first actual commercial cellular telephone service was offered in Japan in 1979. The United States lagged a little behind, as they were still testing cellular systems in the Washington area in 1981. Finally, in 1982 the FCC authorized the establishment of commercial cellular telephone service in the United States. In 1983, the first commercial analog cellular telephone service in America was available in Chicago, under the name Ameritech. The popularity of cellular phone service skyrocketed through the 1980s, and subscribers to cellular telephone service exceeded one million by 1987.

This fast and dramatic increase in demand for cellular telephone technology necessitated changes within the system so that more cellular service users could be accommodated. There…… [Read More]

References

Bellis, M. (2007). Selling the cell phone. Retrieved 6/13/2007 at  http://inventors.about.com/library/weekly/aa070899.htm .

Farley, T. (2007). Privateline.com: mobile telephone history. Retrieved 6/13/2007 at http://inventors.about.com/gi/dynamic/offsite.htm?site=http://www.privateline.com/PCS/history.htm.
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Samsung Mobile Is a Product

Words: 725 Length: 2 Pages Document Type: Essay Paper #: 84159918

This is light of the fact that Samsung competitors in electronic market are more dominant e.g. Sony, Panasonic, and LG in home appliances and Nokia, Apple, and HTC in mobile phones market making it an uphill task for Samsung mobile to stand out among such a crowded brand parade.

Samsung must also realize that the electronics industry and communication in particular is very dynamic and is growing fast each and every day. They should hence find a way of forestalling the ever increasing competitors entering the market. This calls for a tactful sales strategy that should be outlined by the management at various levels so that they can keep in step with the competition.

There has been as well, a notable reluctance or lack of vigor in the advertisement of the Samsung products as compared to the competitors making it easy for the customers, even those who were originally Samsung…… [Read More]

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Marketing Challenges -- E T Phone

Words: 571 Length: 2 Pages Document Type: Essay Paper #: 93173264



Applying the Data to Address the Apparent Challenges

On the basis of the Digitron marketing survey, ETPH will have to focus its marketing efforts in the following specific directions: First, it is essential to create a campaign that will increase the potential interest among those who have no current perceived need for cellular phone service. Second, that effort should emphasize the many situations and circumstances where the need for mobile phone capabilities are most useful. Third, future marketing campaigns should emphasize the convenient design and portability of the product and the fact that subscribing to cellular phone service provides only increasing flexibility and convenience for the user and does not in any way necessarily decrease the user's ability to choose not to respond to incoming calls.

Marketing Strategy

Based on the marketing research, the first ETPH marketing campaign should feature users in depictions of situations in which the target audience…… [Read More]

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Samsung Phone and it S Consumer Behavior Model

Words: 651 Length: 2 Pages Document Type: Essay Paper #: 86702051

Samsung Telephones

Environmental Factors

Some of the environmental factors that are pertinent to Samsung include the social class in which the consumer is in. For instance if the consumer comes from a high social class then he or she will have a preference for Samsung phones which are more expensive. Another factor also includes the culture that prevails where the consumer is situated. For instance, in the United States and Europe, there is a culture of using the Samsung Galaxy S series which are usually in competition with the iPhone. There is a culture of using smartphones that have connection to the internet over i-Fi and have several mobile applications (Ahmed et al., 2015).

Consumer Factors

There are also consumer factors which are pertinent to the purchase of the Samsung telephone products. One of these factors is age, where the consumers who are much younger have a preference for phones…… [Read More]

Works Cited

Ahmed, Z., Gull, M., Rafiq, U. (2015). Factors Affecting Consumer Switching Behavior: Mobile Phone Market in Manchester- United Kingdom. International Journal of Scientific and Research Publications, Volume 5, Issue 7, July 2015

Perry, P., & Kyriakaki, M. (2014). The decision-making process of luxury fashion retail buyers in Greece. Journal of Fashion Marketing and Management,18(1), 85-106.
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Cell Phones Can Cause Cancer

Words: 1031 Length: 3 Pages Document Type: Essay Paper #: 61926507

Are Cell Phones Safe?

The topic of this paper is cell phone radiation and whether or not it is harmful to a person’s health. My position on the topic is that cell phone radiation is harmful to people’s health, as has been shown in numerous studies (Nylund & Leszczynski, 2006; Gandhi, Morgan, de Salles et al., 2012). Two opposing viewpoints on the topic are that 1) cell phone radiation is not harmful to a person’s health—which is what the Federal Communications Commission (FCC) has argued, and 2) there is just not enough information on the topic to make an informed decision.

Three reasons to support my position are: 1) that cell phones have been shown to affect brain development (Kesari, Siddiqui & Meena, 2013); 2) cell phones have been shown to affect fetal development and children’s development (Gandhi et al., 2012); and 3) cell phones have been shown to alter…… [Read More]

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Secure Mobile Payment Service Mobile

Words: 2871 Length: 6 Pages Document Type: Essay Paper #: 57231243

The customer owes money to a friend or wishes to transfer money to someone. In this situation there are three options available. If the two parties are in the proximity of each other the payee's device sends the transaction data over to the payer's handset using either IrDA, T, or RFID communication. If the two parties are not in the position of using a direct link, the payee can send the necessary information over the air (SMS, IM) to the other party. In certain cases the payer initiates a transfer while the payee may not even be aware of the fact that he or she is going to receive money. In this case the payer can manually input all necessary information into the handset. Depending on the transaction value the payer in all three cases has the option to select either its bank or MNO for processing the payment. The…… [Read More]

Bibliography

BusinessHungary.com. "Hungarian Secure Mobile Payment System Introduced at Cebit." April 2005. 30 May 2005. http://www.businesshungary.com/aprilis/events.html.

ClickPress. "Technology: Mobile payments for anything, anywhere, at all times." 8 April 2005. 30 May 2005.  http://www.clickpress.com/releases/Detailed/846005cp.shtml .

Hondroudakis, Anna. "DAEDALUS Requirements Analysis Meeting Minutes." 19 July 2004. 30 May 2005. http://laplace.intrasoft-international.com/daedalus/docs/Daedalus%20Minutes%20User%20Requirements%20Meeting%2019-20%20July.doc.

Hu, Wen-Chen, Chung-wei Lee, and Weidong Kou. "Advances in Security and Payment Methods for Mobile Commerce." 17 April 2004. 30 May 2005. http://www.idea-group.com/books/additional.asp?id=4507&title=Preface&col=preface.
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Nature of How We Use Our Mobile

Words: 580 Length: 2 Pages Document Type: Essay Paper #: 89126336

nature of how we use our mobile devices is changing dramatically with continuing innovations in technology (Hjorth, 2012). Smartphone usage is has been exploding all over the globe, with Europe reaching 31.5% of mobile users having a smartphone (Stone, 2012). Even in countries which have typically lagged behind in wide access to technology, like Bangladesh, have seen huge increases in smartphone users popularizing m-commerce (Islam et al., 2011). Malaysia is another major region that is growing tremendously in terms of m-commerce usage because of the increasing access to internet and smartphones (Chan, 2013). Smartphone users often use much more data and have an entire digital world at their fingertips which is empowering them in ways never possible within the realm of e-commerce with the huge increase in internet access (Sumita & Yoshii, 2010). With the rising trend truly solidifying itself, it is clear that there will be a greater movement…… [Read More]

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Mobile Sprint Merger Investigating the Possibility of a

Words: 1522 Length: 5 Pages Document Type: Essay Paper #: 40314264

Mobile/Sprint Merger?

Investigating the Possibility of a Sprint and T-Mobile Merger

Sprint and T-Mobile Merger (?)

AT&T Acquisition of T-Mobile (?)

Advantages to AT&T

Effects to the Consumer

The purpose of this paper is to analyze the feasibility of a Sprint and T-Mobile merger. The two companies utilize similar technology and it was thought that a merger of the two telecommunications giants would offer a certain synergy that would add value not only to the combined organization but also to consumers. ith the increased competitiveness that would be gained with this merger the new conglomerate would be in a better market position to compete with industry leaders such as AT&T and Verizon. However, the business world moves very quickly and the possibility of a Sprint and T-Mobile merger no longer seems to be a remote possibility.

Instead, the giant telecommunication leader AT&T has recently made a move to purchase T-Mobile…… [Read More]

Works Cited

Dignan, L. (2011, March 8). Sprint, T-Mobile merger talks spurred by network sharing needs. Retrieved August 2011, 2011, from ZDNet: http://www.zdnet.com/blog/btl/sprint-t-mobile-merger-talks-spurred-by-network-sharing-needs/45797

Herman, B. (2011, March 22). AT&T T-Mobile Merger: Less Competition, Higher Prices. Retrieved August 22, 2011, from Shouting Loudly:  http://www.shoutingloudly.com/2011/03/22/attt-mobile-merger-less-competition-higher-prices/ 

Neate, R., & Russell, J. (2009, September 12). T-Mobile owner eyes multi-billion dollar bid for Sprint. Retrieved August 22, 2011, from The Telegraph:  http://www.telegraph.co.uk/finance/newsbysector/mediatechnologyandtelecoms/6180195/T-Mobile-owner-eyes-multi-billion-dollar-bid-for-Sprint.html 

Sorkin, A., De La Merced, M., & Wortham, J. (2011, March 20). AT&T to Buy T-Mobile USA for $39 Billion. Retrieved August 22, 2011, from DealB%k: http://dealbook.nytimes.com/2011/03/20/att-to-buy-t-mobile-usa-for-39-billion/?hp
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Mobile Sprint Merger Within the More

Words: 1380 Length: 5 Pages Document Type: Essay Paper #: 53667225

Mobile / Sprint Merger

Within the more and more dynamic and challenging economic, social and technological context, the economic agents devise a wide array of coping mechanisms. One common means in which they strive to consolidate their competitive positions is through mergers and acquisitions. These imply the unification of two traditional competitors in a means in which mutual benefits are created, such as wider access to the market, know how, expertise, resources and so on.

Today, a piece of news which torments the American business community is related to the potential merger between mobile telephone monoliths T-Mobile and Sprint. It is the opinion of this study that the merger would be of a positive impact for the two firms. The following lines reveal the rationale for this conclusion.

The financial state of the companies

Data is not available for the entire 2010 fiscal year, but the information which is available…… [Read More]

References:

2010, Sprint Nextel (NYSE:S) and T-Mobile merger rumors return after comments from Sprint CEO, American Banking & Marketing News, http://www.americanbankingnews.com/2010/07/15/sprint-nextel-nyse-s-and-t-mobile-merger-rumors-return-after-comments-from-sprint-ceo / last accessed on February 24, 2011

2011, Sprint Nextel Corp, Bloomberg Businessweek, http://investing.businessweek.com/research/stocks/financials/financials.asp?ticker=S:U.S. last accessed on February 24, 2011

2011, T-Mobile USA reports third quarter 2010 results, T-Mobile website,   http://www.t-mobile.com /Cms/Files/Published/0000BDF20016F5DD010312E2BDE4AE9B/5657114502E70FF3012B59F6EC3E60E2/file/TMUSQ32010PressReleaseFinal%5B1%5D.pdf  last accessed on February 24, 2011

2011, T-Mobile closing its doors in 2011? Not so fast! Tmo News, http://www.tmonews.com/2010/07/t-mobile-closing-its-doors-in-2011-not-so-fast / last accessed on February 24, 2011
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Mobile Diet Tracking Apps Support Youth With Health Problems

Words: 808 Length: 2 Pages Document Type: Essay Paper #: 88131766

Telehealth Strategies to Support Adolescents with Diabetes and CKD

Children and youth who must undergo dialysis because of chronic kidney disease (CKD) are typically provided age appropriate educational materials for self-care. Key objectives of efforts to strengthen self-care education are the maintenance of optimally beneficial diet and, although direct evidence has not yet been shown for children, maintenance of blood pressure that is below the 90th percentile for height, age, and gender ("NIH," 2014). Longitudinal studies may point to strategies that result in earlier detection, and perhaps even enable diabetic kidney disease to be prevented (Lane, 2005). In the interim period, research that identifies enhanced methods for assisting and encouraging children and youth to adhere to their dietary regimens are an important support to utilize ("NIH," 2014).

Guidelines for optimizing the benefits of a customized diet for children and youth with chronic kidney disease have been provided by the National…… [Read More]

Purcell, K. (2011, November 2). Part IV. What types of apps are adults downloading? Half of adult cell phone owners have apps on their phones. Pew Internet & American Life Project. Pew Research Center. Retrieved from  http://www.pewinternet.org/2011/11/02/part-iv-what-types-of-apps-are-adults-downloading/ 

Sheehan, B., Li, Y-L., Rodriguez, M., Schnall R. (2012). A comparison of usability factors of four mobile devices for accessing healthcare information by adolescents, Applied Clinical Informatics, 3, 356-366. Retreived from http://obssr.od.nih.gov/pdf/mhealth_webinar_dr_schnall.pdf

Schnall, R., Okoniewski A, Low, A., Tiase, V., Rodriguez, M., and Kaplan, S. (2013). Using text messaging to assess adolescents' health information needs: An ecological momentary assessment, Journal of Medical Internet Research, 2015:e54. http://obssr.od.nih.gov/pdf/mhealth_webinar_dr_schnall.pdf and http://cumc.columbia.edu/dept/nursing/ebp/usaEval/TMframew ork1.html
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Old Navy's Mobile Marketing Campaign Over the

Words: 1182 Length: 4 Pages Document Type: Essay Paper #: 81552496

Old Navy's Mobile Marketing Campaign

Over the last several years, there has been a shift in consumer tastes. This is because the overall demographic is changing with more of a younger audience becoming the largest segment. To reach out to this new audience, requires changing the basic strategy that is being used during this process. This means that traditional approaches are no longer valid. Instead, there must be an emphasis on using alternative tools to reach out to customers. The most effective approach is to concentrate on mobile applications and online tools. ("Digital Marketing Works Better for Millennials than TV," 2012)

In the case of Old Navy, the firm must be able to redefine itself. This is because the parent company, (i.e. Gap) has been facing challenges associated with reaching out to consumers. Moreover, the recession and slow recovery have made this more challenging for the company. As a result,…… [Read More]

References

Digital Marketing Works Better for Millennials than TV. (2012). Tech Journal. Retrieved from:

http://www.techjournalsouth.com/2012/01/digital-marketing-works-better-for-millennials-than-tv/

Gap Inc. Names Global Brand President. (2012). Gap Inc. Retrieved from:  http://www.gapinc.com/content/gapinc/html/media/pressrelease/2012/med_pr_Old_Navy_Global_Brand_President043012.html 

Listener Profile. (2010). NRG Media. Retrieved from: http://nrgmediaomaha.com/resources/winter10/qual/KOZN%20Listener%20Profile%201_2011.pdf
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The New Mobile Commerce Revolution

Words: 1981 Length: 5 Pages Document Type: Essay Paper #: 43980901

Home Goods M-Commerce

During the earlier parts of the internet and technological revolution that began in the 1990's with the emergence of the World Wide Web was what eventually came to be known as E-Commerce. Indeed, there was the shift whereby what was done in brick and mortar stores was increasingly done online. Thus, regular commerce became electronic commerce, or e-commerce for short. Nowadays, there has been yet another shift to a subset of electronic commerce, that being on mobile devices like cellular phones, tablets and personal data assistants, or PDA's. Mobile commerce has become prominent enough that it should get its own mention. The covering of mobile commerce within the modern paradigm can be associated with a number of product categories and industries. The specific industry that will be focused on in this report is goods for the homes such as those for cooking, other food preparation and gardening.…… [Read More]

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4g Phones and Technology in the Field

Words: 749 Length: 2 Pages Document Type: Essay Paper #: 24643244

4G Phones and Technology

In the field of telecommunications, the term 4G is the fourth generation of mobile communication standards; obviously the successor to 3G. In general, a 4G system provides mobile ultra-broadband Internet access to devices, amended mobile web access, gaming, High Definition television, video conferencing, and Voice Over IP technology. Most Android and indows-enabled cellular devices are not 4G capable, but not ever location is able to access 4G technology. However, one real advantage of 4G is that it can provide an internet data transfer rate higher than any current cellular services, other than broadband and i-Fi connections (Cox, 2012).

4G is not a new technology, and has been on the market commercially since at least 2008. However, Since 2010 Smartphone technology has grown so much that aggressive speed and market expansion have pushed the envelope and consumer expectations for coverage and more rapid downloads. Even with the…… [Read More]

Works Cited

Cox, C. (2012). An Introduction to LTE: LTE, SAE and 4G Mobile Communications. New York: Wiley.

Hallwachs, J. (2010, September 13). 4G soC Platforms: Using Moore's Law to Overcome. Retrieved from Wirelessweek.com: http://www.wirelessweek.com/Articles / 2010/09/Technology-SoC-Platforms-Moores-Law-Overcome-Limits-Shannons-Law-4G/

Ibrahim, J. (2006, October 18). 4G Features. Retrieved from M-Indya Tutorials: http://www.m-indya.com/shownews.php?newsid=2248

Rathod, R. (2012, March 17). Mobile Generations - 4G. Retrieved from My Phone Factor:  http://myphonefactor.in/2012/03/mobile-generations-4g/
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Upwardly Mobile We Learn How

Words: 735 Length: 2 Pages Document Type: Essay Paper #: 59723473

Chou uses all of his resources, their target market could include not only those individuals who simply cannot afford the top smart phones, but also those individuals who are looking for something better than what they have at a lower cost.

Mr. Chou would be wise to use a celebrity as a marketing tactic. He could use someone that appeals to the younger generation and may not command a large salary as someone who is considered a seasoned actor or actress. Commercials could be run on television stations that appeal to a certain audience in order to break into the market. Over time the phone could then be marketed to different audiences. He also needs to find a catchy slogan that will help in branding. Once people identify the phone with the brand, it will be easier for him to reach his goal of being one of the top five…… [Read More]

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Virgin Mobile E-Business Assessing Lessons

Words: 1582 Length: 5 Pages Document Type: Essay Paper #: 9240505

S. government the right to track the statistics of every phone call made in the U.S. And especially in prepaid and pay-as-you-go cell phones vs. consumer privacy is a continued debate. The fact that those looking to do illegal transactions and not have their numbers traced prefer prepaid phones due to their lack of accountability is putting Virgin Mobile USA in an ethical bind. They cannot willingly give up consumer data, only to the extent the Patriot Act requires it. The ethics of this are challenging when the reliance on customer data for new business growth is also taken into account. The need for transparency and the defining of trust-based measures of performance and privacy is critical however for Virgin Mobile USA to hold onto their customers (McCole, Ramsey, Williams, 2010)

Conclusion

Virgin Mobile USA shows how to successfully implement a Joint Venture that includes system and process integration. The…… [Read More]

Bibliography

Joseph a Bellizzi. (2000). Drawing prospects to e-commerce Websites. Journal of Advertising Research, 40(1/2), 43-53.

Fletcher, M.. (2009, March). How to create the perfect e-commerce website. Revolution,60-61,63.

Ghandour, a., Benwell, G., & Deans, K.. (2010). Measuring eCommerce Website Success. Interdisciplinary Journal of Contemporary Research in Business, 1(12), 21-41.

Gomez, J., & Lichtenberg, J.. (2007). Intrusion Detection Management System for eCommerce Security. Journal of Information Privacy & Security, 3(4), 19-31.
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Diabetes Management Goes Mobile Diabetes

Words: 1700 Length: 5 Pages Document Type: Essay Paper #: 74799642

Mobile technology, disease management is the wave of the future, not only for diabetes care but for other health related issues and needs. If an individual can recognize the daily stressors they place upon their bodies, with regard to their disease management and overall health the system could likely greatly impact care systems and services, as well as assist individuals with knowledge and information that may not have been available to them in the past.

eferences

Andrus, M.., Kelley, K.W., Murphey, L.M., & Herndon, K.C. (2004). A Comparison of Diabetes Care in ural and Urban Medical Clinics in Alabama. Journal of Community Health, 29(1), 29.

Chappell, K. (2006, March). Diabetes Management Goes High-Tech; New Devices, Personalized Care Help to Control Deadly Disease. Ebony, 61, 158.

Chinnery, G.M. (2006). Going to the MALL: Mobile Assisted Language Learning. Language, Learning & Technology, 10(1), 9.

Delivering a Better Deal to Help Cope with…… [Read More]

References

Andrus, M.R., Kelley, K.W., Murphey, L.M., & Herndon, K.C. (2004). A Comparison of Diabetes Care in Rural and Urban Medical Clinics in Alabama. Journal of Community Health, 29(1), 29.

Chappell, K. (2006, March). Diabetes Management Goes High-Tech; New Devices, Personalized Care Help to Control Deadly Disease. Ebony, 61, 158.

Chinnery, G.M. (2006). Going to the MALL: Mobile Assisted Language Learning. Language, Learning & Technology, 10(1), 9.

Delivering a Better Deal to Help Cope with Diabetes. (2005, December 12). Western Mail (Cardiff, Wales), p. 29.
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Smart Phones Impact on Society

Words: 630 Length: 2 Pages Document Type: Essay Paper #: 77420287

Smart Phones Impact on Society

There are few pieces of technology available today that have has as great an impact on society as smart phones. Placed within its proper context, however, smart phones perhaps epitomize the trends towards mobile communication devices that were initially began in the 1980's with the issuance of pagers. Pagers, of course, eventually heralded the era of cellular telephones, which became immensely popular near the midway point of the final decade of the 20th century. 21st century mobile device technology has widely been led by smart phones, which have cast a considerable influence on education, relationship, morals, the economy and the environment.

From a strictly educational perspective, smart phones are widely used for basic edification purposes as well as for formal scholastic pursuits. Both of these trends are largely accounted for due to their internet access. Students in classrooms (and outside of them) now have instant…… [Read More]

References

Harper, J. (2013). "Mobile business intelligence." DATAVERSITY. Retrieved from  http://www.dataversity.net/mobile-business-intelligence/ 

Gill, P.S., Kamath, A., Gill, T.S. (2012). "Distraction: an assessment of smartphone usage in health care work settings." Risk Management Healthcare Policy. 5: 105-114.
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Marketing Plan Virgin Mobile Marketing

Words: 335 Length: 1 Pages Document Type: Essay Paper #: 58778639

The proposed Virgin Mobile SmartPhone would be priced at the same level as the Palm Centro with additional features including support for Web browsing and support of web-based applications.

Rationale

The high end of the SmartPhone market provides ample margin opportunities for Virgin Mobile to launch a new model into the mid-range of the market.

Palm Centro is defining the low-end of the market with a de-featured SmartPhone that leaves mobile professionals' needs unmet including realtors.

Lack of product and service offering specifically tailored to the unmet needs of the real estate professional is also a significant market opportunity Virgin Mobile can address with the proposed SmartPhone.

Today there is no pay-as-you-go SmartPhone in the market, and given the fact that many realtors are independent contractors, this is appealing it that there are no contract commitments with Virgin Mobile and no expensive contracts. The Virgin Mobile competitive advantage is the…… [Read More]

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Virgin Mobile USA Pricing for

Words: 3176 Length: 7 Pages Document Type: Essay Paper #: 91857409

In addition to gaining a high percentage of the 15-29 segment as defined in the case study, there is the added strategy of being able to take more of the mainstream customers from cellular service providers with bad service, high prices, and complex programs to understand. Presented below are the specific assumptions that illustrate the financial viability of this strategy:

Pay-as-you-go is expected to be the fastest growing segment of cellular telephone service industry (SEC 2007) as defined by research firms the Yankee Group and Current Analysis. Included in this analysis by these research firms is significant churn from existing cellular telephone service providers, which is a strength of Virgin Mobile.

Cost of Goods Sold (COGS) is assumed to stay flat over the forecast period for both basic and deluxe service levels, further increasing profitability and the potential for increasing investment in capital equipment and service assets, including customer service…… [Read More]

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Marketing Plan for Virgin Mobile

Words: 1000 Length: 3 Pages Document Type: Essay Paper #: 45489817

Virgin Mobile

Target Market

Virgin targets the entire United States. Mobile is consumed by almost everybody, and profitability requires economies of scale. Virgin therefore, in general, seeks out all customers because it needs to have a base of millions. Within that, however, Virgin should specifically target the heaviest users of mobile, who are the industry's most profitable consumers. These are young people, aged anywhere from 12-30. They are usually students, though older ones will not be. These consumers are heavy data users. They own high end smartphones, and use them for games and videos, both of which consumer substantial amounts of data. These users spend hours per day on their phone, performing various tasks, though making phone calls is usually among the least of their worries (Yume, 2015). These consumers purchase the most expensive plans in order to support their heavy data usage. These consumers would prefer to have simpler…… [Read More]

References

Knight, S. (2014). T-Mobile takes aim at heavy data users with unlimited data across two lines for $100. Techspot. Retrieved April 5, 2015 from http://www.techspot.com/news/59114-t-mobile-takes-aim-heavy-data-users-unlimited.html

Yume. (2015) Millennials heavy users of mobile gadgets, stream video often. Yume.com Retrieved April 5, 2015 from http://www.yume.com/blog/millennials-heavy-users-of-mobile-gadgets-stream-video-often/
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Keeping Children Safe With Cell Phones

Words: 750 Length: 3 Pages Document Type: Essay Paper #: 51891155

Organizational Plan for Peace of Mind Mobile

Description of the management team and requisite talents and skills

The company is a cellular ("cell") phone service designed just for kids aged 6-13 years. The company's cell phones contain tracking capabilities, Internet safeguards, and so on so parents can feel safe when their children on using their cell phones. The management team for Peace of Mind Mobile (hereinafter alternatively "the company") will initially be comprised of three executives who will bring the respective talents and skills set forth in Table 1 below.

Management team for Peace of Mind Mobile and requisite talents and skills

Executive

Talents and Skills

Author, Chief Executive Officer/Chief Financial Officer

This executive has extensive experience with marketing products and services to young people, including cell phone-related merchandise and mobile apps. In addition, this executive has owned and operated several successful small businesses, including the financing required for start-up.…… [Read More]

References

Charles, A. S. (2012, Summer). Cell phones: Rule-setting, rule-breaking, and relationships in classrooms. American Secondary Education, 40(3), 4-9.

Dixon, B. R (2009, April). Urge parents to guide teens' cell phone use. Clinical Psychiatry News, 36(4), 30.

Florell, D. (2011, October). Just a click away. National Association of School Psychologists. Communique, 40(2), 36.
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Ban of Cell Phone Use

Words: 1252 Length: 4 Pages Document Type: Essay Paper #: 27168423

" New York State has imposed stricter laws regarding cell phone use which call for a ban on wearing even head-sets or hands-free phones. These laws also require drivers to pull up if they need to answer a phone. But people have serious objection to this requirement as we are all aware of the lack of parking spaces in NY. "Where do you get the space to put your car? & #8230; "Pull over to the side to talk and you will get a parking ticket." (Grynbaum, 2009)

All these arguments against cell phone use appear plausible and logical but there is a serious "But" involved. The number of accidents on the road due to drivers' use of cell phone indicates that talking while driving actually keep the mind off the road which is highly dangerous. To allow free use of cell phones while driving is to invite more accidents…… [Read More]

REFERENCES

Wood, Daniel B. "How ultimate car culture handles a cell phone ban." Christian Science Monitor. 10 June 2003

Sibbald, Barbara. Jury calls for cell phone ban for drivers." CMAJ: Canadian Medical Association Journal 167-8 (2003)

Grynbaum, Michael M. "Taxi Commission seeks new ways to enforce cell phone ban for Cabbies." New York Times, 17 Oct, 2009

"Safety Group seeks ban on cell phone use for all drivers." Cement Americas, Mar
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Searching Phones

Words: 683 Length: 2 Pages Document Type: Essay Paper #: 86390328

Supreme Court and Cell Phones

According to The Times Editorial Board (2013), the case concerns David iley, a Californian college student, who was pulled over by police for expired tags. During the incident, it was also discovered that his license had been suspended. As a result, the car was impounded and searched, after which guns were found under the hood. iley was then arrested and his Samsung phone was confiscated. When searching through the information on the phone, police found text messages containing information about a gang with a photo of iley and another man near a car that was involved in the shooting. iley was convicted of the shooting on the strength of this evidence (The Times Editorial Board, 2013).

The Court's decision revolves around whether the information on iley's phone is in fact admissible as evidence in a criminal case. Especially compounding the issue is that iley was…… [Read More]

References

Garahn, A. (2011, Oct. 11). California governor allows warrantless search of cell phones. CNN. Retrieved from:  http://edition.cnn.com/2011/10/11/tech/mobile/california-phone-search-veto/ 

The Times Editorial Board (2013, Oct. 3). Hands off our cellphones. Retrieved from: Los Angeles Times. Retrieved from:  http://www.latimes.com/opinion/editorials/la-ed-cellphones-20131002-story.html
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Wireless and Mobile Revolution

Words: 596 Length: 2 Pages Document Type: Essay Paper #: 69508960

LAN Technologies -- Question One

The author of this exam is asked to answer to the purpose and value of LAN technologies. Of course, LAN is short for local area networks. They do indeed serve a good purpose and this will be explained in the following section. While LAN's are not all there is to networking, it is surely a big piece of the puzzle (Webopedia, 2015).

As noted before, a LAN is short for Local Area Network and it is basically the most localized and smallest form of network. Technically, two computers and a printer on a hub is a network. Local Area Networks are usually at least somewhat bigger than that but they are almost always fairly localized in nature. They will almost always be enclosed in a single room, area of a floor, floor of a building or a wider building. Even very small networks can be…… [Read More]

References

Ewalt, D. (2015). The Pros And Cons Of Wireless Connectivity - InformationWeek.

InformationWeek. Retrieved 2 June 2015, from http://www.informationweek.com/the-pros-and-cons-of-wireless-connectivity/d/d-

id/1025515?

Webopedia. (2015). What is Local-Area Network (LAN)? Webopedia. Webopedia.com.
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marketing and distrabution plan

Words: 736 Length: 2 Pages Document Type: Essay Paper #: 27262455

Mobile Manufacturing, Inc.

"This new product has to be right. If we can't gain back a significant share of the mobile phone market with this product, MM is not going to be here next year."

ith Mobile Manufacturing's back to the wall, so to speak, the company needs a bold marketing plan that will capture every bit of value that is possible in the market. This includes not only the traditional value, but also the perceived consumer value that is associated with their new product. However, to launch a marketing plan for the target market, the realization needs to be made that there are several different market segments that could potentially be targets for the company. Therefore, to really get the most impact out of the product launch, each different segment will need to be considered independently and a comprehensive plan must be designed to hit each individual target that…… [Read More]

Works Cited

Konzak, L. (2012, December 25). Top 3 Distribution Technology Trends for 2013. Retrieved from MDM: http://www.mdm.com/blogs/5-distribution-technology/post/29596-technology-2012-12-25-top-3-distribution-technology-trends-in-2013

Lazar, M. (2016, March 10). Ecommerce Statistics all Retailers Schould Know. Retrieved from Ready Cloud:  https://www.readycloud.com/info/ecommerce-statistics-all-retailers-should-know 

On Digital Marketing. (N.d.). The 5 Customer Segments of Technology Adoption. Retrieved from On Digital Marketing: http://www.ondigitalmarketing.com/learn/odm/foundations/5-customer-segments-technology-adoption/
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Canadian Cell Phone Industry the

Words: 670 Length: 2 Pages Document Type: Essay Paper #: 81748289

9 million subscribers (38.5% share); and Telus has 6.1 million subscribers (29.7%).

The cell phone industry's wireless providers partner with cellular phone and wireless device manufacturers in order to provide devices to consumers. In the third quarter of 2008, an estimated 3,000,000 devices were shipped, indicating strong device turnover nationwide. The market leader in devices is Samsung, with a 27.8% share (Samsung/IDC, 2008). The market is still growing, despite the economic downturn, with a growth rate of 4% expected for 2009 (IDC, 2009).

One strong segment in the industry is the advanced smartphone industry (Blackberry, iPhone). This segment now accounts for 21% of the market, driven by an under-30 demographic (Persaud, 2009). These devices are marketed through the usual providers. Blackberry has deals with all three providers; the iPhone is marketed exclusively through Rogers. The other main segment is the general wireless (regular cell phone) market.

The government plays a…… [Read More]

Works Cited:

No author. (2007). Ottawa opens up wireless industry to more competition. CBC News. Retrieved April 10, 2009 from http://www.cbc.ca/canada/story/2007/11/28/auction.html?ref=rss

Lasalle, Luann. (2008). Competition in Canada's Cell Phone Industry. Canadian Press. Retrieved April 10, 2009 from http://northcentralcomm.wordpress.com/2008/07/01/competition-in-canadas-cell-phone-industry-2/

No author. (2007). Canadian Telecom Industry. Swedish Trade Council. Retrieved April 10, 2009 from http://www.swedishtrade.se/PageFiles/137357/Canadian%20Telecom%20Industry.pdf

No author. (2008). Samsung leads Canada's wireless wars. Samsung/IDC. Retrieved April 10, 2009 from  http://www.cellphones.ca/news/post004644/
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Issue of Cell Phones in Legal Cases

Words: 738 Length: 2 Pages Document Type: Essay Paper #: 43348814

iley v. California case, outlining, in particular, the method adopted for investigating the defendant's phone, alternative means of investigation, and an analysis of the practicality/legitimacy of investigating cell phones.

The police stopped defendant, iley, for breaking a traffic rule; the ultimate result of this event was iley being detained for weapon possession. An official who searched iley following the arrest got hold of the latter's smartphone. Upon browsing through the phone, the officer observed the recurrent usage of a word linked to a criminal street gang. A couple of hours later, a detective, who was an expert in gang-related crime investigation, conducted a thorough examination of the digital content present in the offender's phone, at the station (ILEY v. CALIFONIA, n.d). Partly based on videos and pictures found by the detective, iley was indicted by the State for playing a part in a shooting incident that had taken place some…… [Read More]

References

(n.d.). Home - Supreme Court of the United States. RILEY vs. CALIFORNIA. Retrieved December 15, 2015, from http://www.supremecourt.gov/opinions/13pdf/13-132_8l9c.pdf

Moore, J., Langton, J., & Pochron, J. (2014). THE COST OF PRIVACY: RILEY V. CALIFORNIA'S IMPACT ON CELL PHONE SEARCHES. 9(3). Retrieved, from http://ojs.jdfsl.org/index.php/jdfsl/article/viewFile/267/227
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Safe Driving and Standardized Cell

Words: 1029 Length: 3 Pages Document Type: Essay Paper #: 112426



Problems to be addressed:

There are several problems associated with the issue of cell phone use while driving and the ineffective regulations to restrict the use of mobile phones on the road. First, the increased use of these devices while driving has significant impacts on driving performance. This is because mobile phone use during driving distracts the driver physically, cognitively, and visually. The distractions contribute to the inability of drivers to maintain required speed, lateral position, and throttle control on the road. Since the driving performance reduces, the risk of crashes and accidents on the roads increases. Studies have shown that drivers miss 13% targets when talking and 24% when dialing or texting (Brace, Young & egan, 2007).

Secondly, cell phone while driving contributes to a major social problem of increased crash risk since it endangers the lives of passengers, drivers, and passersby. In addition to the distractions it causes…… [Read More]

References:

Bruce, C.L., Young, K.L. & Regan, M.A. (2007, April 17). Analysis of the Literature: The Use

of Mobile Phones while Driving. Retrieved May 12, 2013, from http://www.nsc.org/news_resources/Resources/Documents/Analysis%20of%20the%20Literature,%20The%20Use%20of%20Mobile%20Phones%20While%20Driving.pdf

Noder, S.L. (2009). Talking and Texting While Driving: A Look at Regulating Cell Phone Use

Behind the Wheel. Valparaiso University Law Review, 44(1), 237-282.
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Wireless Telephone Systems Information Technology IT Security Assessments

Words: 580 Length: 2 Pages Document Type: Essay Paper #: 32858291

Security Assessment Services, Inc.

ew York ew York 10201

Ms J.S. Johnson, Security Director

Company Z

ew York, ew York 10211

Enclosure: Company Z. Security Assessment

etwork security threat assessment

Company Z. is faced with some serious challenges in responding to a number of significant trends that have emerged in recent years that will invariably affect security procedures and processes. For example, in 2013, there were more smartphones in use than personal computers as more telephony customers abandoned their landlines and wired Internet services and replaced them with Web-enabled mobile handheld devices (Booth, 2009). The typical method for the transmission of VoIP digital information between stations is through the use of a network of expensive microwave transmitters (Spasic & esic, 2008).

It is important to point out, though, that even VoIP transmissions that are routinely transmitted between microwave transmitters are frequently routed through analog systems as well as part of…… [Read More]

Network security vulnerability assessment

Because of their near-universal use, telephone networks security systems are vital to telephone service providers as well as their customers. In this regard, Zirille (2009) emphasizes that, "In this high-technology world, the ubiquitous telephone has become a powerful weapon in the hands of thieves. It can be used as a 'key' to unlock a wide assortment of confidential data" (p. 22). Currently, Company Z. simply discards all internally generated paperwork concerning customer accounts and applications. Therefore, it is recommended that Company Z. improve its physical and environmental security by shredding all internal fax sheets and identification codes for telephony applications (Zirille, 2009). According to Zirille, "Some thieves, known in the trade as "dumpster divers," go through garbage dumpsters looking for such proprietary data" (2009l p. 22).

Company Z's security network is also deficient in virus detection and protections for its VoIP services, an issue that has assumed increased importance in recent years (Bagchi & Tang, 2004; van Burken, 2013). According to Panettieri (2009), "More than 100 viruses now target smart phones running mobile operating systems from Microsoft Corp., PalmSource Inc. And Research in Motion Ltd. To name a few" (p. 18). As an example of how such viruses could disrupt Company Z's operations, Panettieri cites the Cabir and Commwarrior worms that target mobile telephones. For instance, Panettieri advises, "Consider the Cabir worm, which targets mobile phones running Symbian OS and Nokia's Series 60 user interface. Once triggered, Cabir uses Bluetooth to send itself from one phone to another" (2009, p. 19). Likewise, the Commwarrior worm also uses Bluetooth and multimedia messaging service to achieve the same outcome that adversely affect network operations and consumer convenience (Panettieri, 2009). In addition, Unuth (2013) reports that, "VoIP is particularly vulnerable to man-in-the-middle attacks, in which the attacker intercepts call-signaling SIP message traffic and masquerades as the calling party to the called party, or vice versa. Once the attacker has gained this position, he can hijack calls via a redirection server" para. 3). Other common types of security threats to