Object Well-Designed Everyday Object: The Research Proposal

PAGES
2
WORDS
690
Cite

" The wireless keyboard makes for an even more seamless user experience, eliminating the need for cumbersome wires on the desk. The iMac allows for the free flow of ideas to the screen by eliminating almost every clumsy aspect of user interaction with technology -- the overall aesthetic is reduce, reduce, reduce. The iMac has proven a triumph of marketing for Apple, and increased interest in purchasing iTunes iPods, and other Apple products. Because the product is so recognizably Apple, every time someone sees a Mac that looks 'cool,' they feel positive towards the distinctive Apple look and brand in general, not just towards the Macintosh. By creating an image for a computer, and not making a computer's design a static, faceless, and characterless object far less interesting than what flits across the screen, Apple has created an enthusiastic customer base. Although certain customers may use Microsoft Windows because it is such a ubiquitous system, the cut-and-dried image of Microsoft does not inspire...

...

This loyal type of 'branding' is unique for a technology company. Most technology companies must rely upon pricing themselves low, but Apple can rely on consumer loyalty that transcends price -- it sells well even when it is not the lowest-priced computer on the market, and fans wait in line to buy new Apple products like the iPhone, despite the Apple product's high cost. Apple cultivates this fan loyalty through friendly service at its Apple stores all over the nation.
The benefits for the consumer are partially psychological -- Apple has demystified technology, and thanks to Apple in our culture, technology is now 'cool,' it is no longer just for computer 'geeks.' This PC vs. Mac, geek vs. hipster aesthetic is proudly proclaimed in Apple's new series of advertisements, but if the physical design did not reinforce this concept, these ads would ring hollow.

Works Cited iMac." Apple Official Website. 22 Nov 2008 at http://www.apple.com/iMac/design

Sources Used in Documents:

Works Cited iMac." Apple Official Website. 22 Nov 2008 at http://www.apple.com/iMac/design


Cite this Document:

"Object Well-Designed Everyday Object The" (2008, November 22) Retrieved April 20, 2024, from
https://www.paperdue.com/essay/object-well-designed-everyday-object-the-26526

"Object Well-Designed Everyday Object The" 22 November 2008. Web.20 April. 2024. <
https://www.paperdue.com/essay/object-well-designed-everyday-object-the-26526>

"Object Well-Designed Everyday Object The", 22 November 2008, Accessed.20 April. 2024,
https://www.paperdue.com/essay/object-well-designed-everyday-object-the-26526

Related Documents
Design Influences
PAGES 6 WORDS 2050

Egyptian Hieroglyphics and Other Ancient Symbols on 18th, 19th and 20th Century Surface Pattern Design and Their Influences on Contemporary Design Hieroglyphics are a system of picture-writing, from the Greek, literally meaning "sacred carvings"; these symbols were used extensively on the walls of Egyptian tombs and temples, as well as columns and in written texts (Cavendish 1970). This paper will provide an analysis of the influence of Egyptian hieroglyphics and

Now, turn to Arizona Green Tea with Ginseng. The packaging for the single serving uses the label that is mint green with an oriental flavor, suggesting the benefits of Zen and the addition of ginseng and honey. Now contrast that with the Family One Gallon size, in a clear plastic, industrial container that looks more like detergent or motor oil than a delicious health beverage. Are the products identical --

Invention by Design, by Henry Petroski, published in Cambridge, MA by the Harvard University Press in 1996. Specifically, it will discuss what in the book is relevant to the Mechanical Engineering program, the author's main points, and whether these points are valid or invalid. Henry Petroski's book takes engineering to a level that just about anyone can understand, and makes it interesting even to the layperson. This book is

Human Element Computer systems design has come a long way from the time when Dijkstra first began exploring time sharing mechanism in the workings of the keyboard. In his day, computers were the realms of scientists and technical people. Operating systems designers were more concerned with processing ability. Human factors and "user friendliness" were terms that would not be a part of their vocabulary for many years to come. At

Service Theory Design
PAGES 4 WORDS 1410

Service Theory design is not a basic foothold that can be explained in only a few sentences. There is a lot of thought, experimentation, research, and trial and error that goes into the creation of a sound theory. First, it is important to acknowledge all of the things that can play a role in the design of a theory itself. Researchers have reported that community and culture significantly influence value

Art - Design in the
PAGES 3 WORDS 1039

Experiential cognition and reflective cognition are defined and in this area, Norman says that they overlap, yet must be balanced. What one experiences is important, but one needs to reflect and contemplate in order to have a rational mind. This is where entertainment can fixate a person's mind on one side, so that it becomes unbalanced. In other chapters, Norman gives examples of "reflective" games and charts that allow the