Propaganda and persuasion techniques in modern communication

Propaganda & Persuasion

A COMMON WORD BETWEEN U.S. AND YOU

The critical analysis of the aforementioned work, A COMMON WORD BETWEEN U.S. AND YOU offers highly charged rhetoric to the audience. Before getting into the work itself, one is behoved to understand the so-called 'messengers' of such documents under the auspice of the Ethnomethodologist, Conflict Theorist, Symbolic Interactionist, and Structural Functionalism. Certainly, the theories reviewed throughout the course fit into one of the aforementioned sociological labels and therefore are able to identify specific sociological states based on the identification of the semantic meaning.

A brief review of these sociological labels reveals the ethnomethodologist to label mankind as 'rule ridden animals', a sort of socially inferior beast that cannot function in a free society. Rules are needed to restrain free behaviour essentially the behaviour of these individuals can be predicted as the probability of acting outside of the expected norm is very low. The use of religious rhetoric in this regard is to provide humans with not only a means to live, but restrictions and bounds of devotion, an unwavering love and a methodology of which to live.

The Conflict Theorist views society as a class struggle, with the ruling class making the laws of the land and using religion as a method to rule over their populations and prevent an overthrow of the ruler. After all, what better method for a population to accept a human ruler when convinced there is an afterlife with yet another ruler whom is judging the population on how well they adhere to a doctrine.