Is Social Media A Serious Threat To Privacy?

The dynamics of todays world have been changed rapidly over time and have transformed into the shape of what it is today. The key factor contributing to this change is globalization that has forced individuals and countries to emphasize inter-connectivity. Worlds population has been increasing apace, and so is the need for connectivity.

Social media is the way of connecting with people who have similar interests and thus create virtual communities with the help of online social networks (OSNs) (Ali et al., 2018). It is a type of social graph that connects people of related interests so that edges and connectivity points are easier to track. Cloud storage and internet connectivity make it easier for social media sites to be accessed and traced from anywhere worldwide. Therefore, sensitive data and personal information are exposed on these pages, which can cause contextual integrity concerns for greater groups with political or religious affiliations if not safeguarded by official protections. Handing over this private information to any third party...

If used positively, it has numerous benefits, especially for the industries that want to make their presence known to the entire world (Hollingsworth, 2019). It is the most rapid, convenient, and free-of-cost method for promoting a companys products and services online to millions of users around the globe. Making networks and partnerships creates opportunities for availability for the firms. Instant help could be obtained through social media platforms with direct communication. Relevant links are generated by the social media information pages that lead the user to the companys web pages, directly and undeniably influencing website traffic.

Along with the benefits that social media offers, there are some drawbacks as well, particularly privacy. A large part of the conversations on social media platforms is online, which means they could be seen…