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¶ … Walt Disney Company's objective is to be one of the world's leading producers and providers of entertainment and information, using its portfolio of brands to differentiate its content, services and consumer products. The Company's primary financial goals are to maximize earnings and cash flow, and to allocate capital profitably toward growth initiatives that will drive long-term shareholder value.
(http://disney.go.com/corporate/investors/index.html
*Organizational structure
Diseny has a tall (or vertical) organizational level with 13 hierarchical structures. This means that the CEO is at the top with levels of hierarchy beneath. Each sub-managerial level controls its own territory. The obverse to this is a flat (horizontal) structure.
*decision-making strategies
The matrix that Disney offers as template for its decision-making strategies are the following: safety, courtesy, show and efficiency. This...
To elaborate: heterogeneity - Disney scrupulously ensures that all its products are predictable and safe and that it provides a wholesome family environment. Diseny exhibits foresight by takign risks on projects that it believes has value. And includes imperfect mobility and co-specialization by focusing on synergy, i.e. that the sum of the parts constitues the whole, therefore ascertaining that each and everyone one of its components is a memorable activity and well done in its particular manner.
. Consider what makes working for this company a positive experience for its employees.
It goes out of its way to provide its workers with top-nothc comprehensive…
References
Disney Corporation http://disney.go.com/corporate/investors/index.html
parks, W. (2007) Associated Content. The magic of Disney's organizational concepts. http://www.associatedcontent.com/article/381660/the_magic_of_disneys_organizational_pg5.html?cat=3
Freeman, L. (2001)Freeman, 2001. Disney Exec Suggests Matrix For Decision-Making. Credit Union Journal
http://findarticles.com/p/articles/mi_km3607/is_200109/ai_n8617602/.
Housely, S. (2003). Case Analysis of The Walt Disney Company: The Magic of Disney. http://faculty.haas.berkeley.edu/meghan/299/Case_analysis_Disney4.pdf
Disney Internal Memorandum Michael Eisner, CEO Case Overview The purpose of this memo is to provide an outline of the case Walt Disney Company: The Entertainment King and the outline the alternatives that Disney has at its disposal. The best alternative for restoring ROE growth is to tap back into what made Disney great in the first place, which is creative ideas that are nurtured and brought to market. The company has been suffering from
The Symbolic Frame A novel approach to organizational behavior, Bolman & Deal’s (2013) model includes the structural, the human resources, the political, and the symbolic frames. The symbolic frame refers to the organization’s use of signs, symbols, and stories to create a brand identity and organizational culture, as well as justify its behaviors. Symbols create and propagate meaning, and encapsulate an organization’s written codes of ethics and values. Therefore, symbols become one
Key political factors that led to Eisner’s downfall Michael Eisner’s reign as the CEO and Chairman of Disney can to an end on March 3rd, 2004, after 43% of the company’s shareholders withheld their endorsement and failed to endorse his position on the Board. He stayed as the CEO of the company for one more year then left (Forbes & Watson, 2010). However, the downfall of Eisner has been precipitated by
It makes deals with fast-food companies for using its characters for promotions which also serve to promote Disney productions. The company has some synergy with its television network as an outlet for Disney made-for-TV films and some television shows, though in-house productions are not as prevalent on the network as they might be. The company has the money it needs to make changes and to continue to produce films, television
One of the most important matters for Disney Corporation is something that is not materially valuable. Its reputation is the one thing that most tend to disregard when considering its fortune, as people would rather think about the money it generates and its possessions. However, the people at Disney's know that shareholders are expecting their investment to benefit them, given the company's tradition. In order to refrain from disappointing its
The objective of this tight control is to ensure that the illusion of the Magic Kingdom is maintained -- it is destructive to the customer experience for a young child to see a man in a Donald Duck suit smoking a cigarette or going to the bathroom. Disney's other businesses are also subject to tight controls. The company relies on both specific job descriptions and on training as part of