Sport Essays (Examples)

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Outdoor Advertising and Sponsorship of Events

Words: 569 Length: 2 Pages Document Type: Essay Paper #: 49199763

TM1: Outdoor enthusiasts
TM2: Athletes
TM3: Parents and adult students (high school and college)
2
TM1: Consumer sales promotions should include coupons that can be redeemed during particular seasons in which outdoor enthusiasts are more likely to be motivated to purchase equipment for their outdoor activity. This will allow consumers to feel that they are making a good purchase at a good price.
TM2: Consumer sales promotions should include discounts/sales for seasonal sports equipment that correlates with the time just before when that seasonal sport will begin. This will allow sports players to obtain the materials they need to stat competitive while feeling incentivized to purchase from the store by the sale.
TM3: Consumer sales promotions should include a points program, so that continual shoppers can earn points on their purchases which can be redeemed for a future item once a target point goal has been reached. This will allow…… [Read More]

References

Case 2: Marketing Sports Equipment. (n.d.). Part 4: IMC Promotional Tools.

Kudo, M., Jae Ko, Y., Walker, M., & Connaughton, D. P. (2015). The influence of title

sponsorships in sports events on stock price returns. International Journal of Sports Marketing and Sponsorship, 16(2), 37-56.



 


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Athletics and Academics in the Current Economic

Words: 920 Length: 2 Pages Document Type: Essay Paper #: 77144685

Athletics and Academics

In the current economic climate of the United States, public institutions are finding themselves having to make harsher and harsher budget cuts. Teaching positions are minimized, class sizes are increased, and fees are rising to nearly unaffordable regions. The English Department at a certain university or high school may drop from twenty-five professors to a dozen or so. It is the harsh reality of living in an era of economic downturn. However, even as the college school would lose more and more financial assistance from the government, athletic programs at schools continue to expand and provide more and more incentives for prospective recruits. This is symptomatic of a flawed philosophy in college institutions: the ability to perform athletic skills has more importance than the ability to think. This perspective not only jades the graduating classes but teaches the wrong principles for when a student needs to learn…… [Read More]

Works Cited:

Larimore, David (2007). "Non-Economic Societal Impacts of Intercollegiate Athletics." The

Sport Journal. United States Sports Academy.

Meier, K.J., Eller, W.S., Marchbanks III, M.P., Robinson, S., Polinard, J.L., Wrinkle, R.D.

(2004). "A Lingering Question of Priorities: Athletic Budgets and Academic Performance Revisited. Review of Policy Research," 21(6), 799 -- 807. Retrieved from Academic Search Premier.
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Athletic Facility Management Facility Liability

Words: 2221 Length: 7 Pages Document Type: Essay Paper #: 23197403

259). These authors assert that crowd management and crowd control constitute two additional vital issues that athletic facility management needs to address when hosting events at any stadium or venue.

Event managers also need to understand the type of event(s) they host and understand that variuos events draw different types of crowds, as no two crowds are alike and each crowd typically behaves in different manners. Abbott and Geddie (2001) warn: "Crowds can behave violently, resulting in destruction of property, personal injury, and, in extreme cases, death. Crowd management plans should be adjusted to meet the needs of the event and the potential crowd" (p. 260). Event managers need to prepare for the unexpected that might occur. They need to also realize that football game may require more security officers than a golf game.

Event managers also need to be aware of the surrounding location of the stadium or venue.…… [Read More]

REFERENCES

Abbott, J. & Geddie, M.W. (2001). Event and venue management: Minimizing liability through effective crowd management techniques. Event Management. Cognizant Comm. Corp.

Vol. 6, pp. 259 -- 270. Retrieved July 10, 2009 from  http://www.popcenter.org/problems/spectator_violence/PDFs/Abbott.pdf 

Borkowski, R.P. (2006). When good facility go bad. Athletic Management. Retrieved July 12,

2009 from http://www.athleticmanagement.com/2007/01/15/when_good_facilities_go_bad/indx.php
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Athletic Ethics and Morality Athletics

Words: 969 Length: 3 Pages Document Type: Essay Paper #: 34103176

Prizes have always been a part of contests, a tradition that can be traced back for centuries. In Homer's the Iliad, Achilles hosts a contest in honor of the fallen Patroclus, "The first prize he offered was for the Chariot races -- a woman skilled in all the useful arts, and a three legged cauldron that had ears for handles, and would hold twenty two measures. This was for the man who came first," (Iliad).

Modern day athletes continue to receive prizes for their successes. They receive monetary compensation through endorsements and contracts for their participation in professional programs. The compensation is much more than a useful woman and a cauldron in recent times. The 2006 Top National Football League salaries reached insane heights. According to USAToday.com, Richard Seymour from the NFL Patriots earned a whopping $24,691,160. Another New England Patriot who is a household name thanks to his quarter…… [Read More]

Works Cited

Homer. The Iliad. Book xxiii. Found at:  http://classics.mit.edu/Homer/iliad.23.xxiii.html . On Friday September 21, 2007.

Murphy, Arthur. The Works of Cornelius Tacticus with Essay on His Life and Genius.

Oxford University Press. 1935.

Shakespeare, William. Troilus and Cressida. Penguin Books. New York. 2000.
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Athletic Facility Thompson Athletic Facility

Words: 310 Length: 1 Pages Document Type: Essay Paper #: 96672312

The result is that even as changes and improvements have been made across the boards, schools continue both to decline infrastrucuturally and to experience a simultaneous failure to live up to opportunities now emergent.

As the text by Thompson et al. indicates, "the newest data argue that if unmet needs are vast in only the context of general upkeep and repair, they are staggering in the context of a fuller definition of total infrastructure and endorses costs of improvements associated with educational program adequacy." (Thompson et al., 260) This is the argument which is at the crux of the text, provoking the conclusion that proper financial allotment is required to produce positive academic results both generally and in the area of physical education.

orks Cited:

Thompson, D.C.; Crampton, F.E. & ood, C.. (2008). Money and Schools. Eye on Education.… [Read More]

Works Cited:

Thompson, D.C.; Crampton, F.E. & Wood, C.W. (2008). Money and Schools. Eye on Education.