com. N.D.). In choosing to dismiss the CEO the Board can create a significantly better situation for stakeholders than if they retained his services. Aggrieved customers can experience a feeling of closure over the event, and will be satisfied that the company is taking action by letting go the CEO. Flyers in general will recognize the move as the first step in cleaning house, and a wake-up call to the airline industry in general to proactively guard against the recurrence of a similar event. Flyers will also benefit from the passage of a passenger bill of rights which will have the backing of legislators if they can see the CEO's dismissal as an intelligent first step. Perhaps the greatest good will come to shareholders, as the company moves to arrest the fall in the stock price through rededicating itself to customer service and restoring trust. The internal shareholders: employees and executive management will benefit from a new CEO who enters the organization with a fresh perspective, and an immediate eye on solving the logistical issues which aggravated the snowstorm incident. All stakeholders benefit considerably from the move to replace the CEO, with one exception, the CEO himself; however, from a Utilitarian perspective this is an acceptable loss.

Conclusion

The Board of...

The image of stellar customer service which he tried to promote in company advertisements ran up against the brick wall of reality in the form of a snowstorm, which concomitant with airline negligence, inattentive employees, and an insouciant CEO caused stressful conditions for passengers. The CEO's dismissal is an ethically correct choice because the CEO is the head figure of the company and as such must be held responsible for actions both positive and negative. Through use of the Utilitarian lens the Board can feel justified in the removal of the CEO as a necessary prescription in delivering "the greatest good to the greatest number of people which is the measure of right and wrong" (Thinkexist.com. N.D.).
References

Case Study. (N.D.). An Appropriate Response.

Stanford University. (March 27, 2009). The History of Utilitarianism. Stanford Encyclopedia of Philosophy. Retrieved May 11, 2011 from http://plato.stanford.edu/entries/utilitarianism-history/

Thinkexist.com. (N.D.). Jeremy Bentham Quotes. Thinkexist.com. Retrieved May 11,

2011 from http://thinkexist.com/quotation/it-is-the-greatest-good-to-the-greatest-number-of/362409.html