That is why it is critical to go into OD strategies with clients who have a readiness for change mindset. In terms of actually implementing the many strategies that are part of a broader OD strategic plan it is also critically important to focus on creating trust within the teams implementing them as well (Seidman, McCauley, 2009). In the case of team members from varying demographic and socio-economic backgrounds, the need to create shared ownership of a common objective is critical. The advantages of working with team members from varying demographic backgrounds is that many different perspectives are taken into account in solving OD challenges, there tend to be greater levels of empathy for the associates going through the significant change required to make the organization more effective, and there is greater levels of debate of which approach is best to attain OD strategic objectives. The disadvantages or drawbacks include unproductive conflict if the chasm between socio-economic and demographic groups is too great, a sense of ethnocentrism of one demographic group of employees being better or separate from others, and the tendency to be culturally blind about how one's perspective of the world impacts another's. Despite these variations in demographics and socioeconomic status, OD can be a unifying strategy that gets an organization more focused on how to stay competitive while increasing the value and competiveness...
An example would be the OD efforts within Google, Microsoft, Oracle and SAP, all enterprise software companies who are aligning their specific organizational culture strengths to the development of more competitive product and service strategies. The reliance on OD as a means to increase the level of knowledge and training their employees received while still keeping focused on their strategic objectives illustrates the value of OD in a turbulent global economic environment.
Competitive Strategies of Google and Microsoft The Battle for the Future of Search: Comparing the Brilliant, Competitive Cultures of Google and Microsoft Both Microsoft and Google have emerged as catalysts of remarkable growth in the high technology industry. Each of these companies have a very unique, finely-tuned series of strategies for managing the innovation processes, including the steps each rely on for creating new services. Each also has shown remarkable success at delivering
Organizational Culture and Sustained Competitive Advantage Organizational culture is a defining feature of every organization. The unique culture that every organization displays has an affect on its ability to remain profitable. Culture can have either positive or negative affect on the ability of the organization to remain competitive. Much academic research up to this point has focused on theory and defining what is meant by culture and sustainable competitive advantage. This
Further, coercive and reward power are often highly distributed through the more agile organizations and as a result must be applied immediately to behavior to be effective. In the context of Dr. Edgar Schein's (1983) analysis and presentation of results in his working papers referenced in this document, an industry's growth and culture is well defined in the following quote. In the working papers, Schein (1983) writes: For an organizational culture
Organizational Behavior The Transformation of JC Penny for the New Century Organizational behavior is the study of how the actions of individuals, groups, and structures influence the behavior of an organization. Organizational culture refers to the characteristics that define the organization and make them unique. Organizational culture refers to communication styles, management styles, interaction styles, policies and procedures, as well as the manner of dress within the organization. Organizational culture influences organizational
Recommendations The key competitive advantages that Ford Motor Company of Canada must concentrate on include the following. First, the continue growth of supplier relationship management and tight integration at the quality level of sourcing and procurement (Baker, Artinian, 1985) is critical. This will alleviate any increases in the 78% of their cost structures that are dedicated to sourcing and procuring products, well above industry norms. Second, the use of R&D funds
Organization Behavior Internet and E-Marketing In order to stay competitive, attract potential customers, and offer the products in a more tactful way, businesses have to incorporate effective e-marketing strategies as a part of their marketing and promotional efforts. Gold Coast Bakeries is a medium scale business corporation based in Gold Coast, Queensland, Australia. It offers a variety of baked items for every type of customers and all food requirements. Gold Coast Bakeries
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