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Through its innovation strategy, the company has been consistent in manufacturing products with greater reliability even with its decline to make its music protection software and operating system available to others. The company locks its engineer away for them to develop new ideas and incorporate the results in elegant software and stylish design ("Lessons from Apple," 2007). Innovation has largely impacted the company's products since it focuses on designing new products centered on users' needs instead of the demands of technology. Through user-centric innovation, Apple Inc. has merged clever technology with simplicity that allows customers to dictate product designs.
Innovation at Hyundai Motors:
Innovation has had a significant impact on the strategy, process and products of Hyundai Motors whose vision involves innovation for humanity. Through its commitment to innovation, Hyundai Motors has worked hard to improve quality and brand value ("Hyundai Motor Company," n.d.). Consequently, the company invests part of its sales in research and development...
The company's manufacturing process has also changed because of innovation to incorporate the use of Solid Edge design solution for developing car body assembly lines. Such design solutions enable Hyundai Motors to lessen repetitive tasks and eventually increase the quality of its products. Through innovation, the company's manufacturing strategy has changed to lessen the development cycle.
References:
Farren, C. (n.d.). Innovation and Engagement -- Learning from the Olympics. Retrieved July 28,
2011, from http://www.masteryworks.com/newsite/clientimpact/impact_archives_oct08.html
"Hyundai Motor Company." (n.d.). Siemens PLM Software. Retrieved July 28, 2011, from http://www.plm.automation.siemens.com/en_us/about_us/success/case_study.cfm?ComponentTemplate=1481&Component=82378
"Lessons from Apple." (2007, July 7). The Economist. Retrieved July 28, 2011, from http://www.economist.com/node/9302662
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