¶ … MacPherson (2006), it is "personal attributes and qualities," rather than specific competencies and skills, "that separate top performers from the pack." Specifically, managers mention self-motivation, solid interpersonal skills, strategic thinking, innovativeness, and flexibility as the hallmarks of success in any given career (MacPherson, 2006). These are the very five competencies and skills that are necessary in accounting, my chosen profession. Of course, an aspiring accountant must acquire the specific competencies and skills that make it possible to do the daily work of number crunching. College education, degree, and certification are the preliminary groundwork for being an accountant, followed by as much hands-on experience as possible in accounting firms. After that, though, a professional must exhibit personal attributes and qualities that separate a successful from an unsuccessful accountant. The first of those qualities is self-motivation. The work of an accountant is largely independent work. Although we may need to work within a team,...
This is especially true for accountants with their own private practice, who might need to market their services to clients. In addition to self-motivation, an accountant must communicate effectively. An accountant could never survive without being able to consult regularly with clients in an honest and straightforward manner. An accountant must also be able to think strategically: helping clients avoid future problems and helping to manage a client's future resources. Innovativeness may not be the most apparent quality of an accountant, but the techniques and ideas we come up with can save clients a significant amount of money. Finally, accountants must be flexible to meet the needs of clients and the changing economic guidelines and conditions.
). Over time, from one second to the next, human behavior constantly changes, contributing to the fact that human behavior, consequently human cognition, constitutes a dynamic process. (Thelen and Smith, 1994). Communication, also a continuous interactive process, serves as the overtime interaction between the human motivated information processing system and the communication message. (Geiger and Reeves, 1993; Lang, 2000; Rafaeli, 1988) Media multitasking indicates a user will simultaneously experience exposure to content
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