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The weather-related delays that paralyzed Jet Blue during the Valentine's Day storm of 2007 are further evidence of this fact.
Sociocultural Flights to Asia are likely to increase in demand. "U.S. legacy carriers will be able to bring their low costs and new products to international long haul European and Asia-Pacific markets as well as to domestic markets, placing increasing financial pressure on their foreign competitors" but they must compete with the added amenities of other, international carriers, such as British Airway's recumbent flights for business travelers on the long flight to Hong Kong ("Unisys Predicts 10 Trends That Will Drive Global Airline Industry Transformation in 2005," 2005, Enterprise Networks & Servers)..
However, the entire airline industry may suffer if the burdens and troubles of flying become too great. Industries are able to use technology to connect with different corporate branches, such as the Internet and video conferencing. Families may wish to forgo the possible hassles of air travel, and stay closer to home on vacations. This could result in decreased demand, especially for business travelers and flights to popular vacation destinations. The culture of the nation could deemphasize making travel part of the traditional family vacation, and part of the organizational culture of some critical industries.
Technological
Advances in communicative technology could thus work against the airline industry. As communication through technology without travel grows easier, businesses may not wish to suffer the cost and the expense of sending their representatives abroad, in person.
Global
Works Cited
U.S. Airline Industry: Emerging Trends." (2006). www.AviationPlanning.com.Retrieved 13 Apr 2007 at http://www.aviationplanning.com/RAAPres/BoydRAAPres.pdf
Unisys Predicts 10 Trends That Will Drive Global Airline Industry Transformation in 2005." (Jan 2005). Enterprise Networks & Servers. Retrieved 13 Apr 2007 at http://www.findarticles.com/p/articles/mi_qa4137/is_200501/ai_n9521305
Works Cited
U.S. Airline Industry: Emerging Trends." (2006). www.AviationPlanning.com.Retrieved 13 Apr 2007 at http://www.aviationplanning.com/RAAPres/BoydRAAPres.pdf
Unisys Predicts 10 Trends That Will Drive Global Airline Industry Transformation in 2005." (Jan 2005). Enterprise Networks & Servers. Retrieved 13 Apr 2007 at http://www.findarticles.com/p/articles/mi_qa4137/is_200501/ai_n9521305
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