Travel Social Networking Site and Implications for Business
The objective of this study is to examine the travel social networking site and its implications for business. This work will consider the target audience and methods to promote the site. Social Network Travel websites are expanding their offerings as this report will demonstrate.
mmMule Social Network Travel Website
It is reported that an Irish woman by the name of Avis Mulhall co-founded a new website based in Sydney for travelers to receive rewards for delivery of something local during their travels. This website intends to be "a social travel network that connects locals who want items with travelers who can deliver them during their voyages." (Silicon Republic, 2012, p.1) The website enables individuals to obtain anything they want from across the globe and the traveler who obtains the item is rewarded with an experience. Another part of this website is known as AngelMule which allows individuals the options...
Social networking industry is entering a period of maturation, and this will have significant impacts on the way we approach entering this market. Maturation of the social media industry comes in two forms. The first is that user growth is beginning to slow for many social networks, and there are fewer niches for new entrants to occupy and build a user base. Google + famously failed to attract a user
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