Social Network Essays (Examples)

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Social Media and Its Effects on the Developing Brain

Words: 1810 Length: 5 Pages Document Type: Essay Paper #: 78519610

Social Network and Its Effects on the Developing Brain

The enhancing quantity of time kids are investing on computer systems in their home and institution has actually raised concerns about how using computer innovation might make a distinction in their lives-- from assisting with research to triggering depression to motivating terrible habits. This short article offers a review of the restricted study on the impacts of personal computer use on kids' physical development. Preliminary study recommends, for instance, that access to computer systems enhances the overall quantity of time kids invest in front of a TV or computer screen at the expenditure of other individual tasks, therefore putting them at danger for excessive weight. At the exact same time, intellectual study recommends that playing video game can be an essential foundation to computer proficiency due to the fact that it boosts kids' capability to check out and picture images in…… [Read More]


Deadwyler, S.A. (2008) 'Systemic and nasal delivery of Orexin -- A (Hypocretin-1) reduces the effects of sleep deprivation on cognitive performance in nonhuman primates', Journal of Neuroscience, 27 (52): 14239 -- 47.

Linn, S. And Poussaint, A.F. (1999). The Trouble With Teletubbies. The American prospect. May 1, 1999. June.

Sigman, A. (2007a) Remotely Controlled: How Television Is Damaging Our Lives, Vermilion, London

Sigman, A. (2007b) 'Visual voodoo: the biological impact of watching television', The Biologist, 54 (1): 14 -- 19
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Network Dating Sites How Type Dating Evolved Include Pros Cons

Words: 1386 Length: 4 Pages Document Type: Essay Paper #: 27263394

Network dating sites. How type dating evolved . Include pros cons.

Network dating sites have gained a particular place of social eminence within contemporary times. Online dating sites that members pay to use, such, made over a billion dollars in 2010 (No author). Many people consider these websites as primary options for dating for the simple fact that they allow expedient access to other singles who are also looking to date. Interestingly enough, these sites seem to have evolved from more conventional advertising for dating, which was traditionally found in print resources such as newspapers and weeklies. One may argue that the development of social networking web sites played a considerable role in the formation and popularity of network dating sites. Despite the degree of popularity these sites have, there are some inherent drawbacks associated with them that somewhat mitigates their efficacy. The most salient of these revolves around…… [Read More]

Works Cited

Boyd, Danah and Ellison, Nicole. "Social Network Sites: Definition, History, and Scholarship." Journal of Computer-Mediated Communication. Web.

Epstein, Robert. "The Truth About Online Dating." Scientific American Mind. 2007. Web. 

No author / "The New Yorker Explores Evolution of Online Dating." The New Yorker. 2011. Web. 

Rosenbloom, Stephanie. "Love, Lies and What They Learned." The New York Times. 2011. Web.
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Social Commerce in Saudi Arabia

Words: 4858 Length: 14 Pages Document Type: Essay Paper #: 92162537

Social Commerce in Saudi Arabia: How the Social Media Affect the E-Commerce in Saudi Arabia


Conceptual Framework Model

Social Media

Psychological Aspect and Theories


Digital Divide in Saudi Arabia

Ethos, eligious conviction, and Government in E-commerce Adoption

The ise of the P Industry in Saudi Arabia

Conceptual Model and esearch Hypothesis (Drawing)

esearch Contribution

Social Commerce in Saudi Arabia

Modern Saudi Arabia today actually represents an exceptional and convergent mixture of social conservatism and technological ability, a wonderful alteration from a remote, desert land that it was just something like 50 years ago. As social media is turning out to be increasingly prevalent in Saudi Arabia, online marketers are starting capitalizing in methods that service social media and include online customers. In Saudi Arabia Online marketers' adoption of new online marking trends is being prompted by discoveries that show individuals are spending great amounts…… [Read More]


Anderson, M. (2013). Turning "like" to "Buy" Social Media Emerges as a Commerce Channel. Booz & Company, 23-56.

Assad, S.W. (2009). The rise of consumerism in saudi arabian society. International Journal of Commerce & Management,, 73-104.

Bahaddad, A.A. (2013). Attracting customer in saudi arabia to buy from your business online. . International Journal of Business and Management, 65-81.

Brock, C. (2014). F-COMMERCE AND THE CRUCIAL ROLE OF TRUST. Online Communities and Digital Collaborations, 1-11.
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Social Business and the Retailer

Words: 9885 Length: 34 Pages Document Type: Essay Paper #: 5588703

Social Media etailing Applications: Opportunities and Threats

How Has Social Media Developed and What are the Benefits and Downsides of Using Social Media for etailers Today?

This study examines social business in general, how it developed and the benefits of using social media in particular. Second, this study provides a discussion concerning the potential positive as well as the effects of social business in the retail sector which is followed by a description of optimal business strategies for social media applications, the pros/cons of using these tools in the industry, and some representative case studies concerning companies that succeeded and some that recently failed in their use of social media. Finally, the study provides a summary of the research and important findings is followed by a series of recommendations concerning how retailers should use social media technologies in their own businesses in the concluding chapter.

Social Media Business Applications

Chapter…… [Read More]


About Honda. (2013). Honda. Available: Last accessed 1 November 2013.

About Virgin. (2013). Virgin America. Available:

Baumann, M. (2010, June). @Twitter Discloses Business Model #Promotedtweets RT.

Information Today, 27 (6) 1-5.
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Social Media Is an Entirely

Words: 571 Length: 2 Pages Document Type: Essay Paper #: 63443177

Results for data analysis should be presented in a way that they can be easily readable and will make sense and also be attractive. Charts and tables present a visual way of looking at the data for ease of interpretations. It is also the best way of presenting the data to others as people do not like reading lots of numbers or they may not remember the figures as easily as they would for the graphs or tables.

Once the data has been analyzed and presented using charts or tables it will be distributed to the relevant people. The internet is the best tool for disseminating the data this is due to its prevalence ad ease of accessibility from many kinds of devices and snot just computers. With the use of social media it will be much easier to disseminate the information to more people than possible if one was…… [Read More]

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Social Marketing Dragonfly Effect Social Marketing and

Words: 978 Length: 3 Pages Document Type: Essay Paper #: 62235510

Social Marketing Dragonfly Effect

Social Marketing and the Dragonfly Effect: The Case of Barack Obama

"All of this happened because of you. Thanks, Barack," that was the message Barack Obama sent to all of his many online supporters on the night he won the historic presidential election (Chang & Aaker 2010 p 20). Part of Obama's success was his ability to capitalize on the emerging trends of social media. In his teams' efforts, the dragonfly model was implemented seamlessly, allowing him to gather a specific focus, grab attention, engage and finally empower his audience.

In his first run for president, Barak Obama implemented new and innovative strategies utilizing tenants of social media to help spread the message of his campaign. Not only did Obama utilize existing social networking platforms, but he also hired a team to create his own that was featured on his campaign website. Here, the research states…… [Read More]


Chang, Victoria & Aaker, Jennifer. (2010). Obama and the power of social media and technology. The European Business Review, 16-24.

Green, Douglas W. (2011). The dragonfly effect. Web. 

The Dragonfly Effect. (2012). How Obama won with social media. Case Studies. Web.
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Social Psychology Examining the Principles of Persuasion Influencing Group Behavior

Words: 3075 Length: 9 Pages Document Type: Essay Paper #: 43654034

Social Psychology: Examining the Principles of Persuasion Influencing Group Behavior

Introduction & Outline of the

esearch Evaluation

Concepts of Social Psychology

Attitudes and Persuasion

Social Identity Theory

Social Influences

Cultural and Gender Influences

Social Psychology: Examining the Principles of Persuasion Influencing Group Behavior

Introduction & Outline of the Essay

Social psychology deals with different aspects of social life and social behavior. People not only have feelings and opinions about nearly everything they come into contact with, but the argument has been made that we need to have these feelings and opinions. The current essay is aimed at exploring the principles of persuasion influencing group behavior. The foundation for this essay is text book "Social Psychology" by Myers (2010) which discusses the attitude theory and persuasion, reviewing how attitudes are structured and how this structure influences their susceptibility to change

The essay is divided into four sections. In the first section…… [Read More]


Baker, David P. And Deborah Perkins Jones. 1993. "Creating Gender Equality: Cross-national Gender Stratification and Mathematical Performance." Sociology of Education 66:91-103.

Bassili, J.N. (2008). Attitude strength. In W.D. Crano & R. Prislin, (Eds.), Attitudes and attitude change, Frontiers of social psychology. New York, NY; Psychology Press, pp. 261-286.

Cialdini, R.B. 2001. Influence: Science and Practice. Needham Heights, MA: Allyn and Bacon.

Eagly, A.H. & Chaiken, S. (1993) The Psychology of Attitudes. Orlando, FL: Harcourt Brace Jovanovich.
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Network Security Opening to the

Words: 575 Length: 2 Pages Document Type: Essay Paper #: 93537392

The main lesson learned from viewing the tutorials and programs is the ease and flexibility of configuring each specific session to the unique needs of an audience. Feasibly these technologies could be used for creating highly unique and tailored learning experiences for students who were learning through online universities only for example. The ability to tailor all forms of digital content, from music and video to drawing boards and the inclusion of self-pacing materials, shows the potential of these technologies to support online learning over an entire semester for example (Suduc, Bizoi, Filip, 2009). The implications on long-term learning using these technologies is also significant. It is clear that the recursive nature of how they are designed would allow for repetitive study of complex concepts, including the more challenging areas of math, statistics and the sciences.


Web conferencing has progressed from just a means to project slides or a…… [Read More]


(Bernoff, Li, 2008)

Bernoff, J., & Li, C. (2008). Harnessing the power of the oh-so-social web. MIT Sloan Management Review, 49(3), 36-42.

(Bisdikian, Brady, Doganata, Foulger, 1998)

Bisdikian, C., Brady, S., Doganata, Y.N., & Foulger, D.A. (1998). Multimedia digital conferencing: A web-enabled teleconferencing system. IBM Journal of Research and Development, 42(2), 281-298.
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Social Media and Suicide Social Media Internet

Words: 2737 Length: 8 Pages Document Type: Essay Paper #: 48826609

Social Media and Suicide

Social Media

Internet has become a gadget of everyday use for people of 21st century. As it is offering many benefits to the users in terms of information communcaition, interaction, entertainment, socialization and earning livelihhod, there are certain dark factors related to it. The dark factors are as severe as forcing people to commit suicide. It is no exaggeration to mention that Intenet is used as a medium to harass people and get undue benefits from them.

Social media today is playing major role in enabling people and organizations to communicate and share ideas, views and knowledge with other people. The traditional methods of communication have been modified through social media platforms like chat rooms, social networking sites (Facebook, My-Space, Twitter, Google+ etc.), video sites (YouTube), discussion forums, video chat, text messages, blogs etc. (Lexton et al., 2012). The most well-known social networking website Facebook had…… [Read More]


Biddle, L., Donovan, J., Hawton, K., Kapur, N., Gunnell, D., 2008. Suicide and the Internet. British Medical Journal, 336, 800-802.

"Cyberbullying Does Not 'Cause' Teen Suicide," 2012. Retrieved from 

"Facebook Statistics," 2011. Retrieved from

"Facebook statistics by country," n.d. Retrieved from
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Social Organization

Words: 625 Length: 2 Pages Document Type: Essay Paper #: 53051890

Social Business

Owyang (2010) proposes five ways that companies organize for social business. These are organic, centralized, coordinated, dandelion and honeycomb. Each has its strengths and weaknesses, so the best one will be different across different organizations, depending on the strategic needs of that organization. The organic model has a network of connections of different sizes and directions. This system arises organically, and there is no central focal point. It can be very difficult to execute this model effectively, because there is no centralized control mechanism that makes it easier to implement strategy. WL Gore is a company that uses this model to great success, however.

The centralized model is hierarchical in nature. Communication flows through a central unit, and the different sub-units have no mechanism for communicating with each other. Compared with the coordinated structure, the centralized implies that there is not likely to be much communication between groups…… [Read More]


Owyang, J. (2010). Framework and matrix: The five ways companies organize for social business. Jeremiah Owyang. Retrieved May 19, 2014 from
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Social Marketing Plan Stop Crime Be a

Words: 3285 Length: 7 Pages Document Type: Essay Paper #: 30386786

Social Marketing Plan

Stop Crime, Be a Human first

Historically, South Africa was colonized under a brutish Apartheid system where there was a clear distinction in South Africa between the various divisions of the population before 1991. These racial categorizations were the Africans (black), Asians, the Coloreds and the Whites. This law has long been abolished but the majority of the South Africans still view each other along these racial lines (U.S. Department of state, 2011). It is estimated that the population of South Africa is 49.9 million people of whom the black Africans make up the 79.4% of the population and are also divided into various ethnic groups. The whites take up 9.2% while the Indian/Asians make up 2.6% of the total population and 8.8% being the coloreds (, 2011).

According to Beggs, (2001) there is a wide disparity between the blacks and the whites holding white collar…… [Read More]

References, (2011). South Africa's population. Available at  (Accessed 18 May 2011)

BBC (2003). Xenophobia in South Africa. Available at  (Accessed 18 May 2011)

Beggs, John J., and Wayne J. Villemez. (2001). Regional Labor Markets. Sourcebook of Labor

Markets: Evolving Structures and Processes, edited by Ivar Berg and Arne L. Kalleberg. Kluwer Academic/Plenum Publishers, New York. (503-29).
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Social Geography of the Los

Words: 1242 Length: 5 Pages Document Type: Essay Paper #: 3147336

57). This makes the idea that the minority communities that are using the community as a "springboard" for assimilation because there are less of the domestic non-Hispanic whites in the areas in which immigrants would typically assimilate.

There has even been the development of what is referred to as planned communities. Irvine California serves as a good example of such a development. Irvine was developed from ranch lands from a single developer that constructed "urban villages" in Orange County (Maher, 2004, p. 782). The particular site selected for this 1-997 study was in many ways a "typical" Irvine neighborhood. A planned community developed in the mid-1970s, Ridgewood comprised 246 single-family homes on a collection of cul-de-sacs connected by three public through streets: on average, residents were highly educated- 39% had graduate or professional degrees- and most of those who were employed worked in professional, managerial, technical, or sales positions (Maher,…… [Read More]

Works Cited

Maher, K. (2004). Borders and Social Distinction in the Global Suburb. American Quarterly, 781-806.

Zhou, M., Tseng, Y., & Kim, R. (2008). Rethinking Residential Assimilation: The Case of a Chinese Ethnoburb in the San Gabriel Valley, California. Amerasia Journal, 55-83.
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Social Media in the Contemporary

Words: 2288 Length: 7 Pages Document Type: Essay Paper #: 12624632

WikiNerdia allows the users to ask questions and all the nerd community members answer the questions. People normally trust the reviews and answers of the customers more than the brand. Giantnerd gets the benefit of their fan engagement and ultimately the brand trust increases. Customers can be your sale force and work for any company if the company can get the benefit by engaging the audience. A brand must think of multiple opportunities for the customers so that they can spread the word about the company. eal-time engagement opportunities and exclusive social communities are the tools which can turn existing customers to word-of-mouth advocates (Goldman, 2013).

Social Media will have a huge impact on business over the next decade, especially on the recruiting matters. Social media technology presents exciting opportunities for the recruitment industry. A research has highlighted that Twitter, LinkedIn and Facebook are the most used social media websites…… [Read More]


Goldman, J. (2013). Going Social: Excite Customers, Generate Buzz, and Energize Your Brand with the Power of Social Media. New York: AMACOM.

Hensel, K., & Deis, M.H. (2010). Using Social Media to Increase Advertising and Improve Marketing. Entrepreneurial Executive, 15, 87+. Retrieved May 16, 2013, from

Libert, B. (2010). Social Nation: How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business. New Jersey: John Wiley & Sons.

Mathieson, R. (2010). The on-Demand Brand: 10 Rules for Digital Marketing Success in an Anytime, Everywhere World. New York: AMACOM.
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Social Advertisement Social Advertising This

Words: 3998 Length: 12 Pages Document Type: Essay Paper #: 80726298

Effects of social advertising on the American society

Having seen that the society at large is highly dependent on the social media, and it is on these social networks that the social advertising has turned to, it is necessary to look at the extent to which the society today has been affected by the medium of transmission and the content of the social advertising.

The underlying fact about the social advertising is that they want to make a positive impact on the society in general, it is the drive to see a better society that makes the foundation and core business of the organizations involved in social advertisements.

It has been seen that the same techniques used in promoting profitable goods and services can as well be used for information purpose, educate and motivational aspect to the public about the non-profitable issues like HIV / AIDS, the energy conservation, politics…… [Read More]


AAF (2011), About AAF. Retrieved March 1, 2011 from

B&T, (2003). Advertising road safety. Retrieved March 1, 2011 from

Barrie G, et al. (2005). Advertising to children on TV: content, impact, and regulation. (pp 104).

New Jersey: Lawrence Erlbaum Associates Inc. Publishers.
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Social Media Marketing From the

Words: 1740 Length: 6 Pages Document Type: Essay Paper #: 32150948

First blogs were the dominant channel for consumers to share their product and service experiences with companies and as Facebook and Twitter have become more dominant, the speed, velocity and volume of feedback has escalated nearly exponentially. All of this now puts consumers in a highly influential position relative to brands (Bernoff, Li, 2008) and the rapid assessment of their social media marketing strategies as well (Hennig-Thurau, Gwinner, Walsh, Gremler, 2004). As a result of Web 2.0 technologies today pervading the development of social networking applications and platforms the customer has a strong voice and electronic word-of-mouth has never been more relevant than it is today (Zhang, Daugherty, 2009). onsumers then can actively participate even in the execution of the social media marketing strategies as well. This is unparallel power for consumers especially the opportunity to call out strategies that deliver exceptional value or attempt to mislead consumers as well.…… [Read More]

Consumers Are the New Brand Owners

Social networks by their very nature are highly collaborative and provide everyone an opportunity to share their good and bad experiences with products. First blogs were the dominant channel for consumers to share their product and service experiences with companies and as Facebook and Twitter have become more dominant, the speed, velocity and volume of feedback has escalated nearly exponentially. All of this now puts consumers in a highly influential position relative to brands (Bernoff, Li, 2008) and the rapid assessment of their social media marketing strategies as well (Hennig-Thurau, Gwinner, Walsh, Gremler, 2004). As a result of Web 2.0 technologies today pervading the development of social networking applications and platforms the customer has a strong voice and electronic word-of-mouth has never been more relevant than it is today (Zhang, Daugherty, 2009). Consumers then can actively participate even in the execution of the social media marketing strategies as well. This is unparallel power for consumers especially the opportunity to call out strategies that deliver exceptional value or attempt to mislead consumers as well. In essence social networking platforms and applications are today more of a truth test for social media marketing strategies than there ever has been before. The need for authenticity, honesty and transparency cannot be overstated for any social media marketing strategy today.

With regard to key influencers including bloggers, influential analysts, educators and writers in any given field, the same holds
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Social Media and the Red Shirt Revolution

Words: 4791 Length: 11 Pages Document Type: Essay Paper #: 84158194

Social Media and the ed Shirt evolution

Most scholars are in conflict with regard to the subject of revolution in the age of social media. Until now, revolution has been considered a top-down process. In Thai situation, things might have been different. The ed Shirt evolution in Thailand was one of the first of the "Twitter" revolutions, that is one that was fueled by social media and Web 2.0 technology. Since then, other revolutions have come as well. The lone citizen is now no longer on their own. The dissident in Chiang Mai now can commiserate with their brother or sister in Tahrir Square and plan revolution on a country to country or even on a global basis. Even as this writer types up a dissertation proposal, demonstrators coordinate strategy on a global basis to protest corporate greed. It is with this in mind that this study looks back at…… [Read More]


Bailey, M and Labovitz C (2011). Censorship and Co-option of the Internet Infrastructure. Ann Arbor,

MI: University of Michigan. p1-14.

Bajpai, K and Jaiswal, A (2011). A Framework for Analyzing Collective Action Events on Twitter.

Lisbon, Portugal: Proceedings of the 8th International ISCRAM Conference. p1-10.
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Social Science Research What Is

Words: 612 Length: 2 Pages Document Type: Essay Paper #: 94867301

Inductive reasoning occurs when one makes inferences from particular situations or scenarios to predict future situations. In this study, the authors seek to use information from particular youth's experiences of the transition to adulthood and apply it to the development of a general understanding of whether or not youth can overcome existing social class, gender and ethnic divisions (MacDonald et al., 2005).

5. Identify at least 4 major findings from this study.

MacDonald et al. (2005) found that with few exceptions youth stayed within the community in which they were raised. The authors attributed this finding to the housing market but a more influential factor appears to be the preference of these youth to remain in their neighborhoods despite the presence of social exclusion. A key factor in this preference was the comfort that is provided through familiarity with the neighborhood (MacDonald et al., 2005). Within these neighborhoods, MacDonald et…… [Read More]


MacDonald, R., Shildrick, T., Webster, C., & Simpson, D. (2005). Growing up in poor

neighbourhoods: The significance of class and place in the extended transitions of 'socially excluded' young adults. Sociology, 39(5), 873-891.


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Social Engagement Through Images Online

Words: 663 Length: 2 Pages Document Type: Essay Paper #: 18033738

To this reviewer, that is the extent of the author's success in this article, and even that success is not build on a novelty of thought. It is a basic tenet in communication theory that the message sent is not necessarily the message received. Sender and recipient have always had to negotiate a common understanding of shared information, whether the medium of exchange is non-verbal, oral, written, or visual. Similarly, the notion that perception is reality, reflected in the third noted concept, is not new.

This reviewer feels that the author has stumbled into the trap that snares many people who experience a technological revolution in their lifetimes. These people tend to forget or disregard the experiences of those who came before them. Humankind has lived through many technological revolutions that have transformed how we live and how we see ourselves, and have shifted the balance of power and created…… [Read More]


Bunch, B., and Hellemans, a. (2004). The history of science and technology: A browser's guide to the great discoveries, inventions, and the people who made them from the dawn of time to today. New York: Houghton Mifflin.

Comments about social engagement through images in the online sphere.
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Social and Educational Opportunities for

Words: 1213 Length: 3 Pages Document Type: Essay Paper #: 62459339

It turns out Matthew's needs were "extensive" because he had ADHD, neurological and visual problems. Parents need support in this situations; indeed, Richard Barth (University of North Carolina researcher) states that in surveys of adoptive parents "school is named as a common family stressor." Hence parents should get in touch with the Learning Disabilities Association of America to find out how they can get help for their child. Or go to

Adoptive children who suffer from Fetal Alcohol Syndrome (FAS) do indeed have special needs -- they have complex medical needs, including "a pattern of dysmorphic facial features," dental anomalies, possible cardiac defects and vision and hearing problems as well, according to the Children's House International Adoptions group (CHIA). These children will have very serious social and educational needs because they "tend to be curious" sexually as adolescents and have little understanding of "socially appropriate sexual behavior." They may…… [Read More]

Works Cited (2010). What Are Special Needs? Retrieved Dec. 11, 2010, from (2010). What Prospective Adoptive Parents Need to Know. Retrieved Dec. 11,

2010, from

Adoption (2010). Welcoming a Visually Impaired Baby to Your Family. Retrieved Dec. 11, 2010, from
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Social Risk and Vulnerability Analysis

Words: 4052 Length: 10 Pages Document Type: Essay Paper #: 64819789

Social isk and Vulnerability Analysis Comment by Babyliza: There's No Abstract

Vulnerability to hazards is affected by several factors, comprising age or income, the power of social networks, and neighborhood individualities. Social vulnerability takes into account the socioeconomic and demographic factors that influence the resilience of populations. The Sovi for Bexar County is 0.230416 whereas that for Philadelphia County is 3.418284. This indicates that Philadelphia County as a geographical expanse has a higher vulnerability and susceptibility to environmental and public health hazards. A key group that ought to be taken into consideration is one of people lacking insurance. This is a group that is severely impacted in the course of disasters and after disasters, and are not able to easily recover. Individuals that are not self-insured are generally excluded from these calculations.


All expanses of the United States have experienced disasters, both natural and anthropogenic. The vulnerabilities that are…… [Read More]


Bexar County Emergency Management. (2016). The Mission & Vision of the OEM. Retrieved from:

Chavi. (2015). Here Are The 10 Worst Disasters to Occur in Pennsylvania History. Only in Your State. Retrieved from: 

City Data. (2016). Philadelphia: Geography and Climate. Retrieved from: 

Dunning, C. M., Durden, S. (2013). Social Vulnerability Analysis: A Comparison of Tools. Institute for Water Resources.
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Social Media Marketing for Insurance Services

Words: 932 Length: 3 Pages Document Type: Essay Paper #: 69309264

Social Media Marketing for Insurance Services

Marketing is one of the functions where social media can be of great value to insurance companies. Social media can be used to reach out to new customers, engage consumers on a more individual level, promote insurance products, and reinforce brand messages. Thus, deployment of social can be a useful tool to generate positive outcomes such as greater brand awareness, increased customer base, improved customer satisfaction, and revenue growth.

An important objective for any organization from a marketing perspective is to increase awareness of its new and existing offerings. For insurance companies, social media can be a useful tool in this regard. Twitter, Facebook, Youtube, Linkedin, and other popular social networks can be used to educate or familiarize consumers with the various types of insurance covers and their benefits, discount plans, promotions, as well as newly introduced covers and benefits. Such awareness can influence…… [Read More]

Works Cited

Balinas, Travis. Why insurance agents need social media marketing to boost referrals. Outbound Engine, 30 November 2015. Web. 6 October 2016.

Morgan, Rick. Social networking's value to insurance agents & brokers. Independent Insurance Agents & Brokers of America, 2016. Web. 6 October 2016.

Penton, Phil. 4 social media marketing tips for insurance agents. Lifehealthpro, 18 August 2014. Web. 6 October 2016.

Ymarketing. Social media marketing -- best insurance policy for insurance companies. Ymarketing, n.d. Web. 6 October 2016.
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Social Games Case Study Management

Words: 744 Length: 2 Pages Document Type: Essay Paper #: 53023318

"To start off with the consumer's needs for a significant change is often the most direct way of defining new knowledge and new technology, and of organizing purposeful and systematic work on fundamental discovery" (Drucker, p. 506).

Innovation is what social gaming is all about. Platforms are changing and devices are not only becoming less expensive, but more and more powerful with larger amounts of memory, quicker processors, and yet the decision is easier in deciding what games people want, "If you know what your friends are playing, the Facebook distribution model scales a lot better" (Chang, p. 21). This type of product is the epitome of what Drucker called an "innovation design" -- yet both innovation and entrepreneurship continue to change. Strategically, Drucker's maxims apply, though: 1) Be the "fastest with the mostest," first to market never hurts; 2) Hit them "where they aint" -- take from the winners,…… [Read More]


Boyd, D. And Ellison, N. (2007). Social Network Sites: Definition, History, and Scholarship. Jounral of Computer Mediated Communications. 13 (1): Retrieved from:

Chang, V., Mendelson, H. (2010). Social Games. Stanford Graduate School of Business Case EC-39. Retrieved from: / cases/detail1.asp?Document_ID=3367

Drucker, P. (2001). Management. Woburn, MA: Butterworth-Heinemann.

Tancer, B. (October 24, 2007). MySpace or Facebook: Competing Addictions.
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Social Media Survey Breakdown Social

Words: 659 Length: 2 Pages Document Type: Essay Paper #: 94685709

This is thus a correlational research measure, which aims to show a correlation between increases in marketing potential with increased use of social networking platforms for SMEs of various industries. The research will use the coding methods of grounded theory in order to extrapolate meaning from open ended survey responses. External validity will be assured through the number of SMEs included in the survey to ensure that results represent a shared consensus.

The type of research you are doing (casual or correlational) -- address measures about external validity

Social networking has such potential for SME business strategies. With this in mind, it is the general hypothesis of the research that social networking would prove to benefit SME marketing strategies enormously. This cost effective measure will allow SMEs to strengthen their marketing techniques to such an extent that they will be able to compete with larger enterprise businesses.

There are a…… [Read More]

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Social Isolation and Function of

Words: 1543 Length: 4 Pages Document Type: Essay Paper #: 92032384

It is also referred to as luminal stimulus or limen. However the irritability of the population in our case is different, they will react to the slightest provocation of their egos. The isolation formats them to such a sensitive being that they react with very minimum provocation.


Effectiveness of management of excessive stimulus input- the population in study more often will not know the difference between the general pathogenic influences and the and adverse trauma, they may end up treating the two in similar manner since they are not in a position to manage or put under effective control the stimulus they react to nor the stimuli they send out. This is due to isolation which makes then non-interactive for a long time hence cannot use exposure to others to learn the trick.

Generally isolation due to disruption of the cultural system imposed on a population by poverty can…… [Read More]


Bruce, (2000). Neighborhood Poverty and the Social Isolation of Inner-City African

American Families. (2005). Ego Functions. 

Henderson David, (2010). Hispanic Poverty and Social Isolation Effects on Low-Income People.
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Social Media Shaped Society

Words: 875 Length: 3 Pages Document Type: Essay Paper #: 79834316

Social Media Has Had on Society

Social Media has had a particularly influential power over society during recent years as more and more individuals start to guide themselves in accordance with principles put across by such devices. However, it is difficult to determine whether social media has had a positive influence or a negative influence on the social order, taking into account that many are unable to filter information they are bombarded with and end up having a distorted understanding of the world as a whole.

Internet has revolutionized the way information is being sent across the world and this means that it would be impossible for particular events happening in the past to happen in the contemporary society. By simply looking at how the radio and the television have brought significant change to particular environments, one is more likely to understand the degree to which internet can bring change…… [Read More]

Works cited:

Blossom, John, "Content Nation: Surviving and Thriving as Social Media Changes Our Work, Our Lives, and Our Future," (John Wiley & Sons, 14.09.2011)

Duhe, Sandra C., "New Media and Public Relations," (Peter Lang, 2007)

Nunns, Ales and Idle, Nadia, "Tweets from Tahrir: Egypt's Revolution as it Unfolded, in the Words of the People who Made it," (OR Books, 2011)
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Social Business and Retailer

Words: 12746 Length: 50 Pages Document Type: Essay Paper #: 58098465

Using contemporary illustrative examples from academic literature and reputable business publications, discuss the concept of "Social Business" and the resultant opportunity and challenges that are currently being faced by the retail industry globally.

Concept of Social Business

Concept of Social Business with etailers

Social Media and etailing

Best Practices in Administering Social Media

There is a growing body of research that confirms that companies of all sizes and types can realize a wide array of benefits from the use of social media networks. While the types and applications of social media experience constant change, social media content such as blogs and microblogs have become some of the more popular social media tools that have emerged in recent years. Although there a number of benefits and advantages that can be achieved through the use of social media resources, there is a concomitant danger that inappropriate or misguided content can backfire…… [Read More]


'About MySpace,' 2013, MySpace. [online] available: .

'About YouTube,' 2013, YouTube. [online] available: .

Anderson, DJ 2011, Winter, 'The Foray into Social Media: A Clinician, and Skeptic,

Sold,' Frontiers of Health Services Management, vol. 28, no. 2, pp. 23-29.
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Social World The Effects of Information Technology

Words: 2174 Length: 6 Pages Document Type: Essay Paper #: 83883196

social world?

The effects of information technology on the society

The social capital framework

In this paper, we evaluate the validity of the statement that IT is radically changing the social world. We perform a critical analysis of the concept of social world and social capital and how it is influenced by information technology. This is carried against the backdrop of the concept of information technology as the conceptual framework. The paper concludes that indeed the statement that IT is radically changing the social world is true.

The contemporary society has witnessed a series of transformations which can directly be attributed to the concept of technological dynamism. Technological dynamism is a concept which was defined by Albu (2009) as the rate of exchange in the level of predictability of new technologies. The technological advancements that we witness today are largely as a result of the lack of knowledge that exists…… [Read More]

Veenstra, G. (2000). Social capital, SES and health: An individual-level analysis. Social Science and Medicine, 50, 619-629.

Wellman, B.A., Quan-Haase, A., Witte, J., & Hampton, K. (2001). Does the Internet increase, decrease, or supplement social capital? Social networks, participation, and community commitment. American Behavioral Scientist, 45(3), 437-456.

Woolcock, M., & Narayan, D. (2000). Social capital: Implications for development theory, research, and policy. The World Bank Research Observer, 15, 225-249.
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Social Media and How it Goes on

Words: 2736 Length: 8 Pages Document Type: Essay Paper #: 19237487

Social Media and how it goes on to affects people. The advantages and the risks of social media are discussed. Furthermore, it goes on to talk about appropriate and inappropriate content. Use of social media in the professional world is also discussed.

Social Media is basically the modes of interaction among persons in which they produce, exchange, and share information in varied virtual communities and network. (Ahlqvist et al., 2008) This information can include written information, pictures, videos and audio notes as well. Kaplan and Haenlein (2010) describe this form of technology as varies internet origin applications that were created on technological and ideological foundations that merely allow the exchange of content that the user himself created. Initially, social media was only prevalent on laptops or pcs but now this technology has move on to mobile phones. This therefore enables users to upload and share information instantaneously. The advent of…… [Read More]


Ahlqvist, T. et al. (2008). Social media road maps exploring the futures triggered by social media. VTT Tiedotteita - Valtion Teknillinen Tutkimuskeskus, 2454 pp.13.

Bullas, J. (2009). Survey Reveals: The Top 5 Social Media Channels Companies Are Using | Jeffbullas's Blog. [online] Retrieved from: / [Accessed: 16 Apr 2013].

Daft, R.L., & Lengel, R.H. (1986). Organizational informationrequirements, media richness, and structural design. ManagementScience, 32(5), 554 -- 571.

Fama, E.F. (1970). Efficient capital markets: A review of theory and empirical work. Journal of Finance, 25(2), 383 -- 417.
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Social Media Has Changed the

Words: 3288 Length: 9 Pages Document Type: Essay Paper #: 15564190

More and more business and personal interaction is going to be taking place online. Because of that, it is not possible to dismiss social media. It is here to stay, and it does have value. However, how best to use it, how much value it really offers, and where it is going in the future are all issues to address. The media tools are taking the world somewhere exciting, and as boundaries fade and change the social rules that have been in place for so long are requiring a complete rewrite. Where will social media take society in the future? That remains to be seen. Most likely, social media will continue to grow and expand. That will allow it to change just as society changes, and that can help people who were previously focused on face-to-face interaction make the move to social media. Despite the value of interacting online, though,…… [Read More]