Iphone Essays (Examples)

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iPhone 5S vs. Samsung Galaxy S4
iPhone 5S:

iPhone 5S is the latest smart phone developed by Apple Inc. which is one of the most successful smart phone brands of the present times. iPhone 5S is the most advanced phone in the company's iPhone product line. It was released on September 20, 2013. Its predecessor, iPhone 5 was released on September 21, 2012. iPhone 5S has same design as of iPhone 5, except for the new home button design, a fingerprint recognition system, Touch ID, an updated camera with a larger aperture, and A7 processor. iPhone is known for its sleek and stylish design, unique features, and high level of brand loyalty in the worldwide markets (Apple, Inc., 2013).

Target Market and Location:

The target market for iPhone 5S consists of students, business professionals and corporate users, medical users, entrepreneurs, and other individuals that fond of highly innovative smart phones. iPhone 5S comes with….

iPhone 4s is a recipient of a number of decades of successful Apple marketing savvy. The iPhone smart phone has revolutionized the smart phone market with a number of innovative features. In addition, the price makes it very competitive with the other brands. As we will see in this short presentation, carefully segmented and targeted marketing in the U.S. And U.K markets should preserve the market that the product already has and allow it to gain on its rivals.
Target Market

The target marketing will be similar to the marketing for Apple iPHONE products in the past. The iPhone 4s will likely be strong in the U.S. And in the U.K., as iPhones in general are doing now. However, they have recently been falling off in sales in Europe. This is due to Google's Android platform which has made gains due to low-priced. For instance, Apple saw its smart phone market share….

Market research process is a way for a business to understand a problem, determine research design, prepare and design research instrument, sample and collect data, and then communicate and visualize results. It is a clear way to plan, collect, and analyze data for the assessment of product quality and customer satisfaction. Apple Inc., is a company that has been seen as a company that does not perform market research, has been revealed in recent times to submit to the need for market research in order to increase customer satisfaction for their most popular products, the iPHONE. Market research enables effective undertaking of marketing and assists a business in handling market demand, changes in technology and consumer tastes, and changes in the competitor's product ranges.
Competitor's like Samsung have and continue to release phones like the Samsung Galaxy series in order to pull customers from Apple to Samsung. While Apple Inc. reigns….

Apple iPhone Company)
In the achievement of competitive advantages, desired financial resources, and satisfaction of the consumers and employees, business entities need to focus on enhancing effectiveness and efficiency of their marketing strategy. This is because of the role and importance of marketing strategy in the achievement of market share while addressing the needs and preferences of the consumers. There are various marketing strategies adopted and implemented by unique organization in relation to their market segmentation, location, and size of the target market. Effective and efficient marketing strategy should enable an organization to meet the goals and objectives of its stakeholders and shareholders. This is through increasing the volume of revenues and profits following the implementation of the marketing strategy. In this research exercise, the focus will be on the examination of the marketing strategy implemented by Apple iPhone Company (Apple Company/Inc.) with reference to the United States market. This….

Apple's iPhone 5 Marketing Plan
Competitors/Substitutes

Competition is an entity in business that is unavoidable and can be viewed as a risk when a company is venturing into a new market. Nevertheless, competition healthy and should be encouraged from the optimal perspective. This applies to any company that desires to grow and deeply explore a given market. In any marketing plan, one should expect competition that becomes tough and tight at times. Competition is beneficial because it points out on the areas of weakness of a given company, and gives an opportunity for a company to improve for better service deliver compared to its competitors (Schneiders, 2011).

In the sale of the iPhone 5 to Australia, competition is inevitable. It is expected that other companies will come up with products that directly compares to iPhone 5 if not better. They will come in with a lot of vigor seeking to outdo Apple as….

Glasgow Siri Effect for Apple iPhones
The Glasgow Siri Effect and Apple Consumer Contract and Privacy Loyalty

SUMISSION PURPOSE

Few people jump to the conclusion that the Apple iPhone is an item in need of a lot of serious research study in regards to customer satisfaction. The most recent variation, the 4S, was released not long ago with a great deal of interest and appeal, which ultimately generated some of the best sales figures for any telephone product of its type (Park, 2011). In addition, Apple has received a good deal of industry credit across the UK for being one of the reasons that some of the region's telecom companies have been revitalized, giving customers more choices and creating some degree of customer loyalty to the Apple brand (Wakefield, 2011).

Unfortunately for the company, however, the realities of the market for high-tech communications are often more fleeting. Customers in the UK are beginning to….

Customer Service: Apple iPhone-4
he chosen population would be a cross sampling of customers who use Apple iPhones 4. hey must represent a broad spectrum of ethnicities, both genders, a cross sampling of ages between 16 and 80, include people with disabilities, and transverse professions and socio-economic backgrounds. he other inclusion features are that they speak and understand English and are of average cognitive intelligence as well as that they have used Apple iPhone 4 for, at least, 3 years.

I would hire 2 assistants who would be distributed amongst each and every Apple outlet, as well as primary stores that distribute Apple iPhone products. hese recruiters would ask customers whether they use Apple iPhone 4 and, if so, whether they would agree to participate in a survey on customer satisfaction. Participants will be offered a small monetary incentive.

I may use computer-assisted telephone interviewing. his is where I am linked to….

Samsung Seeks Some iPhone Magic" by Evan amstad appeared this week in the "Wall Street Journal." It discusses Samsung's emerging business strategy to broaden their horizons from electronics manufacturing to content, software, and other applications users can utilize on their electronics. For example, they are developing digital televisions that connect to the Internet, among other items. Other business strategies include introducing a brick-and-mortar media store in the UK, and an online media store that both deal with applications for their mobile phones.
Samsung's strategies are being developed to help compete with Apple's iPhone, which has a lion's share of the marketplace. For example, Apple offers about 75,000 different applications for their iPhone, while Samsung has about 3,000 available in its media stores. Samsung realizes they have to be more competitive, and they are using their imaginations when it comes to competing with Apple. They are allowing other developers to create….

Listening Journal Social Media Analysis
IPhone 5 is a new touch screen phone in the market. Apple Company produces this product. Apple Company is mainly concerned with designing and production of phones, mostly the recent iPhone 5 that came after the iPhone 4S. iPhone 5 has capitalized the market over the last few weeks. With its main characteristics of lightness, slimness, and with higher resolution, it has attracted several consumers in the market. As a result, many individuals have preferred using this product in the market. iPhone 5 is a 4-inch touch-screen phone with a 16:9 wideness of the screen aspect ratio. The phone is known for its processor, which is custom-designed AMv7 and is called Apple A6. This processor is a simple upgrade of the last iOS 6 processor, which is supported by LTE (McFedries, 2012).

Summary of any major stories

Over the last seven weeks, Apple Company has been at the….

APPLE INC: iPhone
Apple Inc.: I Phone

The mobile telecommunications industry is considered one most important sector within the community market, which represents half of the 1.1 billion euros they billed annually worldwide (Merkow and Breithaupt, 2006, p66-69) Since the technology created in the 40s of last century, to the art terminals, you can say that the mobile phone has a global history in the sense that its development has slowed or accelerated depending on the interests of nations or technological improvements.

This statement can be illustrated by the existence of different ways to set standards technology in the world (Gandal, 2002) or the various forms ESCO- GIDAS for the provision of licenses for third generation (3G) Unlike its predecessor (2G-GSM), 3G (UMTS) offers a superior range of services, while achieves greater network capacity. Its advantages are based on the possibility of transferring voice with other data, such as information, e-mail or instant….


Since the iPhone is such an elaborate tool, it is likely to be used more as computer than as a telephone. This narrows down their market. Apple's main consumers and iPhone buyers are the teenagers, who make the purchase as the product is cool, and the it community, which buy the iPhone for its utility.

The adolescents' market segment is a highly important one as the teenagers represent a main target in promoting the iPhone. They buy the product to be in fashion, to make a statement. And most of these purchases are based on the strength of the Apple brand. "Apple is one of the leading branding companies in the world. Marketing experts like Marc Gobe argue that Apple's brand is the key to the company's success."

In order to increase their sales on the adolescents' market segment, the company must remain alert to all changes in the environment, changes which….

strategy, value, and character. The Crystal iPhone mission statement sustains each of these statements.
The purpose of the phone is to make customer wishes come true.

The strategy of the phone is to innovate and create a product others have not.

The value of the product is that the company can make wishes come true for their customers through the company's creativity.

The character of the phone is its originality. Because the phone is the first of its kind, it is an innovation.

Mission statement: Granting consumer wishes through innovation.

Situation Analysis

The macro environment that a company withstands relates to the external or uncontrollable factors that affect the performance, decision making, and strategies. The company may be affected by these factors as such: Economic, demographic, legal, political, social, technological, competitive, and natural.

As the newest product on the Apple iPhone line, the Crystal iPhone may experience competitive challenges. The iPhone line has had many competitors creating….

Samsung vs. Apple: Which Phone is Better
Apple's iPhones are considered by many to be the epitome of the cell phone experience. They were the first phones to hit the market to really drive the latest cell phone craze: they had touch screens, amazing cameras, and could connect to other devices. However, the rest of the phone industry has not only caught up with the Apple iPhone but in some cases has actually surpassed it. Samsung is one such company whose phones are more technologically advanced than Apple iPhones. This paper will show will Samsung's phones are technologically superior to the iPhone.

First off, Samsung's phone cameras are more advanced in terms of quality than the iPhone. Even though the iPhone has very sharp and crystal clear picture quality, the Samsung phones are even better. Images can be caught at that are so accurate and lifelike that one does a double take….

companies leave an indelible mark on people. Apple Inc. is one of those companies. It is a technology company that has grown to become a leader and innovator in the smartphone and music industry. What first started as a personal computer company, it branched out into handhelds and smartphones. Eventually, it began to increase online services, and now their latest launch, the smartwatch.
Apple Inc. was founded April 1, 1976 and is an American multinational technology business with headquarters in Cupertino, California. Most Americans now, especially the new generation, identify Apple Inc., from the iPhone and iPad. owever, the company has been around for decades and sells computer software, consumer electronics, and online services. Aside from the smartphone and handheld technology, Apple Inc. makes the Mac personal computer as well as the Apple Watch smartwatch. The Apple Watch smartwatch is their latest innovation with many other companies following suit.

Some of….

Persistent Threats
One of the biggest risks that companies face is advanced persistent threats.

Advanced persistent threats can be very harmful to a company and can come in various forms as hackers have a variety of methods in their tool belt; however, on the receiving end, companies should be prepared for cyber attacks -- and yet they often are not, because of carelessness, neglect, lack of oversight, regulation, accountability, transparency, review, and an ability to conduct proper assessment. APTs are happening all the time and can be traced to origin locations all over the world (Norse, 2016). Cyber security should be therefore a number priority for any and all businesses that utilize information systems software and hardware. As the Norse Map shows, countries in both the East and the West are waging cyber war against one another; cyber security is therefore a real going concern for all (Norse, 2016).

Discuss the most….

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7 Pages
Case Study

Business - Advertising

iPhone 5s vs Samsung Galaxy S4 iPhone

Words: 2896
Length: 7 Pages
Type: Case Study

iPhone 5S vs. Samsung Galaxy S4 iPhone 5S: iPhone 5S is the latest smart phone developed by Apple Inc. which is one of the most successful smart phone brands of the…

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3 Pages
Essay

Business - Advertising

iPhone 4s Is a Recipient of a

Words: 1017
Length: 3 Pages
Type: Essay

iPhone 4s is a recipient of a number of decades of successful Apple marketing savvy. The iPhone smart phone has revolutionized the smart phone market with a number of…

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8 Pages
Essay

Urban Studies

iPhone Apple and Market Research Process

Words: 2422
Length: 8 Pages
Type: Essay

Market research process is a way for a business to understand a problem, determine research design, prepare and design research instrument, sample and collect data, and then communicate and…

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15 Pages
Essay

Business

Apple iPhone Company in the Achievement of

Words: 5247
Length: 15 Pages
Type: Essay

Apple iPhone Company) In the achievement of competitive advantages, desired financial resources, and satisfaction of the consumers and employees, business entities need to focus on enhancing effectiveness and efficiency…

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4 Pages
Essay

Business

Apple's iPhone 5 Marketing Plan

Words: 1393
Length: 4 Pages
Type: Essay

Apple's iPhone 5 Marketing Plan Competitors/Substitutes Competition is an entity in business that is unavoidable and can be viewed as a risk when a company is venturing into a new market.…

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8 Pages
Research Proposal

Business

Glasgow Siri Effect for Apple Iphones the

Words: 3307
Length: 8 Pages
Type: Research Proposal

Glasgow Siri Effect for Apple iPhones The Glasgow Siri Effect and Apple Consumer Contract and Privacy Loyalty SUMISSION PURPOSE Few people jump to the conclusion that the Apple iPhone is an item…

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2 Pages
Research Paper

Business

Apple Customer Service Methodology for Iphones

Words: 578
Length: 2 Pages
Type: Research Paper

Customer Service: Apple iPhone-4 he chosen population would be a cross sampling of customers who use Apple iPhones 4. hey must represent a broad spectrum of ethnicities, both genders,…

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2 Pages
Term Paper

Business

Samsung Seeks Some iPhone Magic by Evan

Words: 628
Length: 2 Pages
Type: Term Paper

Samsung Seeks Some iPhone Magic" by Evan amstad appeared this week in the "Wall Street Journal." It discusses Samsung's emerging business strategy to broaden their horizons from electronics…

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4 Pages
Essay

Business

Listening Journal Social Media Analysis Iphone 5

Words: 1244
Length: 4 Pages
Type: Essay

Listening Journal Social Media Analysis IPhone 5 is a new touch screen phone in the market. Apple Company produces this product. Apple Company is mainly concerned with designing and production…

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17 Pages
Essay

Education - Computers

Apple Inc iPhone Apple Inc I Phone

Words: 7940
Length: 17 Pages
Type: Essay

APPLE INC: iPhone Apple Inc.: I Phone The mobile telecommunications industry is considered one most important sector within the community market, which represents half of the 1.1 billion euros they billed…

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4 Pages
Term Paper

Education - Computers

Apple's iPhone the Apple Company

Words: 1346
Length: 4 Pages
Type: Term Paper

Since the iPhone is such an elaborate tool, it is likely to be used more as computer than as a telephone. This narrows down their market. Apple's main consumers…

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1 Pages
Essay

Education - Computers

Strategy Value and Character The Crystal iPhone

Words: 329
Length: 1 Pages
Type: Essay

strategy, value, and character. The Crystal iPhone mission statement sustains each of these statements. The purpose of the phone is to make customer wishes come true. The strategy of the…

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2 Pages
Essay

Urban Studies

Why Samsung Phones Are Technologically Superior to Iphones

Words: 617
Length: 2 Pages
Type: Essay

Samsung vs. Apple: Which Phone is Better Apple's iPhones are considered by many to be the epitome of the cell phone experience. They were the first phones to hit the…

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3 Pages
Term Paper

Sports - College

The iPhone iPad and Apple Inc

Words: 896
Length: 3 Pages
Type: Term Paper

companies leave an indelible mark on people. Apple Inc. is one of those companies. It is a technology company that has grown to become a leader and innovator…

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4 Pages
Research Paper

Sports - Drugs

Solar Flares EMP and Back Doors Into Iphones

Words: 1435
Length: 4 Pages
Type: Research Paper

Persistent Threats One of the biggest risks that companies face is advanced persistent threats. Advanced persistent threats can be very harmful to a company and can come in various forms…

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