Iphone Essays (Examples)

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Informational Product Report

Words: 2684 Length: 10 Pages Document Type: Essay Paper #: 58092048

Product Report

Transmittal Letter

Vice President Communications,

Fox News

Informational Product Report

iPhone 5

The iPhone 5 Features and Specifications

Display

Camera

Memory

Technical Features:

Operating System and Central Processing Unit (CPU)

Battery Time

Audio and Sound

The new lightning connector

Comparison of iPhone 5 with previous versions

iPhone 5 Design

iPhone 5 Display

iPhone 5 Camera

iPhone 5 Ear Pods

iPhone 5 Comparison with previous iPhone versions

Apple has finally launched its newest version of Smartphone in the iPhone series -- the iPhone 5. The most awaited iPhone 5 has received great appreciation after its launch on 21st September 2012. The consumers and businesses were exposed to numerous rumors about the design and features of the new iPhone. The new iPhone is now available in the market with different new features and supporting capabilities. This report presents an overview of this innovative Smartphone in terms of its features, designs,…… [Read More]

Works Cited

Apple, Inc. Compare iPhones. 2012. Web. October 20th, 2012.

Apple, Inc. Specifications. 2012. Web. October 20th, 2012.

Apple, Inc. Features. 2012. Web. October 20th, 2012.

Apple, Inc. Design. 2012. Web. October 20th, 2012.
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China's Cold Shoulder for the

Words: 621 Length: 2 Pages Document Type: Essay Paper #: 56759265

Furthermore, the Chinese version of the iPhone cost as much as $1,025, compared with $299 in the United States. "Apple picked a weak partner, irked the customer with its pricing, and ignored the competing channel. Essentially, it continues to cultivate competition by marketing the touch-screen smart-phone segment and weak-playing the largest market in the world" (Yaw 2009).

According to Chinese consumers, "the iPhone in China costs more than 1000 dollars without a service contract. The per capita GDP of China is 6000-7000. The grey market vendors are successful because their prices are reasonable" and the Chinese consumer is still more value-conscious than his or her American counterpart (Kharif 2009). Joked one Chinese consulting firm: China Unicom's iPhone plan "will be an interesting exercise in how to sell an inferior product at a higher price" (Apple's iPhone sales debut, 2009, Bloomberg). However, according to Apple, the prices of the phones "will…… [Read More]

References

Apple's iPhone sales debut in China disappoints analysts. (2009, November 3). Bloomberg

News. Updated November 4, 2009. Retrieved December 13, 2009 at  http://www.mercurynews.com/business/ci_13707842?nclick_check=1 

Kharif, Olga. (2009, November 3). Apple iPhone's China problem. Businessweek. Retrieved December 13, 2009 at http://www.businessweek.com/the_thread/techbeat/archives/2009/11/apple_iphones_c.html

Yaw, Sin. (2009, September 27). iPhone's China play. Nomadic Minds. Retrieved December 13, 2009 at http://www.nomadicminds.org/blogs/2009/09/27/iphones-china-play/
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Company Apple Is a Personal Electronics Manufacturer

Words: 2825 Length: 10 Pages Document Type: Essay Paper #: 73704813

Company

Apple is a personal electronics manufacturer and marketers. The company competes in personal computers, mp3 players, tablet computers, software and smartphones (Apple.com, 2011). Apple has improved revenues and profits rapidly of late (Apple, 2011). Apple is financially strong with a great balance sheet (MSN Moneycentral, 2011) and strong brand loyalty (ithers, 2008). The company's stock is currently trading at very high multiples because of its multi-year track record of hit product launches, its lack of slowdown during the recession and the company's continued ability to resonate with consumers. Apple's entrant into smartphones is the iPhone. Apple holds 25% share of the market, good for third place behind Android and Blackberry (Blodget, 2011). Apple just introduced its latest model smartphone, the iPhone 4.

Product Description

The iPhone 4 is the latest incarnation of Apple's iPhone line of smartphones. The smartphone market is divided by operating system, rather than device manufacturer.…… [Read More]

Works Cited:

Apple. (2011). Apple reports first quarter results. Apple. Retrieved April 26, 2011 from  http://www.apple.com /pr/library/2011/01/18results.html

Apple.com. (2011). Retrieved April 6, 2011 from
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Sales Promotion and Product Life

Words: 2775 Length: 10 Pages Document Type: Essay Paper #: 73550107

Much of the promotional campaigns throughout the introduction and growth periods were centered on this facility.

According to different sources, the purpose of the promotion element was to promote "revolutionary communications and audio/visual experience" as an integrated experience. This would be the fundamental message in the introduction and growth promotions and the explanation for this is simple, being connected with something mentioned in the introduction: besides exceptional individual features, such as the touch screen, the most important asset of the iPhone is its capacity to integrate different instruments from different areas of our every day activity.

The iPhone is at the same time a camera, an accessible way to navigate the Internet, to communicate with one's friends or colleagues through different environments (email, text messages, voice) and so on. Emphasizing this during the introduction stage of the product encouraged this idea to be carried on into the other stages as…… [Read More]

Bibliography

1. Honan, Matthew (January 9, 2007). "Apple unveils iPhone." Macworld. On the Internet at http Retrieved on February 19, 2009

2. Grossman, Lev (October 31, 2007). "Invention of the Year: The iPhone." On the Internet at http://www.time.com/time/business/article/0,8599,1678581,00.html. Retrievedon February 19, 2009

3. Yeshin, Tony. Sales Promotion. International Thomson Business Press. April 2006. Page 56.

4. 2002-2007. The Product Life Cycle. Internet Center for Management and Business Administration Inc. On the Internet at http://www.netmba.com/marketing/product/lifecycle/.Lastretrieved on February 19, 2009
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Marketing Management and Analysis Marketing

Words: 2472 Length: 8 Pages Document Type: Essay Paper #: 5657377

Business users will be charged $45 a month for data. By giving back the revenue to the carriers, which they may use for subsidies, Apple is hoping to dramatically increase its volume, as well as sell more Macintosh computers to iPhone users" (Markoff 2008).

This tradeoff illustrates an important aspect of marketing any new technology -- not only must the product be affordable, but so must the service itself. Apple is striving to convince consumers that using as well as buying the iPhone is financially feasible and also hopes its attractive pricing strategy for the iPhone will convert more consumers to the use of its other product, like Macs, because of the satisfaction they derive from the iPhone. Additionally, while business users are charged more per month because they use more data services, Apple also has tried to still make the iPhones attractive to businesses, by selling them the phone…… [Read More]

Works Cited

Apple iPhone." (2008). CNET. Retrieved 6 Aug 2008 at http://reviews.cnet.com/smartphones/apple-iPhone-8gb-at/4505-6452_7-32309245.html

Balan, Elena. (30 Jul 2007). Nokia to make iPhone competition with new music download service." So ftpedia.com.Retrieved 6 Aug 2008 at  http://news.softpedia.com/news/Nokia-to-Make-iPhone-Competition-with-New-Music-Download-Service-61324.shtml 

Holson, Laura M, (2008)."AT&T targets business customers with iPhone." The New York Times. Retrieved 6 Aug 2008 at http://bits.blogs.nytimes.com/2008/06/09/att-targets-business-customers-with-iPhone/index.html?ref=technology

Markoff, John. (10 Jun 2008). "Apple aims for the masses with a cheaper iPhone." The New York
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Marketing Management Customer Value Equation of the

Words: 2623 Length: 8 Pages Document Type: Essay Paper #: 53298138

Marketing Management

Customer Value Equation of the Product

Product Marketing Mix

Product Promotion Process

Environmental Analysis

Target Market Analysis

Competitive Analysis

Global Ethical Marketing Considerations

The globe and its entire human race in the twenty first is witnessing revolution in many facets of life and technological boom in communication is one of the immense transformations that have changed the standard and ways of living. Quite a few of the technological brands and products are surging ahead even to the leading economies as well as underdeveloped and developing nations. Apple iPhone is one of those brands that have become widely accepted and well-known, and has captured numerous consumers ranging from U.S. To Europe to Asia (White, 2012).

Apple iPhone is one of the U.S. based brands that offers hi-tech communication product (mobile phone) to its customers with a wide variety of features such as games, music, videos, web connectivity and many…… [Read More]

References

Baum, B., Hackstein, M., & Mehling, M. (2012). Strategic Marketing: Assessment of why the Sony Walkman brand lost out to iPod in terms of its position and level of demand in the marketplace. USA: GRIN Verlag.

Campesato, O. & Nilson, K. (2010). Web 2.0 Fundamentals: With AJAX, Development Tools, and Mobile Platforms. USA: Jones & Bartlett Learning.

Ferrell, O.C., & Hartline, M.D. (2010). Marketing Strategy. 5th Edition. Mason, Oh, USA: Cengage Learning.

Kline, J.M. (2010). Ethics for International Business: Decision-Making in a Global Political Economy. 2nd Edition. New York, USA: Taylor & Francis.
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Global Marketing and Management

Words: 4276 Length: 13 Pages Document Type: Essay Paper #: 2744509

Global Marketing Strategies and Management Techniques of Apple Inc.

The central objective of this report is to perform an environmental analysis of a country in which our selected company shall aim to establish a market for its products and services. The company chosen for the purposes of this report is Apple Inc. The country selected for the analysis is The People's Republic of China. The aim of this report is to assist the management of Apple Inc. In assessing whether the country presents a viable business opportunity or not. The product chosen for this purpose is the Apple iPhone 4S.

The Apple iPhone 4S is said to be the best technology that the company has come up with in the iPhone product line. With the dual-core A-5 chip, 8 megapixel iSight camera, io5 and iCloud functions coupled with a speech recognition personal assistant dubbed Siri, it is one the most…… [Read More]

Bibliography

Altucher, J., 2010. There's no stopping China, s.l.: New York Post.

Anon., 2010. Apple Form 10-K, s.l.: Apple Inc.

Anon., 2011. [Online]

Available at: http://www.freedomhouse.org/report/freedom-world/2011/china?page=22&country=8016&year=2011
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SLP Apples' Products and Brands

Words: 1611 Length: 5 Pages Document Type: Essay Paper #: 20502709

Marketing esearch: Products and Brands

In previous years, Apple Inc. has progressed from being an abstract participant in the computer market to a major player in the technology market. Through courageous advancement, they have developed items that have totally changed the technology market. As a result, their brand recognition has increased significantly, and they have added remarkably to their legion of dedicated supporters. The Apple Company is about design, their electronic items are fashionable, their advertising is trendy, their hardware and software are stylish, and like all factors fashionable, there is a substantial price tag. However, like all other factors of fashion, consumers are unpredictable and their tastes frequently change with the next big technology improvement. In addition, Apple company still dominates over every aspect of their item lines, this in previous times turned out to be a mistake that directed them to a specialized niche in the PC market.…… [Read More]

References

Bradley, T. (2013). Android Dominates Market Share, But Apple Makes all the Money. Forbes. Retrieved from: http://www.forbes.com/sites/tonybradley/2013/11/15/android-dominates-market-share-but-apple-makes-all-the-money/

Deidu, H. (2012). The Value of the OS X Monopoly. Asymco. Retrieved from:  http://www.asymco.com/2012/02/28/the-value-of-the-os-x-monopoly/ 

Linzmayer, O. (2004). Apple Confidential 2.0. San Francisco, CA: No Starch Press

Satell, G. (2013). Why Apple's Future is Uncertain. Forbes. Retrieved from: http://www.forbes.com/sites/gregsatell/2013/04/24/why-apples-future-is-uncertain/
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Strategic Management Competing With Apple

Words: 870 Length: 3 Pages Document Type: Essay Paper #: 87907942

However the lack of stability in these partnerships is a major weakness for the company today. In 2008, Apple released the following graphic illustrating just how pervasive they believed video-based devices would be, which clearly makes the value of digital content providers critical to their future business model.

Market Assessment of Video-Capable iPods

source: (Apple Investor Relations, 2008).

Implementation: Apple will need to work closely with their research and development team to see what Apple is bringing to the table. Despite the success of the iPod and the iPhone, Apple should continue making products that are familiar to the customer but more user friendly. By doing so Apple can offer their customers products at a lower cost. In addition, Apple can also cut costs by using outsourced research and development teams.

Implementing a competitively featured product relevant to Apple then needs to take into account a business model that reflects…… [Read More]

The ramifications of creating a more equitable partner ecosystem that respect the needs and profit requirements of digital content providers will serve to create greater differentiation faster than products (Berling, 1993). Apple's innovation has been driven at the product level, yet they are faltering in the areas of partnerships (Abel, 2008). What is needed are products that compete with Apple at a functional level yet have a more open architecture that allows content providers to retain their margins and profitability.

Evaluation

In evaluating the performance of the differentiation strategy the metrics associated with content use and transfers which Apple relies on heavily (Casadesus-Masanell, Hervas-Drane, 2010) need to be added to with profit per partner as well. Only then, will an open
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Mobile Computing and Social Networks There Are

Words: 3227 Length: 10 Pages Document Type: Essay Paper #: 64262600

Mobile Computing and Social Networks

There are many mobile apps in the market that have been designed to cater for various tasks and processes. Mobile apps were initially designed for gaming but improvements have been made to ensure that they can be used for business purposes. Applications have been designed to improve efficiency of mobile devices. Users have been able to make use of mobile phones to replace devices such as desktop computers and cameras.

Effectiveness and efficiency mobile-based applications

Technological advancements in the field of communication have undergone numerous changes over the decade. Mobile phones conventionally used for basic communication can now be used to conduct more features. The software being used in the mobile devises have enabled the devises to be used for more application than communication. The mobile devices being sold in the market are considered smart phones due to the array of applications that they can…… [Read More]

References

B'Far, R. (2004). Mobile computing principles: Designing and developing mobile applications with UML and XML. New York: Cambridge University Press

Bohner, B. (2009). Disaster Recovery -- Extra Considerations for Extra Technologies. System Inews, (360), 13.

Hernack, B. (2006). Improving Bluetooth Security: What IT Managers and Mobile Device Users Can Do. Information Systems Security, 15(4), 39-42.

Sarno, T. (2010). Choosing the right mobile platform. Apc, 30(9), 100.
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Apple the Computer Company With Relation to

Words: 2624 Length: 8 Pages Document Type: Essay Paper #: 54655112

Apple (the computer company) with relation to China. The paper will need to focus on the company's product development and supplier relations within the Chinese market.

Apple

"Apple Inc. (NASDAQ: AAPL; formerly Apple Computer, Inc.) is an American multinational corporation that designs and sells consumer electronics, computer software, and personal computers. The company's best-known hardware products are the Macintosh line of computers, the iPod, the iPhone and the iPad. Its software includes the OS X and iOS operating system; the iTunes media browser; and the iLife and iork creativity and production suites. Apple is the world's third-largest mobile phone maker after Samsung and Nokia. Established on April 1, 1976 in Cupertino, California, and incorporated January 3, 1977… Fortune magazine named Apple the most admired company in the United States in 2008, and in the world from 2008 to 2012" (ikipedia: Apple Inc.)

The following essay describes Apple's relationship with China…… [Read More]

Wikipedia. Apple Inc.

http://en.wikipedia.org/wiki/Apple_Inc.

Rathee, J. (2012) Could Apple's China Love Affair Be Over? http://wallstcheatsheet.com/stocks/could-apples-china-love-affair-be-over.html/
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Apple Put a Fix Price

Words: 580 Length: 2 Pages Document Type: Essay Paper #: 62140991



t is shown that the products are placed at the higher end of the price structure. According to Kotler (2008) the pricing of the product has to follow the customer value. That can be translated to mean that the product must have a value in terms of satisfaction to the customer -- which can be translated to a value that is the price. Premium products like the iPhone and iPad can command higher prices and still be attractive to the customer, because of customer value and expectations. The expectations of the customer when fulfilled create more demand. To this end the advertising and the way the product will be positioned has to be considered. Thus based on these the pricing of the new versions ought to be done. Looking at consumer behavior it can be seen that the price rise has not decreased the sale of the iPhone. (NDTV, 2012)…… [Read More]

It is shown that the products are placed at the higher end of the price structure. According to Kotler (2008) the pricing of the product has to follow the customer value. That can be translated to mean that the product must have a value in terms of satisfaction to the customer -- which can be translated to a value that is the price. Premium products like the iPhone and iPad can command higher prices and still be attractive to the customer, because of customer value and expectations. The expectations of the customer when fulfilled create more demand. To this end the advertising and the way the product will be positioned has to be considered. Thus based on these the pricing of the new versions ought to be done. Looking at consumer behavior it can be seen that the price rise has not decreased the sale of the iPhone. (NDTV, 2012)

The original iPhone that was marketed on 9 January 2007 and cost $499 and had just 4GB of storage. The 8 GB model cost $599. It was discontinued and price of the 4 GB came down to $300. For the same price of the 8 GB a 16 GB model was sold for $499. The reviewers estimate the original cost of development of iPhone as $150 million. In 2007 the iPhone" sold 270,000 units in its first two days and in 74 days crossed one million again in sales." (NDTV, 2012)

For the next two versions there were pre-booking orders that crossed a million on the first or second day of its debut. And over 2 million were sold -- in the case of iPhone 4, with 600,000 pre-orders in just a single day.
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Apple's Mid-East Marketing Mix There

Words: 976 Length: 3 Pages Document Type: Essay Paper #: 18813867

" (Paczkowski, p. 1) This is possible because Merril Lynch will pay a subsidy of an additional 1200 shekels per handset in order to help initiate penetration of telecom service plans. In Saudi Arabia, iPhones start at roughly SAR 3499, a staggering $933.

Place

As the price differentials show, Apple must make considerable adaptations according to that which each market will bear. That being said, Israel has already proven itself a promising site for fast expansion. According to Paczkowski (2009), "though Apple hasn't yet brought the iPhone to Israel, it's estimated that some 80,000 of them are in use in the country today. That's a remarkable metric and one that suggests Apple's super-smart phone should do quite well when it officially arrives at market in Israel this week." (Paczkowski, p. 1)

Reports suggest that Egypt's market will not be as inherently welcoming of the product. According to Inskeep (2012), competitors…… [Read More]

Works Cited:

comScore. (2012). omScore Reports December 2011 U.S Mobile Subscriber Market Share. comScore.com.

Farivar, C. (2009). iPhone Coming to United Arab Emirates and Saudi Arabia. MacWorld.

Inskeep, S. (2012). And Now for the Lighter Side of Egypt's Revolution. NWPR.org.

Kee, E. (2011). Saudi Arabia bans iPhone and Samsung Galaxy Tab at security institutions. Ubergizmo.
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Smart Phone Revolution and Its

Words: 1843 Length: 5 Pages Document Type: Essay Paper #: 65422841

NFC is going to revolutionize the smartphone as an e-commerce platform.

Conclusion

The proliferation of smartphones continues to lead to exceptional growth of application development across all platforms, with Android being the clear leader in the last six months of development. The decision to make the platform and source code both open have contributed to Google quickly overtaking Apple and their iPhone OS operating system in terms of market share. It has also need to more phones and devices supporting Android than any other operating system today. The growing competitive threat to the Apple iPad is also attributable to the Android operating system gaining critical mass in this segment of the market as well. Finally, the collaboration applications on smartphones continue to redefine how businesses use these from an enterprise standpoint. Sales force automation, CM, and customer service have all been made more efficient due to smartphone applications. The dominance…… [Read More]

References

Anderson, T.. (2009, November). What You Need to Know About Smart Phones 2.0.

Kiplinger's Personal Finance, 63(11), 79.

Andrew Johnson. (2011, February). In Apple Mobile Pay Plans, a Possible Opening for

Banks. Cardline, 11(5), 2.
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Icloud and Ios 6 Integration-

Words: 829 Length: 3 Pages Document Type: Essay Paper #: 3616791

As each device in the family has 5GB and is about to run out, we upgraded each iCloud memory configuration at the store, although it is also possible to do this online as well.

e purchased a 100GB upgrade for the MacBook Air, and also added a 50GB upgrade for the iPad2. The ease of doing this was impressive and we were able to also get the iCloud options configured to be consistent across all devices. The options for what to store and how to archive it was impressive. Apple has made usability and streamline configuration of the iCloud a high priority and it shows.

Lessons Learned

The value of the Genius Bar was evident in how quickly the problem was solved. The expert also explained each of the new features of the iOS operating system and showed how the iCloud tabs in Safari were replicated in real-time to the…… [Read More]

Works Cited

Frakes, Dan. "Hands-on with iOS 6: Safari." Macworld 2012: 54. ABI/INFORM Complete. Web. 5 Dec. 2012 .
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Strategic Direction of Apple in the Enterprise

Words: 2355 Length: 7 Pages Document Type: Essay Paper #: 90218008

Strategic Direction of Apple in the Enterprise

Apple (NASDAQ: AAPL) has emerged as one of the most profitable and prolific companies in the world, generating a market capitalization rate of $623B as of this writing in late August, 2012, delivering $148B in evenues in their latest fiscal year and $40B in Net Income (Apple Investor elations, 2012). One of Apple's greatest strengths is its ability to quickly translate innovative product concepts and designs into state-of-the-art products that deliver exceptional customer experiences. Apple has honed this through decades of disciplined execution and a continual focus on creating a highly synchronized supply chain, highly collaborative product design and development workflows, and the ability to take concepts to completed products in a fraction of the time of their competitors (Murray, Goode, Muro, 2010). Apple is credited with creating the smartphone market, tablet PC, cloud-based music buying and delivery service (iTunes), centralized document and…… [Read More]

References

Apple, Investor Relations (2012). Investor Relations. Retrieved August 23, 2012 from Apple Investor Relations and Filings with the SEC Web site:  http://www.apple.com /investor/

Chang, W., & Weng, S. (2012). Revisiting customer value by forecasting E-service usage. The Journal of Computer Information Systems, 52(3), 41-49.

Fleischer, V. (2006). Brand new deal: The branding effect of corporate deal structures. Michigan Law Review, 104(7), 1581-1637.

Hamlin, C. (1994). Team building a global team at apple computer. Employment Relations Today, 21(1), 55-55.
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Economic Analysis the First Apple

Words: 1651 Length: 6 Pages Document Type: Essay Paper #: 38902855

However, by utilizing these tactics Apple has been able to build sales and revenue even in the face of rapidly-declining market share. The demand curve for Apple and Android are as follows. Note demand is still high for the iPhone in terms of number of customers, but it is losing ground to Android as the latter brings its average price down.

The future of the iPhone is a little bit less certain. The product has a much higher market share in wealthy markets than it does in emerging markets, because the company has focused more marketing and there is better capacity to purchase. However, the pace of innovation has slowed and as the industry matures Apple is also facing a situation where it must make a pricing decision again. The market is moving to oligopoly again, despite the persistent presence of Blackberry and Microsoft as bit players in the market.…… [Read More]

Works Cited:

Beggs, J. (2013). Absolute and comparative advantage. About.com. Retrieved April 23, 2013 from http://economics.about.com/od/Gains-From-Trade/ss/Absolute-and-Comparative-Advantage.htm

Investopedia. (2013). Monopolistic competition. Investopedia. Retrieved April 23, 2013 from  http://www.investopedia.com/exam-guide/cfa-level-1/microeconomics/monopolistic-competition.asp 

Thierer, a. (2011). How iPhones and Android ushered in a smartphone pricing revolution. Forbes. Retrieved April 23, 2013 from http://www.forbes.com/sites/adamthierer/2011/07/10/how-iphones-and-androids-ushered-in-a-smartphone-pricing-revolution-2/
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Apple Inc 4C's Apple Is

Words: 1534 Length: 4 Pages Document Type: Essay Paper #: 74596820

High customer satisfaction rates are attained through meticulous planning. The customers are not only made happy by easy to use and robust products but also have the desire to buy more in the future.

Conclusion

In the computer industry, most people still perceive Apple as the runner because of the significant influence Microsoft has on personal computers. However apple has been able to diversify its product line in the technology scope i.e. from computer hardware to software, gadgets and online media. This makes apple able to serve most of the consumer needs not only in variety but also in the quality in design and performance of its products. Through adopting a division form of business, apple makes it hard for it to be acquired since this will require a massive buyoff. Thus it has been able to retain most of it leadership for a long time. Strategic partnerships have also…… [Read More]

References

Carlton, J. (1997). Apple: the inside story of intrigue, egomania, and business blunders.

Michigan: Horizon publishers.

Jeffrey S. (1988). Steve Jobs, The Journey is the Reward, California: Lynx Books,

Kumar, S. (2006). Apple Inc. History. Retreived October 18, 2010, from  http://www.sooperarticles.com/technology-articles/apple-inc-history-3733.html
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Apple Inc Forbe's Fortune Research Report on

Words: 1906 Length: 7 Pages Document Type: Essay Paper #: 33516752

Apple Inc.

Forbe's Fortune

Research Report on Apple Inc.

Apple Inc. -- Introduction

The Mission and Vision Statement of Apple Inc.

Apple CEO -- Tim Cook

SOT Analysis of Apple Inc.

Strengths

eaknesses

Opportunities

Threats

The Four Functions of Management:

Planning

Leading

Organizing

Controlling

Apple -- Sales for the Year 2008 & 2007

Comparison and Analysis

Apple Inc. -- Introduction:

Apple Inc. is an American Multinational Organization engaged in the manufacturing, marketing, and sales of personal computers, cell phones, music players, software, networking solutions, and computer accessories. It was established in 1976 by Steve Jobs, Steve ozniak, and Ronald ayne as a simple computer manufacturer with a former name of Apple Computers Inc. ith the passage of time, it enhanced the range of its product offerings and the size of its business operations to all the attractive markets of the world. The company has seen various rises and falls in…… [Read More]

Works Cited

Apple. Apple Info. 2012. Web. 3rd July, 2012.

Apple. Apple Leadership -- Tim Cook. 2012. Web. 3rd July, 2012.

Apple. Schedule of Revised Quarterly Income Statement Information. 2012. Web. 3rd July, 2012.

Ferrell, O., & Hartline, Michael. Marketing Strategy, 5th Edition. Australia: South-Western Cengage Learning, 2011. Print.
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Strategic Research Project Apple Strategic

Words: 1684 Length: 5 Pages Document Type: Essay Paper #: 58707150

The Porter Five Forces Model has also shown these strengths and their ability to provide the company with resilience in the face of significant competitive threats. Weaknesses include too much fo a dependence on the iPhone and iPad products, a lack of products at the low-end of the market, and a lack of control of the gray market in China for their products (Apple Investor elations, 2012). The opportunities for Apple are very significant and include selling more iPads and comparable products into the enterprise, greater market penetration into emerging markets including Brazil, ussia and China, in addition to the advances being made with Apple TV. Threats include extreme price competition at the low-end of the market; lack fo control in gray markets over their products, and their high dependence on key suppliers for advanced components for their future products (Apple Investor elations, 2012).

ecommendations for Future Strategies and Conclusion…… [Read More]

References

Apple, Investor Relations (2012). Investor Relations. Retrieved August 23, 2012 from Apple Investor Relations and Filings with the SEC Web site:  http://www.apple.com /investor/

Robert E. Cole, Tsuyoshi Matsumiya. (2007). Too Much of a Good Thing? Quality as an Impediment to Innovation. California Management Review, 50(1), 77-93.

Douglas B. Holt (2003). What becomes an icon most? Harvard Business Review, 81(3), 43-49.

Kawasaki (1990) -- the Macintosh Way. Harper Collins. Reprint Edition. September, 1990
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Management Strategy Apple Inc -- Management Strategy

Words: 2370 Length: 9 Pages Document Type: Essay Paper #: 38943658

Management Strategy

Apple Inc. -- Management Strategy

Vision, Mission, and SMART Objectives

Vision

SMART Analysis

Strategy Implementation

Management Strategy

Apple Inc. has had a long history of reinventing itself. The first Apple computers were built in a garage without any type of case, monitor, or keyboard. Despite these modest origins, there was still demand for Apple grew exponentially. It wasn't long before Apple introduced the trademark Macintosh and then the Mac OS X which revolutionized the company. It was also at this time also dedicated much of the company's resources to aesthetics and further developing the Apple brand image through distinctive designs and intuitive features. This dedication to user friendly designs created generations of loyal customers who have fully embraced the Apple brand and champion the Apple products. The digital hub strategy which was responsible for the iPod, iPhone, and iPad completely revolutionized the industry. Make no mistake, Apple's competitive…… [Read More]

Works Cited

HP, 2012. A Creative Outlet for Mac's Digital Hub. [Online]

Available at: http://h41140.www4.hp.com/mac_connect/pdf/hp_mac_background.pdf

[Accessed 11 February 2012].

Meyer, D., 2011. Can Apple Redeem Itself on Supply Chain Sustainability? Taking a Cue on Accountability from Nike's Playbook. [Online]
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Security Issues Created by a

Words: 1322 Length: 4 Pages Document Type: Essay Paper #: 81453829

But there is a need that the success of the products is followed by satisfied and committed workers rather the workers whose life is in danger as they clean and process the iPads and iPhones.

Globalization and International Trade

The second chosen article has been taken from a journal of trade. The article "Transportation Costs and International Trade in the Second Era of Globalization" written by David Hummels has mentioned the importance of trade in the modern days (Weiss, 2010, p. 65). Globalization has important impacts on the economy of the countries but these days, trade has become more costly. Based on an increase in the fuel prices, there has been a great increase in transportation prices. The article has mentioned that more than 23% of the goods move between countries that are joined by land-based borders (Durdu, Mendoza, and International Monetary Fund. esearch Dept, 2006, p. 78). Ocean and…… [Read More]

References

Duhigg, C., and Barboza, D. (2012, January 25). In China, Human Costs Are Built Into an iPad. Retrieved April 24, 2012 from http://www.nytimes.com/2012/01/26/business/ieconomy-apples-iPad-and-the-human-costs-for-workers-in-china.html?pagewanted=all

Durdu, C.B., Mendoza, G.E., and International Monetary Fund. Research Dept. (2006). Are Asset Price Guarantees Useful for Preventing Sudden Stops?: A Quantitative Investigation of the Globalization Hazard-moral Hazard Tradeoff, Volumes 6-73 of IMF working paper, Issues 2006-2073 of Are Asset Price Guarantees Useful for Preventing Sudden Stops?: A Quantitative Investigation of the Globalizations Hazard-moral Hazard Tradeoff. International Monetary Fund.

Hummels, D. (2007). Transportation Costs and International Trade in the Second Era of Globalization. Journal of Economic Perspectives 21 (3), pages 131 -- 154.

Weiss, J. (2010). The Economics of Industrial Development. Taylor & Francis.
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Business -- Apple Computers Historically What Was

Words: 902 Length: 3 Pages Document Type: Essay Paper #: 70633272

Business -- Apple Computers

Historically, what was Apple's competitive advantage in the computer business?

Apple's competitive advantage began almost immediately after the company's launch in 1976. Within months, the first 200 units produced by Jobs and Wozniak enabled them to secure venture capital to grow the firm into the leading producer of computers in a market that quickly grew to $1 billion in annual sales, of which Apple's Apple II product accounted for 100,000 units sold. Apple subsequently overcame the initial setback of the challenge from IBM's Windows-based products by opening new markets after 1985, in connection with which its expansion into desktop publishing and education and peripherals allowed Apple to recapture more than half the entire computer market and accumulate $1 billion in cash reserves and recognition as the world's leader in computer manufacturing.

The company's competitive advantage was further invigorated by the release of the iMac in 1998…… [Read More]

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Webnow Zotero Analysis Explain Which

Words: 564 Length: 2 Pages Document Type: Essay Paper #: 55347924



The meteoric growth of the pple iPad is nothing short of a disruptive innovation across many industries and is also forcing enterprise software vendors to completely redefine their client software strategies. The streamlined user interface design originally launched on the iPod, further enhanced through the lessons learned from iPhone global success, is today fueling the rapid advances in iPad usability and customer experience (ZDNet, 2011).

ll of these factors are combining to drive market forecasts for iPad to levels not seen for computing devices since the initial smartphones and laptops PCs. Even typically conservative market research firms including Gartner are forecasting that pple will sell well over 100 million iPads by 2015, with Gartner stating the figure will approach 148 million units by that year (Guardian, 2011). The combining of pple's expertise in human factors engineering, user experience, and the highly profitable pple iTunes ecosystem all have the attention of…… [Read More]

All of these factors are combining to drive market forecasts for iPad to levels not seen for computing devices since the initial smartphones and laptops PCs. Even typically conservative market research firms including Gartner are forecasting that Apple will sell well over 100 million iPads by 2015, with Gartner stating the figure will approach 148 million units by that year (Guardian, 2011). The combining of Apple's expertise in human factors engineering, user experience, and the highly profitable Apple iTunes ecosystem all have the attention of Wall Street investment analysts as well. The leading investment firms all have research departments and divisions that monitor technology trends (ZDNet, 2011). Their forecasts for the Apple iPad sales for 2012 globally range from an average of 62,635,714 units estimated by bank analysts to 65,566,667 units across all tech analysts (ZDNet, 2011). Of the banks doing research on iPad forecasts for 2012, Morgan Stanley is most bullish with 81 million units forecast and Barclays Capital forecasting just 51 million units (ZDNet, 2011). Apple's ability to transform innovation into growth is formidable as these forecasts show.

References

iPad to dominate tablet sales until 2015 as growth explodes, says Gartner. (2011, September 22).the Guardian. Retrieved from http://www.guardian.co.uk/technology/2011/sep/22/tablet-forecast-gartner-iPad iPad and Tablet Market Forecasts for 2012 and Beyond [Charts!] | ZDNet. (n.d.). Retrieved from http://www.zdnet.com/blog/sybase/iPad-and-tablet-market-forecasts-for-2012-and-beyond-charts/2832
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Technological Convergence in Various Mediums in the

Words: 1280 Length: 5 Pages Document Type: Essay Paper #: 27598832

Technological Convergence in Various Mediums

In the current era, which can be referred to as the Digital Age, the use of technology in our lives for every little purpose has become inevitable. Considering that, in almost every aspect of modern day communication, technology has become an integral part for the world to communicate. The advancements in the fields of digital communications in the past century have witnessed everyone around the globe to have come closer to each other, quickly and effectively. Since the time when the telephone was first invented, communications technology has progressed drastically and has come down a very long way.

Today, we live in a convergent world where there is continuous reforming of all methods of communication and information to adapt to the enduring demand of technologies. The use of gadgets and gizmos like cellular phones, laptops and wireless internet is very common and every day more…… [Read More]

Work Cited

Daniel Ionescu, P. (2010, June 25th). Apple Responds to iPhone 4 Antenna Problem. Retrieved January 9th, 2012, from PcWorld: http://www.pcworld.com/article/199853/apple_responds_to_iphone_4_antenna_problem.html

IFPI: 95% of Music Downloads are Pirated. (2009, January 15th). Retrieved January 9th, 2012, from DigitalMusicReviews: http://www.digitalmusicnews.com/stories/011509ifpi

Mark Hachman, S.S. (2010, June 24th). Apple iPhone 4 Antenna Problems Confirmed via Tests. Retrieved January 9th, 2012, from PcMag:  http://www.pcmag.com/article2/0,2817,2365650,00.asp 

Turner, S.C. (2005). The Media and Communications in Australia. Sydney: Allen & Unwin.
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Organization Apple Apple Inc Apple Was Built

Words: 1772 Length: 6 Pages Document Type: Essay Paper #: 87087277

Organization (Apple)

Apple Inc. (Apple) was built on January 3, 1977. It is presently engaged in manufacturing, designing and marketing mobile communication and media devices, personal computers, and portable digital devices. It also sells a number of related software, peripherals, services, networking solutions, and third-party digital content and applications. The Company's products and services comprises iPad, iPhone, Mac, Apple TV, iPod a portfolio of consumer and professional software applications, the Mac OS X and ios operating systems, iCloud, and a number of accessory, service and support offerings. It also sells and provides digital content and applications through the iTunes Store, App Store, iookstore, and Mac App Store. y the end of year 2011, the Company, as part of a consortium, obtained Nortel Networks Corporation's patent portfolio. In February 2012, the Company obtained app-search engine Chomp.

Apple sells its products worldwide through its online stores, retail stores and direct sales force,…… [Read More]

Bibliography

McGregor, J. (2012). NATIONAL. Retrieved from Apple's Tim COOK faces leadership challenge on labor issue: http://www.washingtonpost.com/blogs/post-leadership/post/what-apples-dividend-and-stock-buyback-move-tells-us-about-apples-leadership-switch/2011/04/01/gIQAyXjBNS_blog.html

McGregor, J. (2012, march). NATIONAL. Retrieved from What Apple's stock move tells us about the company leadership switch: http://www.washingtonpost.com/blogs/post-leadership/post/what-apples-dividend-and-stock-buyback-move-tells-us-about-apples-leadership-switch/2011/04/01/gIQAyXjBNS_blog.html

Michelle Bielak, W.H. (2010). Apple Inc.

Reuters. (2012). Retrieved from Apple Inc. (AAPLO) company profile|Reuters.com:  http://www.reuters.com /finance/stocks/companyProfile?symbol=AAPL.O
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Groupware Discuss the Present State

Words: 666 Length: 2 Pages Document Type: Essay Paper #: 67356711

Instead, by using this form of technology, persons across the world can be connected face-to-face. While it is true that we could meet via a group 'chat,' video conferencing allows the ease and subtleties of interpersonal dialogue. People are more easily able to establish warm and heartfelt connections with one another if they can see the person they are talking to, and they can also use body language, language inflections, and other ways to communicate their point. Of course, for people who are socially inhibited, video conferencing can be intimidating. But the advantage of being able to use visual aids such as PowerPoint and mimic the circumstances of a 'real world' meeting outweighs the disadvantages for most users.

In the future, the rise of mobile technology means that it is likely that groupware accessed via Apple and Android phones will make connecting via mobile technology a 24/7 part of the…… [Read More]

References

Coleman, D. (2005). Strategies for successful enterprise collaboration: Balancing people, process and technology. Akami. Retrieved from http://collaborate.com/sites/default/files/Akamaiwhite%20paper-Collaborationv3.7.pdf

Coursey, D. (2010, January 20). IBM intros Notes apps for BlackBerry, iPhone, Android. PC

World. Retrieved from  http://www.pcworld.idg.com.au/article/333002/ibm_intros_notes_apps_blackberry_iphone_android/
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Apple vs Federal Government

Words: 988 Length: 3 Pages Document Type: Essay Paper #: 38027545

Privacy and Security: Apple vs. Federal Government

With increased usage of smartphones and other mobile devices, concerns over unauthorized access to private and confidential data stored in the devices have soared. In recent times, Apple Inc., one of the largest manufacturers of smartphones in the U.S. and worldwide, resorted to robust cryptographic techniques in an attempt to protect data customers store on its devices. The move has led to a fierce battle between Apple and the federal government, with the latter citing national security concerns. The government's concerns over national security have gained further momentum following the discovery that one of the masterminds of the December 2015 San Bernardino terrorist attack owned an iPhone 5C (Stavridis). Unable to unlock the device due to Apple's strong encryption software, the Federal Bureau of Investigations (FBI) sought the intervention of the courts to compel Apple, under the premise of All Writs of 1789,…… [Read More]

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Half of the Country What

Words: 636 Length: 2 Pages Document Type: Essay Paper #: 16382035

It is not only subjective but also offensive. On the other hand, even if there may be cases in which people may be reluctant to work, this cannot be cause for generalization to the entire population that is not paying taxes. Further, the speaker dismisses this generalization when arguing that children, that do not pay taxes either, cannot be "punished" which means that at least they are not lazy.

Identify one psychological fallacy found in the speech. Provide the sentence and explain why it is a psychological fallacy

A psychological fallacy in the speech may be considered the one presented in the sentence "Before you know it, the Slackers will demand a new iPhone5." This sentence implies a generalization of an assumed practice on the one hand. Although the use of "iPhone 5" is symbolic, the speaker makes reference to a general good that the slackers may consider to be…… [Read More]

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Carla Murray Timothy Broyles the Number of

Words: 2420 Length: 8 Pages Document Type: Essay Paper #: 42587586

Carla Murray

Timothy Broyles

The number of online security breaches is increasing day by day. For instance, with the Sony Playstation data breaches to millions of small breaches; something must be done to protect the online security of citizens as well as our own government (Sony Playstation System Hacking). The question then becomes who is going to do it? Can the American citizens trust the United States government to ensure their security and thereby their very safety? In light of the fact that the Michigan police force has recently been found to use a forensic cell phone reader or Cellebrite upon routine traffic stops, the ACLU has called into question the ethics of seizing such information without probable cause. Are cell phones merely a tracking device as far as the police force is concerned? Does this not violate the Constitutional right we are guaranteed by our government? Most recently a…… [Read More]

Works Cited

Clemmitt, Marcia. "Privacy in Peril." CQ Researcher 17 Nov. 2006: 961-84. Web. 22

May 2011.

Hansen, Brian. "Cyber-Crime." CQ Researcher 12 Apr. 2002: 305-28. Web. 22 May 2011.

Katel, Peter. "Identity Theft." CQ Researcher 10 June 2005: 517-40. Web. 22 May 2011.
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Technology in the Classroom to

Words: 1375 Length: 5 Pages Document Type: Essay Paper #: 72617322

As students interact with the website and take assessments, the teacher is notified of the student's progress. Once the student submits his assessment, Molecular Workbench (2010) reports, "SAM activities end by generating a report that includes answers to multiple choice questions, annotated snapshots, and the text of open responses. These reports are emailed to the teacher. Students have a chance to edit reports before they are submitted." Use of this website could produce the next generation of scientists.

Technology used directly in the classroom to allow students and teachers to interact with each other includes the Audience Response System. According to Turningtechnologies.com (2010) the function of the system is declared, "TurningPoint audience response system integrates 100% into Microsoft® PowerPoint® and allows audiences and students to participate in presentations or lectures by submitting responses to interactive questions using a ResponseCard ™ keypad or other hand-held/computer devices." Made up of three basic…… [Read More]

Bibliography

Audio Response System. (2010). Retrieved on April 16 from http://www.turningtechnologies.com

DIIGO. (2010). Retrieved on April 16 from  http://www.diigo.com/learn_more 

Klopfer, E.; Osterwell, S.; Groff, J.; and Haas, J. (2009). "The Instructional Power of digital games, social networking, simulations and How Teachers Can Leverage Them."

Retrieved on April 12, 2010 from http://education.mit.edu/papers/GamesSimsSocNets_EdArcade.pdf
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Technology on CRM in Cincom

Words: 799 Length: 2 Pages Document Type: Essay Paper #: 62541632

Now the Cincom main website and ancillary sites all are compatible with the pple iPad, iPhone and iTouch, in addition to the comparison features on the site itself, which allows for different software applications to be compared as well. s Cincom sells its own guided selling system, the company uses this technology to provide customers with knowledge-based search throughout the entire product lines and also through specific prepackaged solution bundles as well. This has been very effective in upselling customers to a specific, customized solution.

The use of information technologies has also drastically changed how the distribution of products is also handled, in addition to the delivery of services. Cincom had in the past relied on a manually-based contract management system that took months at times to coordinate pricing, delivered software updates and special requirements of customers. Each contract had to be manually updated and each change had to be…… [Read More]

A secondary factor is how the use of these technologies has accelerated the use of comparison analysis on the part of customers. Now the Cincom main website and ancillary sites all are compatible with the Apple iPad, iPhone and iTouch, in addition to the comparison features on the site itself, which allows for different software applications to be compared as well. As Cincom sells its own guided selling system, the company uses this technology to provide customers with knowledge-based search throughout the entire product lines and also through specific prepackaged solution bundles as well. This has been very effective in upselling customers to a specific, customized solution.

The use of information technologies has also drastically changed how the distribution of products is also handled, in addition to the delivery of services. Cincom had in the past relied on a manually-based contract management system that took months at times to coordinate pricing, delivered software updates and special requirements of customers. Each contract had to be manually updated and each change had to be approved by the controller of the company. As of 2009, the company completely redefined their contract management system and had it integrate into the Microsoft CRM system. This provided advance notice to the sales teams when a contract was about to expire, defined the terms of the contract, showed the history of the contract, and provided a scorecard of the lifetime value of the customer. With all this information, the sales teams now know when to begin discussions around a contract renewal and also know exactly what the prices are for the customers.

Within Cincom, any new software application cannot be released until a contract has been updated. In the past, the contract would be walked down to software distribution, where a CD was made and then shipped to the customer. This is no longer the case because software distribution is integrated directly to the contract management system. Now when a contract is renewed the CD is automatically prepared and shipped within hours. Customer satisfaction is way up as a result. A second area of where the combination of the CRM and contract management systems is paying off is in getting premium customer support sold to the largest accounts. Now with the combination of contract value and CRM data, sales reps are better able to manage their time and target only the most profitable and potentially high value customers for service upgrades. The result has been a 18% increase in profits for services in the last twelve months.
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Mobile Learning M-Learning University Use

Words: 656 Length: 2 Pages Document Type: Essay Paper #: 6177618



Mobile phones can also be used to create 'experiential' classes: "Images can be captured and uploaded to the Web through mobile weblogs (moblogs)…a team from Umea University in Sweden moblogged Jokkmokk's 399th Annual Sami Winter Market. Students applied their academic learning about the Sami to the real world, interviewing participants, conducting follow-up digital research on the fly, and uploading and expanding on commentary online" (Alexander 2004). The classroom spilled out conference, and all students in the class participated simultaneously, in a way they could not, had they traveled through the conference as a group or reported back to the classroom as individuals.

m-Learning thus has several demonstrable benefits. The first is its ease of access, where updated information and alerts can be sent immediately. It also offers options to pace a student's study so it is compatible with the student's other lifestyle demands. A student can learn while on the…… [Read More]

References

Alexander, Bryan. (2004, September/October). Going nomadic: Mobile learning in higher education. EDUCAUSE Review. 39. 5-28 -- 35. Retrieved January 19, 2010 at http://www.educause.edu/EDUCAUSE+Review/EDUCAUSEReviewMagazineVolume39/GoingNomadicMobileLearninginHi/157921

The 2009 Horizon Report. (2009). Retrieved January 19, 2010 at  http://www.nmc.org/pdf/2009-Horizon-Report.pdf , pages 1-10.

Jacob, Seibu Mary & Biju Issac. (2007, June). Mobile learning culture and effects in higher

Education. IEEE Multidisciplinary Engineering Education Magazine. 2.2: 19-21
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Ethics at Apple Has Been for Some

Words: 1118 Length: 3 Pages Document Type: Essay Paper #: 21323153

Ethics at Apple

Apple has been for some time now the leading manufacturer of innovative wireless technologies, including the iPhone, the iPad, iPods, and Macintosh computers that do more and set the table for other manufacturers to emulate "Mac" innovations. Following the death of Apple co-founder Steve Jobs -- and the emergence of Tim Cook as the new CEO -- the technology media and happy Apple consumers wait for the next launch of an innovative device that will change the way people communicate and retrieve information.

hat are the Apple values and ethics? The "Apple Values" section of the Apple Employee Handbook (circa 1993) sets the record straight on what is expected of employees. In short, Apple asserts that "…we will not compromise our ethics or integrity in the name of profit" (seanet.com). hat Apple does is "…set aggressive goals and drive ourselves hard to achieve them" and "build products"…… [Read More]

Works Cited

Gurman, Mark. (2011). Revealed: Apple's internal policies on employee social networking, speculating on rumors, leaking, blogging, and more. 9to5Mac. Retrieved May 27, 2012,

from  http://9to5mac.com .

Mac Observer. (2011). Revealed: 10 big Apple Store secrets. Retrieved May 27, 2012, from  http://theweek.com .

Marshall, Gary. (2011). Inside Apple: Cupertino's secrets revealed. Tech Radar. Retrieved May
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Culture and Media Cannot Be Separated and

Words: 1292 Length: 4 Pages Document Type: Essay Paper #: 21664292

Culture and media cannot be separated and hence advertising has a strong impact on culture and vice versa. It is interesting to see how media influence behavior and at the same times, accepts cultural changes and reflects the impact through advertising. One major example of this is the use of wireless communication. With increase in use of all wireless devices like ipods, iPhones and cell phones, the advertising has also taken on a new meaning ad method. Mobile advertising is now a common phenomenon where people get offers and deals even simple advertising messages through their wireless devices.

This shows how cultural changes impact advertising and how advertising in turn affects cultural trends. Advertising serves a very important purpose whether we admit it or not. It allows us to choose from a wide variety of alternatives. But what happens when advertising becomes a little too invasive. There is a good…… [Read More]

References

1. Marguerite Reardon. "Advertising seeps into the cell phone" CNET News.com Published: September 14, 2006. Retrieved online http://news.com.com/Advertising+seeps+into+the+cell+phone/2100-1039_3-6115617.html

2. Matt Richtel, Marketers Interested in Small Screen, January 16, 2006. New York Times.

3. Sarah Lacy. Cell Phones Ring for Marketers. December 23, 2004. Retrieved online http://www.businessweek.com/technology/content/dec2004/tc20041223_4480_tc119.htm

4. "Cell Phone Advertising has Promise" Sept 15, 2005. Retrieved online http://www.mobiledia.com/news/36373.html
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Apple Company and How it Recruits Talent

Words: 1687 Length: 5 Pages Document Type: Essay Paper #: 69705289

Apple Company and how it recruits talent, how it selects and trains talent, and why it has become the most successful and most visible technology company in the world.

Description of Apple

The Apple Company (Apple Inc.) was first incorporated on the 3rd of January 1977. Apple is known for its excellence in "…designing, manufacturing and marketing mobile communication and media devices," according to the Apple profile written by Reuters. Steve Jobs and Steve ozniak worked together to invent the Apple computers (Apple I and Apple II), and Apple II was the first successful computer designed for home computing using a mouse-driven graphical device.

Meanwhile, today, the devices that Apple designs and manufacturers include personal computers, portable digital music players, iPhones, iPads, Macintosh products, apple TV among other electronic devices.

In addition to these products, Apple sells many peripherals, a variety of software programs, networking solutions and "…third-party digital content…… [Read More]

Works Cited

Evans, Jonny. (2010). On Apple vs. Google and the talent drought. Computerworld.

Retrieved August 7, 2012, from http://blogs.computerworld.com.

Gupta, Anil K. Executive Resource Planning and Development. (1992). Human Resource

Planning, 15(1). Retrieved August 8, 2012, from  http://www.organizationvalueadded.com/documents/mvc_strategy_structure.pdf .
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Reliant on Technology Importance of Technology Now-A-Days

Words: 2651 Length: 8 Pages Document Type: Essay Paper #: 59468495

ELIANT ON TECHNOLOGY?

Importance of Technology

Now-a-days, technology has revolutionized everything that is happening around the world and most of the people are heavily dependent on modern technology. Since people are relying more on technological gadgets, it has been observed that there has been decline in various skills especially writing, communication and critical thinking skills. However, some argue that technology has brought positive implications in people's lives and unlimited benefits outclass the drawbacks associated with technology (May & Marsden, 2010). As technological gadgets such as laptops, computers, iPads, iPhones and tablets have become a vital part of everyone's life, people are making less use of their ideas and relying on suggestions made by these technological software.

There is no denial of the fact that technology in various cases has made lives simpler for people but there are numerous consequences associated with each technological development which becomes evident after years of…… [Read More]

References

Antonio, E. (2010). Comparative analysis of cultural dimension in the management of Japan and Romania. Retrieved September 28, 2012 from  http://fse.tibiscus.ro/anale/Lucrari2010/039.%20Antoniu%20Eliza.pdf 

Baxter, J. (2009). The Good and the Bad Things About Technology: Technology Pros and Cons. Retrieved September 28, 2012 from http://voices.yahoo.com/the-good-bad-things-technology-4584097.html

Ghemawat, P., & Reiche, S. (2010). National Cultural Differences and Multinational Business. Retrieved September 28, 2012 from http://www.aacsb.edu/resources/globalization/globecourse/contents/readings/national-cultural-differences-and-multinational-business.pdf

Kobayashi, J., & Viswat, L. (2010). Cultural Expectations in Expressing Disagreement: Differences between Japan and the United States. Retrieved September 28, 2012 from  http://www.asian-efl-journal.com/PTA/Nov_2010_Kobayashi.pdf
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Marketing Problem Nokia Marketing Problem Lack of

Words: 911 Length: 3 Pages Document Type: Essay Paper #: 29130604

Marketing Problem Nokia

Marketing problem: Lack of product innovation

Current marketing environment of Nokia

Marketing Problem Nokia

Nokia Corporation is a Finnish company that manufactures mobile phones, mobile computers, and networks. The company also provides services such as maps and navigation, music, media and software solutions for mobile phones. From late 1990s to late 2000s, Nokia remained the highest mobile selling company of the world. This however has changed recently and many other companies have effectively reduced the market share of Nokia. There are many causes of this decrease in global mobile sales share of Nokia however; one marketing issue has caused this downward journey more than others. The company reported having negative € 2.3 billion of operating income in FY 2012 whereas net income of the company was also reduced to -€ 3.1 billion in 2012 (Nokia Annual eport, 2012). Although Nokia was the first company to have launched…… [Read More]

References

Ewing, A., Moritz, S. & McMahon, M. (2013). Nokia Unveils Lumia Phone with Camera to Revive Demand. Bloomberg Businessweek. Retrieved from: [http://www.businessweek.com/news/2013-07-11/nokia-to-sell-phone-with-high-resolution-camera-to-revive-demand]

Gassee, J.L. (2012, April). Nokia: Three Problems for deposed king of Mobile Phones. The Guardian. Retrieved from: [http://www.guardian.co.uk/technology/2012/apr/23/monday-note-nokia]

Nokia Annual Report. (2012). Enabling a Mobile World. Nokia Siemens Networks. Retrieved from: [http://i.nokia.com/blob/view/-/2268488/data/3/-/NSN-form-2013.pdf]
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Manufacturing and Outsourcing Operations of Apple

Words: 2202 Length: 7 Pages Document Type: Essay Paper #: 90816115

Apple -- Outsourcing manufacturing operations

Apple Inc. is a very powerful American company that has been outsourcing its manufacturing in a very successful manner and for a very long time as, majority of its manufacturing takes place in China.

It has been since the 1970s that the concept of outsourcing is being used however; it is only in the recent years that it has become very popular as big companies such as Apple have started making use of it. Today more and more companies are opting to outsource a lot of their projects and departments whether on a national level or on an international level. This is being done by the companies in order to improve their efficiencies and reduce their production costs.

Advantages

There are a lot of advantages associated with outsourcing such as, low production costs, faster delivery, more products in less time, increased cash flow, quick and…… [Read More]

References

Duhigg, C., Bradsher, K., (2012, January 21). How the U.S. Lost Out on iPhone Work. The New York Times. Retrieved from http://www.nytimes.com/2012/01/22/business/apple-america-and-a-squeezed-middle-class.html?pagewanted=all&_r=1&

Corbett, M. (2004). The Outsourcing Revolution. Retrieved September 12, 2014 from  http://www.economist.com/media/globalexecutive/outsourcing_revolution_e_02.pdf 

Outsourcing to China A Case Study Revisited Seven Years Later. (n.d.). Retrieved September 12, 2014 from  http://www.dfma.com/truecost/revisited.pdf
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Apple

Words: 6675 Length: 22 Pages Document Type: Essay Paper #: 54112258

Summary

Ideas are part of the grand process of business. Businesses create unique products and services that are then marketed to a customer base. This involves the use of innovation, commercialization and intellectual property rights to both create something unique, have the ability to market, and have the rights to protect it. Without either of these aspects, it can be difficult for a business to generate something worthwhile.

The case study of Apple Inc., and the iPhone is one that provides the tell-tale sign of innovation. People like Steve Jobs work hard to contribute something to their respective industries that is one of a kind, thus making their companies highly successful. To be a pioneer in an industry is to gain a chance to dominate in an emerging or established market. The iPhone represents the epitome of a new product revolutionizing the cell phone and electronics industry.

Without the hard…… [Read More]

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An analysis of Apple Inc

Words: 3664 Length: 9 Pages Document Type: Essay Paper #: 26995353

Apple Inc.

Feras Awwad

Apple is one of the world's principal producers of a product mix consisting of a range of electronics goods and gadgets, as well as their related software applications, in a broad range of different international industry segments. The company operates on an oligopolistic model and sells products that are relatively inelastic. A microeconomic analysis is used to discuss the relevant factors and make recommendations based on these insights.

Analysis of Apple Inc.

History of Apple Inc.

Supply and Demand for iPhone 7

Cost Structure

Apple's Market

Analysis of Apple Inc.

Similar to the path that Moore's law, the number of people and devices connected to the internet is growing at an exponential rate; although this trend could never mirror the advances in processing power that has been achieved, it is significant nonetheless. For example, in 2016, it was estimated that 3.4 billion people are connected to…… [Read More]

Works Cited

Archanco, E. (2017, March 30). The Price Elasticity of the iPhone Demand. Retrieved from The Technalyzer:  http://thetechnalyzer.com/price-elasticity-of-the-iPhone-demand/ 

Balani, M. (20'5, August 5). Apple is in the middle of a 'super cycle' that might hurt sales in China this year. Retrieved from Mukesh Balani:  https://mukeshbalani.wordpress.com/2015/08/05/apple-is-in-the-middle-of-a-super-cycle-that-might-hurt-sales-in-china-this-year-aapl/ 

Blodget, H. (2012, Aug 2). In Case You Had Any Doubts About Where Apple's Profit Comes From... Retrieved from Business Insider: http://www.businessinsider.com/iPhone-profit-2012-8

Campbell, M. (2016) Apple R&D spending jumps to $2.5B in Q2, accounted for 5% of total revenue. Apple Insider. Retrieved April 9, 2017, from  http://appleinsider.com/articles/16/04/27/apple-rd-spending-jumps-to-25b-in-q2-accounted-for-5-of-total-revenue
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Apple Company Supply and Demand

Words: 963 Length: 3 Pages Document Type: Essay Paper #: 89128604

Apple Inc. Supply and Demand

Apple is a U.S. multinational company that specializes in manufacturing and marketing of electronic products. Top Apple brands include iPhone, iPod, Apple Computer, and iPad. Globally, Apple is ranked as the second largest global electronic company with over $215.6 Billion revenue at the end of the 2016 fiscal year. Apart from the company superior financial performances, Apple has enjoyed high demand for its products globally based on the stylish method employed in designing the products. The iPhone is one of the major products of Apple Inc., and the company has recorded superior demand for the product since the product has been launched.

The objective of the paper is to investigate the supply and demand for the iPhone.

Supply and Demand for iPhone

The theory of supply and demand illustrates the quantity demanded versus the quantity supplied in the market. (Mankiw, 2007). The study discusses the…… [Read More]

Reference

Statista (2017). Apple's revenue worldwide from 2004 to 2016 (in billion U.S. dollars). Statista Inc.

Statista (2017). Global Apple iPhone sales from 3rd quarter 2007 to 1st quarter 2017 (in million units) Statista Inc.

Mankiw, N. G. (2007). Principles of Economics, (4th Edition). Cengage Learning. USA.
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Value Capture Reflects the Ability

Words: 957 Length: 3 Pages Document Type: Essay Paper #: 48576955

If consumers believe this, they will be willing to pay higher prices. Much of the success of the iPhone is associated with the ability of Apple to make this connection with consumers, because without such associations, consumers would not be willing to spend extra on an iPhone and would probably spend more time comparison shopping different smartphones. In essence, Apple wants its customers to purchase an Apple, rather than product that delivers a specific bundle of benefits.

The iPhone has a strong market share in smartphones, and has allowed Apple to emerge as a power in mobile devices. This indicates that the company has been successful in creating the brand associations that drive the product differentiation in the iPhone. Other smartphones compare poorly with respect to brand associations next to the iPhone for a couple of reasons. One is that there is some confusion between the platform brand (i.e. Android)…… [Read More]

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Technology on Customers in Regard to the

Words: 1838 Length: 5 Pages Document Type: Essay Paper #: 77199896

Technology on Customers in egard to the Following

The greatest change in technology has been in the delivery of information. This has impacted the developed and developing world alike. So the firms in U.S., for example, spend more on office-based functions of information handling which has been the major change and has dominated the patterns of development and brought about a change in the structure of work and growth. The modern business depends upon the way information is processed and made useful. (Allen; Morton, 1990) Based on that, companies have changed their strategies of manufacture and technology to suit the needs of customers.

The mobile bandwidth gave more impetus to the merger of the internet, music and the basic telephony and the 'mobile phone' has been converted to a workstation that has become multipurpose. Thus gadgets like PDAs, iPods, and camera phones, Blackberry and Wi-Fi have made the consumer technology's…… [Read More]

References

Allen, Thomas J; Morton, Michael S. Scott. (1990) "Information Technology and the Corporation of the 1990s: Research Studies." Oxford University: New York.

Andrews, Paul. (2004) "Apple's iPod strategy is familiar tune"

Seattle Times, p. 11.

Burke, Dan; Morrison, Alan. (2001) "Business @ the Speed of Stupid: Building Smarter
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Business Report - Apple Inc

Words: 1160 Length: 4 Pages Document Type: Essay Paper #: 33701933

(Apple iPhone: Revolutionary Phone)

Revenue and Profit & Loss for 2005:

For the fiscal year 2005, Apple nc. earned revenue of $13.93 billion and a net profit of about $1.335 billion thereby showing an annual growth of 68% and 384% respectively. This represents the highest revenue on an annualized basis and net profit in the history of the company. (Apple Reports Fourth Quarter Results)

Company Location:

Apple nc. is headquartered at "1 nfinite Loop, Cupertino, CA 95014-2083, U.S." incorporated in the year 1976. t operates in every major country and location as stated in its website www.apple.com.(Apple, nc. (Apple)

2) Competing in global markets:

Apple has an illustrious past of always making application of cutting edge technology, slick design and customer friendly software to break the usual lock jam in which our machines have the potential to perform some works, nevertheless the developers have not been able to see the…… [Read More]

Its latest iPhone displays a rare implementation of the ultra-modern features such as integrating contacts with the phone function. The simply outstanding feature Visual Voicemail lets one view on screen the complete. According to the CEO, Steve Jobs, the iPhone is the most excellent iPods the company has ever been able to make. As regards competing in the global markets is concerned, web browsing happens to be the point where the iPhone leaves competitors a whole generation behind. It actually performs the job of compressing the Internet on a palm sized machine. Apple has been working strongly at enchaining the inaugural version of the iPhone by inviting web-based applications for it iPhone. Even the people who never buy the product are going to benefit from its excellent features. Nevertheless, for all its virtues, the iPhone continue to be a still risky proposition as it is yet to be demonstrated that, regardless of the wow factor, a lot of people are prepared to shell out several thousands of dollars higher compared to the present rate for the phones. (at Last, the iPhone)

3) Personal insights and opinions on Apple Inc.:

Steve Jobs together with his high school friend Steven Wozniak developed the Apple I computer in 1976 which saw the birth of Apple computer. Following a slew of subsequent launches, Apple was able to launch the Macintosh or Mac which is a PC for $500. After that a series of Powerbooks and iBooks were launched including the iBook. At this point, Apple made a strategic shift towards digital music and video such as the iMovie and the iDVD. The company hoped making Mac the "Digital Hub" of the new Digital Lifestyle" which would refurbish the sales of Apple and assure its long-term security. In 2001, Apple launched the iPod which