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If the team managers were to infuse players with a greater sense of camaraderie and a winning approach to playing, the team may perform well.
Often the media uses derogatory terms when describing the team, such as the team that "spoiled" the best stadium in the nation (Spagnolo, 2007). Proclamations as this can also turn sentiment into reality, and cause poor self-esteem among players. It seems as though the owners and managers have also made poor choices when it comes to trading and keeping players, trading out certain players that may have helped the team achieve victory, and adopting players that did not affect the team positively. Some team members during the last decade experienced injuries resulting in further loss of good players.
There is also evidence of team managers hiring players who averaged well over the "average" number of strikeouts one would expect from a decent player (Spagnolo, 2007). Even celebrities have commented on the Pirates, bashing them in public or mocking their...
In summary, one may conclude the Pirates continue to experience loss because of multiple causes.
These include poor motivation or team spirit, poor camaraderie, the trading of good players for bad players, and poor management decisions. Unfriendly attention from the media also contributes to the declining face of the Pirates. Without attention to all of these matters, it is unlikely the Pirates will realize a winning season in the near future, even with their large fan base. The only chance the Pirates have for a winning season is a complete overhaul of the management, the image the Pirates have in the media, and the ability of managers to infuse players with "team spirit."
References
Spagnolo, D. (2007). Baseball season preview: Pittsburgh Pirates. Retrieved 6, Aug, 2007:
http://deadspin.com/sports/baseball/baseball-season-preview-pittsburgh-pirates-241876.php
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