Sign Up Now
Get instant access to over 1 million+ study documents
OR
Already registered? click here to login
By creating your account, you agree to our terms of service, privacy policy and student honor code.
Business Expansion
FedEx is a corporation offering worldwide delivery services to other corporations, government entities, individuals and anyone who is interested in quick, efficient and safe delivery of documents and other packages throughout the world. As such, FedEx is constantly looking to expand into additional marketplaces and geographies. Understanding the local economies and cultures of the areas of expansion are key to a successful launch and ongoing profitability when servicing the new areas.
Considering all the various factors that can ensure a profitable expansion venture is an important part of the decision process. A recent report determined that "companies have more than enough data to tell them when, where and who is buying their product" (Neeley, Warnica, Lorinc, Castaldo, McCullough, Nowak, Toller, Beer, Evans, Melanson, Barmak, McCullough, Shufelt, 2013, p. 36) but that is only part of the equation. Knowing who is buying your product does not necessarily equate into those people buying your product. Additionally, just because those customers might be purchasing your product, does not guarantee that they will do so at a high enough rate to make the entire venture profitable. A recent article in Money magazine by the Small Business...
48). Pofeldt states that you may have to work with customers that have to be taught what services you have to offer and to make sure that your services are not only profitable for your customers but are equally as profitable for your company as well. Pofeldt states "working with customers or offering products that can't achieve healthy profit margins can sap time and stifle growth" (p. 48).
FedEx will not only wish to ensure that they have willing customers regularly purchasing profitable services but the company will have to consider other factors as well when seeking to expand into Canada. Comparing the size of Canada to FedEx's largest customer base (the United States) shows that Canadian expansion would be a large and costly venture. Brigit M. Klohs talks about 'going global' in a recent report in the Economic Development Journal and states that "successful economic developers must have a solid strategy for how, why, and where they can effectively build international business relationships" (Klohs, 2012, p. 27). FedEx is already firmly established in many…
Works Cited
Kohls, B.M.; (2012) Going global, Economic Development Journal, Vol. 11, Issue 3, pp. 27 -- 34
Neeley, P.; Warnica, R.; Lorinc, J.; Castaldo, J.; McCullough, M.; Nowak, P.; Toller, C.; Beer, J.; Evans, M.; Melanson, T.; Barmak, S.; McCullugh, M.; Shufelt, T.; (2013) 35 Radical ideas to kick-start Canada's economy, Canadian Business, Vol. 86, Issue 5, pp. 36 -- 62
Pofeldt, E.; (2013) Grow the right way, Money, Vol. 42, Issue 10, p. 48
FedEx Corporation offers worldwide delivery services in the overnight and ground businesses, along with other related logistics services. The company operates around the world, utilizing either wholly-owned subsidiaries or service partners to gain market entry. If the company is considering making an investment in a foreign country, it can start by determining the cost of capital. Most of the company's business is in the U.S., so the domestic cost of
FedEx was founded by Fred Smith after his tour in Vietnam, and he continues to run the company today, as the only CEO that FedEx has ever known. The company began by offering overnight courier services, an industry that to that point had not existed. Today, that unit is known as FedEx Express and it is still the largest in the company. There are competitors, however, mostly notably UPS, DHL
FedEx Applying Strategic Market Planning to FedEx Marketing Foundations FedEx (NYSE: FDX) is one of the leading providers of global logistics services to the Business-to-Business (B2B) and Business-to-Consumer (B2C) marketplaces globally. FedEx is particularly strong in the U.S. where 73% of total revenues in their latest fiscal year were generated (FedEx, 2010). FedEx's approach to marketing is to accentuate the role of trusted advisor in shipping, 3rd party logistics (3PL), and supply chain
Local networks in Poland and in the United Kingdom have also been built up and an utter focus has been laid on Asia. By reinvesting the funds generated, the company sustains growth through acquisitions, the development of new products and the improvement of the services provided. A result of the reinvesting process is the Package Flow Technology. This is a multi-year re-engineering of their pickup and delivery of packages. It
Session Long Project (SLP) FedEx Corporation is one of the largest companies in the courier industry. The company is renowned not just nationally in the United States (U.S.) but internationally. FedEx Corporation belongs to the parcel service industry segment. The size of the industry segment is quite large in the sense that in the past fifteen years or so, consumers in America have spent beyond fifty billion dollars in shipping
FedEx In the case of FedEx, some elements of its business would be subject to regulatory oversight from the Department of Justice, which enforces the nation's antitrust statutes. These laws exist to protect consumers from unfair business practices. If the DoJ were to be involved in a FedEx merger this might imply that the company was attempting to merge with UPS. The result of that merger would be to take the