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Additionally, the company is currently asked to reduce its profits as well
- the relationship between distributors and residential retails reveals an ability to increase operational efficiency by removing some of the intermediaries from the system Case
- Numerous changes within the industry and a continuous movement towards stabilization
- the opening of boundaries which would allow the company to expand its operations
- Increasing competition at both local as well as national levels
- a decreasing demand for rugs and carpets as the availability of substitute products increases
Tapp, a., 2005, Principles of direct and database marketing, 3rd edition, Pearson Education
References:
Abrams, R., Kleiner, E., 2003, the successful business plan: secrets and strategies, 4th edition, the Planning Shop
Kerin, R.A., Cox, E.L., 2002, Cardon Carpet Mills Inc. Case
Tapp, a., 2005, Principles of direct and database marketing, 3rd edition, Pearson Education
This consequently means that he has to adapt the theoretical models to his particular features. The distribution strategy constitutes a means in which the theoretical business model is adjusted to fit the specific needs of the company and as such ensure its long-term sustainable success. To better understand, the specialized literature presents the reader with a series of distribution strategies, such as online retailing, direct distribution or indirect distribution. If