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Crisis Media Response Release Professional Writing

Hospital Crisis The crises that I have chosen have a common theme. The theme is one in which a hospital is forced to share information in a manner which will not incite public panic. As such, I have chosen the following crises: 1) A terrorist attack with widespread casualties; 2) An assassination attempt on the president; and 3) An outbreak of a virulent virus whose method of transmission is unknown.

Scenario #1: Terrorist Attack

Today, January 1st, 2012, U.S. General Hospital is currently caring for over 1,257 victims from yesterday's attack. In order to see if a loved one has been admitted please call the following toll-free [HIDDEN], operators are on standby and will be able to check patient admission lists. We ask that family members stay at nearby hotels and motels: the hospital is filled to capacity including waiting rooms and corridors and unfortunately cannot accommodate any non-essential staff or family members. We ask that instead of sending flowers the public go the nearest fire department to donate blood. Hospitals are experiencing blood shortages and donating blood would be a great way to help out during this national tragedy.

Currently many...

Nearly 1/3 of those admitted have minor injuries, while the remaining 2/3 have moderate to severe injuries. As ambulances across the city are still assisting victims and driving to hospitals we remind that is critically important to observe right of way rules and allow ambulances to proceed to hospitals. We also ask that you call 911 to identify any areas where victims have not yet received assistance. We are confident that our hospital is equipped to deal with the casualties and injuries and remind you to donate blood if possible.
Scenario #2: Assassination Attempt

Ladies and Gentleman, we share our condolences with the first lady and her family and the nation. We are happy to say that the President is in stable but critical condition and is being monitored closely for any changes. We are not at liberty to discuss in detail the exact care the President is receiving or reveal the extent of his injuries. We can confirm that the president was delivered into the care of a private military hospital whose location is unknown.…

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