- Words: 647
- Length: 2 Pages
- Topic: Business - Advertising
- Paper #: 13117302
In that regard, any foreign investor could encounter some problems setting base in such countries. However, in some cultures, the most significant aspect of venturing into a foreign market depends on ones credibility.
It is therefore important to note that investors and marketers alike must carry out adequate research as this could go a long way towards enhancing an understanding of what is required in the new business environment. Similarly,