Fashion Merchandising Term Paper

PAGES
2
WORDS
643
Cite

Fashion Merchandising Fashion Group International Website for Students of Fashion Merchandising

With a major in fashion merchandising, it is important to keep up with the latest trends in the industry. The website for The Fashion Group International (FGI) provides a great deal of free content and offers additional features for members. FGI was founded in 1930. According to its website, FGI is a "global, non-profit, professional organization with 5000 members in the fashion industry including apparel, accessories, beauty and home. [Its] mission is to be the pre-eminent authority on the business of fashion and design and to help its members become more effective in their careers. To do this, FGI provides insights on major trends in person, online and in print; access to business professionals and a gateway to the influence fashion plays in the marketplace."

The site is very easy to navigate. The default location is "New York," but users have the option of selecting another location, whether it is a major fashion center such as Paris,...

...

The default page has links to features such as editorials, job bank, members' forum, press releases, sponsors and a student site; local sites provide news and event information for a particular city or region.
Membership in FGI is available at three levels, executive, associate and at-large, depending on the number of years' experience one has in the fashion industry. The benefits include access to contemporary trend and business information, industry sources and market data from American and European markets. As a member, one also has access to a membership directory, a discussion forum, and a resource library of slides, photographs, publications, videos, transcripts and films, organized chronologically, providing information on over seventy-five years of fashion.

For the student of fashion merchandising, an important page is the "studentSITE." There are links to frequently asked questions about the industry and information about career fairs and…

Sources Used in Documents:

Works Cited

Fashion Group International, The. 2011. Web. 8 Jan. 2011.


Cite this Document:

"Fashion Merchandising" (2011, January 08) Retrieved April 18, 2024, from
https://www.paperdue.com/essay/fashion-merchandising-4015

"Fashion Merchandising" 08 January 2011. Web.18 April. 2024. <
https://www.paperdue.com/essay/fashion-merchandising-4015>

"Fashion Merchandising", 08 January 2011, Accessed.18 April. 2024,
https://www.paperdue.com/essay/fashion-merchandising-4015

Related Documents

Fashion When a woman walks down the street carrying a Louis Vuitton handbag and strutting in her Jimmy Choos, what does she say about herself? Her lifestyle? Where she is from? When a man walks down the street carrying a fake Louis Vuitton handbag and strutting in her cheap plastic pumps, what is he saying about himself? When Trayvon Martin walked through his neighborhood wearing a hoodie, George Zimmerman instantly thought

Fashion Management I am looking for a job as a buyer in the retail/merchandising side of Barneys New York. There are several reasons why I want this job. Barneys is one of the top high-end department stores in New York, which is one of the top fashion cities in the world. I want to be a part of something as amazing as Barneys, since I have always loved visiting that store

Fashion Buyer Brand Own branded labels include the labels that the stores themselves go on create. Store brands or own products are an array of products that are sold by the retailer less than one marketing identity. The retailer itself designs, produces, packages and markets the goods. All of this is carried out such that there is a strong and a profitable relationship created between the customer's base and the products. On

Since the supply is being specifically restricted, only a price increase could occur. Thus, creating exclusivity creates value to the seller. The third reason why exclusivity is valuable is that it creates differentiation (Finkelstein, 2009). Differentiation is a key driver of value for many products and services. Exclusivity does not equate to differentiation, but it does increase the perception of differentiation, simply by virtue of the fact that the product

She added jackets, some with full profiles, some, like the gold lace one Angelina Jolie was once photographed in, featured ae sleeves, and collarless short jacket. It was the kind of item someone could wear in a very formal setting or at a cocktail party, paired with a tank and jeans. One tailored wedding gown was paired with a frothy shrug. Her designs never displayed excess, and were always balanced.

He began branding his own label within a year, which was extended to menswear in 1969. He received the Neiman Marcus Award for fashion twice, as well as eight Coty Awards for his high-quality ready-to-wear designs. His clothing is a mixture of imaginative design with a technical skill that separated him from many other labels. In many regards, it was Beene who truly became America's first major contributor to