Small Medium Enterprise Set Up Mission statement Business goals Marketing Market research (location and size of market) Market segmentation (which segments will you target) Marketing plan Products/services and target market(s) Placement Promotions and advertising Pricing policy Evaluation of marketing Operations Legal and licensing requirements Organisational structure and staffing Insurance and security issues Business premises Equipment required Production process Critical risks/contingency plans Financial projections Capital expenditure forecast Sales forecast Cash flow forecast Projected profit and loss statement Owner's personal expenses (continued on next page) Environmental responsibility and Eco-sustainability Implementation timetable Conclusions and future directions Executive Summary Business Plan Structure The business plan

Table of ContentsIntroduction 3Product Description and Classification 3Product Support of Mission Statement���������������������������������.�.3Consumer Product Classification 5Target Market 5Competitive Situation Analysis 6Analysis of Competition using Porter�s Five Forces Model 6SWOT Analysis 7Strengths and Core Competencies 7Weaknesses 8Opportunities 8Threats 9Market Objectives 11Product Objective 11Price Objective 11Place Objective 11Promotion Objective 11Marketing Strategies and Implementation 12Product Strategies 12Price Strategies 12Place Strategies 13Promotion Strategies 13Explanation of Strategies�������������������������..��.14Implementation Plan 14Product Tactics 14Price Tactics 15Place Tactics 15Promotion Tactics

Improving Organization Retention Employee retention Organizations face a challenge in retaining workforce whose knowledge has a high competitive merit. This challenge is as a result of the increase in job mobility and occurs in all types of organizations across all management levels. Previous studies on the topic of, Organization Retention, suggest that an organization's strategic orientation and specific human resource management practices have a significant impact on employee retention and organization performance.

Yahoo is definitely facing difficult challenges in the near future. Consumption is probably going down, but that is not something that will only affect Yahoo! The competition will also be seriously shaken. Another aspect that the firm's managers should consider is the more personalized approach proposed by Google. The G-mail service will be tailored to fit the desires of each and every user. The needs of each person, as manifested

Recruitment and Selection Techniques contribute to the Success of an Organization Recruitment is a form of business contest and it is fiercely competitive. Organizations have to be strategic in order to attract and retain top talent to positions in the company. Competition between companies have become even more fierce and companies are doing all that they can to get the best talent for their organizations. Hence, it is important to

Motivating Employees you pick 2 companies write their motivation techniques. I pick intrinsic motivation and extrinsic motivation. And compare companies. Do papers have database, searches people pulled web. You find UOPHX Website writes companies listed, pick. Motivating employees at two companies: Ben & Jerry's versus Southwest Motivational theories by their very nature address companies in a fairly generic, prescriptive format. However, two corporations exist that continue to be very successful, after many years of