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Asgekar, Fontanella and Swanton (2004). AMR Research (2004, January 22) Demand Driven Supply Network: Striving for Supply Chain Transparency. (Report) Boston, MA
Bartlett, Christopher a. (2004), "P&G Japan: The SK-II Globalization Project," HBS No. 303-003 (Boston: Harvard Business School Publishing, 2004), p. 2, 6 Available for purchase online at http://harvardbusinessonline.hbsp.harvard.edu/b02/en/common/item_detail.jhtml;jsessionid=PR4RKMCC3QT3UAKRGWDSELQBKE0YIISW?id=303003&referral=2341
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