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Apple SWOT Analysis
Apple Inc. was founded as Apple Computer Inc. In 1976 by Steve Jobs and Steve Wozniak. They dropped the word 'computer' from the company name 30 years later, hence the current name - Apple Inc. (Apple Inc., 2014). Apple is well-known for the iPod, the iPad, the iPhone and the Macintosh line of computers.
The top management of Apple Inc. consists of the CEO, 6 directors and the Chairman of the Board. The subordinates are the CFO and directors of different departments (Apple Inc., 2014). It applies a collaborative organizational structure where all members are encouraged to work together to come up with ideas aimed at developing the company.
Although it is well-known for its success, Apple Inc. has also had its fair share of criticism. In 2010, Apple was criticized for banning iPhone users from downloading the Google Voice application although it later allowed the same. It was said to practice unethical business when it forced the European Union consumers to buy songs off I-tunes only. Steve Jobs was also in the public limelight when he banned all books published by Wiley and Sons from Apple stores, his reason being he did not approve them publishing his biography without his approval (Apple Inc., 2014).
Apple Inc. has experienced immense growth. The death of Steve Jobs was a major setback but according to recent reports, the new CEO Tim Cook is doing well in running the company. As of September 2014, Apple Inc. reported...
An entity could be richer in terms of resources, competencies or ideas (Ritcher and Pahl, 2007). Apple Inc. has products that are linked together. For example, when consumers buy personal computers, they will need complementary software. Since a personal computer might not be suitable for travel, a consumer may seek an iPad which is easier to carry around. Another consumer may also prefer an iPad that can be used for both cell phone and music needs. Such convenience guarantees customer loyalty. Apple Inc. is therefore well-known for its loyal base of customers (Jeynes, 2013).
Apple is a leading innovator in mobile device technology. The CEO, Tim Cook, stated that "2014 was one for the record books, including the biggest iPhone launch ever with iPhone 6 and iPhone 6 Plus" (Apple Inc., 2014). It was also able to come up with new user friendly products and use the best tailor made designs.
Apple is well-known for its good financial performance. Luca Maestri, Apple's CFO, stated that in the last quarter of 2014, they "earned a record $13.3 billion in cash flow from operations…bringing cumulative return to $94 billion" (Apple Inc., 2014). The company's innovative products have also…
References
Apple Inc. (2014). Apple Reports Fourth Quarter Results. Retrieved 21 December 2014 from http://www.apple.com/pr/library/2014/10/20Apple-Reports-Fourth-Quarter-Results.html
Ritcher, A. & Pahl, N. (2007). SWOT Analysis - Idea, Methodology and a Practical Approach. Germany: Books on Demand.
Jeynes, R. (2013). Management Theory into Management Practice: Apple Inc. Retrieved 21 December 2014 from https://www.academia.edu/7103572/The_Complete_External_and_Internal_Analysis_of_Apple.Inc_and_its_SWOT_Analysis
Apple Corporation SWOT analysis Apple Inc. is one of the well-known and recognized enterprises by not only the business community but populace from all over the world are cognizant about this corporation. It started off its business from the decade of 1970 that has been involved in the designing, manufacturing and offering its consumers with a wide range of innovative and technologically refined products like computers, software, music players and its
The customers have often been left at dead-ends in the company's product strategy with only high-priced options left for moving into a next-generation product (Jonash, Koehler, Onassis, 2007). Suppliers have often been given inadequate information on new products, and if they are given new product designs, held to very stringent standards as to how they are used (Apple Investor Relations, 2011). Apple admits in its financial statements and filings
Apple Inc. Forbe's Fortune Research Report on Apple Inc. Apple Inc. -- Introduction The Mission and Vision Statement of Apple Inc. Apple CEO -- Tim Cook SWOT Analysis of Apple Inc. Strengths Weaknesses Opportunities Threats The Four Functions of Management: Planning Leading Organizing Controlling Apple -- Sales for the Year 2008 & 2007 Comparison and Analysis Apple Inc. -- Introduction: Apple Inc. is an American Multinational Organization engaged in the manufacturing, marketing, and sales of personal computers, cell phones, music players, software, networking solutions, and computer accessories. It
Apple Inc. The Apple II Company Background Mission & Vision Apple's Five Force Model Current Rivalry Threat of New Entrants Bargaining Power of Suppliers Bargaining Power of Buyers Threat of Substitute Products Apple Inc. is the world's most formidable company. The company has grown to become one the world's most admirable companies through a deep dedication to innovation. The strategy in the last decade has revolved around the "digital hub" strategy that places the computer in the center of a
PESTLE analysis of Apple Inc. Apple Inc. is a technology company, which designs, produces and sells goods of the Computer, Music and Mobile-Phone Industries. It is differentiated by its brand-perception and identification. Over the last couple of years, Apple has become a cult-brand, thanking its life to iTunes, QuickTime and iMaclines. Apple Inc.'s short-term goals are currently increasing the sales of the just launched iPad (the most innovative web-browser in market).
74 and a cash ratio of 2.03. Apple has no long-term debt and a 2-to-1 debt ratio (MSN Moneycentral, 2010). Apple has relatively few weaknesses. The company's emphasis on software, marketing and design has left it with a weakness in hardware. Apple products do not have the superior lifespans one would expect from a product commanding a premium price tag. Another weakness is the dependence on leadership. Apple without Steve Jobs simply