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Proper English
Demonstrative adjectives have always been a tricky thing for me to decide how to use properly. A lot of this influence has come from my personal life, and the usage of grammar and of English of my family and friends. In my family, 'them' has traditionally been used as a demonstrative adjective to be utilized as a form of emphasis which was usually employed to indicate a serious affinity for a topic, a subject matter, or a particular item. I can recall walking through the mall with my brother when the latest edition of Air Jordans, a fairly expensive brand of tennis shoe, had recently come to retail stores.
"I want them Nikes" my brother said suddenly, stopping my mother and I with his overt enthusiasm.
"The blue ones?," my mother asked, innocently enough.
"No, them red ones," he said, pointing to the shiny red pair that glistened in the window of Footlocker.
However, the usage of them as a demonstrative adjective is unacceptable in Standard Written English, as can be indicated by a look within Changing English. However, it has become quite clear to me that the usage of this pronoun as a demonstrative adjective is fairly widespread. In the hypothetical example provided within this particular text, this point becomes abundantly clear with the example of "I'm not keen on them films" (Rhys, 2011). This example is categorized under a table of Non-Standard English expressions that are commonly used. While the table does not state the purpose for employing such an expression, which I have found to largely be for the sake of emphasis in my experience, it is quick to point out the standard form of this expression which is acceptable as "I'm not keen on those films." Still, it would be a while before I would run across this particular text in my life, and for the early part of my existence virtually all of my family members, and several of my friends, would readily employ them as a demonstrative adjective to emphasize how much they enjoyed something -- or, alternatively, how much they disliked something "I can't stand them green apples," I recall my father saying once.
Therefore, I was moved to search and see if there was every any grammatical justification for using them as a demonstrative adjective. The most commonly found and most properly used demonstrative adjectives, do not number "them" amongst them, as the following quotation readily indicates. "The demonstrative adjectives -- this/that/these/those -- tell us where an object is located and how many objects there are. This and that are used to point to one object. This points to something nearby while that points to something "over there." These and those refer to more than one object. These points to things nearby while those points to things "over there" (Grammar Blue Book, 2010). What I found interesting about this definition is that it indicated the relation in terms of proximity as well as that of number for which demonstrative adjectives should be used, but included virtually no information about truly emphasizing one's point. Perhaps the natural emphasis on using them as a demonstrative adjective can be found in the fact that it is grammatically incorrect and therefore sounds more ignorant, and more profound, by its very invocation.
This theory may be supported by the empirical evidence found in a study conducted by Jenny Cheshire and Viv Edwards which indicated the pervasive ubiquity that has come to characterize the usage of them as a demonstrative adjective. A survey of several schools throughout the United Kingdom placed the usage of them as an adjective (which a whopping 97.7% of those surveyed were guilty of employing) as first among a number of nonstandard expressions and sayings existent in this part of the world (Cheshire, Edwards, 1997).
While the overlying...
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