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Tootsie Roll Corporation
Everyone knows that iconic brand. It is the Tootsie Roll, one of America's favorite chocolate candies. The company was originally started in 1890 by Leo Hirshfield, making the company over 116 years old (Kesling, 2012). Throughout its long history, there have been little changes to the classic recipes. Yet, is it time foe a change?
With Halloween rapidly approaching, Tootsie Roll is in good form. This time of year is when the company generates some of its highest profit margins. Overall, the company is in good shape most of the year as is. However, recent years have shown slight dips in overall profit potentials. The year 2011 saw overall revenue of $528.4 million with a total profit of $43.9 million (Kesling, 2012). Still, the company's stock looks to be on the rise since late 2012 (The Motley Fool, 2013). Yet, it is time for the company to look into redesigning some of its classic flare in order to stay relevant in a changing candy...
According to the research, "obesity is a medical condition in which excess body fat has accumulated to the extent that it may have an adverse effect on health, leading to reduced life expectancy and/or increased health problems" ( Campos, 2011). It is a tough subject, especially when children are concerned because in a lot of cases they are not making healthy eating choices and thus are endangering themselves for the rest of their lives. Millions of kids around the world are now fighting the battle of their lives, and unfortunately candies like Tootsie Roll are just making that fight that much harder to win.
It is time for a change. Tootsie Roll has seen little change in the hundred or so years they have been operating. In fact, "decades of acquisitions have given Tootsie Roll a product gallery of mostly…
References
Campos, Nick. (2011). Obesity: Primarily a food choice issue. Articles. Web. http://www.nickcampos.com/2011/09/obesity-primarily-a-food-choice-issue/
Kesling, Ben (2012). Tootsie's secret empire. Wall Street Journal. Web. http://online.wsj.com/article/SB10000872396390443713704577603662120397078.html
The Motley Fool. (2013). Tootsie Roll Industries. NYSE. Web. http://www.fool.com/quote/NYSE/tootsie-roll-industries-inc/TR/historical-prices?source=itxwebtxt0000011
Chocolate One of the most seductive and pleasurable foods, enjoyed everywhere in the world, is chocolate. Chocolate is a slightly psychoactive substance but it has some health benefits when consumed in its purest forms and in moderation. Much of what is sold as chocolate today, such as the candy bars in the check-out aisles in grocery stores, barely approximates the richer varieties of the confection like the brands produced in Europe.
L.; Hutfless, S.M.; Ding, X. & Girota, S. (2006). Chocolate and Prevention of Cardiovascular Disease: A Systematic Review. Nutrition and Metabolism, 3(2), Halliwell, B. (2003). Health benefits of eating chocolate? Nature, 426(6968), 787. Hannum, S.M. & Erdman, J.W. (2000). Emerging health benefits from cocoa and chocolate. Journal of Medical Food, 3(2), 73-75. Hudnell, J. (2006). The Secret History of Chocolate. World Famous Comics Community. Online at http://www.comicscommunity.com/boards/hudnall/?frames=n;read=985 Keen, C.L. (2001). Chocolate: Food as Medicine/Medicine as
Big City Chocolate Company Challenge Proposal for Chocolate Gift Baskets for Big City Tech's Baseball Tournament Bryan Thompson, Athletic Director 1804 Technology Way, Big City, Florida 33999 Dear Mr. Thompson: Thank you very sincerely for your interest in the Big City Chocolate Company providing unique chocolate presentations for the teams that are coming to your campus for the regional postseason baseball tournament. Our company is proud and pleased to have provided your fine school with unique
Chocolate Chip Cookies and Rubrics: Helping Students Understand Rubrics in Inclusive Settings by Elizabeth W. Hall and Susan J. Salmon explains the importance of using rubrics in the classroom and contains useful information about the use of rubrics for the teachers and students alike. The article effectively explains the usefulness of rubrics for students in understanding the performance expectations of different assignments, as a self-evaluation tool for assessing their strengths
Symbolism, Advertising and Chocolate By far, the most overused symbolism to sell chocolate is sex. Chocolate is sexy and women eating chocolate are even sexier. Beyond sex, chocolate is synonymous with fun, love, and even patriotism. Let us consider some of the most obvious advertising schemes. What they are really asking the consumer to buy? An old but very common image is found in the Hershey Company's advertising for its chocolate bar.
Thinking of his father, he defies even the coach's remark that he is too puny to play. Jerry must overcome his own sense of powerlessness, and the sickness that overtakes his body after being buffeted from all sides. Emotionally and physically, although he may appear weak, Jerry has inner resources of steel that he discovers when he is, literally and figuratively, down for the count and up against the