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Business Opportunity
The Travel Agency
The Travel Agency is an organization focused on providing the elderly with the opportunity to travel the world in the safest conditions possible. Although the company is available to the general public, it directs its attention toward bringing together a series of services that make it possible for older individuals to enjoy their holidays without worrying about anything (Applegate & Johnsen 87).
When considering the customer's buying behavior in the context of The Travel Agency, it appears that people are often inclined to buy via more traditional means of communication. The fact that they typically have the finances to afford going on holidays plays an important role in making them a particularly important market. These people often have the resources to go on holidays but are reluctant to do so because they are unaware that there are travel companies specifically designed to fit their needs (Leidlaw 60). This is where our company steps in and provides them with a wide range of choices for them to be able to travel safely and without coming across issues while doing so.
Older people are also likely to acknowledge the need for warmer climates, especially considering...
By realizing the fact that The Travel Agency provides affordable holidays throughout the year, many of these individuals are probable to express interest in wanting to travel with the company.
In order to achieve best results possible, The Travel Agency collaborates with a series of suppliers that make sure that the company's customers are treated properly. The company works with coach companies, airlines, hotel owners, and guides, this making it possible for it to be prepared to provide the best services available and to thus have customers benefit from the full range of ideas it provides (Applegate & Johnsen 58). All of these suppliers have a complex understanding of the company's market and of the attitudes they need to employ in order to achieve the company's goals in general. In spite of the fact that the majority of these people are not native English speakers, they are nonetheless carefully selected in order to provide the company's customers with the ability to also gain a complex understanding of the cultures they are visiting. This is an important concept when considering the business as a whole -- the company needs people who are passionate about…
Works cited:
Applegate, E. & Johnsen, A. "Cases in Advertising and Marketing Management: Real Situations for Tomorrow's Managers." (Rowman & Littlefield, 2007)
Laidlaw, K. "Cognitive Behaviour Therapy with Older People." (John Wiley & Sons, 25 Jul 2003)
Travel Agency business proposal The following progress report on the Jamaica Tour project provides a summary of activities to date and the remaining steps. In this stage of the project, the services offered by other travel agencies completed. This provided some insight on how to start a small scale company. The IRS tax policies and conditions were searched and necessary documents have been downloaded. The current main focus is mailing
Business Analytics and IntelligenceWord ReportNovemberList of TablesTable 1: Percentage Daily Internet Usage Rates and Users Shopping Online in the UKTable 2: Profit Margin Summary StatisticsTable 3: Turnover Summary StatisticsTable 4: Current Ratio Summary StatisticsTable 5: Return on Assets Summary StatisticsTable 6: Return on Capital Employed Summary StatisticsTable 7: Correlation ResultsTable 8: Regression ResultsTable of ContentsList of Tables 2Table of Contents 3List of Figures 4Introduction 5Background of the UK Travel Agency
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travel industry is currently undergoing several changes because of the introduction and increased use of internet technologies. These technologies have provided several opportunities in this industry that have made it more attractive for small companies because of the numerous advantages associated with these developments. For a small company considering entry into the internet for market travel, there are various strategy routes that can be used for developing corporate and
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