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Encouraging Seniors to Use the Internet
Promotional Strategies of AARP
Author's note with contact information and more details of collegiate affiliation, etc.
Encouraging Seniors to Use the Internet
Many seniors who do not use the Internet do not use it because technology makes them uncomfortable. There are seniors who may not see the ways in which technology assists them in their daily lives and do not see the use for learning new technologies such as the Internet. Some seniors may just be afraid. Whatever the reason, seniors should use the Internet just as much as any other population. In fact, the greatest demographic of users on the rise of FaceBook is people ages 55+. More and more, seniors are becoming more comfortable with the Internet and their usage behaviors will influence the digital landscape just as much as any other group of users. Websites such as the American Association of Retired Persons (AARP) has a website that encourages the use of the Internet by seniors as well as promotes an active lifestyle for seniors. The paper will examine and analyze the strategies AARP employs to encourage the effective use of the Internet...
The Internet has changed the world forever. It is important that all members of society have access to the Internet. Groups such as senior citizens should have services that develop digital literacy and information literacy. These services should be for all citizens within a society, even children. While children born in the 21st century may interface with digital technology with greater ease than seniors, children lack the experience to contextualize the information by which they are overwhelmed.
Seniors benefits in more than one way with increased use of the Internet. Increased use of the Internet brings on opportunities for learning as well as for international and intercultural communication. (Bean, 2003, Meeting the Challenge) Numerous people around the world generate modest to substantial income using the Internet; therefore, as seniors become more active on the Internet, they expose…
References:
Bean, C. (2003) Meeting the Challenge: Training an Aging Population to Use Computers. The Southeastern Librarian, 51(3). Retrieved from http://digitalcommons.kennesaw.edu/seln/vol51/iss3/6.
Cashen, MS, RN, M.S., Dykes, P., & Gerber, MD, B. (2004) eHealth Tehcnology and Internet Resources: Barriers for Vulnerable Populations. Journal of Cardiovascular Nursing, 19(3), 209 -- 214.
Sanner, B.M. (2004) Creating age-friendly websites. Journal on Active Aging, July/August, 20 -- 24.
www.aarp.org.
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