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MARIOTT
Marriott and their labor policy
Marriott labor policies: The commodification of service
The Marriott chain of hotels is famed not only for its luxury, but also for its service. According to Bill Marriott, employees who are treated with respect are "more comfortable and confident. In turn, they're better equipped to deliver their best on the job and to the customer. Everyone wins: the company, the employee, the customer. The philosophy of putting employees first is particularly important in our industry, because Marriott is in the people business, not just the service business" (The Spirit to Serve, 1997, HarperBusiness: 5, 35, 126-127) Some might say this is counter to liberal Nobel prize-winning economist Paul Krugman's notion: "At the heart of capitalism's inhumanity -- and no sensible person will deny that the market is an amoral and often cruelly capricious master -- is the fact that it treats labor as a commodity" (The Accidental Theorist, 1998: 15).
The Marriott philosophy,...
For all of its proud touting of its 'business values,' Marriott treats its employees well for self-interested reasons (Business values, 2013, Marriott). If employees are ignored, the company will lose invaluable data from the 'front lines' of its retail operations. If employees are disgruntled because of poor pay and working conditions, they will treat customers with contempt, who will not return. Marriott sells an 'experience' at its hotels: a good hotel (and even more so a luxury hotel) may need to have an attractive appearance, location, and physical amenities, but without good service, it will quickly falter. Smiling, helpful, and genuinely enthusiastic people are part of the 'commodity' being sold by Marriott, just as much as fluffy towels and good room service.
A number of companies, in addition to Marriott, have made taking care of employees a critical component of…
References
The Accidental Theorist. (1998). New York: W.W. Norton.
Business values. (2013). Marriott. Retrieved:
http://www.marriott.com/corporate-social-responsibility/corporate-values.mi
The Spirit to Serve. (1997). New York: HarperBusiness.
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