Chatbox Technology "Agree Or Disagree: Term Paper

An additional use of Chatbox technology is in being able to measure customer satisfaction levels by segment as well. The use of SERVQUAL methodologies to track customer service satisfaction levels can now be real-time using Chatbox as the platform to better measure customer expectations vs. experiences (Tate, Evermann,2010). Chatbox used as a research platform would allow companies to have real-time analytics and key performance indicators (KPIs) of performance. They would also allow marketing managers to better anticipate and react to market conditions driven by customer perception and requirements. The focus on attaining higher levels of customer loyalty could also be attained using Chatbox technology as the basis of more effective customer satisfaction surveys as well. Finally, Chatbox will continue to grow as a means of capturing and reacting to key requirements across market segments that see automation as a means to gain greater responsiveness anytime they want it from...

...

Chatbox is available 24/7 and can be integrated directly into a knowledgebase as well, turning this technology into a highly effective guided selling and problem resolution system in addition to its other benefits.
Reference

Beverland, M., Kates, S., Lindgreen, A., & Chung, E.. (2010). Exploring consumer conflict management in service encounters. Academy of Marketing Science. Journal, 38(5), 617.

Terrance Casey. (2004). Automation, Self-Service, and Analytics: Improve the Customer Relationship. American Water Works Association. Journal, 96(8), 34.

John Edwards. (2008, May). Panning for Gold in Customer Chats: When your customers talk, do you listen closely and quickly enough? More CIOs are deploying text analytics technology to examine customer comments on websites, surveys and the like.. CIO, 21(14)

Tate, M., & Evermann, J.. (2010). The End of ServQual in Online Services Research:…

Sources Used in Documents:

Reference

Beverland, M., Kates, S., Lindgreen, A., & Chung, E.. (2010). Exploring consumer conflict management in service encounters. Academy of Marketing Science. Journal, 38(5), 617.

Terrance Casey. (2004). Automation, Self-Service, and Analytics: Improve the Customer Relationship. American Water Works Association. Journal, 96(8), 34.

John Edwards. (2008, May). Panning for Gold in Customer Chats: When your customers talk, do you listen closely and quickly enough? More CIOs are deploying text analytics technology to examine customer comments on websites, surveys and the like.. CIO, 21(14)

Tate, M., & Evermann, J.. (2010). The End of ServQual in Online Services Research: Where to from here? E - Service Journal, 7(1), 60-87.


Cite this Document:

"Chatbox Technology Agree Or Disagree " (2011, August 23) Retrieved April 25, 2024, from
https://www.paperdue.com/essay/chatbox-technology-agree-or-disagree-44135

"Chatbox Technology Agree Or Disagree " 23 August 2011. Web.25 April. 2024. <
https://www.paperdue.com/essay/chatbox-technology-agree-or-disagree-44135>

"Chatbox Technology Agree Or Disagree ", 23 August 2011, Accessed.25 April. 2024,
https://www.paperdue.com/essay/chatbox-technology-agree-or-disagree-44135

Related Documents

Cognitive Dissonance Theory and Minimal Justification It was in the 1950's that researchers first postulated the theory known as "minimal justification," a theory that involves "offering the least amount of incentive necessary to obtain compliance." ("SPC 3210, Chapter 7") When one is asked to behave in a certain way that creates cognitive dissonance, the person will develop an aversion for the dissonance and automatically seek ways to reduce it. One way

Cognitive dissonance is disharmony manifested within the human mind, and is quite annoying. Eliot and Devine (1994) sought out to prove that this dissonance that brings us to a disagreeable state of mind is essentially motivation processes at work. More importantly however their work suggested, and to some degree proved, that this mental stress can be effectively reduced by some sort of reduction strategy. For myself self-affirmations, as suggested by

They believe Norwegians have a reputation for being open-minded, respectful, and appreciative of multicultural existence and influence. Breivik's actions made other Norwegians experience cognitive dissonance by behaving outside of the conceptions of Norwegian personalities, behavior, and culture. Again, Breivik does not experience social comparison theory. His self-esteem has not been negatively affected or diminished by being apprehended by Norwegian authorities. He is not altering any behaviors or attitudes. Again, other

Confirmation Bias and How it Can Affect People across Age GroupsIntroductionConfirmation bias is a cognitive bias where people tend to search for, interpret, and recall information that confirms their pre-existing beliefs or values, while ignoring or discounting contradictory evidence (Lee et al., 2022). This bias can lead to flawed decision-making, polarization, and overconfidence. Despite being a well-known phenomenon, confirmation bias remains an active area of research, especially regarding its underlying

Barbie Lost Her Groove Mattel- why managers changed their decision-making over time, and the kinds of cognitive errors therein A formidable business intelligence gathering program identifies threats in good time. However, according to George Day, intelligence is only one aspect of the whole. Day has studied numerous business giants that failed to pick cues from the market and paid dearly for such flips. Day is a marketing professor at the University

With the appropriate controls of variables, the research showed that the recidivism rate of those offenders who got deterrent sentences like 30 months and above, recorded a 29% recidivism rate as compared to those who had relatively shorter terms who had 26% recidivism rates. Proposed herein is the consistency in the punishment handed and not the use of deterrent theory to hand down long sentences or even worse death