Foreign Target Market for Spring Cleans Detergent
The target market that I selected for Spring Clean's detergent is Paris, France. It is one of the largest cities, and the capital city of France. The market is made of mostly the French people but other communities also represented. The city to some extent is cosmopolitan because it houses many other people it has attracted from various parts of the globe. The French culture is unique and slightly different from the American culture. However, the amusing thing is that the French people have a preference of making their shopping in identified shopping malls. The city has various shopping malls selling varied items from consumables to clothing, and electronic items (Durmaz, Celik, & Oruc, 2011).
The shopping habits of the people in France (Paris) are suitable for business. This is because people have fully embraced capitalism and products are on quick sale. In addition, French people love shopping in malls particularly the discount malls. The French people would also have a preference in purchasing complete shopping for the household because of financial constraints. All these cultures portray a potential market where the Spring Cleans detergent may be sold.
There are different types of circumstances...
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