In the only ad involving men and food, the man is a cartoon delivery man carrying cookies. 13% of the ads dealing with women also involve children in the picture -- 86% of the ads involving adults and children involve women as the adult. The one exception is a tragic ad about heart disease in which the female figure has been cut out of the picture leaving a stricken

Firstly, males tend to base their self-worth on what they have accomplished as individuals. This is an "independent self-concept." Females on the other hand, tend to judge themselves more in terms of an "interconnected self-concept," meaning that they assess themselves in terms of how they interact with other people. Research has also demonstrated however that in countries like the United States, which are considered to be relatively individualistic, the

Friends, colleagues and family members play a role in the development of one's identity and rank in this case (Humphrey, 2003). Gender is reflected and accomplished within the scope of ordinary routines. In this way people 'do' gender. Gender "socialization" according to Kimmel begins and birth and continues throughout ones life; parents, family, friends, environment all influence gender differences in children (Kimmel, 122). Parents for example may possess ideas of

I use the above family as an example that I think that the socialization of children remains the primary job of the parent and that parents can help determine how external society influences impact their children. Whether society freaked out because of an image of a little boy with pink toenails is not nearly so important as how a family reacts if a little boy wants to paint his toenails

Gender is socially constructed. Whereas biological sex can be considered immutable in most cases, gender is mainly constructed to indicate role function and status. From birth, children are classified into the gender binary, as being male or female. Male children are socialized differently from female children, leading to distinct differences in the ways those children perceive themselves and are perceived by others. Whether through subtle or overt controls, gender norms

IV. Critical Assessment The nature-nurture debate is an intriguing one but is also one that has no clear result. The issue has been debated by the leading experts in all the various fields of study and, yet, the debate continues. The debate transcends the determination of what color eyes one has and who and what determines this issue. Matters of this sort can be resolved through a simple genetics study but