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MNC in India
When most people hear the word Google, they will often associate it with the large search engine or cell phone maker / provider. While this is a part of the firm, one of the factors that are helping them to compete is the way they treat their employees. This enables them to tap into the needs of customers and dominate the marketplace. Their basic philosophy is, "Don't be evil." This encompasses every single aspect of the organization. As he firm is working to promote openness and transparency. During this process, they have fought to gain access to copyrighted materials. At the same time, they have left locations where freedom of speech is threatened. In the case of India, Google is seeking to take advantage of the growing population of consumers. However, during the process, they face a number of risks that could impact their operations. To fully understand what is occurring requires examining and determining how Google can mitigate them. Together, these insights will illustrate the biggest threats and the best avenues for dealing with the different risks. (Fisk, 2010)
India is one of the most rapidly developing countries in the world. This is because of a series of reforms that were enacted after 1991. At the heart...
The combination of these factors helped the nation to become one of the most sought after destinations for foreign direct investment capital (FDI). (Bussell, 2012)
The result is that India is experiencing economic growth averaging 7% a year. This is transforming the nation by helping to create a new middle class of consumers. However, there are vast disparities that exist between the wealthy and vast number of poor. This is creating a situation where other groups are reaching out to the impoverished to highlight the inequality that exists. (Bussell, 2012)
The Communist insurgency has gained momentum because of the corruption, tremendous amounts of poverty and lack of prosperity for millions of Indians. This is making it difficult for investors to have confidence in the government. In many cases, they feel that these issues are leading directly to violent ambushes targeted at anyone who is a threat. This is problematic, as the insurgency is spreading and gaining the popular support of the people. (Bussell, 2012)
According to the World Bank, India's overpopulation…
References
Bussell, J. (2012). Corruption and Reform. New York, NY: Cambridge University Press.
Fisk, P. (2010). People Planet Profit. Philadelphia, PA: Kogan Page.
Mukhopadhyay, N. (2013). Narendra Modi. Delhi: Random House.
Scott, V. (2008). Google. Westport, CT: Greenwood Publishing.
Navigating between these extremes will require the company to consider the following two recommendations. First, as the company is known for having a highly analytical culture where development is quantified at each stage and even the projects generated during the 20% time of employees is measured, Google needs to take the enterprise-level (or large corporation) needs list and prioritize it, and then put incentives on the top fifty of these
Google's Marketing Strategies Google, Inc. was a company founded by two Stanford University computer science graduates that initially sought to order and catalog all of the information available on the internet through their search engine. This simple engine with the clean interface would become the premier internet search engine in a relatively short amount of time, surpassing the offerings of Microsoft, Yahoo and many others. The web search engine would become
India's Population Challenges The United Nations (UN) reports that the world's population stood at about 6.5 billion in 2005, and is growing at about 1.2% each year. The UN projects that by 2050 there will be 9.1 billion people populating the planet, which as a stand-alone statistic is somewhat frightening, given that rapid growth is expected "in a group of 50 countries classified as the lease developed" (UN, 2005, p. 1).
Google Case Study Analysis Google Inc. is one of the major internet companies worldwide. The multinational firm is predominantly involved in providing online advertising and search engine services. Other products and services provided by the firm include cloud computing services, enterprise services, mobile payment services, as well as consumer services and electronics. The provision of consumer electronics under the Nexus brand represents one of the firm's latest expansions of its product
Lenovo in India Lenovo is a Chinese-based PC manufacturer that has developed to be the world's third largest computing firm. The company has a net profit of $520 million as per the fiscal year 2011 (Doole & Lowe, 2008). Today, Lenovo has entered the Indian market. This essay will highlight one opportunity and one issue facing Lenovo in the Indian smartphone market respectively. A major opportunity is the growing India's smartphone
More than 44% of users see noticeable indications of benefits from laser treatment within the first 6 weeks. Another 45% see results in 6 to 12 weeks. The remainder sees less dramatic results after 12 weeks. (White Cliffs 2008) 2.3: New Business Strategy Parnell proposes a number of questions regarding business strategy, including "Is strategy-making an art or science? Should a strategy be publicized or kept largely secret? Is consistency or flexibility more important?