94 results for “Martha Stewart”.
Martha Inc. The Incredible Story of Martha Stewart Living Omnimedia
Purpose Statement: There are four management principles found in Christopher Byron's Martha Inc.: The Incredible story of Martha Stewart Living Omnimedia.
Main Point: Future managers can obtain success through hard work, determination and understanding marketing and management principles, but all these qualities must be balanced with respect for coworkers, partners and subordinates.
Subpoint- Knowing the market, created a niche and recognizing opportunities are essential to management success.
Conclusion-Martha Stewart's biography shows how hard work and determination got her to the top and how her treatment of coworkers could, in the end, undo her empire.
Book Appreciation Report of Martha Inc.: Martha Inc. The Incredible Story of Martha Stewart Living Omnimedia
Christopher Byron's unauthorized biography of Martha Stewart, Martha Inc. The Incredible Story of Martha Stewart Living Omnimedia tells two stories that are beneficial to learn for a future career in…
With the mindset of unabashed determination; the book shows another essential quality that a manager must develop in order to have a successful career -- working hard. Martha Stewart would not have built her empire without working hard. One paragraph in the book provides a glimpse at what a manager must do in order to become successful:
She could "feed 120 chickens and goats, double-spade the flower beds, spread out 500 pounds of pine bark and peat moss, and not come back inside until everything in sight looked exactly and perfectly like it ought to look. Behind the pretty face lurked the soul of a Polish farmworker. She was focused and determined as the Ohio State football team, which Woody Hayes had said was prepared to grind out the yardage, three yards at a time, and never quit." (Byron, 2002, p. 127).
In addition to a work ethic that includes hard work and determination. Byron offers practical business advice to the future manager. The first is a simple one that marketing classes often stress, "every marketing plan needs what is referred to in business school as a "unique selling point," Norma's and Martha's was this: a catering service set up so as to look as if
The 'Martha Loyalist' perspective
This perspective is advocated by fans of Stewart, who see her as unjustly accused, and are sympathetic to her cause, and logged on frequently to her Internet blog that she updated during the trial and from prison.
The 'I don't care' perspective
These people are not Martha defenders, but like Martha's sheets and recipes. They feel that these products will still be just as good as they were before Stewart was incarcerated, and they will be equally as good after her release.
Summary
Martha Stewart is a great brand and a great American success story. The American media loves a fall from grace, particularly the fall of a perfectionist, as Stewart herself as noted, in a reflective moment (Toobin 2003:1). However, there are many successful second acts in American life. Yes, the immediate effect upon company morale and stock prices may be negative. But the real…
Works Cited
Anderson, William. (9 Jun 2003). "Martha Stewart: Political prisoner." Mises Institute. Retrieved 29 Sept 2007 at http://www.mises.org/article.aspx?Id=1246
Martha Stewart made most of prison stay." (2 Mar 2005). Fox Business News. Retrieved 29 Sept 2007 at http://www.foxnews.com/story/0,2933,149218,00.html
McMenamin, Michael. (Oct 2003). "St. Martha: Why Martha Stewart should go to heaven and the SEC should go to hell." Reason Magazine. Retrieved 29 Sept 2007 at http://www.reason.com/news/show/28904.html
Toobin, Jeffrey. (3 Feb 2003). "Lunch at Martha's." The New Yorker. Retrieved 29 Sept 2007 at http://www.newyorker.com/archive/2003/02/03/030203fa_fact
Since Martha had been capable of cheating, others would probably be too.
3. Training programs
The training programs to be designed for Martha Stewart Living Omnimedia ought to include technical trainings that assist employees in improving their on job skills. The trainings should include all employees and should be differentiated based on the work areas and positions occupied within the company. Furthermore, aside from trainings, the management should present the workers the company's overall situation and figures, so that they are able to understand the ongoing trend and the company's future prospects.
4. The rationale behind the training programs
The rationale behind the implementation of training programs for Martha Stewart Living Omnimedia is based on two simple goals: achieving higher levels of productivity and increasing employees' satisfaction in regard to their workplace. The first idea comes to satisfy the company's needs. Technical training on the job will ensure MSO with…
Bibliography
Crawford, K., July 20, 2004, Martha: I cheated no one, CNN Money, http://money.cnn.com/2004/07/16/news/newsmakers/martha_sentencing/,last accessed on October 18, 2007
March 7, 2007, Martha Stewart back at work, MSNBC News, http://www.msnbc.msn.com/id/7078053/,last accessed on October 18, 2007
October 18, 2007, Martha Stewart, Wikipedia, the Free Online Encyclopedia, http://en.wikipedia.org/wiki/Martha_Stewart,last accessed on October 18, 2007
Stewart and Bacanovic were convicted.
But for others there are still many questions about the case and the motivations of the prosecutors. Paul Craig oberts (2004) believes the prosecutor criminalized Stewart's exercise of her constitutional right to declare her innocence. Claiming it constituted fraud for her to declare her innocence.
Nancy Shaw (2003) offers the opinion that the prosecutors charged Stewart with lying about a crime they cannot prove she committed. Shaw's theorizes that the reason for this is to make an example out of a celebrity's small infractions, comprising widely accepted business practices, trumped into allegations of wrongdoing and manipulation.
Joan Hemingway (2007) asserts the system and enforcement of insider trading regulations present opportunities for selective enforcement and the exercise prosecutorial bias. These prospects for selectivity and bias are due to the unclear and imprecise substance of the insider trading regulation and the unrestricted nature of the overlapping enforcement…
References
Hemingway, J.M. (2007). Martha Stewart's legal troubles. Durham, NC: Carolina Academic Press.
Hoffman, D. (2007, Summer). Martha Stewart's Insider trading case: A practical application of rule 2.1. Georgetown journal of legal ethics. BNET. Retrieved September 3, 2010, from http://findarticles.com/p/articles/mi_qa3975/is_200707/ai_n19511828/pg_2/?tag=content;col1
Kennon, J. (NDI). Understanding insider trading: definition, history, and punishment. About.com. The New York Times Company. Retrieved September 4, 2010, from http://beginnersinvest.about.com/cs/newinvestors/a/102702a.htm
NAI. (2004, March 9). Musings on Martha. In Our Opinion. Center for Individual Freedom. Retrieved September 4, 2010, from http://www.cfif.org/htdocs/freedomline/current/in_our_opinion/musings_on_martha.htm .
Martha Stewart Living Omnimedia
Company Overview
For a time, Martha Stewart and her company, Martha Stewart Living Omnimedia (trading on the New York Stock Exchange as MSO) was best known for the brief imprisonment of its founder, namesake, and very public face due to insider trading convictions (Yahoo 2011; Brown & hodes 2011). Both Stewart and her company have more than rebounded form this debacle, however, and the long and almost entirely successful career of this cooking, crafting, and business wizard has hardly been affected by this isolated ordeal (Brown & hodes 2011). After building a moderate name for herself in the 1970s as a woman of taste who knew how to put on a party, from providing food to making the decorations, Stewart struck a publishing deal and in 1982 released Entertaining, which built her into a household name over the next decade (Brown & hodes 2011).
The Martha…
References
Brown, S. & Rhodes, N. (2011). Martha Stewart Living Omnimedia, Inc. Accessed 29 May 2011. http://www.referenceforbusiness.com/history/Lo-Me/Martha-Stewart-Living-Omnimedia-Inc.html
MSLO. (2011). Corporate Information. Accessed 29 May 2011. http://www.marthastewart.com/portal/site/mslo/menuitem.017db2225a7627b8510467a2b5900aa0/?vgnextoid=0b3ddc2858650110VgnVCM1000003d370a0aRCRD&vgnextfmt=default
Yahoo. (2011). Martha Stewart Living Omnimedia. Accessed 29 May 2011. http://finance.yahoo.com/q/pr?s=MSO+Profile
Martha Stewart
Too Much of a Good Thing?: A Quantitative Analysis of Martha Stewart Living Omnimedia
Martha Stewart and her business endeavors have come a very long way since the cooking, crafting, and home makeover maven attended a stock brokerage class and earned her trading license in 1968 (O'ourke 2007). The fact that Stewart even had a brokerage license might seem some what ironic in light of the insider trading scandal and resultant prison sentence that have now become some of the best-known details of her life, but far from being exemplary or definitive of Stewart's character or path to success this episode is quite contrary to the overall trajectory of her life and business acumen (Bhattacharya & Marshall 2009). At the same time, Stewart's current company could certainly stand to be in better financial shape than it currently is.
Beginning with a catering service and then a specialty foods…
References
Bhattacharya, Utpal and Marshall, Cassandra D., Do They Do It for the Money? (November 18, 2009). AFA 2011 Denver Meetings Paper
Byron, C. (2002). Martha Inc. New York: Wiley.
Google Finance. (2011). MSO. Accessed 16 June 2011. http://www.google.com/finance?client=ob&q=NYSE:MSO
MSLO. (2011). 2010 Annual Report. Accessed 16 June 2011. http://phx.corporate-ir.net/External.File?item=UGFyZW50SUQ9NDI2NTc2fENoaWxkSUQ9NDQyNDc3fFR5cGU9MQ==&t=1
During success, for example, a company would wish for more of the same, and increase rather than change its current practices. Customers service for example might focus on establishing a characteristic sense of open friendliness towards customers by thoroughly training new recruits. An example of this is Virgin Mobile, whose employees are trained to be friendly and cheerfully helpful towards customers.
Leadership in a crisis situation would have to focus on what a company is doing to create and perpetuate the crisis and changing this. The aim would then be to change possibly harmful actions that might lead to a poor image of the company in the public mind, such as internal dishonesty. An example of this is the Enron scandal, which crippled the company. Because of the unpleasantly tense atmosphere at the workplace, leadership would also need to aim at reassuring and calming employees.
To deal with its current…
Sources
AIGA Design. (2007). Martha Stewart Living Omnimedia. http://www.aiga.org/content.cfm/cla-martha-stewart-living-omnimedia
Brady, Diane (2005). The Reinvention of Martha Stewart. Business Week. http://money.aol.com/bw/general/canvas3/_a/the-reinvention-of-martha-stewart/20061101102209990001
Dept. For Business Management and Regulatory Reform. (2007). Crisis Management. http://www.dti.gov.uk/sectors/infosec/infosecadvice/incidentmanagement/crisismanagement/page33391.html#CrisisManagementandBusinessContinuity
Guardian Unlimited (2004, March 8). Martha Stewart Living in Crisis. http://www.buzzle.com/editorials/3-8-2004-51431.asp
The main objective of leadership training is to teach managers how to relate to their subordinates, understand, support and attend to their needs, all for the purpose of increasing their satisfaction at the work place and consequently the company's productivity. Once the training is complete, employees are prone to receive increased wages, to be better appreciated, to receive premiums, trainings and several other incentives that motivate them.
The training would be structured onto three stages. The first stage would have managers analyse the employees' demands. Then, they would walk among the employees and heard their requests. Third, they would implement strategies to resolve the employees' problems. All these would be done with the assistance of a specialized team of HRM, hired by the MSLO board of directors.
ibliography
Three Effective Management Styles, All usiness, http://www.allbusiness.com/human-resources/workforce-management/11438-1.html, last accessed on October 12, 2007
Martha Stewart Website, http://www.marthastewart.com/,last accessed on October 12, 2007…
Bibliography
Three Effective Management Styles, All Business, http://www.allbusiness.com/human-resources/workforce-management/11438-1.html , last accessed on October 12, 2007
Martha Stewart Website, http://www.marthastewart.com/,last accessed on October 12, 2007
Carter McNamara, Human Resource Management, Authenticity Consulting LLC, http://www.managementhelp.org/hr_mgmnt/hr_mgmnt.htm , last accessed on October 12, 2007
Mathis Jackson, October 18, 2006, Human Resource Management: Essential Perspectives, AIPI
This has been the case with Virgin Airlines where employees are given a wide range of incentives so as to enhance their performance as well as motivation levels. On the other hand, during times of crisis, leadership should be focused on damage control. Organizations that have applied this leadership approach before apart from MSO include the Trump Organization in mid-1990 (Greenbaum & Thakor, 2007).
elevant Changes in MSO & Organizational Politics
The current crisis in MSO has informed falling prices of the company shares as well as a significant decrease of the company's profits. To begin with, the company needs to deviate from brand personification. One of the main downsides of brand personification is the inherent tying of the brand to an individual. This essentially means that personal tribulations of an individual may end up affecting the very performance of the brand. The company may also need to borrow from…
References
Greenbaum, S.I., & Thakor, a.V. (2007). Contemporary Financial Intermediation. Academic Press.
Lussier, R.N., & Achua, C.F. (2009). Leadership: Theory, Application, & Skill Development. Cengage Learning.
Sengupta, S. (2005). Brand Positioning. Strategies, for Competitive Advantage. Tata McGraw-Hill Education.
Weaver, R. (2011). Five Essential; Leadership Traits: The Story of Martha Stewart from Kmart to Macy's. Retrieved April 31st 2011, from http://ezinearticles.com/?Five-Essential-Leadership-Traits:-the-Story-of-Martha-Stewart-From-Kmart-to-Macys&id=461813
In the present times many government officials do the same feeding of celebrities and common people. Anyone can become a target for a prosecutor's conviction record. The war on drugs has come as a bonanza for such U.S. attorneys. It is easy to get a conviction on drug charges. The defendant need not have dealt drugs or even used them. Many defendants charged plead guilty to a lesser crime even when innocent or involve others even if there are not guilty just to get away. So what we know of such cases including that of Martha Stewart is what the government claims. Fiction could become fact by the leaking of 'truth' to the press, where some dutifully report these plants as facts. This is the reason that the Founding Fathers of the nation were determined that the federal government would have nothing to do in matters of business as they…
References
Browne, Harry. (5 March 2004) "What the Martha Stewart Case Means to You'.
Retrieved at http://www.harrybrowne.org/articles/MarthaStewart2.htm . Accessed on 18 November, 2004
Healy, Gene. (16 July 2004) "Lessons of Martha Stewart Case." Retrieved at http://www.cato.org/dailys/07-16-04.html . Accessed on 18 November, 2004
Hornberger, Jacob. G. (March 10, 2004) Retrieved at http://www.fff.org/comment/com0403e.asp . Accessed on 18 November, 2004
MSLO Events
Current Events for Martha Stewart Living
Incorporated in 1997, though in many ways in existence since the early 1980s, Martha Stewart Living Omnimedia has had a fairly eventful life for a corporation despite the brevity of its history. Built as it is around the knowledge, creativity, personality, and actions of its driving force and namesake, it is perhaps understandable that many of the events that have impacted the company and/or the environment in which it operates are in some way related to the personalities involved in the running of the company, and especially of Martha Stewart herself. Ethical dilemmas and potentially political internal moves of and amongst the company's executive personnel can both be seen as related to an overall internal environment that emphasizes the cult of personality, though there might be conscious moves away from this.
The Maven's New Salary
It is almost impossible to address the…
References
Angelo, M. (2011). Check Out The Compensation Packages Of These 10 Media Moguls. Accessed 2 June 2011. http://www.businessinsider.com/martha-stewart-viacom-cbs-golf-les-moonves-philippe-dauman-live-nation-2011-4
Carr, D. (2009). Empire of Martha Marches On. NY Times. Accessed 2 June 2011. http://www.nytimes.com/2009/04/27/business/media/27carr.html?ref=marthastewart
MSLO. (2010). Martha Stewart Living Omnimedia, Inc. Names Sarah Gormley Senior Vice President, Communications and Marketing. Accessed 2 June 2011. http://phx.corporate-ir.net/phoenix.zhtml?c=96022&p=irol-newsArticle&ID=1500689&highlight=
NY Times. (2010). Accounts and People of Note in the Ad Industry. Accessed 2 June 2011. http://www.nytimes.com/2010/12/06/business/media/06adnewsletter3.html?scp=1&sq=sarah%20gormley%20martha%20stewart&st=Search
Cardsmax
Marketing Plan for Martha Stewart Clean Brand in Japan
Marketing Objectives
Introduce Martha Stewart Clean Brand in Asia (Japan) and increase brand awareness by at least 25%
Increase advertising and initial sales by 30% in the 1st year
Increase brand equity evidenced by unsolicited purchases and additional information requests.
Financial Objectives
each profitability by the first season.
Maintain a pricing competitive to other eco friendly brands in the Asian (Japan) Market.
Generate sufficient revenues to maintain facilities in the area and keep overall cost low.
Target Marketing
"Martha Stewart Clean" (MSC) products will be targeting the middle class Japanese demographic. MSC is targeting college aged to middle aged individuals as they are most likely to be in charge of cleaning and most likely focused on using products that are eco friendly. Younger homemakers are also more likely to purchase MSC products themselves. MSC will also be targeting homes that…
References
Wakamatsu-Cho (2008). Statistical Data of Japan Homes [data set]. Japan: Statistic Bureau of Japan.
domestic diva artha Stewart really a convicted criminal?
artha Stewart is a household name -- not only because this icon of home decor and stylish living is awaiting sentencing for allegedly lying to investigators about the reasons she sold shares of a biotechnology company more than two years ago and faces the probability of a prison term -- but chiefly because she is revered as one of the most successful self-made female business owners in American history. She rose from her working-class roots to create a multimillion-dollar enterprise with a personal net worth of close on $2-billion, by selling America good taste.
For years the name artha Stewart personified the ideal of family life and home decor. illions of American consumers imitated her ideas of how to successfully juggle domestic and work responsibilities by adopting a standard of living that personified idyllic family life. According to the artha Stewart viewpoint…
Martha Stewart's meteoric rise to fame and fortune began when she became one of the first female stockbrokers on Wall Street and through her business amassed a fortune. She also ran her own catering concern and published several books on entertaining. The climb up the corporate ladder toward establishing the Martha Stewart Empire began when she initiated a product partnership with Kmart and published a magazine called Martha Stewart Living. The name Martha Stewart became a national commodity when she developed her own syndicated cable TV show. In 1999 she combined her numerous enterprises - magazines, radio and television programs, household products and Internet sites -- to establish the company Martha Stewart Living Omnimedia. She owns about 61% of the stock.
However, the optimistic public reputation that the Martha Stewart Empire represented was put to the test in 2002 when securities investigators began looking into the company's sale of 3,928 shares of ImClone Systems on Dec. 27, 2001 -- one day before the Food and Drug Administration made an announcement about an ImClone drug that sent stocks plummeting. A federal grand jury in Manhattan indicted Stewart and her former Merrill Lynch broker, Peter Bacanovic on June 4, 2003.
After reviewing numerous news reports about the background to this case, it is my belief that Martha Stewart should be acquitted for three reasons. Firstly, because her status and future progress is on the line for a crime that is rarely prosecuted in this manner; secondly, so that she may return to her business of improving the quality of life for all of us; and thirdly, because hundreds of jobs are at stake. Furthermore, I believe that the government is capitalizing on Stewart's celebrity status to distract attention from its failure to go after business tycoons whose criminal dealings far outstrip the misdeeds for which she is being prosecuted. The $40,000 she allegedly acquired unfairly is pocket change compared to her salary of over $2 million. She will be sentenced on June 17.
Martha Stewart
Stewart's control of shareholder voting rights disrupted the functioning of the board because Stewart was able to exercise control over the board. She put her hairdresser on the board, and clashed with the board over her compensation. Her involvement, combined with terms of her release, led to a convoluted management structure that undermined both governance and board function, in terms of being able to set the direction of the company. The directors found it difficult to act in the best interests of MSO, when those interests clashed with the best interests of Stewart herself, such as when she vetoed the desire of the board to take the company private, because she took personal offense to the idea.
The board functioned better with more external directors. Many of the governance issues as MSO started when a clash over pay in 2004 led to key external directors leaving. The board…
Creating a homey, comfortable, and beautiful environment is likely to be important for the consumer, as much of the products of the company stress simplicity and elegance, yet adding something a bit extra to everyday life, through the use of homemade crafts, making food from scratch, or added amenities to the home. These are women who are concerned as to what other women think of them, and think of their childrearing and homemaking skills.
hat segments are the ideal targets of the market?
Marketers estimate that although women slightly more than 50% of the population, they women "buy or influence an average of 85% of everything that is sold in the United States," and that number is even higher for food, household items and home improvement items (Clark, 2007) omen are ideal marketing targets because they have "huge appetite to communicate" and often recommend products to their friends, and use…
Works Cited
Clark, Jennifer. "Women as Consumers." San Diego Marketing Power. 2007.
13 Mar 2007. http://sandiego.marketingpower.com/content20020.php#
Investor Relations." Martha Stewart Living Omnimedia, Inc.2007. http://www.marthastewart.com/portal/site/mslo/menuitem.017db2225a7627b8510467a2b5900aa0/?vgnextoid=b24ddc2858650110VgnVCM1000003d370a0aRCRD&vgnextfmt=default
In this particular case, it appears that at least two elements of Ms. Stewart's arrest and her subsequent sentencing can be related to consensus theory.
Berle's theory of public consensus focuses on conditions within a civil society, where the consensus of the public forms a continuous although informal check on the powers of decision making held by managers (Moore and eberioux, 2010, p. 1113). In other words, managers and other powerful entities within corporations are subject to the public eye, which should serve as a deterrent for corporate crime. In a more formal way, this public consensus is legalized within guidelines and rules implemented by entities such as the SEC and other government agencies governing business ethics.
In the light of the above, one might therefore state that Martha Stewart's arrest for insider trading is the result of legal and public consensus regarding her guilt. She was found guilty according…
References
Leone, M. (2004, Jun. 4). Martha Stewart Arrested. Retrieved from: http://www.cfo.com/article.cfm/3009528
Moore, M.T. And Reberioux, a. (2010). Corporate Power in the Public Eye: Reassessing the Implications of Berle's Public Consensus Theory. Seattle University Law Review, Vol. 33. No. 4. Retrieved from: http://digitalcommons.law.seattleu.edu
PBS NewsHour. (2004, Jul 16). Martha Stewart Sentenced. Retrieved from: http://www.pbs.org/newshour/bb/business/july-dec04/stewart_7-16.html
Clone case came to the attention of the SEC because it involved the CEO of ImClone, Sam Waksal, who had the same stockbroker as Martha Stewart, and the two were friends. Waksal found out at about an FDA ruling that was going to negatively affect the value of ImClone shares, and sold his shares on the basis of this information. That alone is insider trading, because Waksal was in a privileged position within the company, and traded on information that had yet to be released publicly. The relationship between Waksal and Stewart, along with the broker, brought the case to the attention of the SEC. Undoubtedly, the high profiles of the individuals involved was a factor.
The specific issue here was insider trading, yet ultimately Stewart was never convicted on that. Waksal was, because he was the insider. Stewart was in a position to receive this privileged information, but she…
American Business Culture in Novel and Film -- all Street, Martha Stewart, and a Cookbook Mix of Greed and Gracious Living
Perhaps the quintessential film about American business culture is Oliver Stone's 1987 drama "all Street." The film's infamous Gordon Gekko, as portrayed by Michael Douglass, is shown as a hollow charlatan whose ethos that "greed is good" highlights the corruption of American business culture. However, quite often, breaches of American business ethics are not nearly so obvious. The protagonist of the film, as portrayed by Charlie Sheen, is a callow and easily corrupted young man, eager to make money, and easily swayed by the promises of American capitalism.
However, although the general American business culture's lack value of ethics may 'feel' accurately portrayed in the film, in reality, quite often a lack of ethical norms is not quite so raw nor so obvious on all Street. Business people's reasons…
Works Cited
Elias, Paul. (April 19, 2004). "ImClone Stock Passes Pre-Scandal Levels." AP Wire. Accessed on April 24, 2004 at http://aolsvc.news.aol.com/business/article.adp?id=20040419173809990012
Harrigan, Susan. (July 2, 20040. "When Greed is Good Gone Wrong." The Baltimore Sun. Accessed on April 24, 2004 at http://www.baltimoresun.com/features/bal-greed02,0,7607649.story
Status of Corporate Scandals." AOL News. (April 24, 2004) Accessed on April 24, 2004 at http://aolsvc.news.aol.com/business/article.adp?id=20040305155809990005
Wall Street." (1987) Directed by Oliver Stone.
JC Penney's New Pricing Strategy
J.C. Penney was founded in 1902 by James Cash Penney, and by 1907 he had purchased full interest in three locations, moving his company headquarters from Wyoming to Salt Lake City in 1909. By 1912, there were 34 stores in the ocky Mountain State areas. By 1928 Penny's had opened 1000 stores and by 1941 had 1600 stores in all 48 states. Penny's began national advertising in 1956, offered in-store credit cards in 1959, and acquired The Treasury discount stores in 1962. By 1963 it issued its first catalog, expanded to Alaska and Hawaii, acquired Thrift Drug and by 1969 was a major feature in most American cities. By James Penney's death in 1971, the company had revenues of over $5 billion and peaked with 2,053 stores in 1973 jcpenney.com; Mattioli, 2012).
etailing in the 21st century demands far different strategies than ever before. etailing…
REFERENCES
www.jcpenney.com
D'Innocenzio, A. (January 27, 2012). J.S. Penney Slashing Prices on All Merchandise. USA
Today. Retrieved from: http://www.usatoday.com/money/industries/retail/story/2012-01-25/penneys-price-overhaul/52787388/1
Girard, K. (March 5, 2012). Is JC Penney's Makeover the Future of Retailing? Working Knowledge -- The Harvard Business School. Retrieved from: http://hbswk.hbs.edu/item/6944.html
piccolo sogno or little dream is essential to the marketing and the design of the products at Tod's. The objective of the little dream to both of these facets of the Italian shoe conglomerate is to present products to which customers aspire. The goal is to not make things that they need, but things that they want. In fact, the goal is to make products that Tod's customers think are actually a little bit better than themselves, so that they can push themselves and their fashion sense forward by obtaining these products.
One of the best examples of the concept of piccolo sogno as pertaining to Tod's merchandise is in the menswear that is popular among male customers in the United States. The look of this clothing is definitely "preppy" (Seabrook page with the cartoon on the top), which is related to money in the fact that people with wealth…
Works Cited
Seabrook, Jonathan. "Shoe Dreams." The New Yorker. Print.
Prologue
Luxury brands are successful because they enable customers to project an image that may not be a true reflection of themselves. Tod's bags uses the concept of piccolo sogno, a little dream, to help customers bridge the gap between who they really are and who they want to be. Martha tewart Living Omnimedia uses the concept of piccolo sogno, a little dream, to help customers become the person they want to be…a little at a time.
A Little Dream -- A Little Lie
Diego Della Valle understands me. That is the main reason I would buy a pair of his shoes or think I have to have one of his luscious bags. ure, the soft crushable caramel-colored leather is seductive, but not as seductive as the image the products can convey. Once, in the span of two terrible weeks, I was laid off from a job I loved and…
Seabrook, John. "Shoe Dreams: How Diego Della Valle Became the Italian Ralph Lauren." Letters from Italy. The New Yorker, 10 May 2004. Web. 19 Feb. 2014.
http://archives.newyorker.com.libproxy.newschool.edu/?i=2004-05-10#folio=062
[Type text]
As Austin suggests, "We need to do a better job of teaching our children how to live, and we need to start right now. First of all, that means that we've got to make home ec education a priority on the college level," (p. 5).
I could not disagree. What Austin is arguing for is a deep societal change, one that erases from our lives the horror of fast food and suburban living and replaces genuine caring, whole food, and healthy lifestyle. If our school board can become a beacon of change for America, then I am all for incorporating home economics as part of our academic program. For the time being, I do not know if our budget can accommodate a program as ambitious as Austin's. We can only hope that the push for home economics becomes organic, as an extension of the current obsession with home improvement and…
References
Austin, Elizabeth. "Saving The Home From Martha Stewart - importance of learning home economics." Washington Monthly. Dec 1999. Retrieved online: http://findarticles.com/p/articles/mi_m1316/is_12_31/ai_58170285/?tag=mantle_skin;content
Quindlen, Anna. L. "Let's Talk About Sex." Newsweek. 7 Mar, 2009. Retrieved online: http://www.newsweek.com/2009/03/06/let-s-talk-about-sex.html
Electoral Politics
As detailed quite eloquently in Chapter 15 of Haywood's text, having political power is not simply getting one's way in a crude and overt manner, like passing or pushing a bill through congress. Rather, power also involves the task of agenda-setting itself, putting an idea upon the national platform of discourse. The author additionally cites Bacharatz and Baratz as critical in defining not simply making yes or no the key player in politics -- for instance, for many years, the discrimination against Black Americans was not even part of the national discussion, until the civil rights movement. (126) Black Americans were an invisible political voice, though a sizable minority in America.
Application of agenda-setting to today's political life
Today, the role of military service and how it affects one's fitness as commander in chief is part of the national debate. The right to rule (129) is equated with…
grrrl -- here me roar! We've come a long way since the bra-burning days of yore. Feminists in the 1960s and 1970s helped break down significant barriers for grrrls, and helped us to reclaim that fun-filled word. However, that "second wave" of feminism is long gone. We're back to struttin' our stuff, high heels, lipstick, and all. Now 20-somethings don't have to demand to be called a "woman" to assert feminine strength; grrrl is just fine. In fact, the term reeks of fun and frolic, of grrrl power. As Angela Mcobbie states in her book Postmodernism and Popular Culture, "far from having to relinquish their femininity to achieve 'equality, these girls have demanded their right to hold onto it intact, even excessively," (166). Welcome to the Third Wave of Feminism, grrrls!
Ironically, it took hairy legs and armpits to achieve this linguistic transformation and ride this third wave. We had…
References
Garrison, Ednie Kaeh. "U.S. Feminism-Grrrl-Style!" Feminist Studies. Spring 2000. Find Articles. 24 Apr. 2003. http://www.findarticles.com/cf_0/m0300/1_26/63295343/p1/article.jhtml?term=%22third+wave+feminism%22 .
McRobbie, Angela. Postmodernism and Popular Culture. London: Routledge, 1994.
Straus, Tamara. "A Manifesto for Third Wave Feminism." Alternet. 24 Oct. 2000. Independent Media Institute. 24 Apr. 2003. http://www.alternet.org/story.html?StoryID=9986 .
Nordstrom
Market Structure
The market structure of the retail industry is that of monopolistic competition. As its name suggests, monopolistic competition is an environment composed of a large number of firms each with a portion of the market. The firms in this type of market structure have similar products but they are differentiated in some way. Nordstrom's for example has private brands that only Nordstrom's can carry. These brands include Hotel Collection sheets, Martha Stewart cookware, Psycho Bunny for men, INC brand clothes for women, and much more. Even though these product offerings may be similar to competitors in regards to color or value proposition, they are differentiated by the fact they are only offered at Nordstrom's locations. Furthermore, there are many firms competing within the retail environment. For example, Nordstrom's must compete with JC Penny, Target, Wal-Mart, Dillard's, Sears, internet stores, and many other outlets. All of these competitors…
9) Thau, Barbara. "Macy's Doubles Down on Its 'Omnichannel' E-Commerce Future." DailyFinance.com. 23 June 2011. Web. 24 Feb. 2012. .
10) Wahba, Phil. "Sears Closing More Stores as Holiday Sales Slide." Reuters. Thomson Reuters, 27 Dec. 2011. Web. 24 Feb. 2012. .
11) Kaplan, Stephen. "Capital Ideas - The Evolution of U.S. Corporate Governance." The University of Chicago Booth School of Business - Business School, Full-time, Part-time, Executive MBA Programs. Web. 13 Jan. 2012. .
Lesson Plan Design: usiness/Corporate Ethics
This lesson plan will be designed to teach students traditional and conventional moral philosophies, standards and ethical convention in a corporate/business environment. As protocol students will be required to examine traditional moral and ethical standards as defined by philosophical and sociological standards.
The purpose of the lesson will be to teach students about the types of ethical considerations they might be faced with in a business or corporate environment. Students will be expected to have adequate knowledge of current events, and engage in discourse related to the morality of recent news events related to corporate ethics. The course will also require students to analyze their own experiences within corporate America where appropriate or the workplace and identify what gaps currently exist in the moral/ethical aspect of employment and asses how improvements made in this area might impact the workforce as a whole.
Students not having…
Bibliography
Adelgais, A., King, A., Staffieri, A. "Mutual Peer Tutoring: Effects of Structuring Tutorial Interaction to Scaffold Peer Learning." Journal of Educational Psychology, Vol. 90, 1998
Dunham, James H. "Principles of Ethics." Prentice-Hall: New York: 1929
IUB. "Collecting Student Feedback." {Online}. Available: http://www.iub.edu/~teaching/feedback.html
Reigeluth, C. "Instructional Theories in Action: Lessons Illustrating Selected Theories and Models." Lawrence Erlbaum Associates, 1987
justification report provides recommendations to Martha Stewart Living Omnimedia, which is a media empire that provides insights into a company's relations with its stakeholders, especially customer and shareholders. The firm is a diversified media and merchandising company that was founded in 1997 by Martha Stewart. Martha Stewart Living Omnimedia is classified into four business segments i.e. Internet, Merchandising, Publishing, and Broadcasting media platforms product lines. As a result, the firm's business holdings incorporate various print publications, e-commerce websites, and radio and television programming. The founder of the company served as its chairperson, president and Chief Executive Officer until the ImClone Insider Trading saga occurred, which resulted in her forceful resignation. The resignation was fueled by the fact that the Securities and Exchange Commission agreed to prohibit Stewart from serving in any capacity that would revolve around preparing, auditing, and disclosing fiscal results and information of a publicly traded company.
In…
She is, like Betty Crocker or Aunt Jemina, more than a woman. According to the company fact sheet released to investors, Martha Stewart, the brand, now has an exclusive deal with Macy's, Inc., the department store behemoth and: "In November 2006, we published Martha Stewart's Homekeeping Handbook: The Essential Guide to Caring for Everything in Your Home. The book, which the ashington Post described as "the ultimate housekeeping resource," enjoyed an enthusiastic reception and climbed high bestseller lists across the country" and Martha's legal difficulties are forgotten ("Company Fact Sheet," 2006, Martha Stewart Omnimedia ebsite).
Of course, brands must constantly reinvent themselves -- all of these homemaking icons have changed their image to become more contemporary. Martha Stewart fixes fast and easy recipes, Betty Crocker makes low fat cake mixes, and Aunt Jemina has grown more politically correct in her depiction on the box. But a brand must stay the…
Works Cited
Kotler, P. & Keller, K. (2006). Marketing Management. (12th ed.). Upper Saddler River:
Prentice Hall.
Company Fact Sheet." (2006). Martha Stewart Omnimedia. Investor Relations. Retrieved 22 Mar 2007 at http://media.corporate-ir.net/media_files/irol/96/96022/FactSheet0107a.pdf
The CEO of Martha Stewart Living Omnimedia, Inc., Sharon L. Patrick, issued a press release in October: "Despite the losses in the quarter, we continue to benefit from strong consumer support for our products, which offer that unique blend of 'Martha Stewart' brand attributes - inspirational 'how-to' ideas translated into products that stand for quality, style, usefulness and affordability," Patrick reported.
During the 3rd Quarter of 2004, Stewart's company purchased "Body and Soul" magazine, and Patrick also announced that Stewart will launch a new television show; and Mark Burnett Productions will "develop and produce a primetime network television series" set to launch in the fall of 2005 (Burnett is the producer of "Survivor").
Current assets for Martha Stewart Living Omnimedia, Inc., as of Sept. 30, 2004, were $179,298. Current Liabilities for the same period, $61,815. That is a plus $117,483.
For the year ending 2003, "net cash provided by (used…
Goffer made over $300,000 from the illegal deal. As the case expanded, 13 others were also charged. Altogether, they had acquired approximately $40 million or more in profit during the years 2006-2009 (Krantz). And the list could go on and on.
Conclusion - How Does Illegal Insider Trading Affect the Market and Economy?
Unfair advantage. Violation of transparency. Disruptive of a properly functioning market. Investors no longer invest. It begins with the first one and ends with the last. Trading in the market, whether by a professional or an amateur is based on skill and luck. One investor can perform better in the market because he or she learns how to acquire more skill in analyzing equities. But, if one person has an advantage such as inside corporate information no one else has, and he uses it to trade, he now has an unfair advantage (Heakal).
Transparency is now violated…
Works Cited
Heakal, R. "Defining Illegal Insider Trading." n.d. Forbes Investopedia . 18 December 2009 .
Hoffman, D. "Martha Stewart's Insider Trading Case." 1 July 2007. allbusiness.com. 18 December 2009 .
Krantz, M. "On warpath, SEC charges 11 with illegal insider trading." 15 July 2009. usatoday.com. 18 December 2009 .
ProCon.org. "Should Insider Trading by Congress be Allowed?" 11 August 2009. ProCon.org. 18 December 2009 .
Business Case Studies
Critical Thinking -- Erroneous Thinking
Logical Fallacies in Business Reporting
lthough the reporting of facts and figures is often thought of as an objective science, quite frequently even business reporting is characterized by logical fallacies, including but not limited to appeals to ignorance, hasty generalizations, and ad hominem attacks. In fact, one could argue that these logical fallacies, however, are particularly common and pernicious in business reporting because of the frequently technically complex nature of the subject matter in regards to facts and figures, combined with the emotional texture of business reporting that involves the fabric and texture of individuals lives. Reporters wish to attract attention and render complexities comprehensible, but frequently fall into logically fallacious traps to accomplish these objectives.
Fallacy
Hasty Generalization hasty generalization is often characterized by an all or nothing style of reporting. The fallacy of the hasty generalization is a failure of…
Appeal to Ignorance.
An appeal to ignorance is an appeal to the lowest common denominator of knowledge -- 'it's the economy, stupid,' one might say is the ideal example of this rhetorical device. It is a seductive rhetorical technique because it implies an individual's gut instinct and gut ignorance is correct, regardless of the facts. Recently, "William Wolman, author and former Business Week chief economist" has questioned "the usual explanation of the job problem -- a rise in productivity. In his opinion, many Americans are working far more hours than the productivity numbers measure. In fact, he ventures what he calls a radical notion that the workweek should be shortened, but with no reduction in pay." Wolman cites how the simplistic 'lazy American' trope is in fact misguided. In fact, Europeans work fewer hours and although the anti-European sentiment may contain American pride in our longer hours, one must ask if longer hours are really personally and economically profitable for the economy as a whole. ("The Key to Wealth," January 19, 2004, Business Week Online retrieved on January 19, 2004 at (http://www.aol.businessweek.com/bwdaily/index.html#top)
The fact that the American economy appears to be growing is assumed in the rhetoric of politicians to be proof that the economy is improving -- an 'I don't know much, but I know I have a job approach.' However, the quality of the jobs being generated and their long-term stability is important as well. "Everyone should realize that what the productivity number actually measures is nothing that you or I would call productivity. Instead, it's output per measured hour worked. Stress the word 'measured,' because it seems
McLaren and Farahmandpur conceive of the new imperialism as a "combination of old-style military and financial practices as well as recent attempts by developed nations to impose the law of the market on the whole of humanity itself" (2001, 136).
McLaren and Farahmandpur note, too, that the concept of class division is a taboo subject within the "guarded precincts of academic discourse, leaving discussions of class out of discussions of global capitalism, exploitation and oppression linked to capitalism. Certainly, this was true in the Martha Stewart case. The media was at pains to point out how well accepted she was by the other inmates, pointing out that she hadn't even won the Christmas decorating contest. Every once in a while, to use George Orwell's mythology, some of the more equal pigs must appear to be less equal in order to convince the less equal pigs that all pigs are equal.…
References
Halsall, P. (1997, Aug.) "Olympe de Gouge: Declaration of the Rights of Women, 1791." Modern History Sourcebook. Retrieved March 23, 2005 at http://www.fordham.edu/halsall/mod/1791degouge1.html
Krishnan, R. (1996, May). December 1995: "The first revolt against globalization." Monthly Review, 48, 1+. Retrieved March 23, 2005, from Questia database, http://www.questia.com .
McLaren, P., & Farahmandpur, R. (2001). "Teaching against globalization and the new imperialism: Toward a revolutionary pedagogy." Journal of Teacher Education, 52(2), 136. Retrieved March 23, 2005, from Questia database,
Kmart -- Soaring High
ShopperTrak's National Retail Sales Estimate (NRSE) reported that U.S. retail sales for the week ending April 23 increased 9.9% as compared to the same week last year. Although adverse weather throughout the Midwest led to a sharp 13.0% week-over- week decline, the Easter holiday calendar shift continued to positively impact the year-over-year retail comparison, posting one of the strongest yearly increases seen in 2005. (Vargas, 2005)
Retail industry in U.S. has seen profits soaring high for most of the big retailers like the Wal-mart and Home Depot. While the rich gets richer, the profit of some others has also shot high. One of such names is Kmart. etter customer care, good marketing strategies, reorganization, and now the acquisition of Sears Corp has helped it revive from its bankruptcy condition of 2002.
Kmart Holding Corporation and its subsidiaries (together, "Kmart") is a mass merchandising company that offers…
Bibliography
"Frederick, J. (2005) "DSN retailing today." Retrieved April 28, 2005 from:
But if one agrees with the jury that convicted her, that the evidence supports that "Stewart acted on illegally obtained information in selling her stock," the fact that some corporate executives might 'do worse' things does not make her illegal actions correct or 'a good thing.' Ironically, one of the reasons so many celebrities used the 'two wrongs make a right' defense of Stewart -- even if she did lie, there are worse things she could have done, and many CEOs do worse -- is that Stewart has so often been personally attacked as a successful female corporate executive, domestic diva, and brand wrapped up into one -- allegations that have nothing to do with her quality as a leader and a developer of a quality brand. But two logical fallacies in Stewart's case do not make a right either -- merely because Martha Stewart has been unfairly attacked does…
Works Cited
Downes, Stephen. (2005) The Logical Fallacies Index. Retrieved 21 Apr 2005 at http://www.datanation.com/fallacies/index.htm
'Fallacy: Straw man." (19 Apr 2005) Fallacy Files. Retrieved 21 Apr 2005 at http://www.nizkor.org/features/fallacies/straw-man.html
"Mission: Critical 'Burden of Proof.' (2005) St. John's University. Retrieved 21 Apr 2005 at http://www2.sjsu.edu/depts/itl/graphics/adhom/straw.html
'Martha Stewart / Insider Trading: not a "Good Thing" (Oct 22, 2002.) SRI Media. Retrieved 21 Apr 2005 at http://www.srimedia.com/artman/publish/article_245.shtml
ethics in the business and accounting communities has been a topic of broad discussion. From the collapse of Enron to the mishaps of Andersen the country has seen the most tumultuous ethical behavior in the history of our nation. The purpose of this discussion is to define ethics and the reasons why ethical behavior is important among accountants and business leaders. e will also explore ethical codes within the accounting and business communities. In addition we will provide examples of corporations that have performed both ethically and unethically. Finally we will focus on what changes need to be made to encourage ethical behavior.
Defining Ethics
Ethics is defined as the science of morality. (The Macmillan Encyclopedia) The Oxford Dictionary of Business defines ethical behavior as "Behavior judged to be good, just, right, and honorable, based on principles or guides from a specific ethical theory. However, ethical theories may vary from…
Works Cited
About the SEC. U.S. Securities and Exchange Commission. http://www.sec.gov/about/whatwedo.shtml
Code of Ethics. http://www.picpa.org/mem_indus/ethics/code/201.aspand http://www.picpa.org/mem_indus/ethics/code/203.asp
Creswel, Julie. "Will Martha Walk." Fortune Magazine. Published November 10, 2002
Dictionary of Business, Oxford University Press, © Market House Books Ltd. 1996
Convenience rather than creating cuisine is the priority of Kraft ads. Adult tastes are given less of a priority than suiting the palate of children. Nutrition is paid homage to, but only in the sense of giving a family a starch, protein, and vegetable on a plate in the Hormel TV dinner advertisement.
One ad that occurred towards the end of the show, a Domino's Pizza advertisement, seemed to clash with the demographic of the other advertisement. However, the cheapness of Domino's many specials enables a mother to feed a large family quickly.
It is interesting to compare the Martha advertising with the advertising for later-night television programs aimed at a younger demographic, with a larger male audience. These ads favor snack food like sodas, have hipper and more conceptual features, and in the case of many fast food advertisements like KFC and McDonald's, often feature minority actors, even those…
The Birkin may still have some durability if it changes and morphs -- if smaller sizes, new colors, new models, or new fabrics suddenly become trendy. However, it cannot remain as it is in the peripatetic world of fashion and still draw attention.
What are the implications of broad diffusion and adoption of this innovation?
Very broad diffusion would result in the 'death' of the bag, even the death of Hermes; given the lack of diffusion of the brand in society is the point of owning the bag. Knock-offs and fakes are extremely common, to the point that many fashion magazines run articles on how to spot a fake Birkin.
Because of its waiting list, from a typical expensive Hermes bag, "Birkin has become a cultural emblem of elitism, privilege and celebrity" (Givhan 2004). One store put up a sign: "The Wait Is Over. Get Yours Now" (The wait list…
References
Carter, Kelly. (2008). Can a Birkin bag get you special treatment? USA Today.
Retrieved November 12,
2011 at http://www.usatoday.com/life/lifestyle/fashion/2008-04-21-birkin-main_N.htm
Givhan, Robin. (2004). Martha's moneyed bag carries too much baggage. The Washington Post.
Further the fair pricing strategy which Yousuf refers to as "a permanent discount of at least 40% on all items" could also effectively defend the company's market share from both existing competitors and new entrants. Next, J.C. Penney's move to embrace a new management team could end up yielding some positive results as such a move will inevitably change the way things are done at the firm. Indeed, in the opinion of Heller, the incoming management team possesses some radical new ideas. This can be gleaned from the background (as highlighted earlier on in this text) of some of the key executives who have joined J.C. Penney in recent times. I am also convinced that J.C. Penney's new logo will give the company a brand identity that is largely unique. The same in my opinion could in addition to having the effect of repositioning J.C. Penney's brand in its clients'…
Works Cited
Heller, Laura. "Why J.C. Penney Will Be the Most Interesting Retailer of 2012." Forbes. N.p., 26th January 2012. Web. 3rd April 2012.
Hitt, Michael a., R. Duane Ireland and Robert E. Hoskisson. Strategic Management: Competitiveness & Globalization. 3rd ed. Mason, OH: Cengage Learning, 2010. Print.
Mattioli, Dana and Russell Adams. "Martha's Deal Miffs Macy's: Sale of Stewart Stake to Penney Leads Rival to Review Changes to Its Stores' Line." The Wall Street Journal. N.p., 8th December 2011. Web. 4th April 2012.
Yahoo Finance. "J.C. Penney Company, Inc. (JCP) -- NYSE." Yahoo Finance. N.p., 3rd April 2012. Web. 3rd April 2012.
JC Penney
Introduction & on Johnson
At this point it is hard to judge if JC Penney is a well-run company because it just got a new CEO but in recent years it definitely has not been well-run. The recently-fired CEO on Johnson made a few strategic moves to transition the company's store to the modern era (Heller, 2013). Among the moves made were to upgrade the clothing lines, eliminating the deep discounting and reducing the workforce, as well as technology upgrades (Ibid). The problem was that these moves alienated staff and customers, without bringing in any new ones. JC Penney went from $17.2 billion in income in the 2012 fiscal year to $12.95 in the 2013 fiscal year and it lost money both years (MSN Moneycentral, 2013). The decline in net income for 2013 was actually not as great as the decline in revenue would imply, indicating that must…
References
Chen, J. (2006). Martha Stewart dropped by JC Penney over Macy's disputes: Report. U.S. Weekly. Retrieved November 23, 2013 from http://www.usmagazine.com/celebrity-news/news/martha-stewart-dropped-by-jc-penney-over-macys-dispute-report-201359
Cheng, A. (2013). JC Penney sprints ahead in back-to-school traffic. MarketWatch. Retrieved November 23, 2013 from http://blogs.marketwatch.com/behindthestorefront/2013/07/30/j-c-penney-sprints-ahead-in-back-to-school-web-traffic/
Crossan, M. & Apaydin, M. (2010). A multi-dimensional framework of organizational innovation: A systematic review of the literature. Journal of Management Studies. Vol. 47 (6) 1154-1191.
Fleck, N., Korchia, M. & Roy, I. (2012). Celebrities in advertising: Looking for congruence or likeability. Psychology and Marketing. Vol. 29 (9) 651-662.
K-Mart's Bankruptcy -- a Case Study
hy did the store synonymous with low prices for relatively high quality, the famed purveyor of blue-light specials, fall into dissolution and financial despondency and eventual bankruptcy in January of 2002? (CNN, 2002) The fall of Kmart the mega-store cannot be pinned simply to single internal or external phenomena, although the company was misguided and mismanaged on multiple levels, and the economy was enduring one of its rockiest retailing passages at the time. hat left Kmart "singing the blue-light blues," (LaMonica, 2002) can be subscribed to a variety of marketing, positioning, and branding phenomenon, as well as economic miscalculations and the company's leadership.
In 2002 analysts later said that Kmart management had made two big mistakes during the holiday shopping season when retailers consistently attempt to land themselves in the 'black' after 'black Monday,' the season between Thanksgiving and the New Year. Instead, Kmart…
Works Cited
CNN.com. (January 22, 2002) "Kmart files for Bankruptcy." Retrieved on September 12, 2004 at http://cnnstudentnews.cnn.com/2002/fyi/news/01/22/kmart/index.html
Haber, Gary. (May 7, 2003) "Kmart hopes pricing, brand names work: It's a lean operation leaving bankruptcy." Detroit Free Press. Retrieved on September 12, 2004. http://www.freep.com/money/business/kbox7_20030507.htm .
Haber, Gary. "Kmart names new chairman: Largest shareholder Lampert promises active role." Detroit Free Press. Retrieved on September 12, 2004. http://www.freep.com/money/business/kmart7_20030507.htm
LaMonica, Paul. (January 18, 2002). "Singing the Blue Light Blues." CNN.com. Retrieved on September 12, 2004 http://money.cnn.com/2002/01/18/investing/q_kmart/index.htm
Financial Accounting
The question is missing a clause. "…is more conducive to ethical behavior" than what? The word "more" invites comparison but there is nothing to compare the current environment to. Well, the current environment is not much different than any past environment. The regulatory environment does not dictate ethics, as ethics exist distinct from laws. Ethical behavior rests on how society itself defines ethics, and is only loosely related to the regulatory environment. So while there is definitely a tighter regulatory environment at least with the introduction of Sarbanes-Oxley and the PCAOB, these laws do not dictate ethics, just behavior (Lennox & Pittman, 2010). Indeed, an increasingly complex regulatory environment only serves to complicate the issue of individual ethics, and creates confusion among business practitioners between legal/illegal and right/wrong, the two operating entirely different conceptual spheres (Jennings, 2004).
The "business" environment is quite vague -- there are many facets…
References
Erickson, J. (2011). Overlitigating corporate fraud: An empirical examination. Iowa Law Review. Vol 97 (2011) 49-100.
Gerety, M. & Lehn, K. (1997). The causes and consequences of accounting fraud. Managerial and Decision Economics. Vol. 18 (7-8) 587-599.
Jennings, M. (2004). The disconnect between and among legal ethics, business ethics, law and virtue: Learning not to make ethics so complex. St. Thomas Law Journal. Vol 1 (2) 995-1040.
Lennox, C. & Pittman, J. (2010). Big five audits and accounting fraud. Contemporary Accounting Research. Vol. 27 (1) 209-247.
global PR trends?
The introduction of the Internet has changed the face of global commerce and thus the role of public relations. Only through the use of the unfiltered medium of the Internet could Martha Stewart issue a Christmas letter on her own personal website, to her many, presumably adoring world fans, about her positive yet trying experiences behind bars. The online medium allows an individual to have unfiltered contact with the public, when disseminating slanted information to the public. The information no longer needs to be passed through any screened form or censorship, as might occur when transmitted through the use of commercial television or radio.
Also, the Internet is more focused in the sense that the speaker does not have to quickly cut back to a sponsor -- public relations on the Internet can be more extensive, yet also more covert, and it can even be disguised as…
J.C. Penney News Is Bigger Than Lawsuit Decisions, evenue Losses, and esignations - Mark Cuban's Stock Purchase Is Better Than Money for J.C. Penney's ecovery (JCP, MSO)
Organizational context: J.C. Penney
J.C. Penney is one of the most famous and renowned of the major U.S. department stores. It is well-known for its image of Americana and its reasonable prices. However, within this particular market segment, J.C. Penney is facing increasingly stiff competition from major retailers such as Wal-Mart and Target. Wal-Mart boasts that it has considerably cheaper prices than all of its competitors, including Penney; Target has managed, despite its bargain-basement image to cultivate a more sophisticated aura than J.C. Penney. J.C. Penney is struggling to eke out a future for itself, despite a host of challenges that are partially environmental and partly of its own making.
History
The J.C. Penney Company was first incorporated in 1913. It expanded rapidly,…
References
About us. (2013). J.C. Penney. Retrieved:
http://ir.jcpenney.com/phoenix.zhtml?c=70528&p=irol-homeprofile
Corporate social responsibility. (2013). J.C. Penney. Retrieved:
Training is part of this process, so that people explicitly understand the ethical culture of the company. Ethical cultures tend to be self-perpetuating because the people within the organization will hold themselves and their co-workers accountable. When you look at a company like Enron, large parts of that company were devoid of ethical standards, so it was much easier for the frauds to occur. Enron also highlights the need for ethical leadership in order to develop a highly-ethical culture. The organization looks to its leaders for ethical guidance and will likely adopt as part of the culture the ethical standards of the leaders. This is the point of the provisions in SOX holding the CEO and CFO accountable for accounting fraud and raises a lot of red flags about companies that would go private to dodge this requirement.
Lastly, there needs to be a compliance mechanism as well. Culture, training,…
References
Friedman, M. (1970). The social responsibility of business is to increase its profits. New York Times Magazine. Retrieved April 25, 2014 from http://www.colorado.edu/studentgroups/libertarians/issues/friedman-soc-resp-business.html
IBE. (2010). Ethical due diligence in recruitment. Institute of Business Ethics. Retrieved April 25, 2014 from https://www.ibe.org.uk/userassets/briefings/ibe_briefing_17_ethical_due_diligence_in_recruitment.pdf
McConnell, T. (2010).. Moral dilemmas. Stanford Encyclopedia of Philosophy. Retrieved April 25, 2014 from http://plato.stanford.edu/entries/moral-dilemmas/
Morgenstern, M. & Nealis, P. (2004). Going private: A reasoned response to Sarbanes-Oxley? SEC.gov Retrieved April 25, 2014 from https://www.sec.gov/info/smallbus/pnealis.pdf
The treatment of the undocumented workers has legal and economic implications, but is only an issue in the political arena.
Companies that hire illegal immigrants are being socially responsible. The argument that illegals suppress wages is not based on sound evidence - the jobs illegals do would otherwise be unfilled. If anything, hiring illegals is socially responsible because it gives those people an opportunity to better themselves, something they otherwise would not have had. The notion is especially absurd given that 99% of Americans received this same opportunity at some point in their own family's history. Furthermore, mankind has an obligation to look out for our fellow man. This duty transcends any sense of duty to a state or that state's rule of law.
The only small issue with regards to illegal immigrants is that with regard to legal immigrants, those who play by the rules, sometimes to their detriment.…
Works Cited
Carroll, Archie B. (1991). The pyramid of corporate social responsibility. Business Horizons. Retrieved October 24, 2008 at http://findarticles.com/p/articles/mi_m1038/is_n4_v34/ai_11000639
She has committed herself to helping people in difficult circumstances help themselves. hile in prison Stewart volunteered at the omen's Venture Fund, teaching poor women how to start their own businesses, and has continued to show an interest in empowering former female inmates since her release ("Stewart aims to lighten sentence with charity," 2004, Milwaukee Journal Sentinel).
Since she is barred from serving as the CEO of her own company, Stewart does not formally have an organization to run, thus adding the stewardship of Heifer to her portfolio might be an attractive offer for the successful businesswoman. She would bring added publicity to the cause's mission. It would draw a larger donor base for Heifer, as Stewart's traditional Macy and Kmart shopping audience would hear about the organization through Stewart's website and media broadcasts.
orks Cited
Leadership Team." (2007). Heifer International. Retrieved 14 Feb 2007 at http://www.heifer.org/site/c.edJRKQNiFiG/b.201524/
Singer, Peter and…
Works Cited
Leadership Team." (2007). Heifer International. Retrieved 14 Feb 2007 at http://www.heifer.org/site/c.edJRKQNiFiG/b.201524/
Singer, Peter and Jim Mason. (2007) the Way We Eat. New York: Rodale.
Stewart aims to lighten sentence with charity/." (2004). Milwaukee Journal Sentinel. Retrieved 14 Feb 2007 at http://www.findarticles.com/p/articles/mi_qn4196/is_20040601/ai_n10965437
Since people are less apt to be attracted by excess gadgetry in the market of clothes washers and dryer, and fewer people own more than one laundry machine than own a wide array of kitchen gadgets, remaining in the high-end market sphere for this product line, barring some substantial new R&D development may be questionable.
To find out what is the newest and best product lines, increasing the company's sales presence at trade shows might be a good idea. Improving its reputation at trade shows would increase retailer's interest in the product, and encourage major vendors to showcase the product more prominently in their store displays and promotions. Expanding the range of stores might be a good idea since the product line is so deep, but there is also the possibility of establishing a special relationship with a particular store whose brand seems uniquely suited to the image of the…
Men and women have many more options today when it comes to their choices in periodicals opposed to even a short thirty years ago. Although they both have the shared increase in choices, there are some very universal differences between the two genders.
It may be men preferring topic specific magazines while women enjoy generalized periodicals, or the way members of their sex and the opposite sex are displayed, or even the thrust of advertising campaigns found throughout, in the end there's no getting around it, men and women's periodicals are simply different, just as men and women themselves are.
Differences in Gender Specific Publications
Despite the influx of numerous e-zines, the magazine industry continues to branch out into a variety of genres. Each year, new publications are introduced on newsstands around the country. Not so surprising, these general and topic specific magazines are often gender specific. Interestingly enough, although…
References
Men's Magazines. (2003). Retrieved September 1, 2003, from Magazines.com Web site: http://www.magazines.com/ncom/mag?subject=53&id=2624621189928
Women's Magazines. (2003). Retrieved September 1, 2003, from Magazines.com Web site: http://www.magazines.com/ncom/mag?id=2624621189928&subalpha=%30%3055&last=80
Differences in Gender Specific Publications
Kmart-Strategy
Kmart was the second largest retail chain in the United States before it announced bankruptcy in the early part of the 2002. But while for some it may have appeared as the biggest blow to the country's already waning economy, economic analysts were not exactly surprised that KMAT had filed for 'chapter 11' protection. This is because the company had been encountering several problems since past many years and despite its numerous measures had been unable to fight with the other two retail giants i.e. Wal-Mart and Target. It is important to understand that Kmart would have never immersed itself in such deep waters, if it had not tried to compete with its rivals using their strategies. In other words it was extremely important for the chain to develop a strategy that was not only different from its competitors' but was based on the core niche of the company.…
REFERENCE:
Jenni Cooper, A NEW START FOR KMART - SET THE COMPANY APART., Denver Rocky Mountain News, 02-02-2002, pp 2C.
Joann Muller, The Corporation: COMMENTARY: Attention Kmart: Find a Niche, Business Week, 02-04-2002, pp 72
Aristotle Ran GM
Query and Book Review
Morrison, Thomas V. (1998) If Aristotle Ran General Motors. Owl Books.
The Greek philosopher Aristotle wrote his most formative text upon "Ethics." Thus to apply his four fold philosophy about the dimensions of human experience to self-help in the context of business development may seem strange. Yet Aristotle also emphasized human excellence, stressing that the intellectual dimension and orientation of human life is to aim at truth; the aesthetic human striving aims for beauty; the moral human impulse is for goodness; and the spiritual is for unity, or unified growth and development. All of these principles, suggests the author in the step-by-step fashion to the genre, are exemplified in companies that succeed in the current business environment.
Thus, as suggested by Thomas V. Morrison, a company that has recently endured adversity, such as Martha Stewart Omni media, continues to succeed because it has…
Healthy Snack
TO EAT CEEPY SPIDES!
Have you ever had a devilled spider egg? They're perfect for Halloween, but they are a healthy choice any time of the year -- and great for scaring your mom! All it takes to make a devilled spider egg is one hard boiled egg and one carefully sliced kalamata olive. It's nutritious and fun!
Instructions: Hard-boil the eggs, and slice them carefully in half, removing the yolks. Mash up the yolks, adding mustard, mayonnaise, salt, pepper, and paprika. Then fill the egg whites with a dollop of this mixture. To make the spiders, carefully slice a kalamata olive in half. One half will be the body. Thin-slice the other half into eight segments for the legs, and place carefully on top of the devilled eggs!
einhold, Dorothy. "Halloween Deviled Spider Eggs." Shockingly Delicious, Oct 26, 2010. Accessed 21 January 2015 at: http://www.shockinglydelicious.com/halloween-deviled-spider-eggs/
Safety Precautions…
References
Iyer, Raghavan. "Tempeh Vindaloo." The Soyfoods Council. http://thesoyfoodscouncil.com/tempeh-vindaloo-portuguese-style-tempeh-in-coconut-milk-vinegar-sauce/
Stewart, Martha. "Lobster Newburg." Martha Stewart Living. http://www.marthastewart.com/354999/lobster-newburg
Instead, they will spend less on dish detergent and diapers at Wal-Mart, to compensate in their household budget. Perhaps watching Martha Stewart convinced the consumer of the value of such unique additions to the home. They may also buy Martha's towels in loyalty to her image of fine living at K-Mart. Now, even K-Mart proudly boasts Martha's up-scale products, as it too trades up in with the aim to dominate a wider and more affluent market segment.
The title of the book refers to the fact that middle-class households are spending differently and target themselves as part of a wider array of market segments when creating a budget. Households cut back on some purchases to trade up, or to buy more status-conscious goods in other market sectors. Thus, traditional market segmentation of a uniformly 'middle class' consumer uninterested in high-quality goods no longer holds / Consumers can be persuaded that…
The host is particularly sensitive to issues related to class, and urged her guests and audience members to think hard about the way social class impacts opportunity. On the other hand, many audience members nodded in sympathy at the genuine desire to bear a child. Motherhood does, in fact, link women together regardless of their social backgrounds. As most of Winfrey's audience members are female, few were not unaffected by the topic. The audience members selected to participate in the question-and-answer sessions asked a range of questions related to their personal experiences with trying to have children. "Wombs for Rent" called into question the notion that motherhood is a right -- or even a duty.
Winfrey rarely gets religious. However, the Oprah Winfrey Show can be undeniably New Age. The word "spiritual" is tossed around a lot. Recent episodes have been relatively mundane, though. For instance, an episode on interior…
No one specific type of shoe was 'pushed' with a marketing campaign.
Pull marketing is often used in products that tap into a certain 'lifestyle' component, such as fashion, beauty, and makeup. Customers purchase an image as well as the item itself. Even Whole Foods, the organic supermarket, uses pull-based strategies. Consumers are less drawn to the (expensive) food store for specific deals or even specific items. ather, they come seeking a certain moral 'ethos' in terms of the way the company markets its product. Push-based products, such as investment services or hospitals, base their appeal upon trust, rather than a demonstrable, tangible item or short-term savings 'payoff.'
Describe the transition from push to pull: Process and an example of a successful transition
Almost all companies begin as 'push' companies. However, they may find that a more pull-based strategy is fruitful, once they have built some rudimentary brand awareness. A…
References
Push or pull? (2010). Tutor2U. Retrieved May 25, 2010 at http://tutor2u.net/business/marketing/promotion_pushpull.asp
Maki. (2010). Push marketing vs. pull marketing. Doshdosh. Retrieved May 25, 2010 at http://www.doshdosh.com/push-marketing-vs.-pull-marketing/
Ethics Training for Employees
"ecently we have become aware of massive fraud and abuses that are tolerated and even encouraged by executives in large and formerly reputable organizations" (Lee, 2004). The Enron scandal sent ricochets through corporate America, causing literally thousands of people to lose their jobs and sending a major city into a deeper recession than that experienced by the rest of the country. Even seemingly minor corporate scandals have had a tremendous impact on both corporate America and on consumer confidence in corporations. One need only look at the recent media fury surrounding Martha Stewart's recent release from prison to realize that corporate misbehavior is the hot-button issue of the day. As evidenced by the abundance of "Free Martha" t-shirts, the negative impacts of corporate ethical issues are not always apparent on the surface. However, the fact is that abusive and illegal practices that have been permitted, and…
References
Joseph, J., Wan Veer, L., and McFadden, A. (2004). Ethics in the Workplace. Retrieved 12 Mar. 2005 from Executive Update Online
Web site: http://www.gwsae.org/executiveupdate/2000/october/ethics.htm
Lee, W. (2004). Ethics: Compliance vs. Commitment. Retrieved 12 Mar. 2005, from Society for Human Resource Management
Web site: http://shrm.org/hrresources/whitepapers_published/CMS_011027.pdf
Even poor De Beers seems flummoxed. (Twitchell, 2002, p. xv)
Some consider this trend, of luxury for the every day buyer a negative trend as non-luxury brands claim luxury status and luxury brands like Prada are pressured to provide their products for a lower scale market, yet the trend is essential to international and national creative industries development.
In fact one trend in international creative industries is a system nicknamed "grey marketing" where goods and services are sold outside the traditional contracts and supply systems but are not sold illegally, such as is the caser of black marketed items. In other words industries, such as the fashion industry are populated by organizations that are willing to make alternative contractual agreements with companies that might sell their "labels" for lesser prices, such as in the case of overstock or in some cases even exclusive sales of products that might require less…
Earlier, shares touched 79 cents" (Hovnanian sales hit 6-month high, 2009, Asbury Park Press). But Hovnanian has bent over backwards to offer low-cost housing to consumers, and this has paid off. Its free-fall seems to have bottomed out. The cancellation rate for current projects was 31% compared with 38% in the first fiscal quarter of 2008 and 42% in the fourth quarter of fiscal 2008. New sales rose 8.1% in February Hovnanian sales hit 6-month high, 2009, the Asbury Park Press). Sales are coming at the expense of profit margins, however -- the company is selling homes as low as possible, simply to generate demand and spread the name of the company. It hopes sales will disseminate positive buzz for the company that will pay off when the economy improves. Regardless, Hovnanian has at least mastered one KSF for the new market place. hile K.B. Homes still only stress their…
Works Cited
Hovnanian sales hit 6-month high. (2009, March 12). The Asbury Park Press.
Retrieved March 21, 2009 at http://www.app.com/article/20090312/Business/903120457/1003
Loss narrows for home builder D.R. Horton (2009, February 3). The New York Times.
Retrieved March 21, 2009 at http://www.nytimes.com/2009/02/04/business/04home.html
If police officers are not sufficiently deterred by the prospect of evidence being suppressed at a hearing where a person's liberty is in jeopardy, it is a fortiori that they will not be deterred by the possibility of suppression at a civil forfeiture hearing where only the person's property is in jeopardy.
Law enforcement officials have much to gain in the outcome of the issues raised in Scott, and will likely bring challenges to the exclusionary rule in civil forfeiture. While the court's trend is moving away from applying the exclusionary rule in civil contexts, law enforcement agencies are increasingly relying on civil tools to attack crime. At the forefront of this movement is the use of civil forfeiture to seize the fruits and instrumentalities of the narcotics trade. Civil forfeiture statutes allow law enforcement officers to seize privately held assets that have been used in a crime, a practice…
References
Crandley, Mark J (2001) a Plymouth, a parolee, and the police: the case for the exclusionary rule in civil forfeiture after Pennsylvania Board of Probation and Parole v. Scott.
Albany Law Review
Bilionis, Louis D. (1998) Process, the Constitution, and substantive criminal law.
Michigan Law Review
company having strong ethics across the entire organization, including ethical leadership, training & codes, and an ethical culture. The first and most important thing is that the company needs to have ethical leadership in place. People within organizations take their behavioral cues from the leaders of that organization, and the result of that is that when the leaders are the ethical leaders, the other members of the organization will follow. Thus, it is critical that the leaders set a strong ethical tone, to the point where they probably have to be the most ethical members of the organization. A good example of this would be when Martha Stewart was found guilty of insider trading, her company Omnimedia, faced a decline in its stock price. The concern was not that the company would have trouble succeeding without Stewart for a few months while she did time, but that if her ethical…
Rahm Emmanuel, the son of an Israeli immigrant, fits the elite 'profile' less well but was highly prominent in the Clinton Administration, thus reflecting a 'hold over' of power rather than a radical break with the previous Republican administration. Emmanuel also has an MA from Northwestern University. Obama senior advisor David Axelrod was a prominent member of the Chicago media and has a degree from the University of Chicago. Treasury Secretary Timothy Geithner is a career civil servant. Geithner is also the former President of the Fed of New York State, where the financial industry of the nation is based (Pijanowski 2010).
hile members of the current Democratic-lead cabinet may have more public policy and legal expertise than corporate experience, overall Domhoff's thesis seems to receive at least some support, given their biographies. Additionally, while recent Latina Supreme Court appointee Sonya Sotomayor might seem to be a deviation from an…
Works Cited
"Barak Obama: Biography." Biography.com. June 2, 2010.
http://www.biography.com/articles/Barack-Obama-12782369
Domhoff, G. William Who Rules America? New York: McGraw-Hill, 2002.
Pijanowski, Jeff. (2009, February 5). "List and Bios of Obama's Key White House Staff
Literature
Martha Inc. The Incredible Story of Martha Stewart Living Omnimedia Purpose Statement: There are four management principles found in Christopher Byron's Martha Inc.: The Incredible story of Martha Stewart…
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The 'Martha Loyalist' perspective This perspective is advocated by fans of Stewart, who see her as unjustly accused, and are sympathetic to her cause, and logged on frequently to…
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Since Martha had been capable of cheating, others would probably be too. 3. Training programs The training programs to be designed for Martha Stewart Living Omnimedia ought to include…
Read Full Paper ❯Business - Law
Stewart and Bacanovic were convicted. But for others there are still many questions about the case and the motivations of the prosecutors. Paul Craig oberts (2004) believes the prosecutor…
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Martha Stewart Living Omnimedia Company Overview For a time, Martha Stewart and her company, Martha Stewart Living Omnimedia (trading on the New York Stock Exchange as MSO) was best…
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Martha Stewart Too Much of a Good Thing?: A Quantitative Analysis of Martha Stewart Living Omnimedia Martha Stewart and her business endeavors have come a very long way since…
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During success, for example, a company would wish for more of the same, and increase rather than change its current practices. Customers service for example might focus on establishing…
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The main objective of leadership training is to teach managers how to relate to their subordinates, understand, support and attend to their needs, all for the purpose of increasing…
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This has been the case with Virgin Airlines where employees are given a wide range of incentives so as to enhance their performance as well as motivation levels. On…
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In the present times many government officials do the same feeding of celebrities and common people. Anyone can become a target for a prosecutor's conviction record. The war on…
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MSLO Events Current Events for Martha Stewart Living Incorporated in 1997, though in many ways in existence since the early 1980s, Martha Stewart Living Omnimedia has had a fairly…
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Cardsmax Marketing Plan for Martha Stewart Clean Brand in Japan Marketing Objectives Introduce Martha Stewart Clean Brand in Asia (Japan) and increase brand awareness by at least 25% Increase…
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domestic diva artha Stewart really a convicted criminal? artha Stewart is a household name -- not only because this icon of home decor and stylish living is awaiting sentencing…
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Martha Stewart Stewart's control of shareholder voting rights disrupted the functioning of the board because Stewart was able to exercise control over the board. She put her hairdresser on…
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Creating a homey, comfortable, and beautiful environment is likely to be important for the consumer, as much of the products of the company stress simplicity and elegance, yet adding…
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In this particular case, it appears that at least two elements of Ms. Stewart's arrest and her subsequent sentencing can be related to consensus theory. Berle's theory of public…
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Clone case came to the attention of the SEC because it involved the CEO of ImClone, Sam Waksal, who had the same stockbroker as Martha Stewart, and the two…
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American Business Culture in Novel and Film -- all Street, Martha Stewart, and a Cookbook Mix of Greed and Gracious Living Perhaps the quintessential film about American business culture…
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JC Penney's New Pricing Strategy J.C. Penney was founded in 1902 by James Cash Penney, and by 1907 he had purchased full interest in three locations, moving his company…
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piccolo sogno or little dream is essential to the marketing and the design of the products at Tod's. The objective of the little dream to both of these facets…
Read Full Paper ❯Sports - Women
Prologue Luxury brands are successful because they enable customers to project an image that may not be a true reflection of themselves. Tod's bags uses the concept of piccolo…
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As Austin suggests, "We need to do a better job of teaching our children how to live, and we need to start right now. First of all, that means…
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Electoral Politics As detailed quite eloquently in Chapter 15 of Haywood's text, having political power is not simply getting one's way in a crude and overt manner, like passing…
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grrrl -- here me roar! We've come a long way since the bra-burning days of yore. Feminists in the 1960s and 1970s helped break down significant barriers for grrrls,…
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Nordstrom Market Structure The market structure of the retail industry is that of monopolistic competition. As its name suggests, monopolistic competition is an environment composed of a large number…
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Lesson Plan Design: usiness/Corporate Ethics This lesson plan will be designed to teach students traditional and conventional moral philosophies, standards and ethical convention in a corporate/business environment. As protocol…
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justification report provides recommendations to Martha Stewart Living Omnimedia, which is a media empire that provides insights into a company's relations with its stakeholders, especially customer and shareholders. The…
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She is, like Betty Crocker or Aunt Jemina, more than a woman. According to the company fact sheet released to investors, Martha Stewart, the brand, now has an exclusive…
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The CEO of Martha Stewart Living Omnimedia, Inc., Sharon L. Patrick, issued a press release in October: "Despite the losses in the quarter, we continue to benefit from strong…
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Goffer made over $300,000 from the illegal deal. As the case expanded, 13 others were also charged. Altogether, they had acquired approximately $40 million or more in profit during…
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Business Case Studies Critical Thinking -- Erroneous Thinking Logical Fallacies in Business Reporting lthough the reporting of facts and figures is often thought of as an objective science, quite…
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McLaren and Farahmandpur conceive of the new imperialism as a "combination of old-style military and financial practices as well as recent attempts by developed nations to impose the law…
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Kmart -- Soaring High ShopperTrak's National Retail Sales Estimate (NRSE) reported that U.S. retail sales for the week ending April 23 increased 9.9% as compared to the same week…
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But if one agrees with the jury that convicted her, that the evidence supports that "Stewart acted on illegally obtained information in selling her stock," the fact that some…
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ethics in the business and accounting communities has been a topic of broad discussion. From the collapse of Enron to the mishaps of Andersen the country has seen the…
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Convenience rather than creating cuisine is the priority of Kraft ads. Adult tastes are given less of a priority than suiting the palate of children. Nutrition is paid homage…
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The Birkin may still have some durability if it changes and morphs -- if smaller sizes, new colors, new models, or new fabrics suddenly become trendy. However, it cannot…
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Further the fair pricing strategy which Yousuf refers to as "a permanent discount of at least 40% on all items" could also effectively defend the company's market share from…
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JC Penney Introduction & on Johnson At this point it is hard to judge if JC Penney is a well-run company because it just got a new CEO but…
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K-Mart's Bankruptcy -- a Case Study hy did the store synonymous with low prices for relatively high quality, the famed purveyor of blue-light specials, fall into dissolution and financial…
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Financial Accounting The question is missing a clause. "…is more conducive to ethical behavior" than what? The word "more" invites comparison but there is nothing to compare the current…
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global PR trends? The introduction of the Internet has changed the face of global commerce and thus the role of public relations. Only through the use of the unfiltered…
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J.C. Penney News Is Bigger Than Lawsuit Decisions, evenue Losses, and esignations - Mark Cuban's Stock Purchase Is Better Than Money for J.C. Penney's ecovery (JCP, MSO) Organizational context:…
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Training is part of this process, so that people explicitly understand the ethical culture of the company. Ethical cultures tend to be self-perpetuating because the people within the organization…
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The treatment of the undocumented workers has legal and economic implications, but is only an issue in the political arena. Companies that hire illegal immigrants are being socially responsible.…
Read Full Paper ❯Teaching
She has committed herself to helping people in difficult circumstances help themselves. hile in prison Stewart volunteered at the omen's Venture Fund, teaching poor women how to start their…
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Since people are less apt to be attracted by excess gadgetry in the market of clothes washers and dryer, and fewer people own more than one laundry machine than…
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Men and women have many more options today when it comes to their choices in periodicals opposed to even a short thirty years ago. Although they both have the…
Read Full Paper ❯Business
Kmart-Strategy Kmart was the second largest retail chain in the United States before it announced bankruptcy in the early part of the 2002. But while for some it may…
Read Full Paper ❯Black Studies - Philosophy
Aristotle Ran GM Query and Book Review Morrison, Thomas V. (1998) If Aristotle Ran General Motors. Owl Books. The Greek philosopher Aristotle wrote his most formative text upon "Ethics."…
Read Full Paper ❯Film
Healthy Snack TO EAT CEEPY SPIDES! Have you ever had a devilled spider egg? They're perfect for Halloween, but they are a healthy choice any time of the year…
Read Full Paper ❯Business - Advertising
Instead, they will spend less on dish detergent and diapers at Wal-Mart, to compensate in their household budget. Perhaps watching Martha Stewart convinced the consumer of the value of…
Read Full Paper ❯Sports - Women
The host is particularly sensitive to issues related to class, and urged her guests and audience members to think hard about the way social class impacts opportunity. On the…
Read Full Paper ❯Business - Advertising
No one specific type of shoe was 'pushed' with a marketing campaign. Pull marketing is often used in products that tap into a certain 'lifestyle' component, such as fashion,…
Read Full Paper ❯Business - Ethics
Ethics Training for Employees "ecently we have become aware of massive fraud and abuses that are tolerated and even encouraged by executives in large and formerly reputable organizations" (Lee,…
Read Full Paper ❯Business - Case Studies
Even poor De Beers seems flummoxed. (Twitchell, 2002, p. xv) Some consider this trend, of luxury for the every day buyer a negative trend as non-luxury brands claim luxury…
Read Full Paper ❯Business
Earlier, shares touched 79 cents" (Hovnanian sales hit 6-month high, 2009, Asbury Park Press). But Hovnanian has bent over backwards to offer low-cost housing to consumers, and this has…
Read Full Paper ❯Criminal Justice
If police officers are not sufficiently deterred by the prospect of evidence being suppressed at a hearing where a person's liberty is in jeopardy, it is a fortiori that…
Read Full Paper ❯Business - Ethics
company having strong ethics across the entire organization, including ethical leadership, training & codes, and an ethical culture. The first and most important thing is that the company needs…
Read Full Paper ❯Sociology
Rahm Emmanuel, the son of an Israeli immigrant, fits the elite 'profile' less well but was highly prominent in the Clinton Administration, thus reflecting a 'hold over' of power…
Read Full Paper ❯