In addition, I established and implemented overall business objectives of becoming a world-class production and broadcast company offering international broadcast content to strengthen the spirit of enterprise and human development throughout Africa and across the globe. Furthermore, I played an integral role in representing company in key business negotiations.
Further, I also played a pivotal leadership role in winning various team-based tasks, including developing and marketing a new fast-food chicken entree for Chicken Republic, planning and executing a hotel redecoration project at Eko Hotel & Suites, presenting a route to market's strategy for West Africa's largest cell phone provider, Celtel, and formulating a marketing strategy for a new energy drink for Nigeria's largest beverage company, Nutricema. Between 2008 and 2009, the company managed to receive investment funding and sponsorships valued at $75,000 during this global recessionary period.
In sum, I have consistently sought to follow up on contacts, leverage relationships, and focus on the real needs of the prospect. These attributes were demonstrated in a high-profile fashion a few years ago when I appeared on "The Apprentice: Africa, Lagos Nigeria" where I placed as first runner up in the 2008 competition. In fact, the competition for participating in the event in the first place was fierce, and I was selected as one of eighteen contestants from across all of Africa and the Diaspora to compete in this spin-off of the American reality TV series, "The Apprentice," which depicts a group of professionals competing in tasks that showcase emerging sectors in Africa's economy including telecommunications, banking, aviation, tourism, and hospitality. The grand prize was a one-year, $200,000 job at Bank PHB, supervised by Apprentice Africa CEO Biodun Shobanjo.
My leadership qualities were tested but proven during this production, particularly with respect to two challenging tasks that I won outright as Project Manager during the show include Task #5 which involved creating a mission statement and a television commercial for the Sahara Group, an oil and gas company headquartered in Lagos with operations spanning the energy sector. In addition, I won the competition for Task #14 which involved designing new school uniforms for a private primary school with a blended Nigerian and British curriculum. As Project Manager of this task, our team of two (including me) was pitted against Team Matrix, a team of three. The task involved designing new school uniforms for students at Abbey Junior Mixed & Infants School. The task included hosting a fashion show to present uniforms and achieving the highest number of votes without knowing who in the audience was eligible to vote. To win this competition, our team interviewed parents, teachers, and students on previous school uniform designs, researched other school uniforms in the area, sought the advice of local tailors and seamstresses. My team won. The other team listened a lot more to the students' wants/desires whereas my team listened to what the parents wanted to see in their children's uniforms. As a result, we won this competition based on our truly innovative design, simple and elegant, yet functional (no frills, wild colors, flamboyant cuts like the other team).
Essay #3: Given your already demanding job and the desire to remain committed to important family and personal obligations, how do you plan to handle the additional demands on your time once you enroll?
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