Note: Sample below may appear distorted but all corresponding word document files contain proper formattingExcerpt from Term Paper:
M-Commerce: The Way of the Future
The idea of m-commerce, which is short for 'mobile commerce,' is one whose time has truly come. Because there have been so many recent advances in wireless technology the number of individuals who use mobile devices has increased rapidly. E-commerce is often conducted on these devices and this is also moving at a rapid pace. There are several new types of e-commerce transactions and many of these use wireless telecommunications networks and other technologies to conduct business through mobile devices (Barnett, 2000). This has been called mobile commerce and is increasingly known as either m-commerce or mobile e-commerce (Barnett, 2000). There are many constraints and special characteristics related to mobile devices, and because of this mobile commerce is operating in an environment that is much different from transactions conducted over the Internet (Barnett, 2000). There are so many more market opportunities with mobile commerce because it can be personalized to an individual and it is much more flexible (Barnett, 2000).
The business world and the telecommunications industry both will likely see mobile commerce as one of the major focuses within the immediate future (Gosh & Swaminatha, 2001). It is estimated that the mobile commerce market, when considered globally, is worth almost $200 billion (Gosh & Swaminatha, 2001). Meshing the Internet and mobile devices together, however, does present as many challenges as it does opportunities. These challenges are very important because they will have to be considered and dealt with as time goes on. To the technical and business obstacles that come along with mobile commerce one can add the legal issues (Barnett, 2000). Traditional law has generally not been applied to the mobile Internet in ways that were straightforward and comfortable for all. Many of the same issues that plague the Internet will also plague mobile commerce as well. How to maintain privacy, how to protect intellectual property, how Internet taxation should be treated, and how defamation should be dealt with are only some of the issues (Gosh & Swaminatha, 2001). There are significant challenges posed to the legal structure of this country by the wireless Internet just as there was from the wired Internet.
There are also other challenges that are important to discuss. The first of these is that there is a great deal of investment risk involved (Barnett, 2000). Implementing an operating that has anything to do with mobile commerce in business is a huge investment and there are often huge system changes and organizational changes that can be considered massive and complicated. Many of these are also extremely expensive and organizations often wonder how they will be able to obtain a good payoff for the investment that they make (Barnett, 2000). It is often difficult to understand many of the costs and benefits that come with mobile commerce. Customer confidence is also a concern because there are system reliability and stability issues with mobile commerce that may make customers feel unsafe relating to issues such as their financial information and their wireless transactions (Barnett, 2000).
Operational support and comprehensive technical support given to users would help to increase their satisfaction and give them more positive experiences (Barnett, 2000). By doing this the service provider's reputation would be enhanced and the customer's loyalty would be built up (Barnett, 2000). Potentially one of the largest challenges faced by mobile commerce is that most who begin to use it get frustrated after several attempts and stop using it because it is often difficult to operate (Barnett, 2000). Having a simple experience that relates directly to their mobile needs is what these users need and they will not be able to enjoy the benefits of immediacy if they do not have simplicity in the use of their mobile devices (Barnett, 2000).
There are several technical drawbacks that mobile devices suffer from and this helps to restrict mobile commerce to a certain degree. These mobile devices tend to have small multifunction keypads and very small screens, less memory, disk capacity, and computational power, a shorter battery life, input mechanisms for text that are often complicated, a higher risk of transaction and data storage errors, a low display resolution, interfaces that are often unfriendly, and limitations to the graphics, among other things (Gosh & Swaminatha, 2001). In addition to this there are also technical restrictions that are often related to wireless networks as compared to wired networks. These include higher cost, less stability of connections, less predictability for the connection, lack of standardized protocol, and less bandwidth (Gosh & Swaminatha, 2001). However, even though these issues are somewhat of a concern there are many markets for mobile commerce.
There are several features of mobile commerce that are not available with traditional e-commerce and the top four of these are important to discuss here. The first is ubiquity (Dugan, 2000). Business entities can reach their customers anywhere in the world at any time with mobile devices and users of these devices can get any type of information they might be interested in no matter where they are with mobile devices which are Internet enabled (Dugan, 2000). Personalization is another important issue because those who seek information, applications, commerce, and services in this manner are looking for information that is extremely relevant to what they need at that point in time (Dugan, 2000). There are different sets of applications and services that many users require and because of this the applications that relate to mobile commerce can be personalized to provide services or to represent information dealing with only that specific user (Dugan, 2000).
Another important issue deals with flexibility (Dugan, 2000). Mobile devices are portable and because of this the users of them can engage in traveling, meeting other individuals, and countless other activities while still receiving information or conducting any kind of transactions that is necessary through their mobile device (Dugan, 2000). Dissemination is the fourth reason that mobile commerce seems to be so popular (Dugan, 2000). Being able to disseminate information to a large group of individuals is very important and there are several wireless infrastructures that allow for mobile users within a specific geographic region to receive data simultaneously (Dugan, 2000). In addition to these important reasons there are other value added applications that can be utilized with mobile commerce. The mobile environment is more immediate and more personalized than much of what the Internet already has and by extending the Internet sales channels into this environment the business world is revolutionized (Dugan, 2000).
There are tremendous opportunities with which to provide additional value to customers that are often hard to reach. Some of these value added services can include: timeless and easy access to information, the immediate opportunity to purchase something, wireless coupons that are created based on the profile of the user, withdrawals and deposits from banks, and a buddy finding feature that helps users locate a friend or colleague, or the nearest restaurant or ATM (Liebmann, 2000). There is really no upper limit to the amount and type of mobile commerce applications that are available. There are, however, several classes of applications that are considered to be the most important. These include global inventory management, mobile advertising, mobile finance applications, and product location shopping (Liebmann, 2000).
By creating still more innovative possibilities for mobile commerce in the various applications that are already being used, business will be broadened and technology will continue to evolve further. Generally, wireless devices include phones, handheld computers, vehicle mounted interfaces, and laptops (Liebmann, 2000). These devices must be made light and small in order to be easily carried and most mobile devices that are very popular are also multipurpose so that only one device needs to be carried (Liebmann, 2000). The main participants in this mobile commerce are the customer, the content provider, the mobile portal,…[continue]
"M Commerce Is It The Way Of The Future" (2004, April 21) Retrieved December 8, 2016, from http://www.paperdue.com/essay/m-commerce-is-it-the-way-of-future-170135
"M Commerce Is It The Way Of The Future" 21 April 2004. Web.8 December. 2016. <http://www.paperdue.com/essay/m-commerce-is-it-the-way-of-future-170135>
"M Commerce Is It The Way Of The Future", 21 April 2004, Accessed.8 December. 2016, http://www.paperdue.com/essay/m-commerce-is-it-the-way-of-future-170135
wireless Web is truly' the next major wave of Internet computing A its potential for bringing people together and expanding commerce is even greater than that of the wired Internet." Edward Kozel, board member and former CTO of Cisco systems (AlterEgo, 2000, p. 12) The integration of the Internet into our modern culture as a driving force behind business, convenience, services and merchandise acquisition has created a new set of desires for
85). Newly independent countries joined in the shipping industry as a way of demonstrating their economic independence, leading to an increase in the number of open registers as owners in the traditional maritime countries could now register in countries with less demanding tax laws and lower costs for workers. Shipbuilding, which had long been dominated by Europe and North America, moved instead to East Asia. Other changes also took place
All of these benefits would not have been possible however without the outsourcing strategies being firmly grounded in a financial analysis of their value and ROI over the long-term (Lacity, Khan, Yan, Willcocks, 2010). The incremental revenue growth and continued expansion of any business is predicated on how effectively they can transition from one set of challenges to the next, seeking a means to create greater value by addressing
Many expatriates are able to find large communities of their own nationalities far flung from their homes, and this in another significant factor in the choice of expatriates to stay away from home (United Nations, 2006). When people of any origin begin to build their own community in a new place, it is harder for them to move away from that which has become safe and familiar. Perhaps, of all people,
Impact of Technological Factors on Global Business. Innovations in technology, most especially in information and communications technology but in transportation and supply chain management as well, have represented some of the fundamental driving forces driving globalization in recent years and it is reasonable to expect the impact of this force to continue to accelerate in the years to come, but the jury is still out on the precise level of importance
However, during the little more than 10 years of this research line, contradictory results have been found (Brynjolfsson, Hitt, & Yang, 2002). From the 1970s to 1980s, those companies that invested more in IT suffered a relative setback in the work factor productivity indexes. This paper will discuss the relationship between IT and competitive advantage in following content. We believe that IT is necessary to improve competitive position of
In this regard, Latham (2000) emphasizes that modern societies such as the United States "could actively create institutions affecting the social life of an 'emerging' country. In addition to providing external investment, the "advanced" state could furnish scientific technology and training, provide instruction in the virtues of democratic systems, help produce more efficient forms of business organization, and even instill a new spirit of rationality" (p. 66). The downside