- Words: 1397
- Length: 5 Pages
- Topic: Communication - Journalism
- Paper #: 17035591
Marxist media theorists discuss the media in terms of their role as 'ideological apparatuses'. Explain the key notions behind this research, paying particular attention to the concept of hegemony and the media's role within it. What is 'hegemony', and why is it important to audience studies?
Marxist theorists emphasizes on the role of mass media in reproduction of status quo, however there is no school of thought regarding his theories.